Amber Technologies
Amber Technologies offers AmberCare, a subscription-based extended warranty and remote diagnostics service for Tesla Model S, 3, X, and Y vehicles across 46 US states plus DC. Plans cover high-voltage batteries, drive units, and 1,000+ components starting at $65 per month.
- Company typePrivate
- Founded2022
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Amber Technologies does
Amber Technologies, Inc. operates AmberCare, a subscription-based extended warranty and protection plan platform targeting owners of Tesla Model S, 3, X, and Y vehicles in the United States. Founded in 2022 and headquartered in San Francisco, the company addresses the gap between Tesla's manufacturer warranty (which expires at 8 years/100,000 miles and excludes the high-voltage battery and drive unit) and the high cost of EV-specific repairs — most notably HV battery replacement at $11,000–$23,000 and drive unit repairs at $6,500. AmberCare is offered in three monthly subscription tiers (Basics at $65/month, Essentials at $70/month, and Premium at $90/month, with current averages of approximately $80, $90, and $100 respectively) covering thousands of EV-specific components, and is administered through a fully direct-to-consumer digital onboarding flow with no sales call required.
The company's underlying technology is a remote diagnostics platform that leverages Tesla's official Diagnostics Toolkit to remotely ping enrolled vehicles and retrieve diagnostic logs over defined time windows (24 hours, 7 days, or 30 days). This enables a complimentary 150-point inspection used for vehicle qualification, claim assessment, and customer support without an in-person visit, and supports a no-waiting-period coverage activation. AmberCare plans are backed by an undisclosed AM Best A-rated insurance carrier, serviced through any Tesla Service Center or Amber's authorized independent EV repair facility network (anchored by Electrified Garage), and reviewed in-house by the Amber Concierge team of former Tesla service advisors and technicians, with most claim decisions returned within 24 hours.
Amber pursues a product-led growth go-to-market: customers discover Amber through an extensive SEO-driven blog and content marketing operation, social media (Instagram, LinkedIn, X, Facebook), and earned press (Forbes, TechCrunch, Electrek in March 2024), then convert through a self-serve web onboarding journey. Distribution is supplemented by a co-marketing partnership with Tessie (Tesla management platform) and promotional partnerships with EV charging networks (Bluedot/Blue Dot, Green Wave). Geographic reach covers 46 US states plus DC (Alaska excluded). The company closed a $3.18 million seed round in March 2024 led by Era and Sazze Partners, with participation from Alcove Investment Management, Global Millennial Capital, RS Ventures, and Virta Ventures.
Amber Technologies firmographics
Firmographics- Name
- Amber Technologies
- Legal name
- Amber Technologies, Inc.
- Website
- https://getamber.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Amber Technologies offers AmberCare, a subscription-based extended warranty and remote diagnostics service for Tesla Model S, 3, X, and Y vehicles across 46 US states plus DC. Plans cover high-voltage batteries, drive units, and 1,000+ components starting at $65 per month.
- Ownership category
- akta.pro rank
Amber Technologies industry classification
Industry- Product category
- Extended Vehicle Warranty (EV Service Contracts)
- akta.pro primary industry
- Vehicle Extended Warranty (VSC) & Mechanical Breakdown Insurance (MBI) (FSAJALAA)
- akta.pro secondary industries
- Powertrain & Component-Specific Vehicle Warranty Programs (FSAJALAK), Warranty & Service Contract / Mechanical Breakdown Insurance (FSAJAMAM)
Keywords
Where Amber Technologies is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Amber Technologies business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- AmberCare Monthly Subscriptions: Recurring monthly subscription revenue from three tiers of extended warranty/service contract plans (Basics, Essentials, Premium) covering Tesla EV components. Plans auto-renew monthly until cancelled, with rates locked for one year from start date. Covers parts, labor, towing reimbursement, and substitute transportation reimbursement for covered repairs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Basics — as low as $65/month (current averages ~$80/month). Covers body controllers, Media Control Unit, instrument cluster, Autopilot module and cameras, headlight/taillight assemblies, door and window components, seat motors, HVAC and powertrain sensors, and HV ancillary components. |
| Subscription | Monthly | Essentials — as low as $70/month (current averages ~$90/month). Covers high-voltage battery, drive unit(s), and HV ancillary components (contactors, PCS, charger, HV harnesses, PTC heater, HV junction box, DC/DC charger, HV controller, BMS, heat pump, AC compressor). |
| Subscription | Monthly | Premium — as low as $90/month (current averages ~$100/month). Comprehensive coverage combining all Basics and Essentials coverage for maximum protection. |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Amber Technologies product offering
Product offeringCore offering
Amber Technologies sells AmberCare, a monthly subscription-based EV extended warranty/service contract for Tesla Model S, 3, X, and Y vehicles. Plans are offered in three tiers (Basics from $65/month, Essentials from $70/month, Premium from $90/month) and cover the high-voltage battery, drive unit, and thousands of additional Tesla-specific components. The offering is supported by a proprietary Remote Diagnostics Platform that performs a complimentary 150-point remote inspection for vehicle qualification and enables in-house claims review by former Tesla service advisors.
