RED E Charge
RED E Charge is a Detroit-based EV charging company operating 4,000+ chargers across 1,500+ locations in 46 states, serving commercial site hosts with its hardware-agnostic CSMS, proprietary Stellar and PRO/Ultra chargers, and EV drivers via a mobile app.
- Company typePrivate
- Founded2019
- HeadquartersDetroit, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What RED E Charge does
RED E Charge (RED E Charging LLC) is a Detroit-based EV charging infrastructure company founded in 2019 by CEO Abass El-Hage. It operates a nationwide network of 4,000+ chargers across 1,500+ locations in 46 states, with 1,500+ DC fast-charging ports concentrated at 436 sites as of February 2026, and reports 99% network uptime. The company serves two intertwined customer bases: commercial site hosts (convenience retail, fleet operators, commercial real estate, hospitality, municipal governments) that deploy and operate chargers on their properties, and individual EV drivers who access the network via the Red E Charge mobile app on iOS and Android with no membership required.
The company's core technology stack is a hardware-agnostic Charging Station Management System (CSMS) branded as Red E Enterprise, which is OCPP 1.6 and 2.0.1 compatible and interoperates with 40+ charger manufacturers, eliminating vendor lock-in. Feature set includes real-time charger monitoring, remote start/stop and diagnostics, multi-site network management, flexible pricing controls (by kWh, session, or time), and payment processing, with no monthly software or transaction fees. RED E complements the software with its own hardware line spanning Level 2 AC chargers (PRO 50A-80A and Ultra dual-port pedestal) and DC fast chargers in the Stellar family from 40kW up to a 320-480kW all-in-one liquid-cooled unit supporting CCS1 and NACS. A differentiated physical asset is the 40,000-square-foot purpose-built EV charger testing facility at the Detroit headquarters, where in-house test engineers are available for hire by the hour to validate charging hardware and software pre-deployment.
RED E generates revenue through multiple streams: transaction-based economics on charging sessions across its operated network, e-commerce sale of Stellar and PRO/Ultra chargers, subscription/recurring access to the Red E Enterprise CSMS (priced without monthly software or transaction fees, with operators retaining full control of pricing and revenue), and professional services covering site strategy, deployment, installation, permitting, and ongoing operations. Distribution combines direct enterprise field sales with channel partnerships (notably a flagship rollout with GPM Investments, an ARKO Corp. subsidiary, across its convenience store portfolio) and roaming access via the ChargeHub Passport Hub, which extends effective reach to 120,000+ stations across the U.S. and Canada. Disclosed commercial outcomes include $4K-$12K monthly DC fast charging revenue per high-traffic location with 2.5-3 year payback periods, and a J.D. Power 2025 customer satisfaction score of 668 ranking second among DC fast charger networks.
RED E Charge firmographics
Firmographics- Name
- RED E Charge
- Legal name
- RED E Charging LLC
- Website
- https://redecharge.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- RED E Charge is a Detroit-based EV charging company operating 4,000+ chargers across 1,500+ locations in 46 states, serving commercial site hosts with its hardware-agnostic CSMS, proprietary Stellar and PRO/Ultra chargers, and EV drivers via a mobile app.
- Ownership category
- akta.pro rank
RED E Charge industry classification
Industry- Product category
- Electric Vehicle Charging
- NAICS
- Electric Power Transmission, Control, and Distribution (22112), Electric Power Generation, Transmission and Distribution (2211)
- SIC
- Electric Services (4911), Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- EV Charging Network Management & Software Services (CPMS, Monitoring, Billing) (TLAKAMAG)
- akta.pro secondary industries
- EV Charger Operations, Maintenance & Field Service (O&M) (TLAKAMAF), EV Charging Hardware Manufacturing (AC/DC Chargers/Dispensers) (IMACACAE), EV Charging Equipment Installation & Commissioning (AC/DC, Depot/Fleet) (TLAKAMAE)
Keywords
Where RED E Charge is headquartered
LocationHeadquarters
- HQ city
- Detroit
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
RED E Charge business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- EV Charging Network Operations: RED E operates and manages EV charging stations, generating revenue from charging sessions. The company provides end-to-end solutions including infrastructure strategy, deployment execution, software integration, payment systems, and uptime optimization for commercial charging locations.
