Spheroid Universe
Spheroid Universe is a Netherlands-based XR development platform providing Spheroid Script, Demiurge IDE, Space NFTs (ERC-721), AI Avatar, and XR Hub tools to AR/XR developers, creators, and Space owners across 54 countries for building and monetizing virtual real estate and immersive applications.
- Company typePrivate
- Founded2017
- HeadquartersRotterdam, Netherlands
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What Spheroid Universe does
Spheroid Universe is a Netherlands-based platform, founded in 2017 and headquartered in Rotterdam, that provides tools for developing Extended Reality (XR) applications and metaverses. The company operates a vertically integrated stack including the Spheroid XR Cloud infrastructure, Spheroid Script (a proprietary cross-platform programming language purpose-built for AR/XR creation), Spheroid Demiurge IDE (a cloud-based IDE for developers and designers), and Space NFTs (ERC-721 tokens representing parcels of Earth's Extended Reality across 54 countries). The XR Hub SuperApp distributes third-party apps on iOS and Google Play. The platform serves AR/XR developers, Space owners and NFT collectors, digital artists, gaming and entertainment users, and AI Avatar customers. The only named enterprise customer is the Vancouver Biennale non-profit, for which Spheroid built an AR app featuring neural-network-based positioning and real-time Kusama blockchain visualization for the Voxel Bridge art project.
The business model is hybrid: SPH token transactions (utility token on Ethereum and Polygon chains) power primary-market NFT purchases (with proceeds burned to reduce supply) and secondary-market trading on the Space Marketplace; XR advertising enables Space owners to monetize virtual real estate through a revenue-share model where owners capture the majority of ad profit; enterprise platform development services are delivered via direct partnerships such as the ABO Digital $25M commitment in February 2023. GTM motion is primarily product-led (open-source Spheroid Script on GitHub, self-serve Demiurge IDE, mobile app stores) and community-led (Discord, Telegram, Medium, DAO governance, P2E events like Planeta Nostra), with limited enterprise field sales for institutional XR deployments. The company has 11-50 employees, has raised a single disclosed $25M round from ABO Digital, and does not publicly disclose revenue.
Spheroid Universe firmographics
Firmographics- Name
- Spheroid Universe
- Legal name
- Spheroid Universe
- Website
- https://spheroiduniverse.io
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Spheroid Universe is a Netherlands-based XR development platform providing Spheroid Script, Demiurge IDE, Space NFTs (ERC-721), AI Avatar, and XR Hub tools to AR/XR developers, creators, and Space owners across 54 countries for building and monetizing virtual real estate and immersive applications.
- Ownership category
- akta.pro rank
Spheroid Universe industry classification
Industry- Product category
- Extended Reality Development Platform
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF)
- akta.pro secondary industries
- On-Chain Game Engines & Developer Tooling (SDKs, APIs, Unity/Unreal plugins) (FSAPAGAB), Metaverse & Social Virtual Worlds (BPAMAKAF), Metaverse Virtual World Platforms (social worlds, land, UGC) (FSAPAGAD)
Keywords
Where Spheroid Universe is headquartered
LocationHeadquarters
- HQ city
- Rotterdam
- HQ country
- Netherlands
- HQ region
- Europe
Markets served
Spheroid Universe business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- SPH Token Transactions: Native utility token (SPH) on Ethereum and Polygon chains. Used for purchasing Spaces NFTs on primary and secondary markets. Primary market payments are burned, reducing circulation.
- Space Marketplace: P2P marketplace for trading Spaces NFTs (ERC-721). Platform facilitates transactions between buyers and sellers of virtual real estate in the extended reality metaverse.
- XR Advertising: Advertising platform within the XR ecosystem. Space owners can monetize their virtual properties through advertising placements. Revenue share model where Space owners receive the main share of ad profits.
- Content Placement: SPH token is the exclusive payment method for placing content and advertisements in the growing ecosystem of XR Apps built with Spheroid technology.
- Platform Development Services: Development of AR/XR tools and infrastructure including Spheroid Script and Spheroid Demiurge IDE, funded by investor capital.
