GreenFlux
- Company typePrivate
- Founded2011
- HeadquartersAmsterdam, Netherlands
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What GreenFlux does
GreenFlux is a Netherlands-headquartered SaaS provider, founded in 2011 and operating as GreenFlux Assets B.V., that sells a cloud-based EV charging management platform to charge point operators (CPOs), eMobility service providers (EMSPs), energy and utility companies, automotive OEMs, and commercial parking operators across 28+ European countries. Its platform unifies charge point commissioning and operations, smart-charging energy management, billing and payments, and a roaming network that gives EMSPs access to hundreds of thousands of charge points via OCPI-based interoperability. The architecture is hardware-agnostic and built on open standards (OCPP, OCPI), with the company describing itself as a 14-year smart-charging pioneer and active contributor to the OCPI protocol since 2014.
Core products include the Management Suite (commissioning, configuration, monitoring, tenant and fleet management for thousands of charge points and tokens), Smart(er) Charging (energy optimization algorithms that adjust rates to grid capacity, energy prices, and renewable availability), Billing & Payments (flexible tariff engine supporting time, kWh, and session-based pricing), Global Roaming (one of Europe's largest roaming networks, 468,000+ charge points), Driver Care / EV Driver App (white-label apps for end drivers), a Developer Portal with API access, and the Charge Assist mobile app. Differentiated technical assets include the ML-based phase-detection smart-charging system co-developed with Eneco eMobility and RoyalHaskoningDHV in 2020 (enabling up to 3x more chargers per grid connection), and the first cloud-based, hardware-independent DC fast-charging smart-charging algorithm launched in July 2023. Integrations span Smappee (building/phase optimization via local meter data) and roaming hubs Hubject, Gireve, and e-clearing.
GreenFlux generates revenue primarily through SaaS platform subscriptions on multi-year enterprise contracts, supplemented by professional services for implementation and managed roaming services for partners. Go-to-market combines direct enterprise field sales (with regional specialists for France and Southern Europe) with a white-label and API channel that lets partners such as team energie and DKV Mobility offer branded EV charging experiences. The company was acquired by DKV Mobility Group in June 2021 and continues to operate independently under DKV ownership, with its proprietary platform processing 3.8 billion+ electric km of cumulative charging and holding ISO 27001 certification (February 2021).
GreenFlux firmographics
Firmographics- Name
- GreenFlux
- Legal name
- GreenFlux Assets B.V.
- Website
- https://greenflux.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
GreenFlux industry classification
Industry- Product category
- EV Charging Management Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Electric Power Generation, Transmission and Distribution (2211)
- SIC
- Auto Controls For Regulating Residential & Comml Environments (3822)
- akta.pro primary industry
- Managed EV Charging Software (Residential, Fleet, Workplace) (EUAFAMAA)
- akta.pro secondary industries
- EV Charging Network Management & Software Services (CPMS, Monitoring, Billing) (TLAKAMAG), Interoperability, Protocols & Standards (OCPP, ISO 15118, OCPI, OpenADR) (EUAFAMAH), EV Charging Operations & Parking-Lot Electrification Management (BPABAKAK), Charging Network Operators & CPOs Offering Smart Charging/V2G (EUAFAMAD)
Keywords
Where GreenFlux is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
GreenFlux business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Platform Subscription: Subscription-based access to the GreenFlux EV charging management platform. Customers pay for software access to manage charge points, process transactions, enable roaming, and access smart charging features.
- Professional Services & Implementation: Implementation, onboarding, and customization services for enterprise customers deploying the platform.
- Managed Roaming Services: White-label roaming services where GreenFlux provides access to its roaming network and APIs, enabling customers to offer EV drivers access to external charging networks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Enterprise Platform - Custom pricing for large-scale CPOs and EMSPs |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
GreenFlux product offering
Product offeringCore offering
GreenFlux provides a cloud-based, hardware-agnostic SaaS platform that enables charge point operators (CPOs), eMobility service providers (EMSPs), energy utilities, automotive companies, and commercial parking operators to manage EV charging infrastructure at scale. The platform covers charge point commissioning and monitoring, smart energy management algorithms, flexible billing and payments, and an open OCPI-based roaming network with access to 468,000+ charge points across Europe.
