Starlink
- Company typePrivate
- Founded2015
- HeadquartersAmsterdam, Netherlands
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
Starlink firmographics
Firmographics- Name
- Starlink
- Legal name
- Starlink
- Website
- https://starlink.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Ownership category
- akta.pro rank
Starlink industry classification
Industry- Product category
- Satellite Internet Services
- NAICS
- Satellite Telecommunications (5174), Satellite Telecommunications (517410)
- SIC
- Radiotelephone Communications (4812), Computer Communications Equipment (3576)
- akta.pro primary industry
- Satellite Broadband Internet Access (Consumer/SMB) (HDAIAJAA)
- akta.pro secondary industries
- Satellite Broadband Terminals & Gateways (VSAT/LEO CPE) (HDAFAIAM), Satellite Mobility Connectivity (Maritime, Aviation, Rail, Land Mobile) (HDAIAJAD), Satellite Network Operations & Capacity Services (NOC, Capacity Leasing, Managed Payload Services) (HDAIAJAI), Satellite Backhaul & Trunking for Telecom Operators (Cellular Backhaul, Roaming Extension) (HDAIAJAC), Satellite IoT & Machine-to-Machine (M2M) Connectivity (LPWAN over Satellite) (HDAIAJAF)
Keywords
Where Starlink is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Starlink business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Technology or R&D, Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Residential and Consumer Satellite Internet Services: Monthly subscription fees for residential internet service. Starlink generates recurring revenue from consumers in 160+ countries paying $55-175/month for internet connectivity. This is the primary revenue driver at approximately 61% of SpaceX's total revenue.
- Business and Enterprise Services: Higher-tier business plans for enterprise customers including Fixed Site, Land Mobility, Maritime, Aviation, and Mobile services. Enterprise pricing starts at $55/month with additional priority data and SLA options.
- Aviation In-Flight Wi-Fi: Partnership with airlines (United, Southwest, Emirates, EL AL) providing in-flight connectivity. Airlines equip fleets with Starlink hardware; revenue generated through service agreements with airline partners.
- Hardware Sales: Sale of Starlink terminals, antennas, routers, and accessories. Hardware costs for residential users vary; aviation hardware costs up to $200,000 per aircraft.
- Reseller and Partner Agreements: Authorized resellers like WEI, FreeCast, and carriers like Globe Telecom, T-Mobile, Kyivstar distribute Starlink services, generating revenue through reseller arrangements and wholesale agreements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Residential 100 Mbps - Entry-level home internet at $55/month |
| Subscription | Monthly | Residential 200 Mbps - Mid-tier home internet at $85/month |
| Subscription | Monthly | Residential Max - Premium home internet up to 400+ Mbps at $130/month |
| Subscription | Monthly | Roam 100GB - Portable internet for occasional travel at $55/month |
| Subscription | Monthly | Roam 300GB - Portable internet for regular travelers at $80/month |
| Subscription | Monthly | Roam Unlimited - Premium portable internet at $175/month |
| Subscription | Monthly | Business Aviation Regional 25GB - $4,000/month |
| Subscription | Monthly | Business Aviation Global Unlimited - $20,000/month |
| Subscription | One time/ perpetual license | Aviation Hardware - $200,000 per aircraft |
| Subscription | Monthly | Starlink Mobile Philippines - Prepaid starting at PHP 99 (~$1.60) |
| Subscription | Monthly | Memphis Metro Discount - 50% off |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
Starlink product offering
Product offeringCore offering
Starlink provides high-speed, low-latency satellite broadband internet delivered through a constellation of more than 10,400 low Earth orbit satellites, serving 10.3 million subscribers across 160+ countries. The company sells fixed-site residential service, portable Roam service, enterprise Business plans with priority data and SLAs, and specialized aviation, maritime, and Direct-to-Cell connectivity solutions. Revenue is generated primarily through recurring monthly subscriptions ranging from $55 to $175 for consumers and up to $20,000 for aviation, supplemented by hardware sales of user terminals and reseller/carrier channel agreements.
Product overview
Starlink is a satellite internet service operated by SpaceX, providing high-speed, low-latency broadband connectivity via a constellation of low Earth orbit satellites. The product portfolio spans consumer and enterprise segments: Residential and Roam services target home and mobile users respectively, while Business offerings cover fixed-site, land mobility, maritime, and aviation verticals. Hardware includes the Standard 4X terminal (residential), Mini (portable), and Performance kit (enterprise-grade). Partner products like WEI Connect, T-Mobile SuperMobile, Fi Ultra pet tracker, and Kyivstar Light Data extend Starlink's capabilities into managed enterprise connectivity, cellular integration, consumer wearables, and geographic-specific services.
