What MiiCare does

MiiCare Limited is a UK-based AI health technology company founded in 2018 and headquartered in London, with additional offices in Vienna, Phoenix, and Bengaluru. Its core product is an ambient in-home monitoring platform for older adults centred on the MiiCube hub — a camera-free device that captures more than 70 physical, physiological and psychosocial signals through environmental sensors and conversational voice interactions. These signals are processed by the proprietary MiiCortex AI engine, which combines acoustic gait analysis (MiiGait), voice-based health indicator extraction (MiiVoice, 34-35 indicators) and predictive risk modelling to deliver 17-day early warnings for falls, COPD flares and cognitive decline. The Monica conversational AI health coach, which runs inside MiiCube, is registered as an MHRA Class 1 medical device and serves as the primary user interface for companionship, medication reminders, and self-care prompts.

The platform is sold primarily to UK public-sector and care providers: NHS trusts and integrated care boards for Discharge-to-Assess (D2A) and virtual ward pathways, local authorities for adult social care, care homes for occupancy and workforce optimisation, and home-care agencies for risk-prioritised visit scheduling. A separate Decentralised Clinical Trial module targets pharmaceutical sponsors and CROs. Revenue combines one-time hardware sales of MiiCube and accessories with a multi-year data subscription (12-month minimum term, payments six months in advance) and professional services for DCT customers. Customer evidence includes 12+ NHS trusts and local authorities, 50+ last-mile care providers, more than 37 million hours of monitoring logged, and validated outcomes such as 77% fewer emergency bed-days (Sodexo Onward Care), 6.1x cashable ROI for councils/ICBs, and 89% ADL detection accuracy.

Go-to-market is enterprise field sales supported by Crown Commercial Service and TSA framework certifications, peer-reviewed publications, and a co-development partnership with Sodexo Health & Care as flagship reference account. AI and engineering capabilities are anchored in a Bengaluru R&D office, with proprietary acoustic and voice AI protected by UK patent GB2607561A on mobility analysis from audio. The company is privately held with no parent or institutional investor disclosed in the source data.

Name

MiiCare

Legal name

MiiCare Limited

Website

https://miicare.co.uk

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

MiiCare is a London-based AI health technology company providing ambient in-home monitoring for older adults via its MiiCube hub and Monica conversational AI coach. It captures 70+ signals to deliver predictive health insights for NHS, local authorities, care homes, home-care providers, and clinical trial sponsors.

Ownership category

akta.pro rank

Product category

Remote Patient Monitoring

NAICS

Home Health Care Services (62161)

SIC

Services-Home Health Care Services (8082), Electromedical & Electrotherapeutic Apparatus (3845)

akta.pro primary industry

Chronic Disease Management IoT (Diabetes, CHF, COPD, Hypertension) (HLACAPAD)

akta.pro secondary industry

Healthcare & Wellness Personalization (HDAAAGAI)

Keywords

• Remote patient monitoring
• Elderly care technology
• Virtual ward solutions
• Conversational AI health
• Decentralised clinical trials

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Supply Chain, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Hardware Sales (MiiCube and Accessories): MiiCube hub, environmental sensors, health devices (blood pressure monitors, pulse oximeters, weight scales, smart thermometers), smart watch, medical sensors, visitor tokens, smart plugs, multi sensors, door sensors, smart ring, and 3G/4G modems are sold as one-time purchases. Initial payment for devices and accessories is due before delivery.
2. Data Subscription Services: Subscription-based data services and access to the app dashboard. Minimum 12-month term with automatic 6-month rolling continuation thereafter. Payments made 6 months in advance. 60-day notice period required for cancellation after minimum term. Unlimited email, text, and phone call alerts included, subject to fair usage policy.
3. Decentralised Clinical Trial Services: Services for pharmaceutical companies and CROs including continuous multi-modal data capture, acoustic biomarkers, ePRO/PROM collection, adherence coaching, and remote patient engagement through Monica voice AI.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

MiiCare sells an AI-driven independent-living platform built around the MiiCube in-home hub and the Monica conversational AI health coach (MHRA Class 1 medical device), sold to NHS trusts, local authorities, care homes, home-care providers and CROs. Revenue combines one-time hardware sales of MiiCube and sensor accessories with 12-month-minimum data subscription fees, plus professional services for decentralised clinical trials. The platform delivers passive ambient monitoring (70+ signals), predictive health analytics, voice- and gait-based AI insights and FHIR/HL7 integration with NHS systems.

