Mubert
- Company typePrivate
- Founded2016
- HeadquartersDover, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
Mubert firmographics
Firmographics- Name
- Mubert
- Legal name
- Mubert Inc.
- Website
- https://mubert.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Mubert industry classification
Industry- Product category
- AI Music Generation
- NAICS
- Software Publishers (5132), Sound Recording Industries (5122), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- AI Music Creation & Assistive Tools (Generation, Separation, Mastering) (MPAIAIAG)
- akta.pro secondary industries
- Music Recognition, Lyrics & Metadata Platforms (MPAIADAK), Music Discovery & Curation Platforms (Recommendations, Playlists) (MPAIACAH)
Keywords
Where Mubert is headquartered
LocationHeadquarters
- HQ city
- Dover
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Mubert business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription Plans (Mubert Render): Monthly and annual subscription plans providing access to royalty-free music library with tiered license rights (Ambassador/Creator/Pro/Business). Annual plans offer up to 25% savings.
- Single Track Licenses: One-time purchase of individual tracks with tiered licensing options (Attribution, Standard, Social Boost, Online Ads, All Media, In-App Music, Sublicensing, Reselling). Perpetual licenses with no recurring fees.
- API Access Plans: Tiered API pricing (Trial $49/mo, Startup $199/mo, Startup+ $499/mo, Custom) with monthly generation and streaming minute limits. Includes curated library access, webhooks, and lossless quality at higher tiers.
- Mubert Fuse: Credit-based pricing with four tiers (Free 100 credits, Lite 700, Plus 2,750, Max 6,500 credits/month). Credits cover music generation, voiceover, and SFX. Exports included at no extra cost.
- Mubert for Streamers: Premium subscription at $14.99/month (or $7.49/month annual) for DMCA-safe music stations for live streaming on Twitch, YouTube, Facebook and other platforms.
- Affiliate Program: 30% recurring commission from every customer referred through the affiliate program, providing ongoing revenue for partners who drive signups.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Trial Plan - For custdev & tests |
| Subscription | Monthly | Startup Plan - For small products |
| Subscription | Monthly | Startup+ Plan - For large apps |
| Freemium | Monthly | Fuse Free - Try the product |
| Subscription | Monthly | Fuse Lite - For 2-3 posts/week |
| Subscription | Monthly | Fuse Plus - For daily posting |
| Subscription | Monthly | Fuse Max - For teams & studios |
| Subscription | Monthly | Streamers Premium - DMCA-safe music for live streams |
Go-to-market motion4 records
Distribution channels7 records
Marketing channels11 records
Mubert product offering
Product offeringCore offering
Mubert operates an AI-powered music generation platform that combines millions of sound samples contributed by hundreds of human artists with proprietary machine learning algorithms to instantly produce unique, royalty-free music tracks and real-time music streams. Its product ecosystem covers music generation for content creators, a developer-facing REST API, a DMCA-safe streaming service for live broadcasters, a consumer streaming app, an artist contribution platform, and an AI-powered browser video editor. The platform sells primarily through tiered subscriptions, usage-based credit plans, and one-time perpetual track licenses with bundled commercial rights.
Product overview
Mubert is an AI music generation platform offering a multi-product ecosystem. The core offering is Mubert Render, a browser-based AI music generator for creating royalty-free soundtracks for videos, podcasts, and apps. Mubert Studio enables artists to contribute samples and earn money collaborating with AI. The Mubert API provides REST-based integration for developers to embed music generation into apps, games, and services. Mubert Play serves individual listeners with mood-based infinite music streams. Mubert Fuse extends the platform with a browser-based video editor combining AI music generation with voiceovers, sound effects, and subtitles for short-form content. Mubert for Streamers provides DMCA-safe music stations for live streaming. The platform also offers free copyright checker tools for YouTube, Twitch, TikTok, Instagram Reels, and Facebook to help creators identify and replace potentially flagged audio. The ecosystem processes text prompts, images, and audio generation to produce music across consumer, creator, and enterprise segments.
Differentiator
Problem solved
Functional benefit
Brands
- Mubert Render: AI music generator for content creators to generate royalty-free soundtracks for videos, podcasts, and apps
- Mubert API
- Mubert Studio
- Mubert Play
- Mubert Fuse
- Mubert for Streamers
- Mubert Business
Products and services
- Mubert Render Browser-based AI music generator enabling content creators to produce royalty-free soundtracks for videos, podcasts, and apps by selecting parameters such as mood, genre, BPM, and duration and generating customized tracks instantly.
- Mubert API REST API v3 for developers and brands to integrate AI music generation, text-to-music, image-to-music, stem editing, webhooks, and curated library access into apps, games, and services, with tiered plans from $49 to $499 per month plus custom enterprise terms.
- Mubert Studio Platform for musicians and producers to contribute samples, loops, and sample packs and earn revenue share from AI-generated tracks that incorporate their contributions, enabling AI-collaborative music production and royalty-free track distribution.
- Mubert Play AI music streaming mobile and web app for listeners, providing infinite AI-generated music streams tailored to selected moods and occasions from chill to sports, where each stream is unique and evolves continuously.
- Mubert Fuse Browser-based AI video editor that combines copyright-safe AI music generation matched to video length, AI voiceovers, sound effects, auto-ducking, and customizable subtitles in a multi-lane timeline for short-form content creators.