Differentiator
Problem solved
Functional benefit
Brands
- Starlink Business: Enterprise connectivity solutions for fixed site, land mobility, maritime, aviation, and mobile applications
- Starlink Residential
- Starlink Roam
- Starlink Maritime
- Starlink Aviation
Products and services
- Starlink Residential Fixed-site satellite internet service for homes offering three tiers — Residential 100 Mbps ($55/mo), Residential 200 Mbps ($85/mo), and Residential Max up to 400+ Mbps ($130/mo) — providing reliable broadband connectivity to remote and rural areas where traditional internet is unavailable.
- Starlink Roam Portable satellite internet service for travelers, RVers, campers, and mobile users, with plans Roam 100GB ($55/mo), Roam 300GB ($80/mo), and Roam Unlimited ($175/mo) and in-motion use available in select areas across 160+ countries.
- Starlink Business Enterprise-grade satellite internet with Priority Plans offering flexible data allotments, 24/7 prioritized service, SLA guarantees, and publicly routable IPv4 addresses, targeting fixed-site, land mobility, maritime, and aviation use cases.
- Starlink Aviation In-flight connectivity service for commercial airlines and private aviation, with hardware installations up to $200,000 per aircraft and monthly plans including Aviation Regional 25GB ($4,000/mo) and Aviation Global Unlimited ($20,000/mo).
- Starlink Maritime Satellite internet service for maritime and shipping industries, providing connectivity for vessels, crews, and offshore operations in open ocean and coastal waters.
- Starlink Mobile (Direct-to-Cell) Direct-to-Cell satellite-to-mobile connectivity allowing standard smartphones to connect to Starlink satellites without additional hardware, enabling text, voice, and data services for compatible devices in areas without terrestrial coverage, launched commercially with Globe Telecom in Philippines and Kyivstar in Ukraine.
- Starlink Standard 4X (Hardware Kit) Standard residential user terminal with electronic phased array antenna (110° field of view), IP67 Type 4 rating, operates from -30°C to 50°C, withstands 96+ kph winds, melts snow up to 40mm/hour, includes Router 3 with Wi-Fi 6, tri-band 4x4 MU-MIMO, coverage up to 297 m², connects up to 235 devices.
- Starlink Mini (Hardware Kit) Compact, portable hardware kit with built-in WiFi router, lower power consumption, DC power input, and max download speeds over 200 Mbps, designed for on-the-go connectivity and easily fitting in a backpack.
- Starlink Performance (Hardware Kit)
Quantifiable outcome
- Subscribers doubled year-over-year to 10.3 million in Q1 2025
- +6 more outcomes
Companies that use Starlink
Customer profileNamed customers10 records
Segments7 records
Ideal customer profiles6 records
Starlink technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature4 records
Starlink partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core, flagship and minor.
- WEIcoreWEI launched WEI Connect, a managed enterprise connectivity solution powered by Starlink enabling rapid deployment (hours vs 60-180 days for traditional circuits). Integrates with SD-WAN/SASE platforms including HPE Aruba, Palo Alto Networks, Fortinet, Cisco, and Cato Networks. Offers 24x7 support with 4,000+ field technicians across North America.
- T-Mobile USflagshipSpaceX exploring building own terrestrial mobile network to compete directly with T-Mobile and other carriers. Currently SpaceX has zero retail mobile subscribers vs incumbents' 399 million combined. Acquired $19.6 billion in wireless spectrum licenses from EchoStar including AWS-4, H-Block, and AWS-3.
- Tractor Supply + 4-HcoreAlliance to expand rural broadband access in the US. Starlink providing 100 kits to rural 4-H clubs, Tractor Supply donating $500,000, and first-month subscription donations for eligible purchases. Addresses digital divide where 22.3% of rural Americans lack standard broadband vs 1.5% in urban areas.
- FreeCastcoreFreeCast signed reseller agreement for Starlink Business services, combining enterprise-grade satellite broadband with streaming media, television, advertising, and digital engagement solutions. Targeting multifamily housing, hospitality, healthcare, senior living, and rural markets.
- EL AL Israel AirlinescoreEL AL announced strategic agreement to introduce high-speed Starlink inflight internet across aircraft fleet starting in 2027. Service to be offered complimentary to customers. Among select group of global carriers offering next-generation connectivity powered by Starlink's LEO satellite network.
