Ensurem
Ensurem is a U.S. insurance technology platform that aggregates Medicare Advantage, Supplement, and Prescription Drug plans from 36 carriers and distributes them to Medicare-eligible seniors via licensed agents and a portfolio of branded websites across all 50 states.
- Company typePrivate
- Founded2016
- HeadquartersLargo, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Ensurem does
Ensurem is a U.S.-focused insurance technology and distribution platform that aggregates and resells Medicare-related insurance products on behalf of carrier partners. The company represents 36 insurance organizations offering 4,135 Medicare Advantage (HMO, PPO, PFFS), Medicare Supplement, and stand-alone Prescription Drug Plan (PDP) products, and is licensed to operate in all 50 states and the District of Columbia through its operating entity HealthPlanOne, LLC (DBA ClearMatch Insurance Agency in CA, FL, and NY). Customers — Medicare-eligible seniors and certain disabled individuals — reach the platform via a network of 25+ owned-and-operated websites (including myclearmatch.com, clearmatchmedicare.com, and a Walmart co-branded property) or through a licensed agent call center (1-833-776-3435). The platform pairs online comparison tools with phone-based agent-assisted enrollment across Medicare Advantage HMO, PPO, PFFS, and PDP product types.
Ensurem's business model is an affiliate/commission-based distribution model: as a licensed health insurance agency, it earns commissions from carriers when seniors enroll in their Medicare plans through Ensurem's digital properties or licensed agent workforce. The company has secured cumulative capital of approximately $113.95M across a 2016 seed ($1.7M, Angelrush Ventures), a 2017 growth round ($12.25M, A-CAP), and a March 2022 $100M debt facility from DZ BANK, with the most recent capital earmarked for marketing, distribution expansion, and agent onboarding. Its customer base on the demand side is a long-tail of individual seniors, while on the supply side it depends on roughly ten named carrier relationships including Aetna, Anthem, Humana, United Healthcare, Wellcare, Cigna, Centene, BCBS affiliates, Molina, and Kaiser Permanente. The company employs 101-250 staff across operations, with founder Dave Rich serving as CEO and President and co-founder John Clifford as COO/CFO.
Ensurem firmographics
Firmographics- Name
- Ensurem
- Legal name
- Ensurem I, LLC
- Website
- https://ensurem.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Ensurem is a U.S. insurance technology platform that aggregates Medicare Advantage, Supplement, and Prescription Drug plans from 36 carriers and distributes them to Medicare-eligible seniors via licensed agents and a portfolio of branded websites across all 50 states.
- Ownership category
- akta.pro rank
Ensurem industry classification
Industry- Product category
- Medicare Insurance Distribution
- NAICS
- Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Medicare Plan Distribution & Brokerage (Captive, Independent, FMOs) (FSAIAGAH)
- akta.pro secondary industries
- Medicare Plan Administration & Third-Party Services (TPA/BPO, Enrollment, Billing) (FSAIAGAI), Medicare Advantage (MA) Plans (FSAIAGAA), MA Prescription Drug Plans (MA-PD) (HLAEACAF), Medigap Marketing, Lead Gen & Compliance (CMS/Do-Not-Call/TPMO) (HLAEADAE)
Keywords
Where Ensurem is headquartered
LocationHeadquarters
- HQ city
- Largo
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Ensurem business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Insurance Commission Revenue: Ensurem generates revenue through commissions paid by insurance carriers when customers enroll in Medicare plans through their platform. As a licensed insurance agency, they represent Medicare Advantage HMO, PPO, PFFS organizations and stand-alone PDP prescription drug plans that have Medicare contracts. Enrollment depends on the plan's contract renewal.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Medicare plan offerings vary by carrier partner and individual eligibility |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Ensurem product offering
Product offeringCore offering
Ensurem is a licensed insurance agency and technology platform that aggregates Medicare-related insurance products from multiple carriers and distributes them to Medicare-eligible seniors. The platform represents 36 carrier organizations offering 4,135 products spanning Medicare Advantage (HMO, PPO, PFFS), Medicare Supplement, and stand-alone Prescription Drug Plans (PDP). Customers compare plans and enroll through the Ensurem website or via a licensed insurance agent call center.