Product overview
GreenFlux offers a unified SaaS eMobility platform for managing EV charging operations, consisting of a core platform with integrated modules including the Management Suite for charge point operations at scale, Smart(er) Charging for energy optimization, Billing & Payments for revenue management, Global Roaming for network interoperability, and Driver Care/EV Driver App for end-user experiences. The platform supports both CPOs (Charge Point Operators) and EMSPs (eMobility Service Providers) across industries including energy & utilities, automotive, commercial parking, and fleet operations. Additional offerings include White-Label App solutions for branded experiences, Charge Assist mobile app for drivers, and a Developer Portal for API integrations. The platform is hardware-independent and cloud-based, supporting AC and DC charging across 28+ countries.
Differentiator
Problem solved
Functional benefit
Products and services
- GreenFlux eMobility Platform Cloud-based SaaS platform enabling businesses to manage EV charging operations at scale, including charge point management, roaming, smart charging, and billing capabilities. Targeted at CPOs, EMSPs, energy utilities, automotive companies, and commercial parking operators.
- Management Suite Comprehensive tools for managing thousands of charge points and tokens, including asset commissioning, configuration, monitoring, tenant management, and fleet management capabilities. Built for large-scale charge point operators.
- Smart(er) Charging Energy management solution using cloud-based algorithms to dynamically adjust EV charging rates based on grid capacity, energy prices, and renewable energy availability. Includes ML-based phase detection and DC smart charging.
- Billing & Payments Revenue optimization solution with flexible tariffs supporting time-based, kWh-based, and per-session pricing, plus multiple payment methods for diverse business models of charge point operators.
- Global Roaming Open OCPI-based roaming network connecting charge point operators with eMobility service providers, providing EV drivers access to 468,000+ charge points across Europe.
- Driver Care / EV Driver App Customer-facing solution (including white-label apps) enabling EV drivers to discover charging stations, navigate, manage sessions, and process payments. For EMSPs and CPOs serving end drivers.
- White-Label App Branded mobile application solution enabling partners (EMSPs, energy companies) to offer EV charging services under their own brand, including access to public charging networks.
- Developer Portal API and developer resources for building integrations with the GreenFlux platform, enabling partners and developers to automate EV charging operations and build custom solutions.
- DC Smart Charging Algorithm Hardware-independent smart charging algorithm for DC fast charging stations that automatically keeps power consumption below defined thresholds across multiple chargers at a single site. Targeted at operators of high-power DC charging sites.
- Machine Learning-based Smart Charging Solution Smart charging system using machine learning to determine physical wiring configuration (single-phase vs three-phase) of charging stations and optimize load distribution, enabling up to 3x more chargers on the same grid connection. Co-developed with Eneco eMobility and RoyalHaskoningDHV.
Quantifiable outcome
- Up to 3x more chargers on existing grid connection through ML-based topology learning
- +5 more outcomes
Companies that use GreenFlux
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles5 records
GreenFlux technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability3 records
Feature8 records
GreenFlux partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- SMATRICS EnBWcoreRoaming partnership adding 1,507 charge points to GreenFlux's roaming network in Austria. SMATRICS EnBW operates Austria's largest High Power Charging (HPC) network with locations along highways in Austria and Germany (up to 350 kW). GreenFlux platform customers gain access to this network via existing eMobility apps and charging cards.
- team energiecoreteam energie, a German energy provider part of the team SE group, partnered with GreenFlux to offer EV charging services. team energie uses GreenFlux's white-label app to provide optimal charging experience to drivers and billing solutions supporting various tariff models. Over 40,000 existing cardholders receive hybrid charging cards. Managed roaming service provides access to public charging network.
- Stromnetz HamburgminorRoaming contract signed between GreenFlux and Stromnetz Hamburg via the eRound charging hub. Stromnetz Hamburg manages 1,000+ public charge points at 500 locations plus 8,500 private/semi-public stations. GreenFlux EMSP customers gain access to 2,000+ new charge points in northern and eastern Germany.
- PROGRESSUS Projectminor22-partner European research project (Germany, Netherlands, Spain, Italy, Slovakia) coordinated by Infineon Technologies AG. GreenFlux contributes smart charging technology and eMobility expertise over 3 years. Focus areas: efficient energy conversion, intelligent power management, and secure grid monitoring. Aims to develop smart grid solutions integrating with existing infrastructure.
- EVRoaming FoundationcoreGreenFlux joined the EVRoaming Foundation as a member, continuing its long-standing involvement in OCPI protocol development since 2014. The foundation manages OCPI (Open Charge Point Interface), a free open protocol enabling EV drivers to access chargers from other operators with price transparency. GreenFlux works with other members to improve OCPI for smart charging applications.
