K-Sport
K-Sport is an Italian sports technology company providing AI-powered performance analysis through GPS wearables, computer vision tracking, and patented mathematical efficiency metrics. Founded in 2008, it serves over 1,800 professional clubs and federations across 72 countries, with Lega Serie A as a flagship customer.
- Company typePrivate
- Founded2008
- HeadquartersPesaro, Italy
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What K-Sport does
K-Sport's revenue model is hybrid: hardware sales of K-AI GPS wearables and sensorized vests, recurring software subscriptions for the Dynamix platform, licensing of patented AI analysis (TEI), optical tracking services delivered in-stadium, and training/support services. The company reports 1,800+ professional clubs and federations served across 72 countries, with FY2025 revenue of $6.03M (a 112% increase over two years) and a stated target of over $80M by 2030. Go-to-market is enterprise field sales for professional clubs and federations, complemented by a direct-to-consumer channel via the K-Fans platform (launched December 2024) for amateur athletes, and international distribution through the 67%-owned Sports Performance Tracking (SPT) subsidiary in Australia and the United States.
K-Sport firmographics
Firmographics- Name
- K-Sport
- Legal name
- K-SPORT WORLD S.R.L.
- Website
- https://k-sport.tech
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- K-Sport is an Italian sports technology company providing AI-powered performance analysis through GPS wearables, computer vision tracking, and patented mathematical efficiency metrics. Founded in 2008, it serves over 1,800 professional clubs and federations across 72 countries, with Lega Serie A as a flagship customer.
- Ownership category
- akta.pro rank
K-Sport industry classification
Industry- Product category
- Sports Performance Analytics
- NAICS
- Sporting and Athletic Goods Manufacturing (33992), Sporting and Athletic Goods Manufacturing (339920)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Performance Analysis & Video Coaching (HSADAEAG)
- akta.pro secondary industry
- Team Sports Training Aids & Coaching Equipment Retail (CRAMAEAL)
Keywords
Where K-Sport is headquartered
LocationHeadquarters
- HQ city
- Pesaro
- HQ country
- Italy
- HQ region
- Europe
Offices6 records
Markets served
K-Sport business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Hardware Sales (GPS Wearables & Sensors): Sale of K-AI wearable devices including GPS trackers, sensorized vests with ECG capabilities, and related sports technology hardware. Professional-grade devices certified by FIFA and World Rugby for official match use.
- Software Platform Subscriptions (Dynamix): Annual/subscription access to Dynamix platform for data analysis, monitoring, and reporting. Platform provides physical performance data analysis for teams. Multi-year contracts typical for professional clubs and federations.
- AI Match Analysis Licensing: Licensing of patented AI-based match analysis system using mathematical criteria for player and team performance evaluation. Technical Efficiency Index (TEI) used by Lega Serie A for MVP awards.
- Optical Tracking Services: Video analysis and computer vision tracking services for stadium-based match analysis. Used in major championships worldwide for XY coordinate analysis.
- Technical Training & Support: Training courses, webinars, and dedicated training sessions for technical staff to ensure maximum success in using solutions. Includes technical support services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Quote-based/ custom | Multi-year contract | K-AI Wearable Tech - Professional GPS devices |
| Subscription | Annual | Dynamix Platform - Data analysis software |
| Unit Pricing | Pay-as-you-go | K-Fans - Amateur/Individual monitoring |
| Hybrid | Multi-year contract | Enterprise/Custom Solutions |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
K-Sport product offering
Product offeringCore offering
K-Sport provides an integrated AI-powered sports performance analysis ecosystem combining GPS wearable devices (K-AI), computer vision optical tracking, patented mathematical match analysis (Efficiency Indexes/K-Analysis), and cloud-based data platforms (Dynamix). Their solutions serve professional football clubs, national federations, multi-sport organizations, and amateur athletes with real-time athlete monitoring, injury prevention, tactical analysis, and objective performance evaluation. The portfolio includes patented technology (FIFA, World Rugby, ITF certified) used in elite competitions including Lega Serie A for MVP awards.
