NFHS Network

What NFHS Network does

NFHS Network is a U.S.-based subscription streaming platform dedicated exclusively to high school sports. Founded in 2013 and headquartered in Atlanta, the platform operates as a joint venture with the National Federation of State High School Associations (NFHS), serving as the official streaming home of NFHS member state association events. NFHS Network reaches all 50 states and broadcasts more than 650,000 live and on-demand regular season and postseason games annually, covering football, basketball, soccer, volleyball, baseball, softball, wrestling, lacrosse, ice hockey, track and field, cheerleading, dance, graduation, and emerging sports such as flag football (nearly 69,000 participants cited for 2024-25).

The core technology is a live and on-demand video streaming platform accessible via web browsers, native iOS and Android apps, and connected TV applications on Apple TV, Amazon Fire TV, Roku, and Google TV (with AirPlay and casting support). The company supplements this with free automated camera production units installed at participating schools — over 4,000 cameras have been deployed to more than 2,500 unique schools — and operates an Affiliate Broadcaster Program and a Media Partners Program that extend production and credentialing to third parties. The platform is part of the 2080 Media, Inc. corporate family, which also owns GoFan (digital ticketing), MaxPreps (statistics and rankings), and PlayOn! Sports (production technology), creating a vertically integrated high school sports stack.

NFHS Network monetizes through three primary streams: (1) recurring subscriptions, with a Monthly Pass at $13.99/month and an Annual Pass at $79.99/year (effectively ~$6.67/month), supplemented by free browseable content; (2) one-time digital purchases of recorded games via an integrated digital store; and (3) advertising sold against the 650,000+ annual game inventory, including non-skippable pre-roll, postseason commercial spots, and featured content integrations. A portion of subscription and advertising revenue is returned to participating schools and state associations through the High School Support Program — over $33M has been distributed since inception, with $8M in the last 12 months alone. The customer base is a horizontal, long-tail consumer segment of parents, families, alumni, and community fans, with no enterprise customer concentration. The company is private, has 51–100 employees, and is positioned within 2080 Media, Inc. alongside GoFan, MaxPreps, and PlayOn! Sports.

Name

NFHS Network

Legal name

2080 Media, Inc.

Website

https://nfhsnetwork.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

NFHS Network is a U.S.-based subscription streaming platform for high school sports, broadcasting 650,000+ live and on-demand games annually across all 50 states under license from the National Federation of State High School Associations. It serves parents, families, alumni, and community fans through web, mobile, and connected TV apps.

Ownership category

akta.pro rank

Product category

Live Sports Streaming

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

League/Team-Owned Digital Broadcast Networks (MPAKAOAC)

akta.pro secondary industry

Local Sports Broadcast Stations (Regional Local Rights, High School/College) (MPABACAK)

Keywords

• Live sports streaming
• High school athletics
• Subscription video service
• Event broadcasting platform
• Connected TV apps

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Infrastructure, Operations, Marketing or Sales, Personnel

Revenue model

1. Streaming Subscriptions: Monthly and annual subscription plans providing unlimited access to live and on-demand high school sports streaming. The Annual Pass works out to about $6.67/month versus $13.99/month for Monthly Pass, incentivizing annual commitment.
2. Digital Store / Game Downloads: Purchase of digital copies of recorded games and events.
3. Advertising: Brand advertising opportunities including non-skippable pre-roll ads, postseason commercial spots, and featured content integrations. The platform reaches households and decision makers across the country through over 650,000+ regular season and postseason games.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

NFHS Network is a live and on-demand video streaming platform dedicated to U.S. high school sports, broadcasting more than 650,000 regular season and postseason games annually from thousands of high schools and state athletic associations. Consumers subscribe to watch on web, mobile, and connected TV devices, while the company also sells digital copies of games, runs an advertising business, and shares subscription revenue with participating schools and state associations.

Product overview

NFHS Network is a streaming platform for high school sports operating as a unified product with multiple access points. The core offerings include live streaming and on-demand viewing of high school sports events through two subscription tiers: Annual Pass ($79.99/year) and Monthly Pass ($13.99/month). The platform is accessible via desktop browsers, mobile apps (iOS/Android), and connected TV devices (Apple TV, Fire TV, Roku, Google TV). Additional services include a digital store for purchasing game recordings, ticket sales powered by GoFan, coaching analytics via MaxPreps, an affiliate broadcaster program, and a High School Support Program that distributes subscription revenue to schools. The platform broadcasts over 650,000+ annual events across 50 states, covering sports including football, basketball, soccer, baseball, softball, lacrosse, wrestling, volleyball, track and field, cheerleading, dance, and ice hockey.

