royaltiz
Royaltiz is a Paris-based platform that lets retail users trade athlete-linked digital tokens (ROYs) on Base blockchain, settling in USDC via a bonding curve AMM, with 200+ signed talents and a 2.5% per-trade fee generating $15M cumulative revenue over four years in Europe.
- Company typePrivate
- Founded2021
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What royaltiz does
Royaltiz is a Paris-based private company that operates a marketplace for trading human capital-linked digital assets called ROYs. Each ROY is a utility token representing digital contract rights tied to a specific athlete or public figure, with the platform serving two distinct customer segments: retail sports fans and crypto users who buy, hold, and trade these tokens, and 200+ signed athletes/public figures who monetize their personal brand through image and likeness licensing agreements. The platform functions as a complete trading and engagement ecosystem — a primary market for talent introductions at fixed prices, a secondary marketplace using a bonding curve automated market maker (AMM) with shared liquidity, a monthly ROYs Rewards program calculated via a proprietary Instagram-based oracle, and a Royaltiz Shop where rewards redeem for signed merchandise, loot boxes, and exclusive events.
The underlying technology is built on Base, Coinbase's Layer 2 blockchain network, with all trades settled in USDC stablecoin. Smart contracts are deployed on Base, including a registry contract (0x0236f5961ec1b1114b78d2a134ee50d8c9aeadd1) and an oracle contract (0x1b40883720948e0e22d42037054d8c9aeadd1), and the platform supports onboarding via nine wallet types plus embedded wallets via Privy. Fiat-to-USDC onramp is handled through MoonPay, allowing credit/debit card, Apple Pay, Google Pay, and bank transfer purchases.
Royaltiz generates revenue primarily through a 2.5% commission per trade, with $15 million in cumulative revenue and $250 million in trading volume generated across four years of European operations (2021-2025), reaching 220,000+ accounts. The company has raised over $14 million from notable investors including senior executives from JP Morgan France, Deutsche Bank France, Allianz Group, and Mediawan. In February 2026, Royaltiz completed a full on-chain rebuild and launched a U.S.-focused platform on Base, targeting the world's largest sports and crypto market with a talent pipeline that includes Real Madrid's Aurélien Tchouameni, Juventus/Alabama/F1/UFC-caliber athletes, and a growing roster of marquee sports partnerships (UFC, Real Madrid, Stade de Reims, IMG).
royaltiz firmographics
Firmographics- Name
- royaltiz
- Legal name
- Royaltiz
- Website
- https://royaltiz.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Royaltiz is a Paris-based platform that lets retail users trade athlete-linked digital tokens (ROYs) on Base blockchain, settling in USDC via a bonding curve AMM, with 200+ signed talents and a 2.5% per-trade fee generating $15M cumulative revenue over four years in Europe.
- Ownership category
- akta.pro rank
royaltiz industry classification
Industry- Product category
- Sports Fan Digital Asset Platform
- NAICS
- Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114), Lessors of Nonfinancial Intangible Assets (except Copyrighted Works) (53311)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Sports NFTs & Collectibles Marketplaces (FSADANAH)
- akta.pro secondary industries
- Athlete Licensing, Merchandising & IP Representation (MPAKAMAH), Fantasy Sports Monetization & Commerce (Subscriptions, Premium Tools, Marketplaces) (MPAEAHAI)
Keywords
Where royaltiz is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
royaltiz business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Platform Trading Fees: A 2.5% commission per trade supports instant execution, security, and liquidity. Gas fees are covered for Base account users. This is the primary revenue stream from secondary market trading activity.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Platform fee of 2.5% per trade |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels10 records
royaltiz product offering
Product offeringCore offering
Royaltiz operates a blockchain-based trading platform where users can buy, sell, and hold ROYs—digital assets representing rights tied to professional athletes' and public figures' social performance. Each athlete has a dedicated ROY priced via an automated bonding curve, with monthly rewards distributed to holders based on the talent's Instagram engagement and follower growth. The platform combines a primary talent-introduction market, a secondary liquidity pool, and a redemption shop for exclusive merchandise and experiences.
