Prosur
Prosur is a Spanish B2B food-ingredients manufacturer (founded 1965, Murcia) that sells natural clean-label solutions — polyphenol-based nitrite and phosphate replacers, shelf-stable synbiotic ferments (LI-FE), and upcycled Mediterranean carob syrup and fiber — to meat, plant-based, beverage, bakery, and seafood manufacturers worldwide via direct technical sales and a global distributor network.
- Company typePrivate
- Founded1965
- HeadquartersSan Ginés, Spain
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Prosur does
Prosur (legal entity PRODUCTOS SUR S.L.) is a Spanish food-ingredients manufacturer founded in 1965 and headquartered at the Oeste industrial park in San Ginés, Murcia. The company develops and sells B2B natural ingredient solutions that enable food manufacturers to produce clean-label products free from controversial additives such as nitrites, phosphates, and sulfites. Its technology portfolio is organised under the 'Get It Natural™ Toolbox' platform across two divisions: Meat & Savory (polyphenol-based nitrite and phosphate replacers, shelf-life extension, fermentation-based pathogen protection, and the POKEL VEGAN plant-meat blend) and Sweet & Beverages (LI-FE shelf-stable synbiotic ferments, Mediterranean carob syrup, and upcycled carob fiber as a cocoa alternative). Core technical platforms are polyphenol extraction, gentle water-infusion fermentation producing shelf-stable live-culture powders, and upcycled carob processing — backed by in-house R&D facilities (PRC and PIP), PhD-level scientists, and collaborations with universities including University of Kentucky, Iowa State, Texas Tech, Nebraska, Wisconsin-Madison, and CNTA.
The business operates as a privately held Spanish S.L. with no disclosed institutional investors, selling on a quote-based B2B pricing model with recurring purchase patterns from established food-industry customers. Revenue is generated primarily from product sales to meat processors (primary segment), plant-based protein manufacturers, beverage and bakery producers, and seafood processors. Go-to-market combines a multinational direct technical-sales force — with regional coverage in Europe, North America, LATAM, Asia-Pacific, and Africa — and a global distributor network of 14+ partners including M-FOOD, BARENTZ, GRIFFITH, DAT-SCHAUB, and HELA. The company maintains BRCGS food-safety, ISO 14001 environmental, UNE 166002 R&D, Kosher, Halal, and ECO certifications, holds an MITECO emissions-reduction seal (14.95% intensity reduction in scopes 1+2), and in 2026 completed a €11.1M, 5,220 m² production-facility expansion in Murcia. Operating geographies span 20+ countries across Europe, North America, LATAM, Asia-Pacific and Africa.
Prosur firmographics
Firmographics- Name
- Prosur
- Legal name
- PRODUCTOS SUR S.L.
- Website
- https://prosur.es
- Company type
- Private
- Founded year
- 1965
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Prosur is a Spanish B2B food-ingredients manufacturer (founded 1965, Murcia) that sells natural clean-label solutions — polyphenol-based nitrite and phosphate replacers, shelf-stable synbiotic ferments (LI-FE), and upcycled Mediterranean carob syrup and fiber — to meat, plant-based, beverage, bakery, and seafood manufacturers worldwide via direct technical sales and a global distributor network.
- Ownership category
- akta.pro rank
Prosur industry classification
Industry- Product category
- Specialty Food Ingredients
- NAICS
- Food Manufacturing (311), Flavoring Syrup and Concentrate Manufacturing (31193), Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114)
- SIC
- Miscellaneous Food Preparations & Kindred Products (2090), Medicinal Chemicals & Botanical Products (2833), Food And Kindred Products (2000)
- akta.pro primary industry
- Ingredient Blends & Systems / Custom Formulation (Seasoning Systems, Functional Blends) (CRADAOAO)
- akta.pro secondary industry
- Preservatives & Antimicrobials (Sorbates, Benzoates, Natamycin, Cultured Dextrose) (CRADAOAF)
Keywords
Where Prosur is headquartered
LocationHeadquarters
- HQ city
- San Ginés
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Prosur business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Natural Food Ingredients and Solutions: B2B sales of proprietary natural ingredient solutions (polyphenols, fermentation products, carob derivatives) to food manufacturers for use in meat processing, plant-based alternatives, bakery, and beverages. Revenue derived from product sales with recurring purchase patterns from established food industry customers.
Go-to-market motion3 records
Distribution channels2 records
Marketing channels4 records
Prosur product offering
Product offeringCore offering
Prosur manufactures and sells proprietary natural ingredient solutions to food producers worldwide, enabling clean-label reformulation across meat, plant-based, seafood, beverage and bakery applications. Its product portfolio spans polyphenol-based nitrite and phosphate replacers (Keep the Color. Lose the Nitrites; Keep the Juice. Lose the Phosphates), the LI-FE shelf-stable fermentation/synbiotic platform, and Mediterranean carob-derived syrups and fibers, all backed by in-house R&D (PRC and PIP) and external university validation.
