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Bricklane

Full company profile

uuid0002aw2

Namestring
Bricklane
Legal namestring
Bricklane Technologies Limited
Websiteurl
bricklane.com
Company typeenum
Private
Founded yearint
2016
Descriptiontext

Bricklane is a London-based proptech company that operates a single-family residential (SFR) investment and asset management platform focused on the UK market. Founded in 2016 and employing 51-100 staff, the company acquires, renovates and manages individual family homes at scale on behalf of institutional capital partners, having wound down its retail investor channel in 2023 following the UK high-rise fire safety crisis. Its underlying stack consists of a custom analytics platform used by the Valuations team to identify and underwrite target properties, a Data Science function that applies machine learning to structured market and property data to inform acquisition strategy, and a tenant-facing mobile application for maintenance, contracts and communications. Operationally, Bricklane runs end-to-end acquisitions and asset management workflows — Valuations, Negotiations, Completions, Capital Programmes (renovations), Portfolio Management and Property Operations — supported by in-house Engineering, Data and Finance functions, with Touchstone Corporate Property Services acting as the day-to-day property manager.

The company makes money primarily through asset management services to property-owning entities backed by institutional investors, generating management fees on UK single-family residential assets. Its two go-to-market motions are: (i) a B2B enterprise field sales motion targeting leading global institutional investors for direct capital and asset management partnerships, channelled through [email protected] and direct engagement, and (ii) a direct-to-consumer tenant motion via the dedicated rental app, offering 3-year contracts, pet-friendly policies, energy-efficient homes and 24/7 responsive service. Pricing is not publicly disclosed. Integration partners include Residently (tenancy applications), Let Alliance (credit referencing) and Smart Search (KYC/sanctions screening), while investor capital has historically come from LocalGlobe, Zoopla, Swordfish Investments, dmg ventures, Clocktower Technology Ventures, Form Ventures, Latitude and SFV Capital, the last of which co-led the November 2022 Series B alongside Latitude.

Short descriptiontext

Bricklane is a London-based proptech platform that acquires, renovates and manages UK single-family rental homes on behalf of institutional capital partners, using proprietary analytics and machine learning for property identification and underwriting, and serving tenants through a dedicated rental app.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersLondon, United Kingdom
HQ citystring
London
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
single family rental, residential property investment, asset management services, rental property management, property technology platform
Industry3 codes
1Residential Real Estate Asset Management
CodeBPAJAMAAPrimaryYes
2Single-Family Rental (SFR) Property Management
CodeBPAJAFABPrimaryNo
3Residential Investment Property Brokerage (SFR/Small Multifamily)
CodeBPAJAAAEPrimaryNo
NAICS code2 codes
  • Residential Property Managers531311
  • Real Estate Property Managers53131
SIC code2 codes
  • Real Estate Agents & Managers (For Others)6531
  • Real Estate Dealers (For Their Own Account)6532
Product category
Residential Property Asset Management
Social media profiles2 records
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Asset Management Services
TypeManaged Services
Description

Bricklane provides asset management services to property-owning entities, managing single family residential properties throughout the UK

bricklane.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Bricklane acquires, improves, and manages single-family residential homes at scale throughout the UK using proprietary analytics and machine learning technology. The company provides asset management services to leading global institutional investors and capital partners, underwriting and renovating properties into modern, energy-efficient rental homes. Bricklane also operates a dedicated rental app for tenants offering stable 3-year contracts, pet-friendly policies, app-based maintenance scheduling, and 24/7 responsive service, plus an investor portal for retail account management.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • 75% of residents think it's the best rental experience they've had
Product overview1 text field

Bricklane operates as a unified single-family residential investment platform offering both asset management services for institutional investors and residential tenancy services for renters. The core platform combines proprietary technology for property acquisition and portfolio management with operational services including property valuations, negotiations, completions, capital programmes (renovations), and portfolio management. The company also provides a dedicated rental app for tenants and an investor portal for retail investors. The platform's technology stack includes an analytics platform for underwriting and a Data Science function that applies machine learning to drive acquisitions strategy.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeImplementation/ SI/ Consulting Partner
Description

Property manager acting for Property Owners, managing day-to-day tenancy matters and sharing tenant data in connection with asset management role

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

UK proptech platform enabling investors to buy and manage single-family rental (BTL) properties via SPVs. Closest direct peer given the shared UK SFR/buy-to-let focus and tech-enabled, institutional-aligned model.

TypeBroad incumbent
Description

UK estate agency and property services group with significant PRS letting and management operations. Broad incumbent providing residential property services that overlap with Bricklane's tenant-side proposition.

TypeBroad incumbent
Description

UK London-focused estate agency and lettings business. Broad incumbent offering residential sales, lettings, and property management that competes in the same London PRS tenant and landlord market.

TypeDirect peer
Description

UK fractional single-family rental investment platform. Direct peer in UK SFR fractional investing and tenant/property management, with a similar technology-led GTM.

