Tassl
Tassl is a Philadelphia-based SaaS and mobile platform that provides engagement management software for universities, alumni networks, membership organizations, professional associations, and non-profits through its Connect Core, Group+, and App+ product suite.
- Company typePrivate
- Founded2014
- HeadquartersPhiladelphia, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Tassl does
Tassl is a Philadelphia-based SaaS and mobile platform, founded in 2014, that sells engagement management software to networks operating alumni relations, membership programs, professional associations, and non-profit communities. The product is delivered through three modules: Tassl Connect Core, a cloud-based administration and analytics platform for network administrators covering event, group, activity, and workflow management; Tassl Group+, a collaborative layer for volunteer group and community leaders; and Tassl App+, a consumer-facing iOS and Android mobile application featuring gamification (badges, points), geofencing, and social sign-on via Facebook, Google, and LinkedIn. The suite is sold as a mix-and-match configuration and is supported by a REST-API that maps to external CRM and advancement database key identifiers.
Tassl firmographics
Firmographics- Name
- Tassl
- Legal name
- Tassl LLC
- Website
- https://tassl.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Tassl is a Philadelphia-based SaaS and mobile platform that provides engagement management software for universities, alumni networks, membership organizations, professional associations, and non-profits through its Connect Core, Group+, and App+ product suite.
- Ownership category
- akta.pro rank
Where Tassl is headquartered
LocationHeadquarters
- HQ city
- Philadelphia
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Tassl business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Software Subscription (Tassl Connect Core): Cloud-based engagement management platform offered on a subscription basis. Network administrators pay for access to the Tassl Connect Core platform with end-to-end management and analytics tools. Pricing is likely tiered based on network size and feature requirements, as suggested by the 'Mix & Match' customization messaging.
- Mobile Application (Tassl App+): Mobile engagement app available for download. The app is distributed through organizational partnerships where Tassl partners with networks to create branded mobile portals. Revenue may derive from white-label/partner arrangements with organizations.
- Professional Services: Implementation and onboarding services for network administrators learning to leverage the platform. This includes demo sessions, training, and potentially customization services for organizational integration.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom enterprise pricing based on network requirements and feature selection |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Tassl product offering
Product offeringCore offering
Tassl is a SaaS and mobile engagement management platform that helps universities, membership organizations, professional associations, and non-profits connect engagement opportunities (events, groups, programs, initiatives) to their constituents. Its offering consists of three modular products: Tassl Connect Core (web-based admin platform for event, group, activity, and analytics management), Tassl Group+ (collaborative tools for community/volunteer leaders), and Tassl App+ (iOS/Android mobile app with gamification and geofencing), integrated via REST-API with external CRM systems.
Product overview
Tassl is an engagement management platform providing affordable engagement management solutions for networks including alumni relations, membership organizations, professional organizations, and non-profits. The platform consists of a modular architecture built around three core products: Tassl Connect Core (the primary web-based platform for network administrators to manage end-to-end engagement including events, groups, activities, analytics, and workflow automation), Tassl Group+ (empowering community and volunteer leaders with collaborative management, membership, events, and resource tools), and Tassl App+ (mobile application for constituents featuring gamification, social sign-on, geofencing, and real-time engagement opportunities). The products integrate via REST-API with CRM systems and support social sign-on through Facebook, Google, and LinkedIn.
Differentiator
Problem solved
Functional benefit
Brands
- Tassl Connect Core: End-to-end engagement management and analytics solution for network administrators.
- Tassl Group+
- Tassl App+
Products and services
- Tassl Connect Core End-to-end engagement management and analytics platform for network administrators, combining event management, group management, activity management, marketing analytics, engagement insights, and workflow automation in a centralized web-based location.
- Tassl Group+ Collaborative management tools for community, group, and volunteer leaders, providing membership management, event organization, leadership tracking, resource sharing, and customizable marketing pages for group promotion.
- Tassl App+ Mobile application for iOS and Android that centralizes network opportunities for constituents, providing gamification through reward loyalty programs with badges and points, geofencing for location-based event check-ins, social sign-on via Facebook/Google/LinkedIn, and real-time engagement discovery.
Quantifiable outcome
- Time savings on administrative tasks through workflow automation
- +1 more outcomes
Companies that use Tassl
Customer profileSegments4 records
Ideal customer profiles3 records
Tassl technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature9 records
Tassl partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- CASE (Council For Advancement and Support of Education)coreTassl is a proud partner of CASE, the Council For Advancement and Support of Education. CASE is a global nonprofit organization that serves educational institutions and the advancement profession. This partnership positions Tassl within the alumni relations and educational advancement ecosystem, providing credibility and distribution within the target market of universities and colleges.