- ContrivianminorContrivian launched Horizon Plus product line combining Starlink and other LEO satellite connectivity with multi-carrier 5G/LTE routers and SD-WAN capability. Targeting military, healthcare, law enforcement, and government services in remote environments. Deployed during Palisades fires.
- Puerto Rico Telecommunications Bureau (NET)coreAgreement to provide backup satellite connectivity to all 78 municipalities' Emergency Operations Centers and Bureau of Emergency Management. Critical disaster insurance following Hurricane Maria's devastation of terrestrial networks.
- Flow CaymanminorFlow Cayman signed agreement with Starlink to provide satellite-based backup connectivity for mobile network ahead of Atlantic hurricane season. Automatic failover system provided at no additional cost to customers.
- SLT-Mobitel (Sri Lanka)coreSLT-Mobitel signed reseller partnership with Starlink to provide satellite internet services to businesses and SMEs in Sri Lanka, extending Starlink's connectivity options to enterprise clients.
- Bigleaf Networks + CSGminorBigleaf launched Multipath Broadband combining Verizon 5G Fixed Wireless Access and Starlink with intelligent network performance platform. Keeps both connections active simultaneously for capacity, resiliency, and performance optimization.
- Lesotho PoliceminorStarlink deployed connectivity across 25 police stations, traffic control systems, and disaster management teams in Lesotho. Addresses challenges of landlocked nation's rugged, high-altitude terrain where fiber deployment is difficult.
- Venezuela Emergency ResponseminorStarlink provided free satellite internet through July 25, 2026 to earthquake-affected areas of Venezuela. Deployment to hardest-hit zones to restore connectivity following 7.2 and 7.5 magnitude earthquakes. Automatic credits for existing customers.
- United AirlinesflagshipUnited Airlines launched Starlink Wi-Fi on widebody aircraft starting June 2026. Over 400 aircraft equipped, nearly 1,000 expected by year-end. Free Wi-Fi for MileagePlus members. First transatlantic flight June 22, 2026 (Newark-London). 18.6 million passengers flown on Starlink-equipped flights with Wi-Fi satisfaction scores nearly doubling.
- Southwest AirlinescoreSouthwest completed first passenger flight using Starlink in-flight Wi-Fi (Dallas-Albuquerque, June 22, 2026). Plans to equip approximately 300 aircraft by end of 2026. Keeps door open for additional partnerships with Amazon and Viasat.
- Globe Telecom (Philippines)flagshipGlobe Telecom became the first telecom company in the Philippines to commercially launch Starlink Direct-to-Cell service following NTC approval. Targeting 4% of Filipinos outside terrestrial coverage with prepaid plans from P99 and post-paid at P1,499. First market in Southeast Asia to offer Starlink Direct-to-Cell.
- Rogers Communications + Pano AIminorRogers partnered with Starlink to connect Pano AI fire-detection cameras to authorities for early wildfire alerts in Canada. Swarm (Starlink acquired 2021) used by Rainforest Connection to transmit audio sensors from Amazon for detecting illegal logging.
- EmiratesflagshipEmirates introduced Starlink Wi-Fi across fleet in December 2025. Over 1 million connections in 7 months with over 1 Petabyte of data consumed. Service on 33 Boeing 777 aircraft and 3 Airbus A380s. Aircraft capable of delivering over 2 Gbps combined bandwidth, complimentary across all cabin classes.
- Kyivstar (Ukraine)flagshipKyivstar partnered with Starlink Mobile to launch 'light data' service enabling 4G Android smartphone users to access messaging apps and maps via Starlink satellites. Over 10 million SMS messages transmitted via satellite in 6 months, with 6 million during January-February blackouts.
- Safaricom (Kenya)minorSafaricom reinforced market leadership in Kenya with 68.9% mobile subscriptions while Starlink entered top 10 fixed internet providers for first time with 24,999 subscriptions. Satellite broadband grew 11.4% - fastest growth rate among fixed access technologies.
- GCI (Alaska)coreAlaska's top cable/mobile operator expanding Starlink partnership with bonded satellite gateways as backup connectivity. Deploying dedicated, bonded satellite gateways for communities including Bethel, Sitka, Kotzebue, and Dillingham. Multi-gigabit capacity serving as 'third path' when fiber and microwave fail.
Scale indicators14 records
Recent moves9 records
Expansion highlights7 records
Starlink competitors and assessment
Company assessmentDirect peers
- Viasat: Global satellite broadband operator providing residential, aviation, maritime, and enterprise connectivity — including the legacy Inmarsat GEO fleet. Direct competitor to Starlink across aviation Wi-Fi (commercial and business jets) and maritime connectivity, and a key reference point on ARPU and capacity economics.