Go-to-market motion4 records
Distribution channels6 records
Marketing channels10 records
Spheroid Universe product offering
Product offeringCore offering
Spheroid Universe provides a platform for developing Extended Reality (XR) projects, built on the Spheroid XR Cloud infrastructure and the proprietary Spheroid Script programming language. It offers the Spheroid Demiurge IDE for AR/XR creation, Space NFTs (ERC-721 tokens representing virtual real estate) that users can own and monetize, a Space Marketplace for trading, AI Avatar technology for interactive digital characters, and XR Advertising tools. The ecosystem is powered by the native SPH token on Ethereum and Polygon chains.
Product overview
Spheroid Universe is a Platform for developing Extended Reality projects, built on a platform-plus-modules architecture. The technological core consists of the Spheroid XR Cloud infrastructure, the Spheroid Script cross-platform programming language for AR/XR creation, and the Spheroid Demiurge IDE cloud-based development environment. Users build AR/XR experiences using these tools and populate Spaces (ERC-721 NFTs) which can be monetized through XR Advertising. The ecosystem includes AI Avatar for creating interactive digital characters, the Space Marketplace for trading over 510,000 Spaces across 54 countries, XR Hub as a SuperApp platform for third-party apps, and Spheroid.Earth for computer vision-based 3D mapping. The native SPH token (Ethereum/Polygon) powers the economic layer. The platform secured $25 million in funding from ABO Digital in February 2023 to enhance its development tools and infrastructure.
Differentiator
Problem solved
Functional benefit
Brands
- Spheroid Script: Cross-platform programming language developed for AR/XR application development, designed to speed up and reduce development costs.
- Spheroid Demiurge IDE
- XR Hub
- AI Avatar
- Spheroid.Earth
- Space NFT
- SPH Token
Products and services
- Spheroid Script A proprietary cross-platform programming language developed to speed up and reduce the cost of creating AR/XR applications. High-performance and energy-efficient, it allows implementing XR products with less code that run on Android and iOS. Available open-source on GitHub for developers.
- Spheroid Demiurge IDE A cloud-based integrated development environment for programmers and designers collaborating on AR/XR projects. Offers real-time log streaming, debug data from device to IDE, fast Spheroid Script compilation, and instant app deployment.
- Space NFT
Companies that use Spheroid Universe
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles3 records
Spheroid Universe technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability7 records
Feature6 records
Spheroid Universe partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered flagship and minor.
- Kusama NetworkflagshipKusama is a scalable network of specialized blockchains built using Substrate. The network uses Spheroid Universe XR Cloud to provide a sensory journey through the Kusama Network at Vancouver Biennale | Voxel Bridge Artwork, displaying blockchain blocks in AR in real-time.
- Vancouver BiennaleflagshipThe Vancouver Biennale is a non-profit charitable organization that exhibits great art in public space. Partnership includes the Voxel Bridge project where artist Jessica Angel uses AR technologies to visualize Kusama blockchain data in real-time, creating a direct projection of blockchain for people to see and experience.
- VRARAminorVRARA is an international organization designed to foster collaboration between innovative companies and brands in the VR/AR ecosystem. Spheroid Universe is a member of VRARA.
- CADAFminorDigital art marketplace launched in 2017, catering to artists, curators, collectors, and art market professionals. CADAF is listed as a partner, indicating collaboration in digital art space.
- MetaLettersminorA creator-centric and community-forward project powered by Metaversal, focused on providing exposure, funding, and confidence to creators engaging with Web3.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Spheroid Universe competitors and assessment
Company assessmentBroad incumbents
- Unity Technologies: Unity provides XR development tools (Unity Editor, AR Foundation, MARS) used by professional developers to build AR/MR/VR applications across iOS and Android. It is the broadest incumbent in the cross-platform XR dev-tool category that Spheroid Script targets with a more specialized, lower-code alternative.
- PTC (Vuforia): PTC's Vuforia is an established enterprise AR development platform with computer vision, spatial tracking, and authoring tools. It overlaps with Spheroid's positioning as a cross-platform AR development stack, particularly for industrial and enterprise use cases.
- Roblox: Roblox is a massively scaled user-generated 3D platform with a proprietary scripting language (Luau), an IDE-like studio, a creator economy, and a virtual goods marketplace. It is the dominant incumbent in UGC immersive worlds and represents the bull-case ceiling for Spheroid's platform-plus-modules thesis.
