Lumiform
Lumiform is a Berlin-based SaaS company providing an AI-powered mobile inspection and workflow automation platform for frontline workers. It serves operations leaders across hospitality, manufacturing, construction, retail, logistics, and facility management via freemium and enterprise tiers.
- Company typePrivate
- Founded2019
- HeadquartersBerlin, Germany
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Lumiform does
Lumiform is a Berlin-based SaaS company founded in 2019 by brothers Philip and Lukas Roelen-Blasberg that provides an AI-powered mobile inspection and workflow automation platform for frontline and deskless workers. The platform digitizes paper-based inspections, audits, and checklists into configurable digital workflows that field teams complete on native iOS and Android apps (with offline functionality) or web, while giving operations leaders real-time visibility across multiple locations via dashboards and analytics. It serves operations leaders across six primary verticals: hospitality and food services, manufacturing, construction, retail, transport and logistics, and facility management, with named enterprise customers including Heineken, HelloFresh, Henkel, Kraft Heinz, Virgin Media, and Weldom.
The product architecture consists of a cloud-based SaaS platform hosted on AWS in Frankfurt, comprising core modules: Form Builder (AI-assisted form creation via natural language prompts or document upload), Mobile App with offline sync, Workflow Automation (corrective action assignment and tracking), Reports, Analytics, Approvals, Actions, and Administration. A template library of over 12,000 ready-made checklists spans 50+ industries and use cases. The company employs computer vision for defect routing on inspection photos and NLP for form generation, though AI capabilities are feature-embedded rather than architecturally foundational. Security and compliance certifications include SOC 2-accredited data centers, ISO 27001/27017/27018 alignment, GDPR compliance with EU-only data residency, AES-256 encryption, and a 99.9% uptime SLA on the Enterprise tier.
Lumiform operates a three-tier hybrid monetization model: a free tier with limited functionality as a top-of-funnel acquisition layer, a Professional tier priced per Authorized User on monthly or annual billing, and a custom-negotiated Enterprise tier with SSO, API access, enhanced support, and dedicated onboarding. Go-to-market combines product-led growth (self-serve web and app stores, freemium) for SMBs with inside sales for mid-market and field sales for enterprise accounts. Distribution runs through lumiformapp.com, native iOS/Android apps, and direct enterprise sales. The company has raised approximately €10M total funding from Capnamic and 42CAP across a 2019 seed and a July 2022 Series A, with subsequent extension participation from EquityPitcher Ventures, EXXETA, and WestTech Ventures. As of 2023, Lumiform reported over 70,000 users across 180+ countries and 27,000+ monthly active users.
Lumiform firmographics
Firmographics- Name
- Lumiform
- Legal name
- Lumiform GmbH
- Website
- https://lumiformapp.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lumiform is a Berlin-based SaaS company providing an AI-powered mobile inspection and workflow automation platform for frontline workers. It serves operations leaders across hospitality, manufacturing, construction, retail, logistics, and facility management via freemium and enterprise tiers.
- Ownership category
- akta.pro rank
Lumiform industry classification
Industry- Product category
- Inspection Management Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- eSignature, Forms & Digital Workflow Platforms (HDAEAHAJ)
Keywords
Where Lumiform is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Lumiform business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription - Free Tier: Limited free version with basic functionality including no analytics or role management. Serves as acquisition/awareness layer for conversion to paid tiers.
- Subscription - Professional Tier: Paid subscription per Authorized User with full feature access including analytics, advanced user management, custom reports, and API access. Billed monthly or annually with volume discounts implied for additional users.
- Enterprise Plans: Custom-negotiated enterprise agreements with tailored features, dedicated support, and SLA commitments. Pricing based on organizational scale and requirements.