- EchoStar Corporation (Hughes Network Systems): Parent of Hughes Network Systems, the largest US satellite broadband provider (consumer + enterprise VSAT) prior to Starlink. Competes directly in residential satellite internet and just sold $19.6B of spectrum to SpaceX, illustrating the structural pressure Starlink has placed on incumbent satellite ISPs.
- Eutelsat OneWeb: Operator of a competing LEO broadband constellation focused on enterprise, maritime, and government verticals with government/operator shareholders (Bharti, UK, SoftBank). Closest comparable LEO architecture and regulatory positioning to Starlink.
- Iridium Communications: Operator of a low-bandwidth LEO constellation primarily serving IoT, maritime, aviation, and government/military markets. Comparable business model to the lower-data tier of Starlink and a leading indicator of LEO government/defense demand.
- Telesat: Canadian operator with the planned Telesat Lightspeed LEO constellation for enterprise, government, and maritime markets. Public peer with a similar broadband-from-orbit thesis but a slower deployment cadence.
Emerging players
- Amazon Project Kuiper: Amazon's LEO broadband initiative currently in deployment phase, targeting consumer and enterprise broadband. Backed by Amazon's balance sheet and AWS go-to-market scale; will compete head-on in residential and SMB once operational.
- AST SpaceMobile: Public LEO direct-to-cell operator building a constellation to enable standard smartphone connectivity — the most direct competitor to Starlink's Direct-to-Cell strategy, with spectrum and MNO partnerships overlapping Starlink's stated roadmap.
Broad incumbents
- T-Mobile US: Tier-1 US mobile carrier with 399M combined retail subscribers across the industry; current Starlink Direct-to-Cell integration partner. SpaceX has explored building its own terrestrial network to compete directly with T-Mobile, making the relationship both partnership and competitive reference.
- Comcast: Largest US cable/broadband incumbent with Xfinity. Defines the residential broadband pricing benchmark Starlink competes with in suburban and exurban markets where rural-cash-cow pricing power will eventually face a ceiling.
- AT&T: Tier-1 US carrier and major fixed-wireless player. Represents the universe of incumbent terrestrial broadband and 5G FWA alternatives that constrain Starlink's pricing flexibility in more developed markets.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Starlink social profiles
Digital presenceStarlink financial estimates
Financial estimateRevenue estimate
Valuation estimate
Starlink leadership team
Management profileNumber of profiles
Starlink subsidiaries and ownership
Company hierarchySubsidiaries1 record
Starlink funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Starlink M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Starlink
What does Starlink do?
Starlink provides high-speed, low-latency satellite broadband internet delivered through a constellation of more than 10,400 low Earth orbit satellites, serving 10.3 million subscribers across 160+ countries. The company sells fixed-site residential service, portable Roam service, enterprise Business plans with priority data and SLAs, and specialized aviation, maritime, and Direct-to-Cell connectivity solutions. Revenue is generated primarily through recurring monthly subscriptions ranging from $55 to $175 for consumers and up to $20,000 for aviation, supplemented by hardware sales of user terminals and reseller/carrier channel agreements.
Is Starlink a public or private company?
Starlink is a private company. It is classified as public and is currently operating.
When was Starlink founded?
Starlink was founded in 2015. It employs 5,001 to 10,000 people.
Where is Starlink based?
Starlink is headquartered in Amsterdam, Netherlands, in the Europe region.
How does Starlink make money?
Five revenue lines are on record. Residential and Consumer Satellite Internet Services are the primary driver. The others are business and Enterprise Services, aviation In-Flight Wi-Fi, hardware Sales and reseller and Partner Agreements.
Who are Starlink's main competitors?
Direct peers on record are Viasat, EchoStar Corporation (Hughes Network Systems), Eutelsat OneWeb, Iridium Communications and Telesat. Emerging players are Amazon Project Kuiper and AST SpaceMobile. Broad incumbents are T-Mobile US, Comcast and AT&T.
Does Starlink have an API?
No public API is recorded for Starlink.
What industry is Starlink in?
Starlink's product category is Satellite Internet Services. Its primary akta.pro industry code is HDAIAJAA, Satellite Broadband Internet Access (Consumer/SMB), with a secondary code of HDAFAIAM, Satellite Broadband Terminals & Gateways (VSAT/LEO CPE). Its NAICS code is 5174 and its SIC code is 4812.