Product overview
Amber Technologies offers AmberCare, a modular EV extended warranty platform consisting of three subscription tiers built for Tesla vehicles. The core product is AmberCare, which provides post-warranty protection through three levels: Basics ($65/month) for ancillary components, Essentials ($70/month) adding high-voltage battery and drive unit coverage, and Premium ($90/month) combining all coverage for maximum protection. The platform is supplemented by Remote Diagnostics (a complimentary 150-point remote inspection service) and Amber Concierge (support from former Tesla technicians). California owners can also join the Battery Club for dedicated HV battery protection. All plans include reimbursement benefits for towing and substitute transportation, and coverage extends up to 200,000 miles.
Differentiator
Problem solved
Functional benefit
Brands
- AmberCare: Monthly EV extended warranty protection plans for Tesla vehicles, covering high-voltage batteries, drive units, and various electronic components. Plans include Basics, Essentials, and Premium tiers.
Products and services
- AmberCare AmberCare is a monthly subscription-based EV extended warranty/service contract for Tesla Model S, 3, X, and Y vehicles, available in three tiers (Basics from $65/month, Essentials from $70/month, Premium from $90/month). It covers parts, labor, towing reimbursement up to $400, and substitute transportation reimbursement up to $100/day for up to 14 days. The Essentials and Premium tiers uniquely cover the high-voltage battery and drive unit(s), which Tesla's own ESA explicitly excludes, and plans can be renewed up to 200,000 miles. The product is backed by an AM Best A-rated insurance carrier and is sold direct-to-consumer through getamber.com.
- Battery Club Battery Club is a dedicated high-voltage battery protection program available to California Tesla owners, providing additional battery-specific coverage beyond standard AmberCare plans. It is positioned as a focused add-on offering for owners who want elevated HV battery protection.
Quantifiable outcome
- Battery replacement costs covered: HV battery replacement covered at $15,330, drive unit at $6,500, onboard charger at $2,200, charge port at $500, PTC heater at $1,123, AC compressor at $1,576
- +5 more outcomes
Companies that use Amber Technologies
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Amber Technologies technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Amber Technologies partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Electrified GaragecoreElectrified Garage is a premier independent Tesla service facility with over two decades of combined EV experience, providing maintenance, repairs, and customization. It is a key AmberCare-authorized repair facility network partner, enabling customers to service covered vehicles at independent EV-specialist shops beyond Tesla Service Centers. Chris, Founder of Electrified Garage, is a public endorser of AmberCare.
- TessiecoreTessie is a Tesla management platform offering powerful apps, analytics, automations, and integrations for Tesla owners and fleet managers. Amber's partnership with Tessie brings AmberCare membership benefits to Tessie's user base, creating a co-marketing relationship that extends Amber's reach into the existing Tesla owner community.
- BluedotminorBluedot is an EV charging station network and app. Amber runs a promotional offer providing new AmberCare customers with $60 in charging credits ($20/month for three months) when they sign up for AmberCare, payable through Bluedot's platform. This is a promotional co-marketing partnership.
- Greentec AutominorGreentec Auto is an EV and hybrid battery service and replacement provider. Referenced as an alternative option for Tesla battery service and replacement beyond Tesla Service Centers, positioning Amber as a complementary coverage layer for customers who use Greentec's services.
- Blue DotminorBlue Dot is an EV charging payment platform enabling users to find, pay, and access thousands of EV charging stations through a mobile app, with cashback rewards via a debit card. Listed as an Amber partner in the 'Why Amber' section of the website, suggesting a co-marketing or promotional relationship.
- Green WaveminorGreen Wave is an EV charging solutions partner. Listed alongside Blue Dot and Electrified Garage in Amber's 'Our partners' section, suggesting a co-marketing or referral relationship to simplify EV charging payments for Amber customers.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Amber Technologies competitors and assessment
Company assessmentDirect peers
- CarShield: CarShield is a leading direct-to-consumer extended vehicle service contract provider covering cars, trucks, and SUVs. Comparable to Amber as a subscription-style aftermarket warranty sold through digital channels, though CarShield does not specialize in EV high-voltage components.