- ACSN (Alumni Career Services Network)coreTassl is a proud partner of the Alumni Career Services Network (ACSN), an organization focused on providing career services to alumni. This partnership aligns with Tassl's focus on alumni relations networks and enhances its credibility within the alumni career services vertical.
- Constituent ResearchminorTassl partners with Constituent Research, a firm focused on constituent research and data analysis for educational institutions. This partnership supports Tassl's analytics and engagement insights capabilities, providing research-backed credibility for its data-driven engagement approach.
- Dreamit EdTechminorTassl is a partner of Dreamit EdTech, an EdTech innovation firm that supports and scales education technology companies. This partnership provides Tassl with access to the EdTech innovation ecosystem and potential marketing and distribution opportunities within educational technology markets.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
Tassl competitors and assessment
Company assessmentDirect peers
- Blackbaud: Blackbaud's Raiser's Edge NXT and alumni/advancement suites serve the same university customers Tassl targets, providing CRM, engagement, and event functionality. It is the most entrenched incumbent in the advancement market that Tassl integrates with via REST-API.
- Slate by Technolutions: Slate is a CRM used by universities for admissions, advancement, and alumni engagement — directly competing for the same institutional buyers as Tassl Connect Core with overlapping event, group, and constituent management features.
- Almabase: Almabase is an alumni engagement platform purpose-built for higher education institutions, offering branded apps, event management, and CRM integration. It is the closest direct competitor to Tassl in the alumni-relations vertical.
- Higher Logic: Higher Logic provides community, engagement, and marketing automation platforms to associations and member-based organizations — overlapping with Tassl's Membership Organizations and Professional Organizations segments.
- WildApricot: WildApricot is membership management software for associations and non-profits, offering member databases, event registration, and a mobile app — directly comparable to Tassl's Group+ and App+ functionality for membership segments.
- Hivebrite: Hivebrite is an all-in-one community management and engagement platform for alumni networks, associations, and non-profits — directly comparable to Tassl's combined Connect Core / Group+ / App+ offering.
Broad incumbents
- Salesforce.org (Education Cloud): Salesforce.org's Education Cloud is a broad CRM and engagement platform sold into higher ed and non-profits. It overlaps with Tassl on CRM-integrated constituent engagement but is part of a much larger enterprise platform portfolio.
- Ellucian: Ellucian is a leading student information system vendor for higher education, serving the same university buyers with a broader administrative software portfolio that can encroach on alumni engagement functionality over time.
- Anthology: Anthology (formerly Campus Management) provides a broad suite of higher education software spanning SIS, CRM, and student engagement — a large incumbent that overlaps with Tassl's university advancement and engagement footprint.
Emerging players
- GiveCampus: GiveCampus is a fundraising and engagement platform specifically built for higher education, with overlap to Tassl's alumni and non-profit segments — particularly around event-based donor engagement and constituent communication.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Tassl social profiles
Digital presenceTassl financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tassl leadership team
Management profileNumber of profiles
Tassl funding detail
Funding detailFunding overview
Funding rounds4 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tassl M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tassl
What does Tassl do?
Tassl is a SaaS and mobile engagement management platform that helps universities, membership organizations, professional associations, and non-profits connect engagement opportunities (events, groups, programs, initiatives) to their constituents. Its offering consists of three modular products: Tassl Connect Core (web-based admin platform for event, group, activity, and analytics management), Tassl Group+ (collaborative tools for community/volunteer leaders), and Tassl App+ (iOS/Android mobile app with gamification and geofencing), integrated via REST-API with external CRM systems.
Is Tassl a public or private company?
Tassl is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tassl founded?
Tassl was founded in 2014. It employs 1 to 10 people.
Where is Tassl based?
Tassl is headquartered in Philadelphia, United States, in the North America region.
How does Tassl make money?
Three revenue lines are on record. Software Subscription (Tassl Connect Core) is the primary driver. The others are mobile Application (Tassl App+) and professional Services.
Who are Tassl's main competitors?
Direct peers on record are Blackbaud, Slate by Technolutions, Almabase, Higher Logic, WildApricot and Hivebrite. Broad incumbents are Salesforce.org (Education Cloud), Ellucian and Anthology. GiveCampus is listed as an emerging player.
Does Tassl have an API?
Yes. Tassl REST-API enables data integration with CRM systems. It utilizes core CRM key identifiers to map and transfer data coded for the user's system, syncing data back to Advancement CRMs or other databases for simplified workflow processes and data integration.