TypeBroad incumbent
Description

Major institutional investor in UK Build-to-Rent and residential rental housing, including the Roofspace SFR platform. Large incumbent that competes for institutional PRS capital at scale.

6Ascora Property
TypeEmerging player
Description

UK SFR / BTL investment and management platform targeting individual and institutional investors. Comparable business model focused on UK single-family rental portfolios.

TypeBroad incumbent
Description

UK's largest listed residential landlord with a focus on Build-to-Rent multifamily. Broad incumbent that competes for institutional residential capital and shares the rental-housing-at-scale thesis, but operates primarily multifamily.

TypeBroad incumbent
Description

Large institutional UK and European real estate investor with meaningful exposure to UK residential. Broad incumbent that competes for the same institutional residential allocations as Bricklane.

TypeDirect peer
Description

UK single-family rental operator using modular construction to deliver new-build rental homes, now part of Legal & General. Direct peer in the UK SFR/BTR-for-rent space and in using construction-led acquisition.

TypeEmerging player
Description

UK platform supporting professional buy-to-let landlords with mortgage, insurance, and management tooling. Comparable as a UK proptech serving the professional landlord / SFR segment, though more SaaS-led than Bricklane's asset management model.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration3 records

Each record includes

Title, Type, Description, Source

AI capability3 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles7 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds5 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors11 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Bricklane

Residential Property Asset Managementbricklane.com

Bricklane is a London-based proptech platform that acquires, renovates and manages UK single-family rental homes on behalf of institutional capital partners, using proprietary analytics and machine learning for property identification and underwriting, and serving tenants through a dedicated rental app.

What Bricklane does

Bricklane is a London-based proptech company that operates a single-family residential (SFR) investment and asset management platform focused on the UK market. Founded in 2016 and employing 51-100 staff, the company acquires, renovates and manages individual family homes at scale on behalf of institutional capital partners, having wound down its retail investor channel in 2023 following the UK high-rise fire safety crisis. Its underlying stack consists of a custom analytics platform used by the Valuations team to identify and underwrite target properties, a Data Science function that applies machine learning to structured market and property data to inform acquisition strategy, and a tenant-facing mobile application for maintenance, contracts and communications. Operationally, Bricklane runs end-to-end acquisitions and asset management workflows — Valuations, Negotiations, Completions, Capital Programmes (renovations), Portfolio Management and Property Operations — supported by in-house Engineering, Data and Finance functions, with Touchstone Corporate Property Services acting as the day-to-day property manager.

The company makes money primarily through asset management services to property-owning entities backed by institutional investors, generating management fees on UK single-family residential assets. Its two go-to-market motions are: (i) a B2B enterprise field sales motion targeting leading global institutional investors for direct capital and asset management partnerships, channelled through [email protected] and direct engagement, and (ii) a direct-to-consumer tenant motion via the dedicated rental app, offering 3-year contracts, pet-friendly policies, energy-efficient homes and 24/7 responsive service. Pricing is not publicly disclosed. Integration partners include Residently (tenancy applications), Let Alliance (credit referencing) and Smart Search (KYC/sanctions screening), while investor capital has historically come from LocalGlobe, Zoopla, Swordfish Investments, dmg ventures, Clocktower Technology Ventures, Form Ventures, Latitude and SFV Capital, the last of which co-led the November 2022 Series B alongside Latitude.

Bricklane firmographics

Firmographics
Name
Bricklane
Legal name
Bricklane Technologies Limited
Website
https://bricklane.com
Company type
Private
Founded year
2016
Operating status
Operating
Headcount range
51–100 employees
Short description
Bricklane is a London-based proptech platform that acquires, renovates and manages UK single-family rental homes on behalf of institutional capital partners, using proprietary analytics and machine learning for property identification and underwriting, and serving tenants through a dedicated rental app.
Ownership category
akta.pro rank

Bricklane industry classification

Industry
Product category
Residential Property Asset Management
NAICS
Residential Property Managers (531311), Real Estate Property Managers (53131)
SIC
Real Estate Agents & Managers (For Others) (6531), Real Estate Dealers (For Their Own Account) (6532)
akta.pro primary industry
Residential Real Estate Asset Management (BPAJAMAA)
akta.pro secondary industries
Single-Family Rental (SFR) Property Management (BPAJAFAB), Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

Keywords

  • Single family rental
  • Residential property investment
  • Asset management services
  • Rental property management
  • Property technology platform

Where Bricklane is headquartered

Location

Headquarters

HQ city
London
HQ country
United Kingdom
HQ region
Europe

Offices1 record

Markets served

Bricklane business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

  1. Asset Management Services: Bricklane provides asset management services to property-owning entities, managing single family residential properties throughout the UK

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Bricklane product offering

Product offering

Core offering

Bricklane acquires, improves, and manages single-family residential homes at scale throughout the UK using proprietary analytics and machine learning technology. The company provides asset management services to leading global institutional investors and capital partners, underwriting and renovating properties into modern, energy-efficient rental homes. Bricklane also operates a dedicated rental app for tenants offering stable 3-year contracts, pet-friendly policies, app-based maintenance scheduling, and 24/7 responsive service, plus an investor portal for retail account management.