- Mubert for Streamers DMCA-friendly music streaming subscription service providing 30+ non-stop music stations for live broadcasters on YouTube, Facebook, Twitch, and other platforms, with a public broadcast license for $14.99/month or $7.49/month annually.
- Mubert Business Enterprise music solution offering brands and large organizations custom licensing terms, dedicated support, and integration assistance for AI-generated music in commercial products and campaigns.
Quantifiable outcome
- AI-generated music accounts for 44% of all uploads to streaming platforms like Deezer, with 75,000 AI tracks uploaded daily
- +2 more outcomes
Companies that use Mubert
Customer profileNamed customers10 records
Segments7 records
Ideal customer profiles5 records
Mubert technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability10 records
Feature9 records
Mubert partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- OBS StudiocoreMubert for Streamers integrates with OBS Studio via URL source - users copy the stream URL and paste it into OBS as an audio source for DMCA-safe background music during live streams
- Streamlabs OBScoreMubert for Streamers provides documentation and integration guides for Streamlabs OBS users to add DMCA-safe music stations to their live streams
- StripecoreStripe processes payment transactions on Mubert platform - third-party payment processor maintaining all financial information
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Mubert competitors and assessment
Company assessmentDirect peers
- Boomy: Boomy is a direct competitor enabling creators to generate AI music and distribute to streaming services, targeting the same creator-and-royalty-free niche as Mubert Render.
- Suno: Suno is a direct competitor offering AI music generation from text prompts for both creators and enterprise users, with a comparable consumer/prosumer focus and rapid scaling of generative audio models.
- Udio: Udio is a direct competitor in AI music generation, targeting similar creator and prosumer use cases with text-to-music models, and competing head-to-head with Mubert for AI-native audio workflows.
- AIVA: AIVA is a direct competitor offering AI-assisted music composition with subscription plans for creators, filmmakers, and game developers, overlapping with Mubert's Render and API offerings.
- Soundraw: Soundraw is a direct competitor providing AI-generated royalty-free music for content creators and video producers, with subscription pricing and customization features closely mirroring Mubert Render.
- Loudly: Loudly is a direct competitor offering AI music generation and a curated catalog for creators and brands, with enterprise/API distribution analogous to Mubert's developer-focused offering.
Broad incumbents
- Epidemic Sound: Epidemic Sound is a broad incumbent in royalty-free music for content creators and brands, offering a much larger traditional catalog and subscription plans that compete with Mubert on the creator-facing side.
- Artlist: Artlist is a broad incumbent providing royalty-free music, SFX, and stock footage to creators and enterprises, competing with Mubert on commercial-licensed background music for video.
- Shutterstock Music (formerly PremiumBeat): Shutterstock Music is a broad incumbent in royalty-free production music, offering curated tracks for video and advertising and competing with Mubert in the brand and creator licensing space.
Emerging players
- Meta AudioCraft: Meta's AudioCraft is an emerging open-source AI music and audio generation suite from a hyperscaler that could commoditize parts of Mubert's technology stack and pressure developer-focused pricing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Mubert social profiles
Digital presenceMubert compliance and trust
Trust signalCompliance1 record
Mubert financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mubert leadership team
Management profileNumber of profiles
Profiles5 records
Mubert funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mubert M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mubert
What does Mubert do?
Mubert operates an AI-powered music generation platform that combines millions of sound samples contributed by hundreds of human artists with proprietary machine learning algorithms to instantly produce unique, royalty-free music tracks and real-time music streams. Its product ecosystem covers music generation for content creators, a developer-facing REST API, a DMCA-safe streaming service for live broadcasters, a consumer streaming app, an artist contribution platform, and an AI-powered browser video editor. The platform sells primarily through tiered subscriptions, usage-based credit plans, and one-time perpetual track licenses with bundled commercial rights.
Is Mubert a public or private company?
Mubert is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mubert founded?
Mubert was founded in 2016. It employs 11 to 50 people.
Where is Mubert based?
Mubert is headquartered in Dover, United States, in the North America region.
How does Mubert make money?
Six revenue lines are on record. Subscription Plans (Mubert Render) is the primary driver. The others are single Track Licenses, API Access Plans, mubert Fuse, mubert for Streamers and affiliate Program.
Who are Mubert's main competitors?
Direct peers on record are Boomy, Suno, Udio, AIVA, Soundraw and Loudly. Broad incumbents are Epidemic Sound, Artlist and Shutterstock Music (formerly PremiumBeat). Meta AudioCraft is listed as an emerging player.
Does Mubert have an API?
Yes. REST API (v3) for integrating track generation and music streaming into apps, games, and services. Uses API Key-based authentication with company-id/license-token pairs for B2B service endpoints and customer-id/access-token pairs for public endpoints. Supports JSON over HTTPS at https://music-api.mubert.com/api/v3/. Key features include music streaming, track generation (Text-to-Music, Image-to-Music), track editing with stem manipulation, similar track generation, and access to curated music library of 12,000+ tracks. Webhooks supported for track generation status notifications. Bitrates available: 32, 96, 128, 192, 256, 320 kbps. Formats: MP3, WAV. Modes: track, loop, jingle, mix. Developer documentation is at mubert.com/api/docs.
What industry is Mubert in?
Mubert's product category is AI Music Generation. Its primary akta.pro industry code is MPAIAIAG, AI Music Creation & Assistive Tools (Generation, Separation, Mastering), with a secondary code of MPAIADAK, Music Recognition, Lyrics & Metadata Platforms. Its NAICS code is 5132 and its SIC code is 7372.