NewCampus
NewCampus is a Singapore-headquartered leadership development firm delivering cohort-based management training, organizational consulting, and startup incubation programs for enterprises, high-growth startups, and innovation ecosystems across Southeast Asia and globally.
- Company typePrivate
- Founded2014
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2B
- OfferingServices
What NewCampus does
NewCampus is a Singapore-headquartered leadership development and organizational transformation firm serving high-growth startups, enterprises, and innovation ecosystems across Southeast Asia and globally. Founded in 2018 and operating with an 11-50 employee team, the company delivers cohort-based management training (notably the 4-week Management Essentials Sprint), bespoke organizational training and consulting engagements, incubation and acceleration programs for early-stage teams, and grants and financing operations services for ecosystem funders. Its curriculum is built around branded frameworks — GROW Model, SCARF Model, Eisenhower Matrix, Stakeholder Onion, 9-Box Grid, and a proprietary Facilitation Model — packaged into standalone toolkits and delivered through a mix of synchronous Zoom workshops, asynchronous Notion learning hubs, and peer accountability pods. The company reports measurable customer outcomes across enterprise engagements (60% confidence increase at Shopback, 94% at Glints, 71% high-relevance rating at Mercer) and operates sub-brands including the Open Campus Incubator (OC-I, 12-week blockchain builder program), Open Campus Accelerator (OC-X, 6-week EdTech program), and seachange (an SEA HR Leaders Community), with flagship Web3 partnerships with Open Campus, EDU Chain, and Animoca Brands. Revenue is generated through quote-based professional services (custom enterprise cohorts, consulting retainers), subscription/recurring public cohort seats (Management Essentials Sprint), and accelerator program fees — all priced via Airtable booking forms with multi-year contract cadences typical of enterprise engagements. Go-to-market is hybrid, spanning direct sales-led enterprise engagement, community-led demand generation through seachange, and event-driven acquisition through ESOP, leadership, and engagement workshops. Leadership comprises co-founders Will Fan (CEO and Head of School), Fei Yao (COO), Eddy Chan (Head of Product), and Michelle Shi (Creative Director); cumulative disclosed funding totals approximately $9.75M across rounds from 2015 through 2025, with the most recent $3.3M raise dated 2025-06-01.
NewCampus firmographics
Firmographics- Name
- NewCampus
- Legal name
- NewCampus
- Website
- https://newcampus.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NewCampus is a Singapore-headquartered leadership development firm delivering cohort-based management training, organizational consulting, and startup incubation programs for enterprises, high-growth startups, and innovation ecosystems across Southeast Asia and globally.
- Ownership category
- akta.pro rank
NewCampus industry classification
Industry- Product category
- Professional Leadership Development and Training
- NAICS
- Professional and Management Development Training (611430), Professional and Management Development Training (61143)
- SIC
- Services-Management Consulting Services (8742), Services-Management Services (8741)
- akta.pro primary industry
- Corporate & Leadership Development (BPACANAA)
- akta.pro secondary industries
- Manager & Team Leader Onboarding (EDABAOAC), Workplace Culture, Engagement & Wellbeing Training (EDABAIAG), Corporate Learning & Training Content Development (EDAGAKAC)
Keywords
Where NewCampus is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
NewCampus business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Organizational Training & Consulting: Custom training programs and consulting engagements delivered to enterprise clients. Services include Culture Assessment, Learning & Development Strategy, Employee Engagement Assessment, Organisation Identity Exercise, and HR Process Optimisation. Revenue is generated through program fees, workshop delivery, and ongoing consulting retainers.
- Management Essentials Sprint: Cohort-based management training program with weekly 3-4 hour time commitment per week. Delivered synchronously and asynchronously with peer accountability groups. Can be sold as public sprints (per-seat) or private cohorts for organizations.
- Open Campus Accelerator (OC-X): 6-week EdTech accelerator program providing alternative financing guidance, mentorship sessions, deep-dive workshops, and hands-on clinics. Partnered with Open Campus and Animoca Brands for ecosystem reach.
