IGP
IGP (Indian Gifts Portal) is India's largest online gifting platform, selling curated flowers, cakes, personalized gifts, plants, and hampers via its own website and mobile apps to individual consumers and corporate buyers across 100+ countries.
- Company typePrivate
- Founded2010
- HeadquartersMumbai, India
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What IGP does
IGP (Indian Gifts Portal, legally IGP.com) is a direct-to-consumer online gifting platform founded in 2010 and headquartered in Mumbai, India. It operates as the flagship brand of Join Ventures Solutions Pvt Ltd, a private holding company that also owns Interflora India and Masqa. IGP runs a multi-category curated gifting marketplace covering flowers, cakes, personalized gifts (mugs, photo frames, caricatures, engraved jewelry), plants, gourmet food hampers, beauty and personal-care gifts, balloon decor, corporate gifts, and e-gift cards, with sub-brands IGP Luxe (premium tier) and IGP Select (membership tier). The platform supports same-day, 90-minute, and midnight delivery across 400+ Indian cities and international shipping to 100+ countries with multi-currency checkout (INR, USD, CAD, GBP, AED, AUD, NZD, SGD, EUR).
The platform is built on a standard e-commerce architecture — an owned storefront at igp.com plus native iOS and Android apps — with personalization printing capabilities such as sublimation for mugs and photo printing, integrated courier partnerships for last-mile fulfillment, and merchandising structured around occasions (Valentine's Day, Diwali, Rakhi, Christmas, Lohri, Makar Sankranti), relationships, and budget. No proprietary technology platform, API, SDK, or AI/ML capability is disclosed; the differentiation rests on logistics breadth, catalog depth, and 15+ years of brand presence rather than a defensible technology stack. Distribution is entirely direct-to-consumer, supplemented by co-marketing partnerships with Tim Hortons India, Dave & Buster's, and Times Prime for promotional reach.
IGP's business model is predominantly transactional unit sales: customers purchase individual gift products at listed per-unit prices, with promotional discounts of up to ~50% during seasonal campaigns and premium pricing on express delivery windows. Pricing is displayed across nine currencies, free shipping is offered within India, and international shipping fees vary by destination. Customer mix is primarily individual consumers purchasing for personal occasions (birthdays, anniversaries, festivals), with a secondary corporate/B2B vertical for bulk employee and client gifting around Diwali, Christmas, and New Year. IGP has raised approximately $8M across three disclosed rounds (2016, 2017, 2020) and operates with a headcount band of 1,001–5,000 employees.
IGP firmographics
Firmographics- Name
- IGP
- Legal name
- IGP.com
- Website
- https://igp.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- IGP (Indian Gifts Portal) is India's largest online gifting platform, selling curated flowers, cakes, personalized gifts, plants, and hampers via its own website and mobile apps to individual consumers and corporate buyers across 100+ countries.
- Ownership category
- akta.pro rank
IGP industry classification
Industry- Product category
- Online Gifting Retail
- NAICS
- Gift, Novelty, and Souvenir Retailers (45942)
- akta.pro primary industry
- Online Gift & Novelty Specialty Retail (DTC) (CRALAJAO)
Keywords
Where IGP is headquartered
LocationHeadquarters
- HQ city
- Mumbai
- HQ country
- India
- HQ region
- Asia
Markets served
IGP business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Marketing or Sales, Technology or R&D, Personnel, Infrastructure
Revenue model
- Direct Product Sales: IGP generates revenue through direct online sale of physical gift products (flowers, cakes, personalized gifts, hampers, plants, gourmet food, fashion/lifestyle items) to individual consumers and corporate buyers. Products are sold at listed retail prices with discounts on promotions. The primary transaction model is one-time purchase with same-day/express delivery options commanding premium pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Per-product pricing across categories (cakes, flowers, personalized gifts, hampers) |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
IGP product offering
Product offeringCore offering
IGP is a direct-to-consumer online gifting retailer selling curated gift products — flowers, cakes, personalized gifts, plants, gourmet hampers, beauty/personal-care gifts, balloon decor, corporate gifts and e-gift cards — through its own website and mobile apps, supported by same-day/express delivery across 400+ Indian cities and international shipping to 100+ countries. The company also offers a premium sub-brand (IGP Luxe), a paid membership (IGP Select), and bulk corporate gifting solutions.
