Grounded RV
Grounded RV designs and builds all-electric specialty vehicles and camper vans on commercial EV chassis for enterprise fleet operators across healthcare, trades, food service, marketing, and command, with proprietary power, modular interior, and fleet software subsystems.
- Company typePrivate
- Founded2022
- HeadquartersDetroit, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Grounded RV does
Grounded RV (legal entity Grounded RVs Inc.) is a Detroit-based, venture-backed electric specialty vehicle company founded in 2022 that designs and manufactures all-electric camper vans and commercial work vans built on commercial EV chassis from Brightdrop (GM), Harbinger, Ford Transit, and Rivian. Its core technology stack centers on three proprietary subsystems: Grounded Core Power, an integrated power architecture combining solar, battery, connectivity (Starlink), and onboard compute intended to enable full-shift operations without a generator; a modular, plug-and-play interior system with a library of pre-engineered layout modules; and Grounded+, a fleet management software platform providing remote monitoring, control, and alerts. The company employs an aerospace-style engineering team drawn from SpaceX, Starlink, IKEA, Bosch, and Airbus, and manufactures vehicles at its Detroit headquarters.
Grounded RV firmographics
Firmographics- Name
- Grounded RV
- Legal name
- Grounded RVs Inc.
- Website
- https://groundedrvs.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Grounded RV designs and builds all-electric specialty vehicles and camper vans on commercial EV chassis for enterprise fleet operators across healthcare, trades, food service, marketing, and command, with proprietary power, modular interior, and fleet software subsystems.
- Ownership category
- akta.pro rank
Grounded RV industry classification
Industry- Product category
- Electric Specialty Vehicles
- NAICS
- Motor Home Manufacturing (336213), Motor Vehicle Electrical and Electronic Equipment Manufacturing (33632)
- SIC
- Motor Homes (3716)
- akta.pro primary industry
- EV Platform/Skateboard & Chassis Integration Manufacturing (IMACACAI)
- akta.pro secondary industry
- Truck & Commercial Vehicle Electrification Manufacturing (eAxles/Battery Packs/Fuel Cells) (IMACABAK)
Keywords
Where Grounded RV is headquartered
LocationHeadquarters
- HQ city
- Detroit
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Grounded RV business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Electric Specialty Vehicle Sales: Sale of custom-built electric specialty vehicles and camper vans, including the flagship G3 electric camper van. Vehicles are built on commercial EV platforms (Brightdrop, Harbinger, Ford Transit) with proprietary power systems and modular interiors.
- Grounded+ Software Subscription: Fleet management software providing remote monitoring, control, and connectivity services for vehicle fleets.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Grounded RV product offering
Product offeringCore offering
Grounded designs and manufactures all-electric specialty vehicles and camper vans from its Detroit facility. Its core offering combines proprietary hardware (Core Power integrated solar/battery/compute system, aerospace-grade lightweight body, modular interiors) with the Grounded+ software platform for fleet control. Vehicles are sold on multiple commercial EV chassis (Brightdrop, Harbinger, Ford Transit) for both individual adventure/camping use and enterprise fleet applications.
Product overview
Grounded RV builds electric specialty vehicles and adventure vans, offering a unified platform architecture centered on its Core Power system (solar, connectivity, battery, compute), Grounded+ Software for fleet control, and modular interior configurations. The flagship G3 Electric Camper Van represents the consumer/RV product built on the Brightdrop platform, while work van conversions serve commercial fleet customers across healthcare, trades, food & beverage, marketing, and command operations. All vehicles feature aerospace-inspired body construction and are proudly built in Detroit, USA.
Differentiator
Problem solved
Functional benefit
Brands
- G3: Flagship all-electric camper van (RV) built on modified Brightdrop platform with 1,000 watts of solar power and estimated 270+ mile range.
- G2
- Grounded+
- Grounded Core Power
Products and services
- G3 Electric Camper Van (RV) Flagship all-electric camper van for individual outdoor enthusiasts, built on a modified Brightdrop platform with 1,000 watts of solar, an estimated 270+ mile range, kitchen, wet bath, convertible seating, and smartphone app control for remote monitoring.
- G2 Electric Camper Van Electric camper van built on the GM Brightdrop Zevo 600 platform with an approximately 250-mile range, providing an all-electric RV option without generator noise or fumes.
- Work Vans (Commercial Electric Conversions) Custom-built commercial electric work vans for enterprise fleet operators across verticals including Pet & Wellness, Mobile Health, Trades, Food & Beverage, Marketing/Experiential, Outreach, and Command, configured with modular interiors and Grounded+ connectivity.
- Grounded+ Software Subscription-based fleet management software providing Starlink and priority data connectivity, remote vehicle control, alerts, and full remote monitoring for Grounded specialty vehicles and camper vans.
Quantifiable outcome
- 270+ mile range on G3 model
- +2 more outcomes
Companies that use Grounded RV
Customer profileNamed customers7 records
Segments8 records
Ideal customer profiles2 records
Grounded RV technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
Grounded RV partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and major.
