Liftango
Liftango is a B2B SaaS provider licensing an integrated on-demand shared transport platform — combining Demand-Responsive Transport, Carpool, and Fixed-Route management — to enterprises, universities, transit agencies, and bus operators in over 120 organisations across six continents.
- Company typePrivate
- Founded2015
- HeadquartersSydney, Australia
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Liftango does
Liftango is a B2B SaaS provider of on-demand shared transport technology, founded in 2015 and headquartered in Newcastle, NSW, Australia, with regional headquarters in East Linton, Scotland and operational entities in the United Kingdom, the United States, and Canada. The company licenses a unified platform that combines three transport modes — Demand-Responsive Transport (DRT), Carpool, and Fixed-Route — within a single mobile app and operations portal, using AI-driven route optimization, a ride-matching algorithm, and a real-time demand-responsive scheduling engine to dynamically route vehicles to passengers and automate dispatch.
The platform is sold to enterprise customers across six vertical segments: corporate/employer transport, universities, K-12 schools, public transport authorities, bus operators, and community/paratransit providers, with customers including Warner Bros. Studios, Netflix, Qantas, the University of Newcastle, Northeastern University, Monash University, the University of British Columbia, NHS Trusts, Fife Council, Transport for West Midlands, MTA New York, National Express, Go-Ahead, Transdev, and SP Trans. Liftango emphasises closed, verified networks (limiting access to authorised members of a customer organisation), integrations with single sign-on, payment systems, smart parking, and commuter benefits platforms, and value-added services including Liftango Labs (simulation and feasibility modelling) and a Corporate ROI Calculator. The company has reported more than 120 organisations supported globally, over 1.6 million vehicle-kilometres saved, and deployments across six continents.
Liftango generates revenue through subscription-based software licensing to enterprise clients, with quote-based, consultative pricing that varies by fleet size, service scope, and passenger volume, sold via a direct enterprise field-sales motion supported by content-led demand generation. The company has raised approximately $10M-$14.5M in total funding across multiple rounds since 2015, with the largest disclosed round a $10.4M raise in January 2022 led by Maven Capital Partners, followed by a £2.5M+ investment in May 2023 from Maven Capital Partners and Scottish Enterprise; other investors include Artesian VC, GUD Holdings, Taronga Ventures, SFV Capital, NRMA, Smarter City Solutions, and strategic investor Transdev.
Liftango firmographics
Firmographics- Name
- Liftango
- Legal name
- Liftango Pty Ltd
- Website
- https://liftango.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Liftango is a B2B SaaS provider licensing an integrated on-demand shared transport platform — combining Demand-Responsive Transport, Carpool, and Fixed-Route management — to enterprises, universities, transit agencies, and bus operators in over 120 organisations across six continents.
- Ownership category
- akta.pro rank
Liftango industry classification
Industry- Product category
- Shared Mobility / Transit Technology Software
- NAICS
- Other Support Activities for Transportation (4889), Taxi and Ridesharing Services (485310)
- SIC
- Transportation Services (4700), Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)
- akta.pro primary industry
- Ride-Hailing & Taxi Aggregation Platforms (BPAMAIAE)
- akta.pro secondary industries
- Ride-Hailing / On-Demand Mobility for Business (Managed Ground Transport) (TLABALAF), Paratransit / Accessible Ride-Hailing (WAV & Special Assistance) (THADADAH)
Keywords
Where Liftango is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices9 records
Markets served
Liftango business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- SaaS Platform Licensing: Liftango operates as a B2B technology platform provider licensing its software to transit agencies, bus operators, corporations, universities, and government bodies. Revenue is generated through software licensing fees, typically structured as subscriptions or usage-based arrangements for enterprise clients. The platform is sold as a managed service with implementation and ongoing support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise custom pricing — tailored to each organisation's fleet size, service scope, and passenger volume |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels9 records
Liftango product offering
Product offeringCore offering
Liftango sells an on-demand shared transport technology platform that combines Demand-Responsive Transport (DRT), fixed-route management and corporate carpool within a single mobile app and operator portal. The platform is licensed to transit agencies, bus operators, corporations, universities, schools and community transport providers, and uses AI-driven route optimisation and ride-matching to dynamically schedule vehicles to passenger bookings. Revenue is generated through enterprise SaaS subscriptions with implementation, simulation (Liftango Labs) and 24/7 technical support services bundled in.
Product overview
Liftango is an on-demand shared transport technology platform offering three core products—Demand-Responsive Transport (DRT), Carpool, and Fixed-Route—managed through an all-in-one platform. These products serve multiple vertical sectors including corporate transport, universities, schools, public transport, bus operators, and community paratransit. The platform is complemented by Liftango Labs (simulation and feasibility service) and an ROI Calculator tool. The products are designed to work independently or together: DRT provides dynamic, booking-based routing; Carpool enables closed-network commute sharing; and Fixed-Route manages traditional scheduled services. Liftango's approach combines real-time data, AI-driven route optimisation, and a multi-modal approach connecting various transport modes within a single application.
Differentiator
Problem solved
Functional benefit
Products and services
- Demand-Responsive Transport (DRT) On-demand, booking-based shared transport technology that dynamically schedules vehicles to passenger requests; targets transit agencies, bus operators and public transport authorities serving rural, suburban and underserved areas.
- Carpool Closed-network corporate and campus carpool platform that matches drivers and passengers with similar routes, supports parking incentives and is targeted at employers, universities and schools.
- Fixed-Route Fixed-route transit management software with real-time vehicle tracking, route assignment and shift management for bus operators and transit agencies running scheduled services.