- Incubation & Acceleration Programs: Programs for early-stage teams covering idea validation, curriculum design, and operational support. Includes the Open Campus Incubator (OC-I), a 12-week remote program for blockchain builders.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Public Management Essentials Sprint |
| Hybrid | Multi-year contract | Private Organizational Cohort |
| Other | Multi-year contract | Consulting & Advisory Services |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
NewCampus product offering
Product offeringCore offering
NewCampus designs and delivers cohort-based leadership development and management training programs for organizations and individuals, alongside incubation/acceleration program design for startups and grants/financing operations support for innovation ecosystems. Programs blend synchronous Zoom workshops, asynchronous Notion-based learning hubs, peer accountability pods, and proprietary frameworks (GROW, SCARF, Eisenhower Matrix, Stakeholder Onion, 9-Box Grid) to develop first-time managers and growing teams.
Product overview
NewCampus is a leadership development and organizational transformation company operating as a multi-product service organization. The core offerings include Management Essentials Sprint (a 4-week training program), Incubation & Acceleration programs, Grants & Financing Operations, and Organizational Training & Consulting. Specialized programs include Open Campus Incubator (OC-I) for blockchain dApp builders and Open Campus Accelerator (OC-X) for EdTech financing. The company also offers seachange as an HR community platform for SEA startups. Additional products include various leadership frameworks and toolkits such as the GROW Model, SCARF Model, Eisenhower Matrix, Stakeholder Onion, Facilitation Model, and 9-Box Grid. Together, these form a cohesive ecosystem supporting organizations from idea validation through scaling, with services spanning training, consulting, acceleration, and community building.
Differentiator
Problem solved
Functional benefit
Brands
- Open Campus Accelerator (OC-X): A 6-week programme designed for EdTech businesses focusing on alternative financing and capital structure.
- seachange
- Open Campus Incubator (OC-I)
Products and services
- Management Essentials Sprint A 4-week intensive cohort-based management training sprint for high-performers managing teams, covering coaching (GROW Model), delegation (Eisenhower Matrix), effective 1-on-1s, and feedback delivery (SCARF Model). Delivered synchronously via weekly workshops and asynchronously via Notion learning hub, with peer accountability pods. Offered as public per-seat cohorts or private cohorts for organizations.
- Incubation & Acceleration Programs Custom-designed programs that help early-stage teams validate ideas, build momentum, and grow within ecosystems. NewCampus provides founder support, curriculum design, and the operational backbone for impactful acceleration programs, spanning idea validation through scaling.
- Grants & Financing Operations Services helping innovation ecosystems deploy capital intentionally through grant frameworks, deal flow support, and treasury operations. Enables funders to empower builders while maintaining clarity and control over capital deployment.
- Organizational Training & Consulting Consulting services supporting organizations with leadership development, governance design, and operating models. Organized around three pillars: Value in Action (performance), Evolving Together (growth), and Culture in Motion (engagement). Includes culture assessment, L&D strategy, employee engagement assessment, organizational identity, and HR process optimization.
- Open Campus Incubator (OC-I) A 12-week remote program supporting early- and mid-stage blockchain builders in creating decentralized applications (dApps). Includes weekly live Zoom sessions, asynchronous tasks, mentorship matching, and an interactive Notion learning hub with guides, templates, and resources. Provides access to EDU Chain's 20 million learners for product feedback.
- Open Campus Accelerator (OC-X) A 6-week accelerator program for EdTech businesses focused on alternative financing, venture debt, revenue-based financing, and equity. Provides mentorship sessions, deep-dive workshops, hands-on clinics, and connections to Animoca Brands investors and the Open Campus ecosystem.
Quantifiable outcome
- 60% confidence increase among trained managers at Shopback, with 9.2/10 program rating and 100% attendance
- +5 more outcomes
Companies that use NewCampus
Customer profileNamed customers17 records
Segments5 records
Ideal customer profiles3 records
NewCampus technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
NewCampus partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core, flagship and minor.
- Dubai Future Foundation (DFF)coreNewCampus designed and delivered an end-to-end mentorship and training program for DFF's Global Startup Programme (Italian startups edition). The 8-week accelerator program covered product development, sales, market expansion, and fundraising through virtual workshops and mentorship sessions.
- Open CampusflagshipNewCampus serves as learning partner for Open Campus's EDU Chain ecosystem, designing and delivering the OC-X Accelerator (6-week EdTech program) and OC-I Incubator (12-week blockchain builder program). The partnership includes curriculum design, mentorship matching, workshop delivery, and community building for Web3 education initiatives.