Product overview

MiiCare offers a unified AI-driven healthcare platform for independent living, combining the MiiCube central hub device with Monica conversational AI, and multiple specialized modules. The platform architecture consists of the MiiCube hardware hub (capturing 70+ ambient signals) running Monica AI health coach, with add-on modules including Hospital at Home (virtual ward/RPM), Residential Care (care home OS), Decentralised Clinical Trials, MiiGait (acoustic gait analysis), MiiVoice (voice-based health indicators), and Health Insights (predictive analytics dashboard). The system integrates with NHS systems via FHIR/HL7 APIs and supports medical device connectivity for comprehensive health monitoring of older adults.

Differentiator

Problem solved

Functional benefit

Brands

• Monica: Conversational AI health coach that lives inside MiiCube, providing voice-based companionship, health monitoring, and early-warning alerts for older adults.
• MiiGait
• MiiVoice
• MiiCortex
• MiiCube
• MiiCough

Products and services

• MiiCare Platform Unified AI-driven healthcare platform for independent living that combines ambient sensors, conversational AI and predictive analytics to reduce hospital readmissions, lower care costs and manage chronic conditions for older adults.
• MiiCube Central in-home hub device that hosts the Monica AI, reads 70+ ambient signals from connected sensors, and unifies health data into a single view like a mini virtual ward at home, with camera-free design and local processing.
• Monica Conversational AI health coach that lives inside the MiiCube, speaks naturally with empathy, and turns 70+ ambient signals into early-warning insights and self-care prompts; registered as an MHRA Class 1 medical device.
• Hospital at Home (RPM, D2A) Virtual-ward deployment configuration for Discharge-to-Assess (D2A) Pathway 1 and remote patient monitoring that enables patients to come home sooner and stay home safely with real-time vitals monitoring, AI early-warning oversight and a clinical safety-net.
• Residential Care Preventative Care OS for care homes providing room-level AI insight, resident-level early warnings, risk-based staffing, occupancy optimisation and CQC compliance automation tools.
• Decentralised Clinical Trial (DCT) Professional-services offering for pharmaceutical sponsors and CROs to run decentralised clinical trials using in-home sensors, conversational AI and continuous high-fidelity data capture, including acoustic biomarkers, ePRO/PROM collection, adherence coaching and remote patient engagement through Monica.
• Accessories Ecosystem Range of health-monitoring accessories that pair with MiiCube, including blood pressure monitors, smart weight scales, pulse oximeters, smart thermometers, smart watches, medical sensors, visitor tokens, smart plugs, multi-sensors, 3G/4G modems, door sensors and smart rings.
• MiiCough Non-diagnostic research-oriented mobile application that analyses users' cough audio using machine learning to detect whether cough sounds similar to those associated with specific respiratory tract illnesses.

Quantifiable outcome

• 42% fewer 30-day readmissions with Monica-augmented D2A Pathway 1
• +14 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability9 records

Feature7 records

Partnerships

Nine partnerships are on record, tiered core, flagship and reference.

