Traptic
- Company typePrivate
- Founded2016
- HeadquartersMountain View, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
Traptic firmographics
Firmographics- Name
- Traptic
- Website
- https://traptic.com
- Company type
- Private
- Founded year
- 2016
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Traptic industry classification
Industry- Product category
- Agricultural Robotics
- NAICS
- Farm Machinery and Equipment Manufacturing (333111), Agricultural Implement Manufacturing (33311)
- SIC
- Farm Machinery & Equipment (3523), Agricultural Services (700)
- akta.pro primary industry
- Robotic Harvesting & Picking Systems (Fruit/Vegetable harvest robots) (AFAAAGAD)
- akta.pro secondary industries
- Robotics & Autonomous Field Operations (Weeding, Spraying, Harvest Assist, Autonomous Tractors) (AFAGALAJ), Agricultural & Field Robotics (HDAAAIAD), Autonomous Field Robots & Tractors (Driverless tractors, robotic carriers) (AFAAAGAA)
Keywords
Where Traptic is headquartered
LocationHeadquarters
- HQ city
- Mountain View
- HQ country
- United States
- HQ region
- North America
Markets served
Traptic business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Supply Chain, Operations, Marketing or Sales
Traptic product offering
Product offeringCore offering
Traptic builds giant farming robots designed to harvest crops autonomously in order to address critical labor shortages in the food production system. The robots are intended to be deployed directly in commercial agricultural fields, performing delicate harvesting tasks such as fruit picking that have traditionally depended on human labor. The company operates as a hardware manufacturer combining robotics, computer vision, and AI to deliver autonomous harvesting capability to growers.
Differentiator
Problem solved
Functional benefit
Products and services
- Traptic Farming Robots Large-scale autonomous farming robots designed to harvest crops such as strawberries in commercial agricultural settings. Built for growers facing critical labor shortages, the robots perform delicate harvesting tasks that have traditionally required manual human labor.
Companies that use Traptic
Customer profileIdeal customer profiles1 record
Traptic technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Traptic partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights2 records
Traptic competitors and assessment
Company assessmentDirect peers
- Advanced Farm Technologies: Develops robotic strawberry harvesters, the same specialty crop and application as Traptic, making it the closest direct competitor on product and customer.
- Tortuga AgTech: Builds robotic harvesters and precision ag services for fruit and vegetable farms, directly overlapping Traptic on autonomous picking and farm-services model.
- Root AI: Was a developer of tomato and fruit-picking robots using computer vision and soft grippers; comparable harvesting robotics focus though operations have wound down.
Broad incumbents
- John Deere (See & Spray / autonomy): Largest farm-equipment OEM with an aggressive autonomy and robotics roadmap (including Bear Flag Robotics acquisition), setting the competitive benchmark and potential acquirer for ag-robotics startups like Traptic.
- AGCO / Fendt: Global ag-machinery incumbent with a stated focus on precision and autonomous field operations; competes for grower wallet share and is a plausible strategic acquirer of specialty robotics like Traptic.
- Kubota Corporation: Japanese ag-machinery OEM with growing investments in autonomous tractors and specialty-crop equipment; another broad incumbent Traptic competes against or could be acquired by.
Emerging players
- Verdant Robotics: Applied robotics for specialty crops including weeding, thinning and harvesting support; comparable in targeting high-value produce with computer-vision-driven robotics.
- Small Robot Company: UK-based developer of small field robots for weeding, mapping and crop care; comparable in autonomous-per-plant field robotics though focused on row crops rather than fruit picking.
- Naio Technologies: European maker of autonomous agricultural robots for weeding and crop care; comparable in deploying small-to-mid autonomous platforms into commercial farms.
- Bluewhite: Retrofit autonomy kits for existing tractors and farm fleets; adjacent to Traptic in bringing autonomy to specialty and permanent-crop operations.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Traptic social profiles
Digital presenceTraptic financial estimates
Financial estimateRevenue estimate
Valuation estimate
Traptic leadership team
Management profileNumber of profiles
Traptic funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Traptic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Traptic
What does Traptic do?
Traptic builds giant farming robots designed to harvest crops autonomously in order to address critical labor shortages in the food production system. The robots are intended to be deployed directly in commercial agricultural fields, performing delicate harvesting tasks such as fruit picking that have traditionally depended on human labor. The company operates as a hardware manufacturer combining robotics, computer vision, and AI to deliver autonomous harvesting capability to growers.
When was Traptic founded?
Traptic was founded in 2016. It employs 1 to 10 people.
Where is Traptic based?
Traptic is headquartered in Mountain View, United States, in the North America region.
Who are Traptic's main competitors?
Direct peers on record are Advanced Farm Technologies, Tortuga AgTech and Root AI. Broad incumbents are John Deere (See & Spray / autonomy), AGCO / Fendt and Kubota Corporation. Emerging players are Verdant Robotics, Small Robot Company, Naio Technologies and Bluewhite.
Does Traptic have an API?
No public API is recorded for Traptic.
What industry is Traptic in?
Traptic's product category is Agricultural Robotics. Its primary akta.pro industry code is AFAAAGAD, Robotic Harvesting & Picking Systems (Fruit/Vegetable harvest robots), with a secondary code of AFAGALAJ, Robotics & Autonomous Field Operations (Weeding, Spraying, Harvest Assist, Autonomous Tractors). Its NAICS code is 333111 and its SIC code is 3523.