Product overview
Ensurem operates as an insurance technology platform that aggregates and represents Medicare-related insurance products from multiple carriers. The core offering is Medicare Advantage Plans (HMO, PPO, and PFFS), supported by Prescription Drug Plans and Medicare Supplement insurance offerings. The platform serves as an intermediary, connecting Medicare-eligible seniors with insurance carriers through licensed agents. Currently represents 36 organizations offering 4,135 products across multiple states.
Differentiator
Problem solved
Functional benefit
Products and services
- Medicare Advantage Plans
Companies that use Ensurem
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles2 records
Ensurem technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ensurem partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core, major and minor.
- AetnacoreEnsurem represents Aetna Medicare Advantage HMO, PPO, and PFFS organizations with Medicare contracts. Aetna is headquartered at 151 Farmington Ave, Hartford, CT 06156. Customers can access Aetna Medicare plans through Ensurem's platform and licensed agents.
- Anthem (including Amerigroup/AmeriVantage)coreEnsurem represents Anthem Medicare plans and Amerigroup/AmeriVantage products. Anthem operates multiple Blue Cross Blue Shield affiliated plans across various states. This partnership provides access to Anthem's extensive Medicare product portfolio.
- Humana (including Humana Healthy Living, Humana Value)coreEnsurem represents Humana Medicare Advantage and related plan products. Humana is a major Medicare insurance carrier. The partnership enables distribution of Humana's Medicare offerings through Ensurem's platform.
- UnitedHealth Group (including United Healthcare, Univera Healthcare)coreEnsurem represents United Healthcare Medicare Advantage HMO, PPO, and PFFS organizations with Medicare contracts. UnitedHealth Group is a major health insurance provider. This partnership provides access to United Healthcare's Medicare product offerings.
- WellcarecoreEnsurem represents Wellcare Medicare plans. Wellcare is a Medicare-focused health insurance provider. The partnership enables distribution of Wellcare Medicare products through Ensurem's licensed agent network.
- Cigna (including Cigna Health Life Ins Co, Cigna Group, Cigna PDP, Silverscript)majorEnsurem represents Cigna Medicare plans including HealthSpring, Cigna Group products, and Cigna PDP prescription drug plans. Cigna is a major health insurance company. The partnership provides access to Cigna's Medicare Advantage and PDP offerings.
- Centene Corporation (including Ambetter, Allwell, Health Net)majorEnsurem represents Centene Corporation Medicare products including Ambetter, Allwell, and Health Net. Centene is a major healthcare company focused on government-sponsored health programs. The partnership enables distribution of Centene's Medicare offerings.
- Blue Cross Blue Shield affiliatesmajorEnsurem represents multiple Blue Cross Blue Shield state affiliates including BCBS of AZ, IL, MI, MT, NC, NM, OK, TX, and Blue Shield of CA. BCBS affiliates provide regional Medicare coverage across the United States.
- Molina HealthcaremajorEnsurem represents Molina Healthcare Medicare plans. Molina Healthcare operates in multiple states and focuses on government-sponsored health programs. The partnership provides access to Molina's Medicare product offerings.
- Kaiser PermanentemajorEnsurem represents Kaiser Permanente Medicare plans. Kaiser Permanente is a major integrated healthcare system. The partnership enables distribution of Kaiser Permanente's Medicare Advantage offerings.
- HealthPlanOne, LLC (dba ClearMatch)coreHealthPlanOne, LLC operates the Ensurem website and provides the technology platform, call center infrastructure, licensed insurance agents, and operational support. Ensurem I, LLC owns the Ensurem brand while HealthPlanOne operates the business. HealthPlanOne also operates multiple related Medicare insurance websites including myclearmatch.com, clearmatchmedicare.com, and others.
- Walmart Insurance ServicesminorEnsurem has a co-branded website partnership with Walmart Insurance Services (walmartinsurancesvcs.clearmatchmedicare.com) providing Medicare plan comparison and enrollment services in association with Walmart.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Ensurem competitors and assessment
Company assessmentEmerging players
- QuoteWizard (by LendingTree): QuoteWizard operates a lead-generation and comparison platform that has expanded into health and Medicare insurance categories, competing with Ensurem for the same digital lead flow from senior shoppers.