• Connected Places CatapultcoreStrategic or Co-development Partner · 1 January 2022Collaborative research partnership under Innovate UK Smart Grant (2022-2024) to enhance Discharge to Assess (D2A) pathways using AI-based technology. Joint whitepaper publication on D2A improvements with Integrated Care Board partners.
• Willows Health (Leicestershire GP Network)coreStrategic or Co-development PartnerPartnership with Connected Places Catapult consortium (2022-2024) to embed AI-driven home monitoring and accelerate hospital discharge. Led to NHS LLR ICB D2A deployment achieving 3.7% 4-week readmissions vs 25% local average.
• De Montfort UniversitycoreStrategic or Co-development PartnerAcademic research partner in IUK Smart Grant project (2022-2024). Collaborated on AI technology for D2A services and diabetes management research (SBRI programme). Joint publications and consortium with Connected Places Catapult.
• Sodexo Health & CareflagshipStrategic or Co-development PartnerCo-developed and validated 12-week post-discharge Onward Care pathway combining passive remote monitoring, AI-driven alerts, and Monica conversational coach. Year 1: 77% bed stay reduction, 83% ROI, n=74. Year 2: 65.5% bed stay reduction, £287k savings, n=202.
• Uplands Care CentrereferenceImplementation/ SI/ Consulting PartnerPreventative care platform deployment for resident wellbeing, workforce optimisation, and compliance in care home setting. Delivered 30% night-staff optimisation and 48% staff-productivity improvement.
• Brunel CarereferenceImplementation/ SI/ Consulting PartnerAI support deployment for people living with dementia with prioritisation, early warnings, and autonomy preservation. Multiple individual case studies demonstrating UTI detection, fall prevention, and post-stroke recovery outcomes.
• DHI-Scotland / Living Labs / University of StrathclydecoreStrategic or Co-development PartnerPartnership for DPS (Digital Services for Co-Managed Care) enabling MiiCare's inclusion in Living Labs research programmes for decentralised care delivery.
• Crown Commercial ServicecoreChannel Partner/ Reseller/ DistributorCertified supplier on Crown Commercial Service framework for Virtual Wards and Remote Patient Monitoring (Spark DPS), enabling direct procurement pathways into UK public sector healthcare.
• TSA (Telecare Services Association)coreChannel Partner/ Reseller/ DistributorTSA certification confirms MiiCare as a trusted supplier in the telecare and remote monitoring industry, facilitating procurement by NHS and local authority commissioners.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Doccla: UK-based virtual ward and remote patient monitoring provider serving NHS trusts with continuous at-home monitoring and clinical oversight. Directly comparable to MiiCare in target customer (NHS), use case (D2A / virtual wards) and hardware-plus-software model.
• Huma: Global digital health platform providing remote patient monitoring, virtual ward and decentralized clinical trial capabilities to hospitals, pharma and providers. Comparable to MiiCare across hospital-at-home, DCT and AI-driven risk stratification use cases.
• Current Health (Best Buy Health): Acquired by Best Buy Health, provides a wearable-led continuous remote monitoring platform for hospital-at-home and virtual wards in the US and UK. Closely comparable to MiiCare's continuous in-home monitoring of older adults and post-discharge patients.
• Lilli: UK-based remote monitoring and predictive analytics platform for adult social care, used by local authorities to support older adults at home. Directly comparable to MiiCare's local authority segment and ambient in-home monitoring approach.
• Alcuris: UK technology provider for adult social care and elderly telecare, using in-home sensors and analytics to detect behavioural change. Comparable niche (elderly in-home ambient monitoring) and UK local authority customer base.

Broad incumbents

• Tunstall Healthcare: Long-established UK and global incumbent in telecare, telehealth and assisted living technology with broad council and NHS customer base. Comparable on remote elderly monitoring, but offers a wider portfolio and lacks MiiCare's conversational AI and acoustic gait differentiation.
• Vivify Health: US-based remote patient monitoring and connected health platform with broad condition management and care plan workflows. Comparable in RPM and chronic disease management but operates at a larger, US-centric scale versus MiiCare's UK-led focus.

Emerging players

• Birdie: UK technology platform for home care providers, focused on visit logging, medication management and outcomes data. Partial overlap with MiiCare's home care provider segment, but more care management-led than ambient monitoring.
• Cera Care: Large UK home care provider combining in-person care with digital tools for monitoring, medication and family communication. Comparable on technology-enabled elderly home care and overlaps with MiiCare's home care provider customer profile.

Regional players

• Whzan Digital Health: UK telehealth and remote monitoring provider primarily serving NHS community and primary care. Comparable in NHS remote monitoring, with a stronger primary care and clinical telehealth orientation than MiiCare's social-care-led approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/miicare

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds11 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MiiCare