EchoPixel
EchoPixel develops FDA 510(k)-cleared 4D holographic medical imaging software for cardiac surgery. Its True3D and HTG platforms enable hospitals with structural heart and congenital heart programs to plan procedures and guide intra-operative interventions using interactive digital twins from CT, MRI, and ultrasound.
- Company typePrivate
- Founded2012
- HeadquartersSan Jose, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What EchoPixel does
EchoPixel, Inc. is a privately held medical imaging software company founded in 2012 in Silicon Valley by CEO Sergio Aguirre, headquartered in Santa Clara/San Jose, California. The company has developed a 4D interactive holographic visualization platform that converts standard medical images (CT, MRI, ultrasound) into patient-specific digital twins, eliminating the need for headgear or glasses. Its two product lines address distinct stages of the cardiac surgery workflow: True3D is a surgical planning platform that creates holographic digital twins of patient hearts for pre-procedural study, while HTG (Holographic Therapy Guidance) extends the technology into the operating room and cardiac catheterization labs by overlaying live 4D ultrasound with pre-operative imaging references during transcatheter and structural heart procedures. The platform is FDA 510(k) cleared for both surgical planning and intra-operative guidance.
The underlying technology stack applies computer vision algorithms—segmentation, morphological analysis, image registration, and object detection—to volumetric imaging data, and processes live ultrasound streams in real time for the HTG module. EchoPixel's customer base consists of hospitals with structural heart and congenital heart programs, with documented procedural applications including TAVR, TMVR, LAAO, transseptal crossings, and repairs for congenital defects such as Tetralogy of Fallot, Truncus Arteriosus, and CAVC. The company has raised approximately $14.35 million in disclosed venture funding across multiple rounds since founding, with Intel Capital leading an $8.5 million Series 2 in 2017.
EchoPixel generates revenue through enterprise software licensing agreements sold via a direct field sales motion to hospital systems, using custom quote-based pricing under subscription/recurring terms initiated through "Request a Demo" engagement. The company operates with a small team (11–50 employees) and maintains an emerging international footprint with noted operations in Chile, in addition to its core U.S. presence. The company graduated from the Fogarty Innovation accelerator in 2018, and most recently participated in the MedTech Innovator program in 2023.
EchoPixel firmographics
Firmographics- Name
- EchoPixel
- Legal name
- EchoPixel, Inc.
- Website
- https://echopixeltech.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- EchoPixel develops FDA 510(k)-cleared 4D holographic medical imaging software for cardiac surgery. Its True3D and HTG platforms enable hospitals with structural heart and congenital heart programs to plan procedures and guide intra-operative interventions using interactive digital twins from CT, MRI, and ultrasound.
- Ownership category
- akta.pro rank
EchoPixel industry classification
Industry- Product category
- Medical Imaging & Surgical Visualization Software
- NAICS
- Software Publishers (5132)
- SIC
- Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Intraoperative Imaging & Guidance (C-arms, O-arm, IOUS, fluorescence) (HLAHADAH)
- akta.pro secondary industry
- Radiology AI, CAD & Advanced Visualization Software (HLAHABAJ)
Keywords
Where EchoPixel is headquartered
LocationHeadquarters
- HQ city
- San Jose
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
EchoPixel business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Platform Licenses: EchoPixel generates revenue through licensing its True3D and HTG software platforms to hospitals for surgical planning and intra-operative guidance. The FDA 510k clearance enables commercial deployment in healthcare settings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise licensing - custom pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
EchoPixel product offering
Product offeringCore offering
EchoPixel sells FDA 510(k)-cleared 4D interactive holographic medical imaging software for cardiac surgical planning and intra-operative guidance. Its two core products—True3D (surgical planning) and HTG (Holographic Therapy Guidance)—convert standard CT, MRI, and ultrasound images into patient-specific digital twin holograms that physicians can manipulate without headgear or glasses for structural heart and congenital heart procedures.
Product overview
EchoPixel offers a software platform consisting of two main products for medical holographic imaging: True3D (surgical planning) and HTG (Holographic Therapy Guidance, for intra-operative use). True3D enables pre-surgical planning by creating patient-specific holographic digital twins from CT and MRI images, while HTG extends this capability into the operating room and cath labs by providing real-time 4D holographic visualization of live ultrasound with integrated pre-operative imaging reference.
Differentiator
Problem solved
Functional benefit
Brands
- True3D: First-of-its-kind surgical planning software platform that creates a holographic digital twin of a patient's heart, allowing surgical teams to study and plan using a virtual version before procedures.
- HTG (Holographic Therapy Guidance)
Products and services
- True3D Software platform that creates a holographic digital twin of a patient's heart from standard CT and MRI images, enabling surgical teams to study and plan procedures using a virtual 3D/4D model before any incision is made. Targeted at hospitals with cardiac surgery programs for structural heart and congenital heart pre-surgical planning.
- HTG (Holographic Therapy Guidance) Software platform providing a 4D holographic experience of live 4D ultrasound images combined with pre-operative CT and MRI references for intra-operative guidance in operating rooms and cardiac catheterization labs, without the need for headgear or glasses. Targeted at cardiac surgery and interventional cardiology teams performing complex structural heart procedures.
