Blocktrade
Blocktrade SA is a Luxembourg-based digital asset trading platform that combines gamified mechanics with cryptocurrency investing through its Blocktrade 3.0 ecosystem and BTEX utility token, serving retail crypto enthusiasts and gamers across multiple EU jurisdictions with VASP-compliant infrastructure.
- Company typePrivate
- Founded2018
- HeadquartersLuxembourg, Luxembourg
- Headcount51–100
- GTM typeB2C
- OfferingSoftware
Blocktrade firmographics
Firmographics- Name
- Blocktrade
- Legal name
- Blocktrade SA
- Website
- https://blocktrade.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Blocktrade SA is a Luxembourg-based digital asset trading platform that combines gamified mechanics with cryptocurrency investing through its Blocktrade 3.0 ecosystem and BTEX utility token, serving retail crypto enthusiasts and gamers across multiple EU jurisdictions with VASP-compliant infrastructure.
- Ownership category
- akta.pro rank
Blocktrade industry classification
Industry- Product category
- Cryptocurrency Exchange
- NAICS
- Securities and Commodity Exchanges (52321), Securities and Commodity Contracts Intermediation and Brokerage (5231), Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Crypto Payments & Stablecoin Settlement Platforms (BPAMAFAL)
- akta.pro secondary industry
- Tokenization Platforms (RWA, Securities, Funds) (FSAGAMAA)
Keywords
Where Blocktrade is headquartered
LocationHeadquarters
- HQ city
- Luxembourg
- HQ country
- Luxembourg
- HQ region
- Europe
Offices2 records
Markets served
Blocktrade business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Platform Trading Services: Revenue generated through trading activities on the gamified crypto trading platform
- BTEX Token Sales: Initial token sale of BTEX utility token to raise capital and bootstrap the ecosystem
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Blocktrade product offering
Product offeringCore offering
Blocktrade operates a digital asset trading platform that enables users to buy and sell cryptocurrencies such as Bitcoin, Ethereum, and other tokens. The platform is delivered through Blocktrade 3.0, a gamified ecosystem that integrates gaming mechanics, NFT trading, and the BTEX utility token to make crypto investing more engaging. Services are offered via a self-serve, EU-compliant online marketplace accessible globally.
Differentiator
Problem solved
Functional benefit
Brands
- BTEX: Utility token of Blocktrade platform used in the gamified crypto trading ecosystem
Products and services
- Blocktrade 3.0 Blocktrade 3.0 is the company's flagship gamified digital asset trading platform that enables individual users to buy and sell cryptocurrencies and interact with NFTs within an EU-compliant, gaming-style marketplace environment. It targets retail crypto enthusiasts and gamers seeking an engaging alternative to traditional exchanges.
- BTEX Utility Token BTEX is Blocktrade's native utility token that powers transactions, enhances user experience, and supports the gamified crypto asset marketplace ecosystem. It is sold to community participants to bootstrap and grow the platform.
Quantifiable outcome
- 1,400+ participants from 42 countries in token sale
- +1 more outcomes
Companies that use Blocktrade
Customer profileSegments1 record
Ideal customer profiles2 records
Blocktrade technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Blocktrade partnerships and signals
Strategic signalScale indicators7 records
Blocktrade competitors and assessment
Company assessmentDirect peers
- Crypto.com: Global crypto exchange with its own utility token (CRO) used for fee discounts and ecosystem rewards. Closely mirrors Blocktrade's exchange-plus-utility-token model and aggressive retail marketing approach.
- Bitpanda: Vienna-based retail crypto exchange with EU regulatory footprint across multiple jurisdictions, offering crypto, stocks, and ETFs. Directly comparable to Blocktrade in target customer (European retail), regulatory positioning, and product breadth.
- Kraken: One of the longest-running global crypto exchanges with strong EU presence. Comparable to Blocktrade as a regulated crypto trading venue serving both retail and professional clients, though at significantly greater scale.
- Bitstamp: EU-licensed crypto exchange (Luxembourg-based) serving retail and institutional clients with fiat on-ramps. Highly comparable to Blocktrade on regulatory positioning, EU domicile, and core spot-trading product.
- Coinbase: Largest publicly listed US crypto exchange with expanding EU operations. Directly comparable as a regulated multi-asset trading venue, although Blocktrade's gamified positioning targets a niche Coinbase has not historically served.
- Binance: World's largest crypto exchange by volume with broad token ecosystem and extensive EU user base. Competes directly with Blocktrade for European retail flow, though currently navigating significant regulatory headwinds in Europe.
Broad incumbents
- eToro: Multi-asset social trading platform offering crypto alongside stocks, ETFs, and CFDs under CySEC and other EU licenses. Comparable to Blocktrade's retail self-serve model and EU-regulated positioning, but with significantly broader product scope.
Emerging players
- Revolut: European fintech super-app with embedded crypto trading for retail customers under e-money and regulated crypto licenses. Adjacent competitor: targets the same retail European base with crypto as a feature rather than a destination.
- Nexo: Crypto lending and exchange platform with EU regulatory presence and its own utility token. Comparable on the token-driven ecosystem and retail trading model, though differentiated by its lending-centric revenue base.
Regional players
- Bitcoin Suisse: Swiss-regulated crypto financial services provider offering trading, custody, and staking. Comparable to Blocktrade on regulated European crypto infrastructure but with greater institutional focus and Switzerland-domiciled.
Market position
Customer concentration
Blocktrade social profiles
Digital presenceBlocktrade compliance and trust
Trust signalCompliance4 records
Blocktrade financial estimates
Financial estimateRevenue estimate
Valuation estimate
Blocktrade leadership team
Management profileNumber of profiles
Profiles3 records
Blocktrade funding detail
Funding detailFunding overview
Funding rounds3 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Blocktrade M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Blocktrade
What does Blocktrade do?
Blocktrade operates a digital asset trading platform that enables users to buy and sell cryptocurrencies such as Bitcoin, Ethereum, and other tokens. The platform is delivered through Blocktrade 3.0, a gamified ecosystem that integrates gaming mechanics, NFT trading, and the BTEX utility token to make crypto investing more engaging. Services are offered via a self-serve, EU-compliant online marketplace accessible globally.
Is Blocktrade a public or private company?
Blocktrade is a private company. It is classified as venture growth investor backed and is currently operating.
When was Blocktrade founded?
Blocktrade was founded in 2018. It employs 51 to 100 people.
Where is Blocktrade based?
Blocktrade is headquartered in Luxembourg, Luxembourg, in the Europe region.
How does Blocktrade make money?
Two revenue lines are on record. Platform Trading Services are the primary driver. The others are BTEX Token Sales.
Who are Blocktrade's main competitors?
Direct peers on record are Crypto.com, Bitpanda, Kraken, Bitstamp, Coinbase and Binance. eToro is listed as a broad incumbent. Emerging players are Revolut and Nexo. Bitcoin Suisse is listed as a regional player.
Does Blocktrade have an API?
No public API is recorded for Blocktrade.
What industry is Blocktrade in?
Blocktrade's product category is Cryptocurrency Exchange. Its primary akta.pro industry code is BPAMAFAL, Crypto Payments & Stablecoin Settlement Platforms, with a secondary code of FSAGAMAA, Tokenization Platforms (RWA, Securities, Funds). Its NAICS code is 52321 and its SIC code is 6200.