Differentiator

Problem solved

Functional benefit

Brands

• MaxPreps: High school sports statistics and rankings platform
• GoFan

Products and services

• NFHS Network Streaming Service Subscription-based live and on-demand video streaming of high school sports events from thousands of U.S. high schools and state associations, available via web browsers, mobile apps, and connected TV devices.
• NFHS Network Digital Game Store
• NFHS Network Advertising Brand advertising offering on the NFHS Network platform, including non-skippable pre-roll, postseason commercial spots, and featured content integrations, reaching households across 650,000+ regular season and postseason games annually.

Quantifiable outcome

• Over $33 million distributed to schools and state associations since inception
• +2 more outcomes

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• PlayOn! SportscoreOthersParent company and operator of NFHS Network. Part of 2080 Media, Inc. along with GoFan and MaxPreps. Provides the technology platform and operational infrastructure for streaming high school sports events.
• MaxPrepscoreOthersSister company under 2080 Media, Inc. Provides high school sports statistics and rankings. Cross-promoted as part of the NFHS Network product family.
• GoFancoreOthersSister company under 2080 Media, Inc. Provides digital ticketing for high school events. Cross-promoted as part of the NFHS Network product family.
• NFHS (National Federation of State High School Associations)coreStrategic or Co-development PartnerOfficial licensing partner. NFHS Network is the official streaming home of high school sports, broadcasting live and on-demand games from thousands of high schools and state associations. The NFHS Network brand is licensed from NFHS.org.
• State Athletic AssociationscoreStrategic or Co-development PartnerOfficial streaming partners including FHSAA (Florida), AHSAA (Alabama), TSSAA (Tennessee), OSSAA (Oklahoma), CHSAA (Colorado), PIAA (Pennsylvania), and others. State associations direct all their championship events exclusively to the NFHS Network.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• BallerTV: Operates a streaming platform and production service for youth and high school sports events. Directly comparable to NFHS Network in audience and content (amateur/travel sports), and already produces some content (e.g., PIAA) on the NFHS Network platform.
• Hudl: Provides video and analytics tools for high school and college sports teams and athletes, including live streaming and team-produced highlight content. Overlaps with NFHS Network on the high school sports video distribution and coaching-tools side of the market.
• FloSports: Subscription-based streaming service covering a wide range of niche and amateur sports (wrestling, volleyball, gymnastics, etc.). Closely comparable business model (niche sports streaming subscriptions) and competes for the same youth-sports audience.
• MaxPreps: Sister company under 2080 Media; leading U.S. high school sports statistics, rankings, and team profile platform. Comparable in audience (high school sports community) and partially overlaps with NFHS Network via coaching tools and stats-driven content.
• GoFan: Sister company under 2080 Media; provides digital ticketing for high school events. Targets the same fan/school customer base as NFHS Network and is operationally integrated with the streaming platform.
• PlayOn! Sports: Parent/operator of NFHS Network; provides the production technology and automated camera infrastructure. Closely tied to NFHS Network's streaming stack and school-side production workflow.

Broad incumbents

• ESPN+: Disney's direct-to-consumer sports streaming service. A larger incumbent in sports streaming that increasingly covers amateur, college, and niche sports — competing for the same households' sports subscription wallet.

Others

• NFHS (National Federation of State High School Associations): Governing body that licenses the NFHS Network brand and sets rules for U.S. high school sports. Not a competitor but the strategic licensing partner whose brand and association exclusivity underpin NFHS Network's content moat.

Emerging players

• NFHS Network (MaxPreps/GoFan bundle): Adjacent product family within 2080 Media combining stats (MaxPreps) and ticketing (GoFan) with NFHS Network streaming — relevant as a bundled competitor to pure-play high school sports platforms.

Regional players

• NFHS Network — NFHS.tv regional federations: State-association-specific subdomains (e.g., GHSA, FHSAA, CHSAA pages) operated as localized windows of NFHS Network. Useful as internal benchmark for state-level penetration and regional performance.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/NFHSNetwork
• Facebookfacebook.com/NFHSNetwork
• LinkedInlinkedin.com/company/the-nfhs-network

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds1 record

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NFHS Network