Product overview
IGP (Indian Gifts Portal) is a direct-to-consumer multi-category online gifting platform operating as part of Join Ventures Solutions. The platform offers a comprehensive portfolio of gift products including Same Day Delivery services (with 90-minute, 60-minute, and midnight options across 400+ Indian cities), Cakes (birthday, anniversary, designer, chocolate, bento, red velvet varieties), Fresh Flowers (roses, orchids, lilies, carnations, sunflowers), Personalized Gifts (mugs, photo frames, caricatures, name gifts), Plants (indoor plants, lucky bamboo, jade plants), Gourmet & Food Hampers, Beauty & Personal Care Gifts, Balloon Decor, and Corporate/Bulk Gifts. The platform features sub-brands including IGP Luxe (premium luxury collection) and seasonal collections for Valentine's Day, Christmas, New Year, and Lohri. Additional services include IGP Select (premium membership), Reminder Service, E-Gift Cards, and International Delivery to 90+ countries worldwide. The platform serves over 500 million customers across 100+ countries.
Differentiator
Problem solved
Functional benefit
Brands
- IGP Luxe: Premium and luxury gift collection featuring high-end gift hampers and curated luxury items.
Products and services
- Cakes Online cake category offering birthday, anniversary, designer, chocolate, bento, red velvet, and photo cakes in flavors such as black forest, vanilla, butterscotch, and strawberry, with same-day and midnight delivery across 400+ Indian cities.
- Flowers Fresh flower bouquets and arrangements including roses, carnations, orchids, lilies, gerberas, and sunflowers available for same-day and midnight delivery domestically and international shipping.
- Personalized Gifts Customizable gift items including mugs, cushions, photo frames, perfumes, keychains, caricatures, and name-based gifts that can be personalized with recipient details using on-demand printing and engraving.
- Plants Live indoor plants and greenery including lucky bamboo, jade plants, aglaonema, and philodendron in decorative pots for gifting occasions.
- Corporate Gifts Bulk and corporate gifting solutions for businesses including customized hampers, desk accessories, branded gift sets, and professional gift collections for employee and client gifting.
- IGP Luxe Premium and luxury gifting sub-brand featuring high-end gift hampers, exclusive merchandise, and upscale personalized items for special occasions.
- Gourmet & Food Hampers Curated gift baskets and hampers featuring gourmet chocolates, dry fruits, sweets, snacks, and specialty food items for various gifting occasions.
- Beauty & Personal Care Gifts Skincare, cosmetics, and grooming gift sets and hampers suitable for gifting on special occasions.
- Balloon Decor Balloon arrangements and decorations for events and celebrations including birthday, anniversary, and party decorations with expert setup options.
- E-Gift Cards Digital gift cards allowing recipients to choose their own gifts from the platform, providing flexible gifting across the catalog.
- Same Day Delivery Service Express delivery service enabling gift delivery within hours across 400+ Indian cities, with options including 90-minute, 60-minute, and midnight delivery slots at premium pricing.
- International Delivery Service Global gift delivery service covering 100+ countries including USA, UK, UAE, Canada, Australia, Singapore, Germany and other international destinations with free shipping on select items, enabling NRI-to-India and cross-border gifting.
- IGP Select Membership Paid premium membership or subscription tier offering exclusive benefits, early access to sales, and special pricing on selected products for recurring customers.
Quantifiable outcome
- 5 million+ gift boxes delivered across the globe
- +3 more outcomes
Companies that use IGP
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
IGP technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
IGP partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- Tim Hortons IndiaminorIGP partnered with Tim Hortons for its Father's Day campaign 'To Papa My Hero' at 30 selected stores in India. The partnership offered exclusive IGP merchandise, vouchers, and special offers to Tim Hortons customers, aiming to drive footfall and engagement during the Father's Day weekend. Tim Hortons provided the physical retail channel for IGP brand exposure.
- Dave & Buster's IndiaminorIGP partnered with Dave & Buster's at its Mumbai and Bengaluru locations for the Father's Day campaign, offering exclusive IGP merchandise, vouchers, and special offers. The partnership targeted entertainment-seekers during Father's Day weekend to broaden IGP's brand reach in urban markets.