- seachange (SEA HR Leaders Community)minorseachange is a community initiative powered by NewCampus to spotlight HR, people & culture professionals at Southeast Asian startups. The community offers peer networking, idea sharing, career advice, and best practices for HR challenges specific to startup environments.
- EDU ChainflagshipNewCampus collaborates with EDU Chain on blockchain-based education initiatives, including the incubator program for dApp developers. EDU Chain provides access to 20 million learners for product feedback and iteration, while NewCampus delivers learning experiences and curriculum design.
- RiseInminorCollaboration on Web3 learning and building platform activities. RiseIn leverages token-based incentive systems for active participation while NewCampus contributes to hackathons and educational content for Web3 development.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
NewCampus competitors and assessment
Company assessmentBroad incumbents
- Skillsoft: Skillsoft provides enterprise learning platforms spanning leadership, compliance, and technology training — a large, established competitor in the corporate training category.
- General Assembly: General Assembly (now part of Adecco) delivers corporate training, bootcamps, and reskilling programs at scale — a much larger incumbent in adjacent training categories.
- Coursera for Business: Coursera for Business offers enterprise-wide leadership and management development content and certificates from top institutions — a broad incumbent competing for the same enterprise L&D wallet.
Direct peers
- Reboot: Reboot offers cohort-based leadership coaching, training, and community programs for managers and teams, comparable to NewCampus's consulting-plus-cohort delivery model.
- Maven: Maven runs cohort-based courses taught by practitioners for professionals and managers — closely mirroring NewCampus's Management Essentials Sprint and public cohort model, with similar GTM toward enterprise upskilling.
- Torch: Torch provides leadership coaching and development for managers and teams at growth-stage and enterprise clients, directly competing for the same HR/L&D budget as NewCampus.
- HoneHQ: HoneHQ delivers live, cohort-based management and leadership training for new and aspiring managers, targeting enterprise L&D buyers with measurable outcomes — a near-direct competitor to NewCampus's Management Essentials.
- Mind Tools: Mind Tools provides management and leadership training content, toolkits, and learning resources to individual professionals and enterprises — overlapping with NewCampus's framework/toolkit product layer.
- Section4: Section4 runs cohort-based business and leadership courses for professionals, with similar cohort format, practitioner instructors, and pricing-gated enrollment via application.
Emerging players
- BraveCore: BraveCore offers cohort-based leadership and management programs targeting high-growth startup managers — an emerging niche peer overlapping with NewCampus's startup segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
NewCampus social profiles
Digital presenceNewCampus financial estimates
Financial estimateRevenue estimate
Valuation estimate
NewCampus leadership team
Management profileNumber of profiles
Profiles4 records
NewCampus subsidiaries and ownership
Company hierarchySubsidiaries3 records
NewCampus funding detail
Funding detailFunding overview
Funding rounds7 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NewCampus M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NewCampus
What does NewCampus do?
NewCampus designs and delivers cohort-based leadership development and management training programs for organizations and individuals, alongside incubation/acceleration program design for startups and grants/financing operations support for innovation ecosystems. Programs blend synchronous Zoom workshops, asynchronous Notion-based learning hubs, peer accountability pods, and proprietary frameworks (GROW, SCARF, Eisenhower Matrix, Stakeholder Onion, 9-Box Grid) to develop first-time managers and growing teams.
Is NewCampus a public or private company?
NewCampus is a private company. It is classified as venture growth investor backed and is currently operating.
When was NewCampus founded?
NewCampus was founded in 2014. It employs 11 to 50 people.
Where is NewCampus based?
NewCampus is headquartered in Singapore, Singapore, in the Asia region.
How does NewCampus make money?
Four revenue lines are on record. Organizational Training & Consulting is the primary driver. The others are management Essentials Sprint, open Campus Accelerator (OC-X) and incubation & Acceleration Programs.
Who are NewCampus's main competitors?
Broad incumbents on record are Skillsoft, General Assembly and Coursera for Business. Direct peers are Reboot, Maven, Torch, HoneHQ, Mind Tools and Section4. BraveCore is listed as an emerging player.
Does NewCampus have an API?
No public API is recorded for NewCampus.
What industry is NewCampus in?
NewCampus's product category is Professional Leadership Development and Training. Its primary akta.pro industry code is BPACANAA, Corporate & Leadership Development, with a secondary code of EDABAOAC, Manager & Team Leader Onboarding. Its NAICS code is 611430 and its SIC code is 8742.