Product overview
Prosur operates as a pioneering food biotech business and global expert in natural ingredient solutions, founded in 1965. The company's offerings are organized under the Get It Natural™ Toolbox platform, comprising two main divisions: Meat & Savory Solutions and Sweet & Beverages Solutions. The Meat & Savory division provides technologies such as 'Keep the Color. Lose the Nitrites' (polyphenol-based nitrite replacement), 'Keep the Juice. Lose the Phosphates' (phosphate replacer), and the Live Ferments Beyond Protection fermentation platform. The Sweet & Beverages division offers the Syrup Range (carob-based sweetener), Fiber (upcycled carob fiber as cocoa alternative), and LI-FE (shelf-stable fermented synbiotic ingredient). These solutions help the food industry create products free of controversial additives like nitrites, phosphates, and sulfites, while maintaining quality, taste, and shelf life.
Differentiator
Problem solved
Functional benefit
Brands
- Get It Natural: The company's tagline and technology platform brand for natural ingredient solutions, used in marketing materials and product positioning (e.g., 'Get It Natural Toolbox').
- PROSUR SWEET & BEVERAGES
- PROSUR MEAT & SAVORY
- LI-FE
- Ceratonia Plus
Products and services
- Keep the Color. Lose the Nitrites Polyphenol-based natural preservation technology that allows meat processors to maintain color stability and extend shelf life without added nitrites, supporting 'Not Preserved With Nitrites' clean-label claims.
- Keep the Juice. Lose the Phosphates Natural phosphate replacer technology that preserves water-holding capacity, juiciness and succulence in processed meat, poultry and seafood products without phosphates.
- Live Ferments Beyond Protection Next-generation fermentation platform delivering microbial control, stability and cost efficiency across all food matrices including beverages, bakery, chocolate, savory and meat applications.
- Carob Syrup (Syrup Range) Carob-based natural sweetener high in D-pinitol with a lower-glucose, lower-fructose carbohydrate profile, designed to replace refined sugar in beverages, bakery, confectionery, dairy alternatives, functional snacks and sports nutrition.
- Carob Fiber Upcycled Mediterranean carob fiber ingredient that is soluble, metabolically active and technically versatile, marketed as a cost-efficient alternative to cocoa powder in beverages, bakery, chocolate and wellness snacks.
- LI-FE (Live Ferments) Shelf-stable fermented synbiotic ingredient made from upcycled superfoods using gentle water infusion without solvents or additives; delivered as a free-flowing powder with live cultures that requires no reactivation, no cold chain and no preparation steps.
- POKEL VEGAN Ready-to-use, clear-label plant meat blend with a Nutriscore A rating, designed for ease of use, texture performance and a short, clean ingredients list for plant-based protein manufacturers.
Quantifiable outcome
- 14.95% reduction in emissions intensity (scopes 1 and 2) compared to 2021-2023 triennium
- +2 more outcomes
Companies that use Prosur
Customer profileSegments4 records
Ideal customer profiles3 records
Prosur technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Prosur partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core, minor and regional.
- British Meat Processors Association (BMPA)coreIndustry association membership enabling Prosur to support members adapting to Meat Industry 2.0 and participate in LTAC committee activities.
- ARBA Cartagena-La UniónminorEnvironmental partnership for reforestation project 'Baluarte Project' contributing to the 'Green Trench Programme' aligned with UN SDGs 13 (Climate Action) and 15 (Life on Land). Prosur financed planting of up to 3,000 plants over 3 years (2021-2024).
- University of KentuckycoreAcademic research collaboration for validation of Prosur's natural ingredient solutions. University researchers conduct third-party studies on ingredient functionality and performance in food applications.
- Iowa State UniversitycoreAcademic partnership with food science researchers including Rodrigo Tarté who analyzed color development in restructured ham using Prosur's technologies.
- Texas Tech UniversitycoreUniversity collaboration including Mindy Brashears who participated in roundtable discussions on food safety with Prosur team.
- University of Nebraska-LincolncoreAcademic research partnership contributing to validation studies of natural ingredient solutions.
- University of Wisconsin-MadisoncoreAcademic collaboration for food science research and ingredient validation.
- University of Arkansas SystemcoreResearch collaboration including Dr. Casey M. Owens's student Sarah Johnson who won oral competition for research on phosphate replacer technology (#KeepTheJuiceLoseThePhosphates).
- CNTA (Centro Nacional de Tecnología y Seguridad Alimentaria)regionalSpanish food technology center partnership for validation and testing of ingredient solutions.
- University of Murcia (UMU)regionalLocal university partnership for research collaboration on food science and natural ingredients.
- UNAV (Universidad Nacional de Villa María)regionalAcademic collaboration for food science research and ingredient validation.
- DTI (Danish Technological Institute)regionalEuropean research institute collaboration for food technology development.
- American Meat Science Association (AMSA)coreIndustry association partnership for the 76th RMC conference where Prosur showcased technologies and presented TechTalks.
