Kleep
Kleep is a Paris-based generative AI company that provides fashion e-commerce brands with AI-powered size recommendations and AI-generated product videos to reduce returns and boost conversions.
- Company typePrivate
- Founded2021
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Kleep does
Kleep is a Paris-based generative AI company founded in 2021 by Federico Fortis (CEO) and Théophile Bousquet (CTO), graduates of Mines Paris and ENS Paris-Saclay. The company sells a dual-product B2B SaaS platform to fashion and apparel e-commerce brands: Kleep AI Sizing, which combines a proprietary two-photo body scan with a generative-AI-powered fit predictor questionnaire to deliver per-garment size recommendations; and Kleep AI Studio, launched in 2025, which uses generative AI to transform static product images into dynamic product videos. Reported customer outcomes include 1.8x-3.9x conversion lifts and 10-37% reductions in sizing-related returns, with Kleep claiming up to 40x annual ROI for client brands.
The platform integrates natively with Shopify, Salesforce Commerce Cloud, WooCommerce, and Magento, and is sold via an enterprise field sales motion with quote-based annual pricing; no public price list is disclosed. Kleep has integrated with 50+ brands including Lacoste (global AI sizing partner as of October 2025), Kenzo (LVMH), Showroomprivé (live across six European countries), The Kooples, Bompard, Le Slip Français, and JOTT, spanning luxury, sportswear, sustainable fashion, flash sales, and apparel sub-verticals. The company is headquartered at 23 rue Blondel, 75002 Paris, employs approximately 11 people, and is GDPR-compliant with data hosted on AWS in Dublin. Kleep raised a €1.8M seed round in December 2023.
Kleep firmographics
Firmographics- Name
- Kleep
- Legal name
- Kleep
- Website
- https://kleep.ai
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Kleep is a Paris-based generative AI company that provides fashion e-commerce brands with AI-powered size recommendations and AI-generated product videos to reduce returns and boost conversions.
- Ownership category
- akta.pro rank
Kleep industry classification
Industry- Product category
- Fashion E-commerce AI Software
- NAICS
- Software Publishers (5132)
- akta.pro primary industry
- E-commerce & Retail Recommendation Engines (HDAAAGAA)
- akta.pro secondary industry
- Live Shopping & Commerce Streaming Platforms (MPACACAD)
Keywords
Where Kleep is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Kleep business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- AI Sizing SaaS Platform: Kleep provides AI-powered size recommendation technology to fashion brands on a SaaS/subscription basis, integrated via API into client e-commerce platforms (Shopify, Salesforce, WooCommerce, Magento). Brands pay for access to the sizing technology which reduces returns and boosts conversions.
- AI Studio Content Generation: Generative AI content creation solution that transforms static product images into dynamic videos. This is offered as part of the product suite to brands, likely as an add-on or separate subscription.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | No publicly available pricing tiers |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Kleep product offering
Product offeringCore offering
Kleep provides AI-powered size recommendation technology for fashion e-commerce brands through two core products: Kleep AI Sizing (using two-photo body scan technology and an AI-powered fit predictor questionnaire to deliver personalized size recommendations per garment) and Kleep AI Studio (a generative AI tool that transforms static product images into dynamic, hyper-realistic videos within seconds). The platform integrates with major e-commerce platforms (Shopify, Salesforce Commerce Cloud, WooCommerce, Magento) to help brands reduce returns, boost conversion rates, and produce engaging product content at scale.
Product overview
Kleep offers a dual-product AI platform for e-commerce: Kleep AI Sizing (core sizing recommendation engine using body scan technology and fit predictor questionnaire powered by generative AI) and Kleep AI Studio (generative AI content solution that creates dynamic product videos from static images). Together, these products address the two major pain points in online fashion retail: fit uncertainty leading to returns, and lack of engaging product content. The platform integrates with major e-commerce platforms including Shopify, Salesforce Commerce Cloud, WooCommerce, and Magento.
Differentiator
Problem solved
Functional benefit
Products and services
- Kleep AI Sizing Kleep AI Sizing is an AI-powered size recommendation technology for fashion e-commerce brands. It uses proprietary body scan technology (requiring just two photos) and an AI-driven fit predictor questionnaire to provide personalized size recommendations per garment. The solution helps brands reduce sizing-related returns by 10-37% and boost conversion rates by 1.8x-3.9x. It integrates as a white-label feature into brand e-commerce platforms via a 'Find My Size' button.
- Kleep AI Studio Kleep AI Studio is a generative AI content creation solution that transforms static product images into dynamic, hyper-realistic videos within seconds. Users select a product image, enter a text prompt describing the desired action or mood, and receive an animated video. The solution reduces video production costs by 70-90% compared to traditional shoots and works on apparel, accessories, jeans, coats, blazers, dresses, and sunglasses. It is offered to fashion brands to scale premium content across their entire catalog.