- Starlink (SpaceX)coreStarlink satellite internet connectivity is integrated into Grounded+ software as a core feature, providing priority data connectivity for fleet vehicles. This enables always-on communications and remote operations for Grounded customers.
- Brightdrop (GM)coreGrounded builds specialty vehicles on the Brightdrop electric platform (formerly GM Zevo 600), leveraging GM's commercial EV chassis as the foundation for their G2 and G3 models.
- HarbingermajorHarbinger is listed as one of Grounded's vehicle platform options, offering electric and hybrid configurations for specialty vehicle builds.
- FordmajorFord Transit is offered as a vehicle platform option with both electric and gas configurations, providing an alternative chassis for Grounded specialty vehicle conversions.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Grounded RV competitors and assessment
Company assessmentDirect peers
- Pleasure-Way Industries: Canadian manufacturer of Class B motorhomes/camper vans built on Sprinter, Transit, and ProMaster chassis. Comparable production methodology (chassis-based upfitting) and customer overlap in premium adventure van segment.
- Winnebago Industries: Largest US RV manufacturer, has launched the all-electric eRV concept and actively pursuing electrified specialty/motorhome vehicles. Closest large-scale direct peer to Grounded's electric camper van business.
- Thor Industries: Largest global RV manufacturer operating multiple RV brands (Airstream, Jayco, Tiffin). Thor has invested in Harbinger Motors, an EV chassis partner of Grounded, and is actively pursuing electrified RV and specialty vehicles across its portfolio.
- Lightning eMotors: Colorado-based upfitter specializing in electric medium-duty commercial vehicles (vans, trucks, shuttle buses). Closest pure-play commercial EV upfitter peer, with overlapping fleet customer base.
Broad incumbents
- Airstream: Iconic RV brand (Thor subsidiary) producing travel trailers and motorized touring coaches; has unveiled the eStream electric travel trailer concept. Broad incumbent with significant brand equity in the same RV category Grounded targets.
- Rivian Commercial Van: EV manufacturer producing the Electric Delivery Van (EDV) for Amazon and commercial customers, including an upfitter program. Direct competitor for EV van chassis supply and adjacent in the fleet electrification space.
Emerging players
- Lightship: All-electric travel trailer startup (Broomfield, CO) developing aero-efficient, battery-integrated trailers. Direct conceptual peer in the electric RV/adventure category with comparable media profile and premium positioning.
- Pebble (Flow): Electric RV startup offering a battery-powered, app-controlled travel trailer with integrated propulsion assist. Targets the same premium, tech-forward outdoor consumer as Grounded's G3.
- Storyteller Overland: B2C adventure van conversion company (MODE 4x4, STORYBEAM) building Mercedes Sprinter and Ford Transit-based Class B vans. Comparable adventure-van target market and upfitter business model.
- Bowlus: Luxury electric RV manufacturer (Endless Highways Performance) producing high-end, tech-equipped travel trailers with lithium power systems. Premium consumer-side peer in the electric RV category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Grounded RV social profiles
Digital presenceGrounded RV financial estimates
Financial estimateRevenue estimate
Valuation estimate
Grounded RV leadership team
Management profileNumber of profiles
Grounded RV funding detail
Funding detailFunding overview
Funding rounds4 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Grounded RV M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Grounded RV
What does Grounded RV do?
Grounded designs and manufactures all-electric specialty vehicles and camper vans from its Detroit facility. Its core offering combines proprietary hardware (Core Power integrated solar/battery/compute system, aerospace-grade lightweight body, modular interiors) with the Grounded+ software platform for fleet control. Vehicles are sold on multiple commercial EV chassis (Brightdrop, Harbinger, Ford Transit) for both individual adventure/camping use and enterprise fleet applications.
Is Grounded RV a public or private company?
Grounded RV is a private company. It is classified as venture growth investor backed and is currently operating.
When was Grounded RV founded?
Grounded RV was founded in 2022. It employs 11 to 50 people.
Where is Grounded RV based?
Grounded RV is headquartered in Detroit, United States, in the North America region.
How does Grounded RV make money?
Two revenue lines are on record. Electric Specialty Vehicle Sales are the primary driver. The others are grounded+ Software Subscription.
Who are Grounded RV's main competitors?
Direct peers on record are Pleasure-Way Industries, Winnebago Industries, Thor Industries and Lightning eMotors. Broad incumbents are Airstream and Rivian Commercial Van. Emerging players are Lightship, Pebble (Flow), Storyteller Overland and Bowlus.
Does Grounded RV have an API?
No public API is recorded for Grounded RV.
What industry is Grounded RV in?
Grounded RV's product category is Electric Specialty Vehicles. Its primary akta.pro industry code is IMACACAI, EV Platform/Skateboard & Chassis Integration Manufacturing, with a secondary code of IMACABAK, Truck & Commercial Vehicle Electrification Manufacturing (eAxles/Battery Packs/Fuel Cells). Its NAICS code is 336213 and its SIC code is 3716.