- SmappeecorePartnership for data exchange between platforms. Smappee provides local meter data to GreenFlux's cloud platform. This enables GreenFlux to offer building and phase optimization features in its smart charging solution, automatically adjusting EV charging speeds based on neighboring building energy consumption. Enables more than 10x chargers at a site without grid expansion.
- FastnedminorPeer-to-peer roaming partnership with Fastned, a European fast charging network operator. Provides GreenFlux customers access to Fastned's fast charging stations.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
GreenFlux competitors and assessment
Company assessmentEmerging players
- Hubject: Berlin-based EV charging interoperability/roaming platform; partners with GreenFlux in roaming but increasingly developing adjacent CPO/EMSP software capabilities that overlap with GreenFlux's portfolio.
Broad incumbents
- Enel X Way: Utility-owned (Enel) EV charging platform serving European enterprise customers with both charging infrastructure and software; overlaps with GreenFlux on software, especially with utility customers.
- ChargePoint: Large North American-headquartered EV charging network and software platform with global ambitions; broader and more hardware-tied than GreenFlux, but a comparable enterprise SaaS+services competitor for large CPOs and EMSPs.
- ABB E-mobility: Global industrial player offering EV charging hardware, software, and services, including chargers with cloud management; broader and more hardware-led than GreenFlux but overlapping on enterprise EV software.
Direct peers
- Driivz (Vontier): End-to-end EV charging and energy management software platform for charge point operators, fleets, and utilities, now part of Vontier; closest direct peer to GreenFlux in functional scope (CPO/EMSP SaaS, smart charging, billing, roaming).
- Virta: Finnish EV charging management SaaS platform serving CPOs and EMSPs across Europe with smart charging, roaming, and billing — directly comparable to GreenFlux's product scope and go-to-market.
- AMPECO: EV charging management platform for CPOs and EMSPs with hardware-agnostic architecture, smart charging, white-label apps, and billing — directly overlapping with GreenFlux's platform offering.
- Monta: European EV charging SaaS platform focused on charge point operators, fleets, and drivers with smart charging, billing, and roaming; competes head-on with GreenFlux in the European CPO/EMSP segment.
- Last Mile Solutions (Kwh): Dutch-based EV charging management platform serving CPOs, EMSPs, and installers across Europe; comparable in scale and target customers to GreenFlux, with similar billing and roaming capabilities.
Regional players
- Allego: Pan-European public EV charging network operator with proprietary software for charge point management; uses its own platform but competes with GreenFlux for European CPO software customers in select regions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
GreenFlux social profiles
Digital presenceGreenFlux compliance and trust
Trust signalCompliance1 record
GreenFlux financial estimates
Financial estimateRevenue estimate
Valuation estimate
GreenFlux leadership team
Management profileNumber of profiles
Profiles8 records
GreenFlux funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GreenFlux M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GreenFlux
What does GreenFlux do?
GreenFlux provides a cloud-based, hardware-agnostic SaaS platform that enables charge point operators (CPOs), eMobility service providers (EMSPs), energy utilities, automotive companies, and commercial parking operators to manage EV charging infrastructure at scale. The platform covers charge point commissioning and monitoring, smart energy management algorithms, flexible billing and payments, and an open OCPI-based roaming network with access to 468,000+ charge points across Europe.
Is GreenFlux a public or private company?
GreenFlux is a private company. It is classified as corporate owned and is currently operating.
When was GreenFlux founded?
GreenFlux was founded in 2011. It employs 101 to 250 people.
Where is GreenFlux based?
GreenFlux is headquartered in Amsterdam, Netherlands, in the Europe region.
How does GreenFlux make money?
Three revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are professional Services & Implementation and managed Roaming Services.
Who are GreenFlux's main competitors?
Hubject is listed as an emerging player. Broad incumbents are Enel X Way, ChargePoint and ABB E-mobility. Direct peers are Driivz (Vontier), Virta, AMPECO, Monta and Last Mile Solutions (Kwh). Allego is listed as a regional player.
Does GreenFlux have an API?
Yes. GreenFlux provides API access for managing EV charging operations, including charge point management, driver networks, and billing. The Developer Portal is available at https://developer.greenflux.com/ for partners and developers to build integrations. Developer documentation is at developer.greenflux.com.
What industry is GreenFlux in?
GreenFlux's product category is EV Charging Management Software. Its primary akta.pro industry code is EUAFAMAA, Managed EV Charging Software (Residential, Fleet, Workplace), with a secondary code of TLAKAMAG, EV Charging Network Management & Software Services (CPMS, Monitoring, Billing). Its NAICS code is 5182 and its SIC code is 3822.