- Software Platform (Red E Enterprise): Hardware-agnostic EV charging management software (CSMS) platform providing real-time monitoring, remote management, pricing control, and payment processing. The platform offers no monthly software or transaction fees.
- EV Charging Hardware Sales: Sale of Level 2 and DC fast chargers including Stellar (40kW-480kW) and PRO (50A-80A) product lines. Hardware is OCPP-compatible and integrates with the management platform.
- Infrastructure Deployment Services: Comprehensive charging network management including site strategy, deployment execution, installation, permitting, power upgrades, and ongoing operational support for commercial properties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Enterprise CSMS Platform with no monthly fees |
| Usage-based | Pay-as-you-go | Commercial EV Charging ROI |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
RED E Charge product offering
Product offeringCore offering
RED E Charge operates a nationwide EV charging network of 1,500+ locations and 4,000+ chargers across 46 states, delivering Level 2 AC and DC fast charging up to 640 kW. The company sells OCPP-compatible commercial charger hardware (Stellar and PRO/Ultra lines), provides a hardware-agnostic Charging Station Management System (Red E Enterprise CSMS) for network operators, and offers a 40,000-square-foot EV charger testing facility in Detroit. End-to-end services include site evaluation, deployment, installation, permitting, power upgrades, and ongoing network management for commercial clients.
Product overview
Red E Charge is a Detroit-based EV charging network operator and infrastructure partner offering an integrated platform combining a nationwide charging network, a hardware-agnostic CSMS (Red E Enterprise), a driver-facing mobile app (Red E Charge App), commercial charger hardware (Stellar and PRO/Ultra series), and a physical EV charger testing facility. The company operates 4,000+ chargers across 1,500+ locations in 46 states, supporting both Level 2 AC and DC fast charging up to 640 kW. Red E Enterprise CSMS provides network operators with real-time monitoring, remote diagnostics, pricing control, and analytics with no monthly fees, while the Red E Charge App enables drivers to locate stations, initiate sessions, and pay. The company also offers a 40,000-sq-ft EV charger testing facility in Detroit with in-house engineering support. The Stellar hardware line (40kW to 480kW) and PRO/Ultra Level 2 chargers (50A–80A) are sold as products through the platform, with OCPP compatibility enabling multi-OEM hardware flexibility.
Differentiator
Problem solved
Functional benefit
Brands
- Red E Enterprise: Hardware-agnostic EV charging management platform (CSMS) for charge point operators, fleets, and commercial properties.
- Red E Charge App
Products and services
- Red E Charging Network
Quantifiable outcome
- Monthly DC fast charging revenue increased from $4,000 to over $12,000 per month (3x increase) at high-traffic commercial locations
- +4 more outcomes
Companies that use RED E Charge
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles6 records
RED E Charge technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature5 records
RED E Charge partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered flagship, core and minor.
- GPM Investments (ARKO Corp. subsidiary)flagshipRED E is deploying EV charging infrastructure at multiple retail sites across GPM's portfolio of regional convenience store brands. RED E provides comprehensive charging network management including infrastructure strategy, deployment execution, software integration, payment systems, and uptime optimization.
- ChargeHubcoreRED E partnered with ChargeHub, North America's leading EV roaming network. This integration connects Red E Charge users with ChargeHub's Passport Hub, providing access to over 120,000 EV charging stations across the U.S. and Canada. The partnership simplifies payments and enables cross-network roaming for seamless charging experiences.
- HAGE Auto / City of ManisteeminorPublic-private partnership with City of Manistee and HAGE Auto for installation of four EV charging stations in downtown Manistee. RED E responsible for installation, maintenance, repair, and all costs. City receives $0.03 per kilowatt hour used. Initial term of 10 years with option for additional five years.
- Steamer Stop (Fulton, Iowa)minorPartnership to bring EV charging to Steamer Stop in Fulton, Iowa, expanding RED E's charging network nationwide and making eco-friendly travel more convenient for drivers in the Midwest.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
RED E Charge competitors and assessment
Company assessmentEmerging players
- AmpUp: AmpUp is a hardware-agnostic EV charging management software platform competing directly with Red E Enterprise for CPO, fleet, and commercial real estate customers. Both offer OCPP-based multi-OEM CSMS with no hardware lock-in.