Quantifiable outcome
- Conversion rate boost of 1.8x-3.9x across client case studies (Le Slip Français: 3.8x, Showroomprivé: 1.8x, JOTT: 2.8x, Sporty & Rich: 2.1x, From Future: 3.2x, Circle Sportswear: 3.9x, Lacoste: 2.5x)
- +6 more outcomes
Companies that use Kleep
Customer profileNamed customers15 records
Segments2 records
Ideal customer profiles2 records
Kleep technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability9 records
Feature4 records
Kleep partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core, flagship and minor.
- BompardcoreStrategic partnership with Bompard, legendary French maison renowned for exceptional cashmere and timeless elegance. Kleep's body-scan sizing technology allows shoppers to find their ideal size in just two photos, reflecting Bompard's tradition of precision combined with cutting-edge innovation. The partnership reinforces Kleep's specialized presence within the European luxury sector alongside Lacoste and Showroomprivé.
- LacosteflagshipKleep AI became Lacoste's global AI sizing partner, driving unmatched fit precision across the brand's worldwide e-commerce operations. Shoppers use 'Find My Size' with two-photo body scan for personalized recommendations based on body morphology. Results: 2.5x increase in conversion rate and 22% drop in returns. The partnership highlights Lacoste's trust in privacy-first AI and shared vision for accurate, sustainable, customer-centric digital retail.
- ShowroomprivéflagshipStrategic European partnership with Showroomprivé Group, a pioneer in online flash sales. Following a competitive selection process, Showroomprivé chose Kleep for its unrivaled recommendation accuracy and seamless interface. Integrated as a white-label feature, the solution is live across France, Italy, Spain, Belgium, Netherlands, and Portugal on web and iOS/Android apps. Results after 4-month A/B test: 10% return reduction, increases in add-to-cart rate and conversion, 1.8x conversion boost.
- Le Slip FrançaiscorePartnership to tackle the challenging underwear sizing problem. Kleep's AI-powered sizing tool eliminates guesswork and dramatically improves sizing precision essential for undergarments. Results: up to 20% increase in conversion rates and over 18% decline in return rates. Both brands share a vision of celebrating and advancing French excellence.
- SoeurcoreStrategic partnership with Parisian fashion brand Soeur to enhance online shopping with advanced size recommendation technology. Using two photos, Kleep's technology analyzes body shape and recommends the most suitable size for each item instantly accessible via 'Find My Size' button on product pages. The collaboration reflects shared commitment to precision, simplicity, and sustainability.
- ZapacoreZapa (Maison ZAPA, founded 1972) was among the first brands to integrate Kleep AI Studio. Faced with the challenge of creating dynamic content without traditional photoshoots, Zapa adopted Kleep's generative AI tool that transforms static product images into dynamic, hyper-realistic videos instantly and at scale.
- Tara JarmoncoreTara Jarmon (Parisian fashion house founded in 1986) partnered with Kleep AI Studio to transform simple product images into dynamic, hyper-realistic videos capturing the movement and playful elegance of each garment. Part of the Brands Sisters Group alongside Zapa and Vanessa Bruno.
- The KooplesflagshipStrategic partnership with The Kooples, a leading lifestyle fashion brand. The Kooples deployed Kleep's AI sizing technology via a 'Find My Size' button that uses two-photo body scan to recommend ideal sizes. After an extensive selection process, The Kooples chose Kleep for its unmatched recommendation precision, user-friendly interface, and quality support. The partnership aims to expand further with new AI features to optimize the customer journey.
- Kenzo (LVMH)flagshipKenzo, part of LVMH, is one of the 50+ prominent brands that have integrated Kleep's technology. The partnership demonstrates Kleep's capability to serve luxury segment requirements.
- JULESminorBuilding on the 'Blue Partner by Kleep' initiative developed with JULES, Kleep expanded its partnership approach to The Kooples.
- Paris AI SummitminorKleep contributed to a groundbreaking white paper on AI trust presented at the Paris AI Summit, exploring how LLMs are reshaping human-AI collaboration with focus on consumer trust in AI for personalized advice and how AI agents are evolving.
- ShopifycoreKleep offers a dedicated Shopify app that ensures a smooth and effortless integration into existing Shopify-based e-commerce platforms.
- Salesforce Commerce CloudcoreKleep provides a Salesforce Commerce Cloud cartridge for seamless integration within the Salesforce ecosystem, targeting enterprise clients.