Product overview
K-Sport is a sports technology company offering an integrated ecosystem of AI-powered performance analysis solutions. The portfolio centers on four core products: K-AI Wearable Tech (GPS/sensor devices at 50Hz), Dynamix (official data analysis platform for Lega Serie A since 2015), Optical Tracking Service (computer vision stadium tracking), and Efficiency Indexes/K-Analysis (patented mathematical game intelligence). The K-Shirt sensorized vest complements wearable tracking with ECG and vital signs. K-Fans extends monitoring capabilities to amateur athletes, while SPT (acquired 67% in 2025) provides international coverage in Australia and the US. The integrated approach combines physical, tactical, and technical data in a single platform.
Differentiator
Problem solved
Functional benefit
Brands
- K-Fans: Digital ecosystem based on AI that combines athletic data and scouting for amateur players to track and certify their performance, enabling discovery by professional clubs
- Dynamix
- K-AI
- Optical Service
- Efficiency Indexes
- K-Analysis
Products and services
- K-AI Wearable Tech World's smallest professional GPS wearable device with 50Hz sampling rate, combining GPS, accelerometer, gyroscope, magnetometer, Bluetooth, Wi-Fi, and textile vital signs sensors for ECG and heart rate detection. FIFA, World Rugby, and ITF certified for use in official matches. Sold to professional clubs and federations for athlete tracking and load monitoring.
- Dynamix Cloud-based data analysis platform providing physical performance monitoring with real-time data access, customizable thresholds, AI-powered injury risk calculation, and automatic performance peak detection. Official Lega Serie A data platform since 2015, used across multiple national championships.
- Optical Tracking Service
Quantifiable outcome
- 112% revenue increase over two years (2023-2025), reaching $6.03 million in 2025
- +4 more outcomes
Companies that use K-Sport
Customer profileNamed customers27 records
Segments6 records
Ideal customer profiles4 records
K-Sport technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability8 records
Feature5 records
K-Sport partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, minor and flagship.
- FC Internazionale MilanocoreK-Sport became Official Supplier of Inter starting from 2025/26 season. Inter integrates K-Sport's wearable systems and AI technology ecosystem including patented Technical Efficiency Index (TEI) for training and match performance insights.
- Brazilian National Football TeamcoreOfficial partnership announced April 2025. K-Sport's advanced technology will support the Seleção in athletic performance monitoring for upcoming World Cup preparation.
- Sports Performance Tracking (SPT)coreK-Sport acquired 67% stake in Australian firm SPT to expand international presence in AI-driven soccer analytics. Integration combines K-Sport's technology with SPT's market experience and customer base in Australia and US.
- Stats PerformcoreStrategic agreement with Stats Perform group for data integration. K-Sport partnered with Prozone/Amisco (later acquired by Stats Perform) since 2012. Lega Serie A uses Stats Perform tracking data combined with K-Sport's AI analysis for MVP awards.
- Flavio CobolliminorYoung Italian tennis talent using K-Sport K-AI Wearable Tech certified by ITF. Athlete relies on K-Sport's advanced technology to optimize court performance with scientific monitoring of physical activity and biomechanical parameters.
- Filippo InzaghiminorFormer professional footballer and coach supported K-Fans platform launch in December 2024 as platform celebrity supporter for amateur talent discovery ecosystem.
- Alessandro MoggiminorTop football agent supported K-Fans platform launch, bringing industry credibility to the amateur talent scouting and certification platform.
- University of BolognacoreK-Sport founded in 2008 within academic setting at Faculty of Engineering of University of Bologna. Ongoing research collaboration and scientific validation projects with university.
- Lega Serie AflagshipSince 2015, Dynamix platform is official Lega Serie A data analysis platform provided to all teams. Technical Efficiency Index (TEI) used for official MVP awards since 2018/19 season.
- Technical University of MunichcoreK-AI Wearable Tech validated by Technical University of Munich through comparison with Gold Standard. Academic validation of device accuracy and reliability.
Scale indicators15 records
Recent moves9 records
Expansion highlights8 records
K-Sport competitors and assessment
Company assessmentDirect peers
- Catapult Sports: Catapult is the global leader in GPS wearables and athlete monitoring, directly competing with K-Sport's K-AI wearable and Dynamix analytics stack across football, rugby, and other team sports. It is the most relevant competitor outside Italy.
- STATSports: STATSports provides GPS player tracking vests and analytics used by elite football clubs and national teams, directly overlapping K-AI's value proposition. K-Sport's 50Hz sampling rate is benchmarked against STATSports devices in independent validation studies.