Quantifiable outcome
- Time savings and improved accuracy in cardiac procedures
- +3 more outcomes
Companies that use EchoPixel
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
EchoPixel technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature3 records
EchoPixel partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Fogarty InnovationcoreEchoPixel graduated from Fogarty Innovation in 2018. Fogarty Innovation is a leading organization focused on advancing human health worldwide. This accelerator relationship helped launch EchoPixel on its path to foundational breakthroughs in the operating room.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
EchoPixel competitors and assessment
Company assessmentDirect peers
- RealView Imaging: RealView Imaging develops 3D holographic medical visualization systems for interventional and surgical planning. It is the most direct competitor to EchoPixel, sharing the medical holography category and even receiving co-mention in industry reports covering the space.
- Surgical Theater: Surgical Theater provides VR-based 360-degree surgical planning and patient-specific visualization for complex procedures including cardiac and neurosurgery. It directly competes with EchoPixel's True3D in the surgical planning visualization niche using a different delivery modality (VR headset vs. headgear-free display).
- Medivis: Medivis builds AR surgical visualization and planning software for clinicians, with focus on holographic anatomical display. It competes with EchoPixel in advanced visualization for surgical planning, particularly using AR/holographic interfaces.
Emerging players
- ImmersiveTouch: ImmersiveTouch offers immersive surgical simulation and patient-specific planning using VR/AR for procedures including cardiac and orthopedic. It overlaps with EchoPixel in patient-specific visualization but focuses more on simulation and training workflows.
- FundamentalVR: FundamentalVR provides haptic VR surgical training and rehearsal with patient-specific anatomy. While primarily training-focused, its technology intersects with EchoPixel's surgical planning use case in enabling pre-procedure rehearsal on patient-specific models.
- Brainlab: Brainlab offers surgical planning, image-guided surgery, and mixed-reality visualization software across multiple specialties. It overlaps with EchoPixel in patient-specific surgical visualization and intra-operative guidance, though with broader specialty coverage.
Broad incumbents
- Siemens Healthineers: Siemens Healthineers is a global medical imaging, cardiology, and digital health incumbent with integrated cath lab and 3D visualization solutions. It is a broad incumbent whose installed base and bundled planning tools compete indirectly with EchoPixel in cardiac surgical visualization.
- GE HealthCare: GE HealthCare is a major imaging and ultrasound equipment provider with advanced visualization and EchoNavigator-style fusion guidance products used in structural heart procedures. It represents the broad incumbent competitive backdrop EchoPixel must sell against.
- Philips: Philips Healthcare provides integrated cardiac imaging, 3D echo, and interventional guidance platforms with installed bases in leading hospitals worldwide. It is a broad incumbent whose hybrid OR/cath lab solutions shape EchoPixel's competitive and partnership environment.
- Stryker: Stryker provides surgical visualization, navigation, and OR integration solutions through its endoscopy and surgical equipment divisions. It is a broad incumbent in surgical visualization and a potential partner or competitor as the digital OR market consolidates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
EchoPixel social profiles
Digital presenceEchoPixel compliance and trust
Trust signalCompliance1 record
EchoPixel financial estimates
Financial estimateRevenue estimate
Valuation estimate
EchoPixel leadership team
Management profileNumber of profiles
Profiles2 records
EchoPixel funding detail
Funding detailFunding overview
Funding rounds7 records
Investors9 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EchoPixel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EchoPixel
What does EchoPixel do?
EchoPixel sells FDA 510(k)-cleared 4D interactive holographic medical imaging software for cardiac surgical planning and intra-operative guidance. Its two core products—True3D (surgical planning) and HTG (Holographic Therapy Guidance)—convert standard CT, MRI, and ultrasound images into patient-specific digital twin holograms that physicians can manipulate without headgear or glasses for structural heart and congenital heart procedures.
Is EchoPixel a public or private company?
EchoPixel is a private company. It is classified as venture growth investor backed and is currently operating.
When was EchoPixel founded?
EchoPixel was founded in 2012. It employs 11 to 50 people.
Where is EchoPixel based?
EchoPixel is headquartered in San Jose, United States, in the North America region.
How does EchoPixel make money?
One revenue line is on record: software Platform Licenses.
Who are EchoPixel's main competitors?
Direct peers on record are RealView Imaging, Surgical Theater and Medivis. Emerging players are ImmersiveTouch, FundamentalVR and Brainlab. Broad incumbents are Siemens Healthineers, GE HealthCare, Philips and Stryker.
Does EchoPixel have an API?
No public API is recorded for EchoPixel.
What industry is EchoPixel in?
EchoPixel's product category is Medical Imaging & Surgical Visualization Software. Its primary akta.pro industry code is HLAHADAH, Intraoperative Imaging & Guidance (C-arms, O-arm, IOUS, fluorescence), with a secondary code of HLAHABAJ, Radiology AI, CAD & Advanced Visualization Software. Its NAICS code is 5132 and its SIC code is 3841.