- CoverRight: CoverRight is a digital-first Medicare brokerage that pairs licensed agents with online comparison tools to enroll seniors in MA, Medigap, and PDP plans, competing with Ensurem for the same digitally native Medicare shopper.
Direct peers
- Medicare.com: Medicare.com is an online Medicare plan comparison and enrollment site owned by Independence Health Group, offering MA, Medigap, and PDP comparison tools to seniors in competition with Ensurem's web and licensed-agent funnel.
- GoHealth: GoHealth is a Medicare-focused health insurance marketplace that leverages a proprietary technology platform and licensed agents to distribute MA, PDP, and Medigap plans, positioning it as a direct comparable to Ensurem's digital-plus-call-center motion.
- eHealth: eHealth operates a publicly traded Medicare insurance marketplace and is one of the largest independent brokers of Medicare Advantage, Supplement, and Prescription Drug Plans across the U.S., directly competing with Ensurem for the same senior shoppers and the same carrier commission stream.
- HealthMarkets: HealthMarkets is a national independent insurance agency distributing Medicare, individual/family health, and supplemental coverage through a network of licensed agents — directly comparable to Ensurem's multi-carrier, agent-led distribution of Medicare products.
- SelectQuote: SelectQuote is a publicly traded senior-focused insurance distribution platform that sells Medicare Advantage, Medicare Supplement, and other products to U.S. seniors via phone and digital channels, mirroring Ensurem's licensed-agent, multi-carrier model.
Broad incumbents
- Humana: Humana is the largest Medicare Advantage carrier in the U.S. and both a key carrier partner on the Ensurem platform and a direct competitor via its own branded Medicare enrollment channels.
- Cigna Healthcare: Cigna is a major national health insurer offering Medicare Advantage, PDP (including Silverscript), and Medigap products that Ensurem distributes; its own direct-to-consumer Medicare channel competes with Ensurem for the same enrollees.
Others
- HealthPlanOne (ClearMatch) parent entity: HealthPlanOne, LLC is the operating entity that runs ensurem.com and the ClearMatch-branded Medicare sites, sharing technology, agents, and operational infrastructure with Ensurem and therefore an internal/related comparable for the Ensurem business.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Ensurem social profiles
Digital presenceEnsurem financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ensurem leadership team
Management profileNumber of profiles
Profiles6 records
Ensurem funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ensurem M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ensurem
What does Ensurem do?
Ensurem is a licensed insurance agency and technology platform that aggregates Medicare-related insurance products from multiple carriers and distributes them to Medicare-eligible seniors. The platform represents 36 carrier organizations offering 4,135 products spanning Medicare Advantage (HMO, PPO, PFFS), Medicare Supplement, and stand-alone Prescription Drug Plans (PDP). Customers compare plans and enroll through the Ensurem website or via a licensed insurance agent call center.
Is Ensurem a public or private company?
Ensurem is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ensurem founded?
Ensurem was founded in 2016. It employs 101 to 250 people.
Where is Ensurem based?
Ensurem is headquartered in Largo, United States, in the North America region.
How does Ensurem make money?
One revenue line is on record: insurance Commission Revenue.
Who are Ensurem's main competitors?
Emerging players on record are QuoteWizard (by LendingTree) and CoverRight. Direct peers are Medicare.com, GoHealth, eHealth, HealthMarkets and SelectQuote. Broad incumbents are Humana and Cigna Healthcare. HealthPlanOne (ClearMatch) parent entity is listed as an others.
Does Ensurem have an API?
No public API is recorded for Ensurem.
What industry is Ensurem in?
Ensurem's product category is Medicare Insurance Distribution. Its primary akta.pro industry code is FSAIAGAH, Medicare Plan Distribution & Brokerage (Captive, Independent, FMOs), with a secondary code of FSAIAGAI, Medicare Plan Administration & Third-Party Services (TPA/BPO, Enrollment, Billing). Its NAICS code is 524292 and its SIC code is 6411.