- SWTCH Energy: SWTCH is a CSMS platform focused on multi-tenant and commercial real estate EV charging deployments. RED E competes with SWTCH for the commercial real estate and property management segments under the Red E Enterprise platform.
Direct peers
- Blink Charging: Blink Charging manufactures, owns, and operates EV charging equipment and networks across Level 2 and DC fast charging, with a hardware and SaaS software offering. RED E overlaps with Blink in CSMS, network operations, and hardware product lines.
- FLO: FLO is a North American EV charging network operator and equipment manufacturer with a vertically integrated CSMS and roaming network. RED E and FLO are comparable as end-to-end charging operators with hardware and software control.
- EVgo: EVgo is a U.S. public DC fast charging network operator with national coverage and a focus on high-traffic retail and convenience locations. RED E competes directly for DC fast charging sites, enterprise site hosts, and EV driver mindshare.
- Tesla Supercharger: Tesla's Supercharger network is the largest DC fast charging network in North America and is increasingly opening to non-Tesla EVs via NACS. RED E competes with Tesla for high-power DC fast charging sites and EV driver selection on speed and reliability.
- ChargePoint: ChargePoint operates one of the largest EV charging networks in North America and a CSMS platform supporting Level 2 and DC fast chargers across many OEMs. RED E competes head-to-head with ChargePoint in both network operations and hardware-agnostic software for charge point operators.
- Electrify America: Electrify America is a major U.S. DC fast charging network backed by Volkswagen, with hundreds of high-power stations along highway corridors. RED E competes with Electrify America for DC fast charging deployments and enterprise site partnerships.
Broad incumbents
- Shell Recharge (formerly Volta): Shell Recharge operates a nationwide DC fast charging network (acquired from Volta) at grocery, retail, and convenience locations. RED E competes with Shell Recharge for high-traffic retail site hosts and EV driver traffic capture.
- bp pulse: bp pulse is a global EV charging network operator backed by BP, targeting fleet, workplace, and public charging deployments. RED E competes with bp pulse for fleet operator contracts and large-scale enterprise charging rollouts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
RED E Charge social profiles
Digital presenceRED E Charge financial estimates
Financial estimateRevenue estimate
Valuation estimate
RED E Charge leadership team
Management profileNumber of profiles
Profiles6 records
RED E Charge funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RED E Charge M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RED E Charge
What does RED E Charge do?
RED E Charge operates a nationwide EV charging network of 1,500+ locations and 4,000+ chargers across 46 states, delivering Level 2 AC and DC fast charging up to 640 kW. The company sells OCPP-compatible commercial charger hardware (Stellar and PRO/Ultra lines), provides a hardware-agnostic Charging Station Management System (Red E Enterprise CSMS) for network operators, and offers a 40,000-square-foot EV charger testing facility in Detroit. End-to-end services include site evaluation, deployment, installation, permitting, power upgrades, and ongoing network management for commercial clients.
Is RED E Charge a public or private company?
RED E Charge is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RED E Charge founded?
RED E Charge was founded in 2019. It employs 11 to 50 people.
Where is RED E Charge based?
RED E Charge is headquartered in Detroit, United States, in the North America region.
How does RED E Charge make money?
Four revenue lines are on record. EV Charging Network Operations are the primary driver. The others are software Platform (Red E Enterprise), EV Charging Hardware Sales and infrastructure Deployment Services.
Who are RED E Charge's main competitors?
Emerging players on record are AmpUp and SWTCH Energy. Direct peers are Blink Charging, FLO, EVgo, Tesla Supercharger, ChargePoint and Electrify America. Broad incumbents are Shell Recharge (formerly Volta) and bp pulse.
Does RED E Charge have an API?
No public API is recorded for RED E Charge.
What industry is RED E Charge in?
RED E Charge's product category is Electric Vehicle Charging. Its primary akta.pro industry code is TLAKAMAG, EV Charging Network Management & Software Services (CPMS, Monitoring, Billing), with a secondary code of TLAKAMAF, EV Charger Operations, Maintenance & Field Service (O&M). Its NAICS code is 22112 and its SIC code is 4911.