Product overview
Royaltiz is a platform for trading human capital-linked digital assets (called ROYs), creating a new asset class tied to real athletes' and public figures' social performance. The unified platform consists of a primary market for talent introductions (new ROY launches at fixed prices), a secondary marketplace for trading ROYs using a bonding curve system, and a ROYs Rewards program that distributes monthly rewards based on talent Instagram performance. Users access the platform via web (royaltiz.com), mobile web, or the Base mini app. All transactions are settled in USDC on the Base blockchain. The Royaltiz Shop allows users to redeem rewards for exclusive merchandise, loot boxes, and event access. Additional features include a Leaderboard competition and Referral Program.
Differentiator
Problem solved
Functional benefit
Brands
- ROYs: Digital assets linked to athletes and public figures based on their social momentum, engagement metrics, and media visibility
- Royaltiz Rewards Shop
- Loot Boxes
Products and services
- ROY (Talent Digital Asset) A utility token representing digital contract rights tied to a specific athlete or public figure. Each talent has its own ROY; users can buy, hold, or trade them to earn monthly rewards based on the talent's Instagram performance.
- Marketplace Secondary market for trading ROYs using an automated bonding curve pricing system. Price increases when users buy and decreases when users sell, providing transparent liquidity through a shared AMM-style liquidity wallet.
- ROYs Rewards Monthly reward program that distributes ROYs Rewards to holders based on each talent's Instagram follower growth and engagement rate, calculated via a proprietary algorithm and redeemable in the Royaltiz Shop.
- Royaltiz Shop E-commerce section where users redeem ROYs Rewards for exclusive items including signed talent merchandise, Royaltiz-branded goods, tech products, mystery loot boxes, and exclusive event access.
- Loot Boxes Mystery reward boxes available in four tiers (World Cup/Standard, Bronze, Silver, Gold) containing physical or digital items such as signed merchandise, trips, and exclusive experiences with varying guaranteed minimum values.
- Talent Introduction Primary market mechanism for launching new athlete tokens at a fixed introduction price. The introduction window runs until sold out or for a maximum of one week, after which the ROY transitions to open secondary market trading.
- Royaltiz Mini App (Base App) Mobile application accessible within the Base mobile app providing full platform access with automatic Base wallet connection and seamless onboarding for Coinbase's user base.
Quantifiable outcome
- Over 220,000 accounts and $250 million trading volume in Europe over 4 years
- +2 more outcomes
Companies that use royaltiz
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
royaltiz technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration20 records
Feature5 records
royaltiz partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and flagship.
- Base (Coinbase)coreBase is Coinbase's Layer 2 blockchain network that serves as the foundational infrastructure for Royaltiz. All ROYs smart contracts are deployed on Base, and trades are settled in USDC on the Base network. Gas fees are covered for Base users. The platform is available as a mini app in the Base app store.
- UFCflagshipUFC (Ultimate Fighting Championship) is a major sports organization whose athletes are featured on the Royaltiz platform. Talents like Sharabullet (Sharabutdin Magomedov) compete in UFC.
- Real MadridflagshipReal Madrid CF is one of the world's most prestigious football clubs. Players like Aurélien Tchouameni are featured on Royaltiz with Real Madrid achievements including UEFA Champions League and La Liga titles.
- Stade de ReimscoreStade de Reims is a French football club partnered with Royaltiz for athlete token offerings.
- IMGcoreIMG is a global sports and entertainment company that manages athlete rights and is a partner of Royaltiz.
- AFS Stock ExchangecoreAFS Stock Exchange is listed as a partner on the Royaltiz team page.
- MoonPaycoreMoonPay provides fiat-to-crypto on-ramp services integrated directly into the Royaltiz app, enabling users to purchase USDC with credit cards, Apple Pay, Google Pay, or bank transfer. KYC is completed once and carries over to future purchases.
- PrivycorePrivy provides authentication infrastructure for Royaltiz's embedded wallet system, enabling email, Google, and social login without requiring users to have prior crypto experience.