- Endurance Warranty: Endurance is one of the largest direct-to-consumer extended auto warranty providers with tiered coverage plans. Like Amber, Endurance sells month-to-month service contracts through an online, self-serve motion targeting individual vehicle owners, though it focuses on internal combustion vehicles.
- Protect My Car: Protect My Car offers extended vehicle service contracts and maintenance plans via a monthly subscription model. The subscription billing structure and consumer direct sales motion are directly comparable to AmberCare's pricing and GTM approach.
- Toco Warranty: Toco Warranty is a newer extended warranty provider focused on electric vehicles, including Teslas. It is a direct competitor to Amber in the EV-specific warranty niche, though its feature set and Tesla diagnostic integration are less mature.
- Olive (Steer): Olive (now operating as Steer) was a tech-forward extended auto warranty startup offering month-to-month coverage and a digital claims experience. Steer's direct-to-consumer subscription warranty model is structurally similar to Amber's, though Steer is not EV-specialized.
- Carchex: Carchex is a long-standing extended vehicle protection plan provider serving consumers through direct and partner channels. Comparable to Amber on the service contract product category, but distributed via dealerships and call centers rather than self-serve PLG.
- Autopom!: Autopom! offers extended warranty and vehicle protection plans primarily for used vehicles, sold direct-to-consumer online. It overlaps with Amber in the post-warranty consumer protection category, though Autopom! does not specialize in EV high-voltage components.
Broad incumbents
- Tesla Extended Service Agreement (ESA): Tesla's own ESA is the OEM-backed alternative to AmberCare and is the primary incumbent in this category. Tesla's ESA excludes HV battery and drive unit coverage and is capped at 8 years/100,000 miles — the exact gaps Amber is built to fill, but Tesla could close those gaps at any time.
Others
- LexisNexis Risk Solutions: LexisNexis Risk Solutions provides data and analytics used by insurance carriers and warranty administrators for underwriting, fraud detection, and pricing. As Amber's warranty book scales, partners like LexisNexis are likely counterparties in its data and underwriting stack.
- Electrified Garage: Electrified Garage is an independent Tesla-focused service and repair facility, and is already a core AmberCare authorized repair network partner. While not a warranty competitor, it is an ecosystem peer — both companies serve the post-warranty Tesla owner with complementary offerings.
Market position
Strengths5 records
Competitive moat5 records
Key highlights7 records
Customer concentration
Amber Technologies social profiles
Digital presenceAmber Technologies financial estimates
Financial estimateRevenue estimate
Valuation estimate
Amber Technologies leadership team
Management profileNumber of profiles
Profiles1 record
Amber Technologies funding detail
Funding detailFunding overview
Funding rounds2 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Amber Technologies M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Amber Technologies
What does Amber Technologies do?
Amber Technologies sells AmberCare, a monthly subscription-based EV extended warranty/service contract for Tesla Model S, 3, X, and Y vehicles. Plans are offered in three tiers (Basics from $65/month, Essentials from $70/month, Premium from $90/month) and cover the high-voltage battery, drive unit, and thousands of additional Tesla-specific components. The offering is supported by a proprietary Remote Diagnostics Platform that performs a complimentary 150-point remote inspection for vehicle qualification and enables in-house claims review by former Tesla service advisors.
Is Amber Technologies a public or private company?
Amber Technologies is a private company. It is classified as venture growth investor backed and is currently operating.
When was Amber Technologies founded?
Amber Technologies was founded in 2022. It employs 1 to 10 people.
Where is Amber Technologies based?
Amber Technologies is headquartered in San Francisco, United States, in the North America region.
How does Amber Technologies make money?
One revenue line is on record: amberCare Monthly Subscriptions.
Who are Amber Technologies's main competitors?
Direct peers on record are CarShield, Endurance Warranty, Protect My Car, Toco Warranty, Olive (Steer), Carchex and Autopom!. Tesla Extended Service Agreement (ESA) is listed as a broad incumbent. Others are LexisNexis Risk Solutions and Electrified Garage.
Does Amber Technologies have an API?
No public API is recorded for Amber Technologies.
What industry is Amber Technologies in?
Amber Technologies's product category is Extended Vehicle Warranty (EV Service Contracts). Its primary akta.pro industry code is FSAJALAA, Vehicle Extended Warranty (VSC) & Mechanical Breakdown Insurance (MBI), with a secondary code of FSAJALAK, Powertrain & Component-Specific Vehicle Warranty Programs.