Product overview

Bricklane operates as a unified single-family residential investment platform offering both asset management services for institutional investors and residential tenancy services for renters. The core platform combines proprietary technology for property acquisition and portfolio management with operational services including property valuations, negotiations, completions, capital programmes (renovations), and portfolio management. The company also provides a dedicated rental app for tenants and an investor portal for retail investors. The platform's technology stack includes an analytics platform for underwriting and a Data Science function that applies machine learning to drive acquisitions strategy.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

  • 75% of residents think it's the best rental experience they've had

Companies that use Bricklane

Customer profile

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Bricklane technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability3 records

Feature3 records

Bricklane partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Touchstone Corporate Property Services LimitedcoreImplementation/ SI/ Consulting PartnerProperty manager acting for Property Owners, managing day-to-day tenancy matters and sharing tenant data in connection with asset management role

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Bricklane competitors and assessment

Company assessment

Direct peers

  • GetGround: UK proptech platform enabling investors to buy and manage single-family rental (BTL) properties via SPVs. Closest direct peer given the shared UK SFR/buy-to-let focus and tech-enabled, institutional-aligned model.
  • Yieldit: UK fractional single-family rental investment platform. Direct peer in UK SFR fractional investing and tenant/property management, with a similar technology-led GTM.
  • Roofspace: UK single-family rental operator using modular construction to deliver new-build rental homes, now part of Legal & General. Direct peer in the UK SFR/BTR-for-rent space and in using construction-led acquisition.

Broad incumbents

  • Countrywide: UK estate agency and property services group with significant PRS letting and management operations. Broad incumbent providing residential property services that overlap with Bricklane's tenant-side proposition.
  • Foxtons: UK London-focused estate agency and lettings business. Broad incumbent offering residential sales, lettings, and property management that competes in the same London PRS tenant and landlord market.
  • Legal & General Capital (BTR / Modular Homes): Major institutional investor in UK Build-to-Rent and residential rental housing, including the Roofspace SFR platform. Large incumbent that competes for institutional PRS capital at scale.
  • Grainger plc: UK's largest listed residential landlord with a focus on Build-to-Rent multifamily. Broad incumbent that competes for institutional residential capital and shares the rental-housing-at-scale thesis, but operates primarily multifamily.
  • M&G Real Estate: Large institutional UK and European real estate investor with meaningful exposure to UK residential. Broad incumbent that competes for the same institutional residential allocations as Bricklane.

Emerging players

  • Ascora Property: UK SFR / BTL investment and management platform targeting individual and institutional investors. Comparable business model focused on UK single-family rental portfolios.
  • Hearth: UK platform supporting professional buy-to-let landlords with mortgage, insurance, and management tooling. Comparable as a UK proptech serving the professional landlord / SFR segment, though more SaaS-led than Bricklane's asset management model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Bricklane social profiles

Digital presence

Bricklane financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Bricklane leadership team

Management profile

Number of profiles

Profiles7 records

Bricklane funding detail

Funding detail

Funding overview

Funding rounds5 records

Investors11 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Bricklane M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bricklane

What does Bricklane do?

Bricklane acquires, improves, and manages single-family residential homes at scale throughout the UK using proprietary analytics and machine learning technology. The company provides asset management services to leading global institutional investors and capital partners, underwriting and renovating properties into modern, energy-efficient rental homes. Bricklane also operates a dedicated rental app for tenants offering stable 3-year contracts, pet-friendly policies, app-based maintenance scheduling, and 24/7 responsive service, plus an investor portal for retail account management.

Is Bricklane a public or private company?

Bricklane is a private company. It is classified as venture growth investor backed and is currently operating.

When was Bricklane founded?

Bricklane was founded in 2016. It employs 51 to 100 people.

Where is Bricklane based?

Bricklane is headquartered in London, United Kingdom, in the Europe region.

How does Bricklane make money?

One revenue line is on record: asset Management Services.

Who are Bricklane's main competitors?

Direct peers on record are GetGround, Yieldit and Roofspace. Broad incumbents are Countrywide, Foxtons, Legal & General Capital (BTR / Modular Homes), Grainger plc and M&G Real Estate. Emerging players are Ascora Property and Hearth.

Does Bricklane have an API?

No public API is recorded for Bricklane.

What industry is Bricklane in?

Bricklane's product category is Residential Property Asset Management. Its primary akta.pro industry code is BPAJAMAA, Residential Real Estate Asset Management, with a secondary code of BPAJAFAB, Single-Family Rental (SFR) Property Management. Its NAICS code is 531311 and its SIC code is 6531.

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