Scale indicators7 records
Recent moves7 records
Expansion highlights5 records
royaltiz competitors and assessment
Company assessmentEmerging players
- Mintable: NFT marketplace and minting infrastructure on multiple chains. Adjacent in providing consumer-facing NFT tooling, though not a sports-athlete-specialist peer.
- Seedify: Web3 launchpad and gaming ecosystem. Partial overlap as a platform for emerging tokenized gaming/community projects, with some adjacency to athlete-token launch mechanics.
- Overtime (Sports NFTs / Fantasy): Sports NFT and fantasy platform offering digital collectibles and contests. Comparable as a sports-meets-crypto platform, but more skewed toward fantasy gameplay than capital-markets-style trading.
Direct peers
- Sorare: Fantasy sports platform using NFT player cards across football, NBA, MLB, and NFL. Comparable in combining sports IP with blockchain-based digital assets, but anchored to fantasy gameplay rather than performance-based rewards.
- Socios.com (Chiliz): The leading fan-token platform; partners with top football clubs (FC Barcelona, PSG, Manchester City) and offers tokenized fan engagement assets. Most direct competitor to Royaltiz in tokenized sports assets, though Socios focuses on club affiliation while Royaltiz focuses on individual athletes.
- Dapper Labs (NBA Top Shot, NFL All Day): Operator of major sports NFT collectibles platforms (NBA Top Shot, NFL All Day). Direct competitor in digital sports collectibles, with deeper league partnerships and significantly more funding; differs in being moment-based NFTs rather than athlete-performance tokens.
- Candy Digital: Sports NFT marketplace with league partnerships (MLB, NBA). Direct peer in sports digital collectibles, though oriented around licensed moments rather than athlete-performance tokens.
- Autograph (Tom Brady): Athlete-founded NFT platform offering signed digital collectibles from top sports figures. Direct peer in athlete-IP tokenization, though more focused on collectibles than tradeable performance-linked assets.
Broad incumbents
- Fanatics Collect: Major licensed sports collectibles and trading-card marketplace. Broad incumbent in sports memorabilia with deep league relationships; competes indirectly for athlete IP and consumer wallet share.
- Rally (United Masters): Platform for creator- and celebrity-linked digital assets. Conceptually similar (tokenizing individual social capital) but historically focused on music creators rather than athletes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
royaltiz social profiles
Digital presenceroyaltiz financial estimates
Financial estimateRevenue estimate
Valuation estimate
royaltiz leadership team
Management profileNumber of profiles
Profiles6 records
royaltiz funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
royaltiz M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about royaltiz
What does royaltiz do?
Royaltiz operates a blockchain-based trading platform where users can buy, sell, and hold ROYs—digital assets representing rights tied to professional athletes' and public figures' social performance. Each athlete has a dedicated ROY priced via an automated bonding curve, with monthly rewards distributed to holders based on the talent's Instagram engagement and follower growth. The platform combines a primary talent-introduction market, a secondary liquidity pool, and a redemption shop for exclusive merchandise and experiences.
Is royaltiz a public or private company?
royaltiz is a private company. It is classified as venture growth investor backed and is currently operating.
When was royaltiz founded?
royaltiz was founded in 2021. It employs 11 to 50 people.
Where is royaltiz based?
royaltiz is headquartered in Paris, France, in the Europe region.
How does royaltiz make money?
One revenue line is on record: platform Trading Fees.
Who are royaltiz's main competitors?
Emerging players on record are Mintable, Seedify and Overtime (Sports NFTs / Fantasy). Direct peers are Sorare, Socios.com (Chiliz), Dapper Labs (NBA Top Shot, NFL All Day), Candy Digital and Autograph (Tom Brady). Broad incumbents are Fanatics Collect and Rally (United Masters).
Does royaltiz have an API?
No public API is recorded for royaltiz.
What industry is royaltiz in?
royaltiz's product category is Sports Fan Digital Asset Platform. Its primary akta.pro industry code is FSADANAH, Sports NFTs & Collectibles Marketplaces, with a secondary code of MPAKAMAH, Athlete Licensing, Merchandising & IP Representation. Its NAICS code is 7114 and its SIC code is 6200.