- WooCommercecoreKleep's WooCommerce plugin provides easy and seamless integration within online store setups, targeting SMB merchants.
- MagentocoreKleep's Magento extension enables streamlined integration perfectly aligning with e-commerce environments for enterprise merchants.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Kleep competitors and assessment
Company assessmentDirect peers
- True Fit: True Fit is a direct competitor offering AI-driven size and fit recommendations for fashion and footwear e-commerce, serving large enterprise apparel brands with a similar sizing-as-a-service model. It competes head-to-head with Kleep for the same flagship fashion customers and has raised significantly more capital.
- Fit Analytics (Snap Inc.): Acquired by Snap Inc., Fit Analytics provides AI-powered size recommendation for global apparel and footwear retailers with a near-identical product offering to Kleep AI Sizing. It serves the same enterprise fashion customer segment and is the most direct alternative for size-and-fit SaaS deals.
- 3DLOOK: 3DLOOK offers AI body scanning and virtual fitting solutions for apparel e-commerce, similar to Kleep's body scan and fit predictor technology. It targets comparable enterprise fashion brands and competes for the same AI sizing budget line.
- Syte: Syte provides visual AI and product recommendation tools for fashion e-commerce, including AI-driven size and fit guidance. It targets the same enterprise apparel customers and competes for AI personalization and discovery budgets alongside Kleep.
- Bold Metrics: Bold Metrics uses AI and body data to deliver size and fit recommendations for apparel brands. It competes directly with Kleep AI Sizing for fashion e-commerce customers with similar SaaS-based size recommendation technology.
- Sizebay: Sizebay provides AI-driven size recommendation technology for fashion e-commerce, focused on reducing returns and boosting conversion in apparel and footwear. It is a direct competitor with comparable technology stack and customer base.
Broad incumbents
- Vue.ai: Vue.ai is a broader retail-AI platform offering personalization, visual search, and sizing for fashion e-commerce. It overlaps with Kleep on the sizing recommendation product but bundles it into a wider retail-AI suite, positioning it as a broad incumbent rather than a focused sizing peer.
Emerging players
- Reactive Reality: Reactive Reality offers virtual try-on and digital fitting room technology for fashion e-commerce using AI and 3D visualization. It overlaps with Kleep on the body-scan and sizing recommendation front but is positioned around immersive virtual try-on.
- WANNA: WANNA provides AR try-on and 3D visualization tools for fashion, footwear, and accessories e-commerce. It is an emerging player in adjacent AI sizing and visualization, competing for some of the same fashion brand digital experience budgets.
Others
- Salesforce Commerce Cloud: Salesforce Commerce Cloud is both a Kleep integration partner and a potential competitive platform that could bundle native personalization and AI capabilities into its enterprise commerce stack. It is included as an ecosystem participant given its dual role as distribution channel and potential competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Kleep social profiles
Digital presenceKleep compliance and trust
Trust signalCompliance1 record
Kleep financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kleep leadership team
Management profileNumber of profiles
Profiles12 records
Kleep funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kleep M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kleep
What does Kleep do?
Kleep provides AI-powered size recommendation technology for fashion e-commerce brands through two core products: Kleep AI Sizing (using two-photo body scan technology and an AI-powered fit predictor questionnaire to deliver personalized size recommendations per garment) and Kleep AI Studio (a generative AI tool that transforms static product images into dynamic, hyper-realistic videos within seconds). The platform integrates with major e-commerce platforms (Shopify, Salesforce Commerce Cloud, WooCommerce, Magento) to help brands reduce returns, boost conversion rates, and produce engaging product content at scale.
Is Kleep a public or private company?
Kleep is a private company. It is classified as venture growth investor backed and is currently operating.
When was Kleep founded?
Kleep was founded in 2021. It employs 11 to 50 people.
Where is Kleep based?
Kleep is headquartered in Paris, France, in the Europe region.
How does Kleep make money?
Two revenue lines are on record. AI Sizing SaaS Platform is the primary driver. The others are AI Studio Content Generation.
Who are Kleep's main competitors?
Direct peers on record are True Fit, Fit Analytics (Snap Inc.), 3DLOOK, Syte, Bold Metrics and Sizebay. Vue.ai is listed as a broad incumbent. Emerging players are Reactive Reality and WANNA. Salesforce Commerce Cloud is listed as an others.
Does Kleep have an API?
No public API is recorded for Kleep.
What industry is Kleep in?
Kleep's product category is Fashion E-commerce AI Software. Its primary akta.pro industry code is HDAAAGAA, E-commerce & Retail Recommendation Engines, with a secondary code of MPACACAD, Live Shopping & Commerce Streaming Platforms. Its NAICS code is 5132.