Knowhere
Knowhere News is a privately held, WordPress-based digital news publication founded in 2015 in San Francisco, publishing free US national, crime, and regional coverage (notably Riverside, CA and Treasure Coast, FL) and monetizing through digital advertising.
- Company typePrivate
- Founded2015
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Knowhere does
Knowhere, operating commercially as Knowhere News (knowherenews.com), is a privately held digital news publication founded in 2015 and based in San Francisco. The company publishes a WordPress-based news website that aggregates and distributes content across multiple categories, including US national news, Riverside (California) regional coverage, Treasure Coast (Florida) regional coverage, crime news, local news, and weather. Coverage has expanded geographically to include at least ten additional US states (Georgia, North Carolina, Nevada, Texas, South Carolina, Colorado, Arizona, New York, Rhode Island, and Washington), although the strongest editorial concentrations remain Riverside and Treasure Coast. Despite the firm's self-description characterizing it as "an information technology company using machine learning," the disclosed technology stack is a standard WordPress CMS with no proprietary features, no published API, no integrations, and no documented AI/ML components.
The business model is digital advertising: the site monetizes through display advertising and sponsored content placements, with all articles freely accessible to readers and no subscription, paywall, or premium tier. Go-to-market is product-led growth via organic SEO, social sharing, and email contact for reader inquiries, with no enterprise sales motion. The company has raised approximately $7.19M across three rounds between 2015 and 2019 from investors including StartX, Struck Capital, Tuesday Capital, Abstract, Bossa Invest, DHVC, and Day One Ventures; no funding has been disclosed since June 2019. Leadership comprises co-founders Nathaniel Barling (CEO & Editor-in-Chief) and Dylan Rhodes (CTO), supported by a small newsroom (11–50 employees) that includes reporter Elizabeth Demars. The company has no disclosed parent, no subsidiaries, no patents, no trademarks, no awards, no partnerships, and no app presence.
Knowhere firmographics
Firmographics- Name
- Knowhere
- Legal name
- Knowherenews.com
- Website
- https://knowherenews.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Knowhere News is a privately held, WordPress-based digital news publication founded in 2015 in San Francisco, publishing free US national, crime, and regional coverage (notably Riverside, CA and Treasure Coast, FL) and monetizing through digital advertising.
- Ownership category
- akta.pro rank
Knowhere industry classification
Industry- Product category
- Online News Publishing
- NAICS
- Newspaper Publishers (51311)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711)
- akta.pro primary industry
- News Agencies & Wire Services (General & Specialized) (MPAJADAE)
- akta.pro secondary industry
- News & Content Aggregation Portals (BPAMAAAI)
Keywords
Where Knowhere is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Knowhere business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Digital Advertising: The news website generates revenue through display advertising and sponsored content placements. The site features standard news website advertising formats including banner ads and embedded promotional content within news articles.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Knowhere product offering
Product offeringCore offering
Knowhere operates Knowhere News, a digital news publication that aggregates and publishes local and national news articles across categories including US news, Riverside, Treasure Coast, Crime news, and Local news. Content is freely accessible to general readers and is monetized through display advertising and sponsored content placements on the website.
Product overview
Knowhere News is a single, unified news publication platform that publishes local and national news content organized into category sections (US news, Riverside, Treasure Coast, Crime news, Local news). The website operates as a content management system delivering articles, images, and news updates across multiple regional coverage areas without a modular product architecture.
Differentiator
Problem solved
Functional benefit
Products and services
- Knowhere News
Companies that use Knowhere
Customer profileSegments1 record
Ideal customer profiles1 record
Knowhere technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Knowhere partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights3 records
Knowhere competitors and assessment
Company assessmentDirect peers
- Patch: Patch is the largest US hyperlocal digital news network, operating thousands of community-level sites covering local news, crime, and events across the same geographies as Knowhere (Riverside CA, Treasure Coast FL included). Direct competitor for both readers and local advertisers in the hyperlocal digital news category.