- Marki MicrowaveminorIGP acquired RF components provider Marki Microwave. This appears to be a separate business entity or transaction under the broader IGP corporate umbrella. The acquisition details are limited in the available sources.
- Times PrimeminorIGP participated as a partner brand in Times Prime's second annual Love All Members Fest, a ten-day promotional event running February 6-15. The event featured exclusive IGP discounts alongside other brands like Klook, GIVA, and Cinepolis, alongside offline experiences. The partnership generated measurable impact with membership signups doubling and a 67% spike in daily app engagement.
Scale indicators8 records
Recent moves6 records
Expansion highlights7 records
IGP competitors and assessment
Company assessmentDirect peers
- Ferns N Petals (FNP): India's other dominant online gifting platform with comparable product categories (flowers, cakes, personalized gifts) and same-day delivery in India. Often cited as IGP's principal direct competitor across both consumer and corporate gifting.
- The Good Road: India-based online gifting platform referenced alongside IGP and FNP as a leading player in India's gifting market, offering similar multi-category gift assortments.
- Interflora India: Sister brand under Join Ventures Solutions alongside IGP, operating an India-focused flower and gift delivery network. Directly comparable category, geography, and customer base.
- Masqa: Third brand under Join Ventures Solutions alongside IGP and Interflora. Operates in the Indian gifting space, sharing back-office and logistics infrastructure with the broader holding company portfolio.
Broad incumbents
- Archies: Established Indian gifting and greeting-cards retailer with a long-standing offline footprint and growing online presence. Comparable on occasion-driven gifting categories though broader in stationary/cards.
- 1-800-Flowers: US-headquartered gifting and floral delivery platform with global ambitions. Comparable business model (D2C flowers, gifts, gourmet hampers) though operating at far greater scale and predominantly in North America.
- Hallmark: Global gifting and greeting-cards incumbent with strong seasonal gifting demand (Christmas, Valentine's Day). Comparable category and occasion-driven model, though primarily physical retail with growing e-commerce.
- FTD (now part of Provide Commerce): US floral and gifting delivery network with global florist partnerships. Comparable flowers-and-gifts delivery model though primarily serving North American and European markets.
Emerging players
- Gift Hampers India: India-based online gifting platform focused on hampers, flowers, and personalized gifts. Comparable product mix and target customer base though with materially smaller scale than IGP.
- Winni: India-based online gifting and delivery platform offering cakes, flowers, and gifts with same-day delivery. Comparable category focus and D2C model though narrower geographic coverage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
IGP social profiles
Digital presenceIGP financial estimates
Financial estimateRevenue estimate
Valuation estimate
IGP leadership team
Management profileNumber of profiles
Profiles2 records
IGP funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IGP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IGP
What does IGP do?
IGP is a direct-to-consumer online gifting retailer selling curated gift products — flowers, cakes, personalized gifts, plants, gourmet hampers, beauty/personal-care gifts, balloon decor, corporate gifts and e-gift cards — through its own website and mobile apps, supported by same-day/express delivery across 400+ Indian cities and international shipping to 100+ countries. The company also offers a premium sub-brand (IGP Luxe), a paid membership (IGP Select), and bulk corporate gifting solutions.
Is IGP a public or private company?
IGP is a private company. It is classified as venture growth investor backed and is currently operating.
When was IGP founded?
IGP was founded in 2010. It employs 1,001 to 5,000 people.
Where is IGP based?
IGP is headquartered in Mumbai, India, in the Asia region.
How does IGP make money?
One revenue line is on record: direct Product Sales.
Who are IGP's main competitors?
Direct peers on record are Ferns N Petals (FNP), The Good Road, Interflora India and Masqa. Broad incumbents are Archies, 1-800-Flowers, Hallmark and FTD (now part of Provide Commerce). Emerging players are Gift Hampers India and Winni.
Does IGP have an API?
No public API is recorded for IGP.
What industry is IGP in?
IGP's product category is Online Gifting Retail. Its primary akta.pro industry code is CRALAJAO, Online Gift & Novelty Specialty Retail (DTC). Its NAICS code is 45942.