- Liftango Labs Simulation, zone-modelling and feasibility assessment service that uses Liftango's transport engine to model future shared mobility projects, including zone health checks and an 8-step simulation framework.
Quantifiable outcome
- 38% increase in service coverage with no additional vehicles (AT Local)
- +10 more outcomes
Companies that use Liftango
Customer profileNamed customers48 records
Segments6 records
Ideal customer profiles6 records
Liftango technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability2 records
Feature8 records
Liftango partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- YugominorLiftango partnered with Yugo to digitize student transit in Dubai, Dubailand. The partnership aims to enhance the living experience for students by providing better university transport through Liftango's platform integrated with Yugo's student accommodation services.
- Clever DevicescoreClever Devices, Liftango, and Optai announced a landmark partnership in October 2025 to transform urban mobility in São Paulo, a metropolis of over 12 million people. This is a multi-party strategic partnership integrating Liftango's DRT technology with Clever Devices' transit systems and Optai's capabilities to serve one of the world's largest cities.
- OptaicorePartnering with Clever Devices and Liftango in a landmark partnership to transform São Paulo transportation. Optai is part of the multi-party strategic initiative serving the São Paulo metropolis of over 12 million people.
- National Express GroupcoreNational Express Group partnered with Liftango for its Trio demand-responsive transport technology in June 2023. The partnership was cited as a key milestone in ResearchAndMarkets' global transit market reports as an example of DRT innovation in the transport sector.
- Moffat & WilliamsonminorMoffat & Williamson partnered with Fife Council and Liftango to launch the Go-Flexi demand-responsive service. Moffat & Williamson operated the service using Liftango's technology platform, acting as the transport operator/implementing partner.
Scale indicators17 records
Recent moves6 records
Expansion highlights6 records
Liftango competitors and assessment
Company assessmentDirect peers
- Optibus: Optibus provides AI-driven optimisation software for public transportation operators, closely overlapping with Liftango's DRT, scheduling and route-optimisation capabilities. It targets the same transit-agency buyer with a SaaS model.
- Spare: Spare is a demand-responsive transit platform for transit agencies and paratransit providers, competing head-to-head with Liftango's DRT and community/paratransit offerings in North America and Europe.
- RideCo: RideCo offers an on-demand transit SaaS for bus operators and municipalities, with dynamic routing, booking and dispatch — a near-direct competitor to Liftango's DRT and bus-operator verticals.
- Padam Mobility: Padam Mobility builds DRT and paratransit software for European transit authorities, overlapping directly with Liftango's public transport and community/paratransit solutions across shared geographies like the UK and France.
- Door2Door: Door2Door (now part of Continental) provides ride-pooling and DRT software for cities and transit operators in Europe, directly comparable to Liftango's DRT platform and target buyer profile.
- Via Transportation: Via powers on-demand shared transit for cities and transit agencies worldwide via its DRT platform, overlapping with Liftango's core DRT, fixed-route and paratransit offerings, with a broader consumer-facing footprint.
Broad incumbents
- Cubic Transportation Systems: Cubic is a large, established provider of transit ticketing, fare collection and traffic management systems. Its broader portfolio overlaps with Liftango's fixed-route and DRT capabilities, particularly in large transit authorities.
- Trapeze (Volaris Group): Trapeze (within Modaxo/Volaris) provides fixed-route planning, scheduling, dispatch and CAD/AVL software to bus operators and transit agencies globally — a broader incumbent competing for the same enterprise and public-sector RFPs.
- Clever Devices: Clever Devices is a North American transit technology provider for fixed-route and paratransit operators. It is both a co-development partner with Liftango in São Paulo and an incumbent competing for transit-agency budgets.
- Moovit: Moovit (an Intel company) provides urban mobility apps and transit data APIs to public agencies and operators, with multi-modal journey planning that partially overlaps with Liftango's multi-modal product narrative at a much larger consumer scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Liftango social profiles
Digital presenceLiftango financial estimates
Financial estimateRevenue estimate
Valuation estimate
Liftango leadership team
Management profileNumber of profiles
Profiles5 records
Liftango funding detail
Funding detailFunding overview
Funding rounds6 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Liftango M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Liftango
What does Liftango do?
Liftango sells an on-demand shared transport technology platform that combines Demand-Responsive Transport (DRT), fixed-route management and corporate carpool within a single mobile app and operator portal. The platform is licensed to transit agencies, bus operators, corporations, universities, schools and community transport providers, and uses AI-driven route optimisation and ride-matching to dynamically schedule vehicles to passenger bookings. Revenue is generated through enterprise SaaS subscriptions with implementation, simulation (Liftango Labs) and 24/7 technical support services bundled in.
Is Liftango a public or private company?
Liftango is a private company. It is classified as venture growth investor backed and is currently operating.
When was Liftango founded?
Liftango was founded in 2015. It employs 51 to 100 people.
Where is Liftango based?
Liftango is headquartered in Sydney, Australia, in the Oceania region.
How does Liftango make money?
One revenue line is on record: saaS Platform Licensing.
Who are Liftango's main competitors?
Direct peers on record are Optibus, Spare, RideCo, Padam Mobility, Door2Door and Via Transportation. Broad incumbents are Cubic Transportation Systems, Trapeze (Volaris Group), Clever Devices and Moovit.
Does Liftango have an API?
No public API is recorded for Liftango.
What industry is Liftango in?
Liftango's product category is Shared Mobility / Transit Technology Software. Its primary akta.pro industry code is BPAMAIAE, Ride-Hailing & Taxi Aggregation Platforms, with a secondary code of TLABALAF, Ride-Hailing / On-Demand Mobility for Business (Managed Ground Transport). Its NAICS code is 4889 and its SIC code is 4700.