- Kinexon: Kinexon offers GPS-based wearable tracking and indoor positioning for team sports and basketball, directly comparable to K-AI in hardware and to Dynamix in cloud analytics. Its broader indoor positioning footprint makes it a direct competitor in basketball (Euroleague) and handball.
- Hawk-Eye Innovations (Sony): Hawk-Eye's optical tracking system is used by major leagues globally and is integrated with K-Sport's Dynamix via the Stats Perform partnership. Hawk-Eye is the closest optical-tracking peer to K-Sport's Optical Service.
- Second Spectrum: Second Spectrum applies computer vision and AI to professional sports tracking and analytics, closely matching K-Sport's optical tracking and K-Analysis AI offerings. It is a direct competitor in basketball (NBA) and increasingly football.
- Tracab (Genius Sports): Tracab provides optical player tracking used by major football leagues globally, directly comparable to K-Sport's Optical Service. It is part of Genius Sports, a larger public company that competes with K-Sport in tracking tenders.
Broad incumbents
- Stats Perform: Stats Perform provides advanced sports data and AI-powered analytics across multiple sports, integrating with K-Sport's MVP engine for Lega Serie A. As a partner-incumbent, it offers overlapping capabilities through its Opta and AI products at much larger scale.
- Polar Electro: Polar makes heart rate and GPS wearables for athletes and teams, broadly overlapping K-AI's wearable category. While Polar is more consumer- and fitness-oriented, it is a credible incumbent in the broader wearables segment adjacent to K-Sport.
Emerging players
- SkillCorner: SkillCorner provides AI-powered football tracking and analytics from broadcast video, intersecting with K-Sport's Optical Service and Efficiency Indexes. It is an emerging player with a focus on football that competes on the data/AI side of the stack.
- Whoop: Whoop provides wearable biometric monitoring and analytics for athletes, intersecting with K-Sport's K-AI sensorized vest and Dynamix platform. While Whoop is more consumer-focused, it represents an emerging adjacent player in continuous biometric monitoring.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat8 records
Key risks6 records
Key highlights7 records
Customer concentration
K-Sport social profiles
Digital presenceK-Sport compliance and trust
Trust signalCompliance5 records
K-Sport financial estimates
Financial estimateRevenue estimate
Valuation estimate
K-Sport leadership team
Management profileNumber of profiles
Profiles3 records
K-Sport subsidiaries and ownership
Company hierarchySubsidiaries1 record
K-Sport funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
K-Sport M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about K-Sport
What does K-Sport do?
K-Sport provides an integrated AI-powered sports performance analysis ecosystem combining GPS wearable devices (K-AI), computer vision optical tracking, patented mathematical match analysis (Efficiency Indexes/K-Analysis), and cloud-based data platforms (Dynamix). Their solutions serve professional football clubs, national federations, multi-sport organizations, and amateur athletes with real-time athlete monitoring, injury prevention, tactical analysis, and objective performance evaluation. The portfolio includes patented technology (FIFA, World Rugby, ITF certified) used in elite competitions including Lega Serie A for MVP awards.
Is K-Sport a public or private company?
K-Sport is a private company. It is classified as venture growth investor backed and is currently operating.
When was K-Sport founded?
K-Sport was founded in 2008. It employs 11 to 50 people.
Where is K-Sport based?
K-Sport is headquartered in Pesaro, Italy, in the Europe region.
How does K-Sport make money?
Five revenue lines are on record. Hardware Sales (GPS Wearables & Sensors) is the primary driver. The others are software Platform Subscriptions (Dynamix), AI Match Analysis Licensing, optical Tracking Services and technical Training & Support.
Who are K-Sport's main competitors?
Direct peers on record are Catapult Sports, STATSports, Kinexon, Hawk-Eye Innovations (Sony), Second Spectrum and Tracab (Genius Sports). Broad incumbents are Stats Perform and Polar Electro. Emerging players are SkillCorner and Whoop.
Does K-Sport have an API?
No public API is recorded for K-Sport.
What industry is K-Sport in?
K-Sport's product category is Sports Performance Analytics. Its primary akta.pro industry code is HSADAEAG, Performance Analysis & Video Coaching, with a secondary code of CRAMAEAL, Team Sports Training Aids & Coaching Equipment Retail. Its NAICS code is 33992 and its SIC code is 3949.