- Meta (Horizon Worlds / Reality Labs): Meta's Horizon Worlds and Reality Labs division represent the largest incumbent push into metaverse and XR experiences, including development tooling (Presence Platform, Quest SDKs) and consumer-facing virtual worlds. Meta's capital and ecosystem reach are the dominant competitive threat to Spheroid's vision of an open, decentralized XR platform.
- Epic Games (Unreal Engine): Epic's Unreal Engine is a leading real-time 3D platform with strong XR support (Unreal Engine 5, MetaHuman, Pixel Streaming). It competes with Spheroid at the high-fidelity XR development layer and represents the upper bound of professional-grade XR tooling.
Direct peers
- The Sandbox: The Sandbox is a decentralized metaverse platform with LAND NFTs, a voxel-based world builder (VoxEdit), and a marketplace — closely paralleling Spheroid's Spaces + Demiurge IDE + Space Marketplace stack. Both target creators and brand advertisers in a tokenized virtual world economy.
- Spatial: Spatial is a metaverse/spatial computing platform supporting AR/VR experiences, NFT galleries, and creator-built spaces. Like Spheroid, it emphasizes cross-platform XR publishing and creator monetization, and serves both consumer and enterprise (art, retail) use cases.
- 8th Wall (Niantic): 8th Wall is a WebAR development platform enabling browser-based AR experiences without app installs, with an emphasis on cross-platform reach and a visual editor. It overlaps directly with Spheroid's positioning of cross-platform XR authoring and is now part of Niantic's AR cloud stack.
- Decentraland: Decentraland operates a blockchain-based virtual world with parcel-based land NFTs (similar to Spheroid Spaces), an in-world marketplace, and a native utility token (MANA). It is the most direct peer in the Web3 metaverse/virtual-world category with comparable tokenomics, NFT land model, and global user base.
Emerging players
- Ready Player Me: Ready Player Me provides a cross-game, cross-app avatar platform with SDK integration — directly comparable to Spheroid's AI Avatar capability. Both pursue the opportunity of interoperable digital identities/avatars across immersive experiences.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Spheroid Universe social profiles
Digital presenceSpheroid Universe financial estimates
Financial estimateRevenue estimate
Valuation estimate
Spheroid Universe leadership team
Management profileNumber of profiles
Profiles1 record
Spheroid Universe funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Spheroid Universe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Spheroid Universe
What does Spheroid Universe do?
Spheroid Universe provides a platform for developing Extended Reality (XR) projects, built on the Spheroid XR Cloud infrastructure and the proprietary Spheroid Script programming language. It offers the Spheroid Demiurge IDE for AR/XR creation, Space NFTs (ERC-721 tokens representing virtual real estate) that users can own and monetize, a Space Marketplace for trading, AI Avatar technology for interactive digital characters, and XR Advertising tools. The ecosystem is powered by the native SPH token on Ethereum and Polygon chains.
Is Spheroid Universe a public or private company?
Spheroid Universe is a private company. It is classified as venture growth investor backed and is currently operating.
When was Spheroid Universe founded?
Spheroid Universe was founded in 2017. It employs 11 to 50 people.
Where is Spheroid Universe based?
Spheroid Universe is headquartered in Rotterdam, Netherlands, in the Europe region.
How does Spheroid Universe make money?
Five revenue lines are on record. SPH Token Transactions are the primary driver. The others are space Marketplace, XR Advertising, content Placement and platform Development Services.
Who are Spheroid Universe's main competitors?
Broad incumbents on record are Unity Technologies, PTC (Vuforia), Roblox, Meta (Horizon Worlds / Reality Labs) and Epic Games (Unreal Engine). Direct peers are The Sandbox, Spatial, 8th Wall (Niantic) and Decentraland. Ready Player Me is listed as an emerging player.
Does Spheroid Universe have an API?
No public API is recorded for Spheroid Universe.
What industry is Spheroid Universe in?
Spheroid Universe's product category is Extended Reality Development Platform. Its primary akta.pro industry code is MPAFAFAF, XR/AR/VR/MR Development Frameworks & Toolchains, with a secondary code of FSAPAGAB, On-Chain Game Engines & Developer Tooling (SDKs, APIs, Unity/Unreal plugins). Its NAICS code is 5132 and its SIC code is 7372.