- Hoodline: Hoodline is a data-driven local news publisher that combines original reporting with neighborhood-level data storytelling across multiple US metros. It overlaps with Knowhere's mix of original local news, ML/data framing, and multi-market coverage, and competes for the same local advertising budgets.
- Ground News: Ground News is a news comparison and aggregation platform that emphasizes factual, bias-transparent, and community-first coverage — almost identical positioning language to Knowhere. It serves as a comparable for the "ML-driven, trustworthy news discovery" wedge that Knowhere's short description claims to occupy.
Regional players
- TCPalm (Treasure Coast Newspapers / USA Today Network): TCPalm is the incumbent daily newspaper serving the Treasure Coast (Florida) — one of Knowhere's named regional verticals. It is the dominant local news brand for the same advertisers and readers Knowhere targets in that geography.
- The Press-Enterprise (Southern California News Group): The Press-Enterprise is the legacy daily newspaper serving Riverside and San Bernardino counties — the other named regional vertical in Knowhere's coverage. It competes head-to-head for Riverside-area advertisers, SEO traffic, and readership.
Broad incumbents
- Gannett / USA TODAY Network: Gannett is the largest US newspaper chain, operating USA TODAY and hundreds of local dailies including TCPalm. It is the dominant scaled incumbent in both regional newspaper publishing and digital local news, and the most relevant large-cap comparable for Knowhere's multi-market local news strategy.
- Lee Enterprises: Lee Enterprises operates a large portfolio of mid-sized US daily newspapers across many of the same states Knowhere covers (including local titles in California, Florida, and the Midwest). It is a direct scaled comparable for the multi-regional local news business model.
- Axios: Axios is a digital-first national news publisher known for its Smart Brevity format and local-market expansion (Axios Local). It is a relevant comparable as a digitally-native news brand pursuing both national and local-market strategies with a distinct editorial format.
- Sinclair Broadcast Group: Sinclair operates a large portfolio of local TV news stations across the same US geographies Knowhere targets, plus digital news properties. It competes for the same local advertisers and is a relevant broad incumbent comparable in regional news.
Emerging players
- AllSides: AllSides is a news aggregation and media-bias-rating platform focused on presenting balanced, multi-perspective coverage — directly aligned with Knowhere's "factual, community-first, critical news information" positioning. It is a smaller, mission-driven comparable in the trustworthy-news-discovery category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Knowhere social profiles
Digital presenceKnowhere financial estimates
Financial estimateRevenue estimate
Valuation estimate
Knowhere leadership team
Management profileNumber of profiles
Profiles3 records
Knowhere funding detail
Funding detailFunding overview
Funding rounds3 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Knowhere M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Knowhere
What does Knowhere do?
Knowhere operates Knowhere News, a digital news publication that aggregates and publishes local and national news articles across categories including US news, Riverside, Treasure Coast, Crime news, and Local news. Content is freely accessible to general readers and is monetized through display advertising and sponsored content placements on the website.
Is Knowhere a public or private company?
Knowhere is a private company. It is classified as venture growth investor backed and is currently operating.
When was Knowhere founded?
Knowhere was founded in 2015. It employs 11 to 50 people.
Where is Knowhere based?
Knowhere is headquartered in San Francisco, United States, in the North America region.
How does Knowhere make money?
One revenue line is on record: digital Advertising.
Who are Knowhere's main competitors?
Direct peers on record are Patch, Hoodline and Ground News. Regional players are TCPalm (Treasure Coast Newspapers / USA Today Network) and The Press-Enterprise (Southern California News Group). Broad incumbents are Gannett / USA TODAY Network, Lee Enterprises, Axios and Sinclair Broadcast Group. AllSides is listed as an emerging player.
Does Knowhere have an API?
No public API is recorded for Knowhere.
What industry is Knowhere in?
Knowhere's product category is Online News Publishing. Its primary akta.pro industry code is MPAJADAE, News Agencies & Wire Services (General & Specialized), with a secondary code of BPAMAAAI, News & Content Aggregation Portals. Its NAICS code is 51311 and its SIC code is 2711.