- Additional Paid Services: Additional paid services including training, consultation, integration and deployment support for scaling across organizations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free version with basic features |
| Subscription | Monthly | Professional version for teams |
| Subscription | Annual | Enterprise plan for large organizations |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels9 records
Lumiform product offering
Product offeringCore offering
Lumiform is an AI-powered cloud-based SaaS platform that helps multi-site organizations turn paper-based inspections, audits, and checklists into digital workflows for frontline and deskless workers. The platform provides a no-code Form Builder, native mobile apps with offline mode, automated corrective-action workflows, AI-driven defect routing, audit-ready reports, and real-time multi-site analytics. It is delivered through web, iOS, and Android with subscription-based pricing tiers.
Product overview
Lumiform is an AI-powered cloud-based SaaS platform for digitizing and automating inspections, audits, and checklists for frontline and deskless teams. The platform offers a unified product architecture consisting of core modules including the Platform (web application), Form Builder (AI-powered digital form creation), Mobile App (iOS/Android with offline support), Workflow Automation (corrective action assignment and tracking), AI capabilities (integrated throughout), Reports (audit-ready documentation), Analytics (real-time dashboards), Approvals (digital sign-off workflows), Actions (issue management), Administration (user/role management), and Integrations (third-party connectivity). The product is delivered through a tiered pricing model: Free Version (limited functionality), Professional Plan (full access including API), and Enterprise Plan (custom terms with SLA guarantees). Industry-specific solutions span Hospitality, Manufacturing, Construction, Retail, Logistics, and Facility Management, addressing business needs in Health and Safety, Quality, Operational Excellence, and Risk Management. Specialized use case apps cover Safety Management, Energy Audits, Forklift/ Vehicle Inspections, QMS, Kaizen, Property/Restaurant/Elevator/Fire Inspections. The platform includes a template library with over 12,000 ready-made templates.
Differentiator
Problem solved
Functional benefit
Products and services
- Lumiform Platform AI-powered cloud-based SaaS platform that digitizes inspections, audits, and checklists for frontline and deskless teams, providing real-time visibility across multiple locations via web and mobile.
- Lumiform Mobile App Native iOS and Android application for frontline workers to complete inspections online or offline with automatic data sync, available in 12+ languages on the App Store and Google Play.
- Safety Management Software Specialized inspection app for safety management workflows across workplace environments, supporting health and safety compliance.
- Energy Audit App Inspection application for conducting energy audits and tracking energy efficiency metrics across facilities.
- Forklift Inspection App Specialized inspection checklist for forklift and powered industrial truck safety compliance.
- Vehicle Inspection App Comprehensive vehicle inspection solution with DVIR compliance, AI-powered defect routing, and fleet management system integrations for transport and logistics operators.
- QMS App Quality Management System application for managing quality standards, audits, and compliance workflows.
- Kaizen Method App Application supporting continuous improvement initiatives using Kaizen methodology for operational excellence.
- Property Inspection App Property inspection solution for real estate, facility management, and building inspections across multiple sites.
- Restaurant Inspection App Inspection app designed for restaurant operations, food safety, and hospitality compliance.
- Elevator Management App Application for elevator inspection, maintenance tracking, and safety compliance in facility management.
- Fire Inspection App Fire safety inspection application for compliance with fire codes and safety regulations across properties.
Quantifiable outcome
- Over 27,000 frontline workers using Lumiform monthly for productivity and safety improvements
- +2 more outcomes
Companies that use Lumiform
Customer profileNamed customers11 records
Segments6 records
Ideal customer profiles3 records
Lumiform technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature7 records
Lumiform partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Amazon Web Services (AWS)corePrimary cloud infrastructure provider for data hosting. Data stored exclusively on AWS servers in Frankfurt, Germany (EU Region). AWS provides SOC 2 accredited data centers with ISO 27001, ISO 27017, and ISO 27018 certifications. Hosts production environment, backups, and all customer data.
- ChargebeecorePayment processing subprocessor for subscription billing. Located in USA (California). Handles payment transactions securely with PCI-DSS compliance. Transmits customer payment information for processing without Lumiform receiving account or credit card details.