- Poultry Science Association (PSA)coreIndustry association partnership where Dr. Christine Alvarado was honored as PSA Fellow 2023.
- M-FOODcoreDistribution partner for Prosur's natural ingredient solutions in global markets.
- INWESTELcoreDistribution partner for Prosur's natural ingredient solutions.
- DALZIELcoreDistribution partner for Prosur's natural ingredient solutions.
- DAT-SCHAUBcoreDistribution partner for Prosur's natural ingredient solutions.
- BARENTZcoreDistribution partner for Prosur's natural ingredient solutions.
- CURAcoreDistribution partner for Prosur's natural ingredient solutions.
- GRIFFITHcoreDistribution partner for Prosur's natural ingredient solutions.
- HELAcoreDistribution partner for Prosur's natural ingredient solutions.
- M-PRO-FOODcoreDistribution partner for Prosur's natural ingredient solutions.
Scale indicators7 records
Recent moves7 records
Expansion highlights7 records
Prosur competitors and assessment
Company assessmentDirect peers
- Kalsec: US-based producer of natural colors, flavors and antioxidants from plant extracts for the food industry. Directly comparable to Prosur's polyphenol-based preservation and color-stable solutions for meat processors, with overlapping customer base in processed meat and clean-label applications.
- Impextraco: Belgian specialty ingredient company focused on natural preservatives, antioxidants and shelf-life extension for the meat industry. Closely comparable to Prosur's Meat & Savory division on nitrite/phosphate replacement and clean-label preservation technologies.
- Diana Foods (Symrise Diana): Symrise division specializing in natural food ingredients derived from fruits, vegetables and botanical extracts for taste, nutrition and preservation. Comparable to Prosur on botanical extraction, polyphenol-based solutions and clean-label meat/seafood applications.
- Kemin Industries: Global ingredient manufacturer providing natural antioxidants, antimicrobials and shelf-life solutions for meat, beverage and bakery customers. Closely aligned with Prosur's natural preservation and fermentation platforms.
- Oterra: Danish-headquartered natural food colors specialist (acquired by EQT). Comparable to Prosur on plant-derived colors used in clean-label meat and beverage applications, with overlapping technology approach.
Broad incumbents
- Kerry Group: Global taste and nutrition platform serving meat, beverage and bakery customers with preservation, flavor and clean-label systems. Comparable to Prosur's end markets but at significantly larger scale and broader portfolio.
- Döhler: German-based global ingredient producer of natural flavors, colors, fruit preparations and ingredient systems for food and beverage manufacturers. Comparable to Prosur across both meat and sweet/beverage applications.
- Ingredion: Global ingredient solutions provider including sweeteners, starches and clean-label systems. Particularly comparable to Prosur's Sweet & Beverages carob syrup and fiber positioning within the sugar-reduction trend.
- Tate & Lyle: Global specialty food and beverage ingredients company focused on sugar reduction, fiber enrichment and texturants. Comparable to Prosur's Sweet & Beverages carob-based syrup and fiber solutions.
- Naturex (Givaudan): Givaudan's natural ingredients division providing botanical extracts, antioxidants and natural preservation for food applications. Comparable to Prosur on polyphenol extraction and clean-label positioning, now operating within a much larger flavor house.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Prosur social profiles
Digital presenceProsur compliance and trust
Trust signalCompliance8 records
Prosur financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prosur leadership team
Management profileNumber of profiles
Profiles8 records
Prosur funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prosur M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prosur
What does Prosur do?
Prosur manufactures and sells proprietary natural ingredient solutions to food producers worldwide, enabling clean-label reformulation across meat, plant-based, seafood, beverage and bakery applications. Its product portfolio spans polyphenol-based nitrite and phosphate replacers (Keep the Color. Lose the Nitrites; Keep the Juice. Lose the Phosphates), the LI-FE shelf-stable fermentation/synbiotic platform, and Mediterranean carob-derived syrups and fibers, all backed by in-house R&D (PRC and PIP) and external university validation.
Is Prosur a public or private company?
Prosur is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Prosur founded?
Prosur was founded in 1965. It employs 51 to 100 people.
Where is Prosur based?
Prosur is headquartered in San Ginés, Spain, in the Europe region.
How does Prosur make money?
One revenue line is on record: natural Food Ingredients and Solutions.
Who are Prosur's main competitors?
Direct peers on record are Kalsec, Impextraco, Diana Foods (Symrise Diana), Kemin Industries and Oterra. Broad incumbents are Kerry Group, Döhler, Ingredion, Tate & Lyle and Naturex (Givaudan).
Does Prosur have an API?
No public API is recorded for Prosur.
What industry is Prosur in?
Prosur's product category is Specialty Food Ingredients. Its primary akta.pro industry code is CRADAOAO, Ingredient Blends & Systems / Custom Formulation (Seasoning Systems, Functional Blends), with a secondary code of CRADAOAF, Preservatives & Antimicrobials (Sorbates, Benzoates, Natamycin, Cultured Dextrose). Its NAICS code is 311 and its SIC code is 2090.