Scale indicators8 records
Recent moves8 records
Expansion highlights6 records
Lumiform competitors and assessment
Company assessmentDirect peers
- SafetyCulture: SafetyCulture (iAuditor) is the global category leader in mobile inspection and checklist software for frontline teams. It directly competes with Lumiform across hospitality, manufacturing, construction, and logistics, with overlapping enterprise features like offline mobile, workflows, and analytics.
- MaintainX: MaintainX is a mobile-first operations and maintenance platform for deskless workers, offering inspections, work orders, and messaging. It targets similar mid-market and enterprise customers in manufacturing and facilities, overlapping directly with Lumiform's workflow automation use cases.
- Process Street: Process Street is a workflow and checklist platform for recurring business processes, often cited alongside Lumiform in software comparisons. It serves operations and compliance teams with similar form-building, approvals, and automation functionality.
- Jotform: Jotform is a drag-and-drop online form builder with mobile inspection capabilities and a large template marketplace. It competes directly with Lumiform's Form Builder, template library, and SMB/mid-market positioning.
- Fluix: Fluix is a document workflow and inspection app for field teams on iPad/iPhone, targeting construction, oil & gas, and aviation. It overlaps with Lumiform's mobile inspection and offline data capture value proposition.
- Formstack: Formstack offers online forms, document automation, and eSignature with workflow automation. It competes with Lumiform in digital forms, approvals, and integrations for operations and compliance use cases.
- iAuditor (SafetyCulture): iAuditor is the flagship inspection product of SafetyCulture, a direct Lumiform competitor offering mobile inspections, templates, and analytics across frontline industries.
Broad incumbents
- Google Forms: Google Forms is a free, broad-incumbent form builder included in the Google Workspace productivity suite. While not specialized for inspections, it serves as a low-cost substitute for very basic checklist use cases.
- Typeform: Typeform is a conversational form and survey builder with broad consumer and SMB reach. It overlaps with Lumiform on form creation and data collection but lacks deep inspection and workflow automation for deskless teams.
- DocuSign: DocuSign's eSignature and Contract Lifecycle Management platforms include forms, workflows, and approvals that overlap with Lumiform's approvals and workflow automation capabilities. It is a broader incumbent rather than a dedicated inspection tool.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Lumiform social profiles
Digital presenceLumiform compliance and trust
Trust signalCompliance5 records
Lumiform financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lumiform leadership team
Management profileNumber of profiles
Profiles2 records
Lumiform funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lumiform M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lumiform
What does Lumiform do?
Lumiform is an AI-powered cloud-based SaaS platform that helps multi-site organizations turn paper-based inspections, audits, and checklists into digital workflows for frontline and deskless workers. The platform provides a no-code Form Builder, native mobile apps with offline mode, automated corrective-action workflows, AI-driven defect routing, audit-ready reports, and real-time multi-site analytics. It is delivered through web, iOS, and Android with subscription-based pricing tiers.
Is Lumiform a public or private company?
Lumiform is a private company. It is classified as venture growth investor backed and is currently operating.
When was Lumiform founded?
Lumiform was founded in 2019. It employs 11 to 50 people.
Where is Lumiform based?
Lumiform is headquartered in Berlin, Germany, in the Europe region.
How does Lumiform make money?
Four revenue lines are on record. Subscription - Free Tier is the primary driver. The others are subscription - Professional Tier, enterprise Plans and additional Paid Services.
Who are Lumiform's main competitors?
Direct peers on record are SafetyCulture, MaintainX, Process Street, Jotform, Fluix, Formstack and iAuditor (SafetyCulture). Broad incumbents are Google Forms, Typeform and DocuSign.
Does Lumiform have an API?
Yes. Lumiform offers REST API access to Professional plan users, enabling developers to receive data from Lumiform and send data to other systems, and vice versa. The API allows for data synchronization between Lumiform and external systems. Developer documentation is at developer.lumiformapp.com.
What industry is Lumiform in?
Lumiform's product category is Inspection Management Software. Its primary akta.pro industry code is HDAEAHAJ, eSignature, Forms & Digital Workflow Platforms. Its NAICS code is 513210 and its SIC code is 7372.