Chargefox

What Chargefox does

Chargefox is Australia's largest EV charging network platform, operating as a network-of-networks aggregator that unifies charging hardware from multiple operators — including bp pulse, Shell Recharge, AGL, EVX, Sonic Charge, ENGIE, and the motoring-club-owned stations — into a single driver-facing mobile application. Founded in 2017 and headquartered in Melbourne, the company wholly divested its own charging hardware in 2023 to focus exclusively on its software platform, which provides real-time charger status, roaming interoperability, payment processing, and station-level performance data (Charging Speed Insights). Since 2022, Chargefox has been wholly owned by Australian Motoring Services (AMS), itself owned by six of Australia's largest motoring clubs (NRMA, RACV, RACQ, RAA, RAC, and RACT), giving it distribution through membership programs and exclusive member discounts.

The company serves four primary B2B customer segments — vehicle manufacturers (BMW, Mercedes-Benz, Toyota, Leapmotor) offering charging subscriptions as purchase incentives, fleet operators and rental providers (Smartfleet, GoGet, SixT, evee), site hosts (Woolworths, Coles, IKEA, McDonald's, ENGIE, university and council operators), and network operators integrated via roaming — alongside a long tail of 100,000+ monthly individual EV drivers and 300,000+ app users. The revenue model blends per-kWh/session transaction fees, recurring fleet and host SaaS subscriptions, RFID-based fleet access, OEM subscription packs, and voucher programs, with pricing variable by location. Distribution is multi-modal: a self-serve consumer mobile app (iOS/Android), enterprise direct sales for fleet and government, OEM embedded integrations (Mercedes me Charge), and fleet payment integrations (WEX Motorpass).

Name

Chargefox

Legal name

Chargefox Pty Ltd

Website

https://chargefox.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Chargefox is Australia's largest EV charging network platform, operating as a network-of-networks aggregator that unifies chargers from multiple operators into a single app. Wholly owned by Australian Motoring Services (NRMA, RACV, RACQ, RAA, RAC, RACT), it serves individual EV drivers, fleets, OEMs, retailers, and councils with roaming access and software-based charger management.

Ownership category

akta.pro rank

Product category

EV Charging Network Platform

NAICS

Electric Power Generation, Transmission and Distribution (2211)

akta.pro primary industry

EV Charging Network Management & Software Services (CPMS, Monitoring, Billing) (TLAKAMAG)

akta.pro secondary industries

EV Charging Settlement, Billing & Roaming (Payments, Tariffs, Clearing) (EUAFAMAI), EV Fleet Management & Charging Solutions (THADAKAJ), EV Charging Payment & Reimbursement Programs (Public/Depot Charging) (TLABAMAK)

Keywords

• EV charging network
• Charging management platform
• Fleet electrification solutions
• Charger hosting services
• EV roaming aggregator

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Transaction Fees (Per kWh/Session): Chargefox charges transaction fees for charging sessions conducted through its platform. Pricing varies by charging location - some chargers are free, others charge per kWh rate. The company provides payment management and settlement services for charging site hosts.
2. Fleet Management Solutions: Subscription-based fleet electrification solutions providing RFID cards, vehicle monitoring, and access to public charging network for fleet operators and rental car providers.
3. Host/Site Management Services: Software and services for organisations to manage and monitor their EV chargers, including payment processing, reporting, analytics, and 24/7 customer support.
4. Subscriptions & Vouchers: Pre-paid charger packs and subscription plans providing access to the Chargefox network, offered to businesses to reward customers or provide staff benefits.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

Chargefox operates a cloud-based EV charging management platform that aggregates chargers from multiple Australian network operators (bp pulse, Shell Recharge, AGL, EVX, Sonic Charge, NRMA, Yurika and others) into a single driver app and unified payment experience via proprietary roaming interoperability. The company provides complementary B2B services including charger hosting management software for site owners, fleet electrification solutions with RFIDs and vehicle monitoring, and manufacturer subscription programs that OEMs like BMW, Toyota and Leapmotor bundle with new EV purchases. After divesting hardware operations in 2023, Chargefox is now a pure software platform business serving 170,000+ app users across 2,200+ public plugs in Australia.

Product overview

Chargefox is Australia’s largest EV charging network platform, operating as a network-of-networks aggregator that unifies chargers from multiple operators (including Shell Recharge, bp pulse, AGL, EVX, Sonic Charge, NRMA, and others) into a single driver experience. The core product is the Chargefox app and platform, which enables EV drivers to find, navigate to, and pay for charging at thousands of public chargers nationwide. The company provides complementary services for charger hosting (enabling businesses and governments to manage and monetize their chargers), fleet electrification solutions (for fleet operators and rental companies), and manufacturer subscription programs (OEMs like BMW, Toyota, Leapmotor offering free/discounted charging to vehicle purchasers). The platform also supports prepaid vouchers and subscriptions for organizational use. All services are backed by 24/7 support, real-time charger status monitoring, and roaming capabilities that eliminate the need for multiple apps.

Differentiator

Problem solved

Functional benefit

Products and services

• Chargefox App Mobile application available on iOS and Android that enables EV drivers to find, navigate to, and pay for charging sessions at public chargers across Australia. Features include real-time charger status, charging speed insights, station ratings and access to roaming partner networks.
• Chargefox Charging Network Platform Aggregator platform that unifies multiple EV charging networks (bp pulse, Shell Recharge, AGL, EVX, NRMA, Sonic Charge and others) under one interface, enabling drivers to access chargers from various operators through a single app and account with Australian-first roaming interoperability.
• Charger Hosting Management Software platform for businesses, councils and governments to host, manage and monitor their EV chargers. Includes payment management, settlement, reporting, analytics and 24/7 support while hosts maintain control of pricing.
• Fleet Electrification Solutions Comprehensive solutions for fleet operators and rental car providers to transition to and manage electric fleets, including RFID cards linked to vehicles, vehicle and charger monitoring, access to 1,500+ public chargers and nationwide energy use tracking. Integrated with WEX Motorpass for unified fleet payment.
• Chargefox Subscriptions & Vouchers Prepaid charging credit and subscription plans that organizations can provide to customers or staff for access to the public EV charging network. Includes RFID cards and digital access through the app.
• Manufacturer & Partner Subscriptions Programs for vehicle manufacturers to offer complimentary or discounted charging access to purchasers of their EVs. Includes partnerships with BMW (1/3/5-year subscriptions), Toyota (bZ4X vouchers), Leapmotor (C10 one-year free charging) and Mercedes me Charge embedded integration.
• Chargefox Web Portal Online account management portal where users can access charging history, invoices, payment methods, RFID card ordering and transaction data.

Quantifiable outcome

• 150+ tonnes of carbon emissions reduced monthly
• +3 more outcomes

Named customers20 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

31 partnerships are on record, tiered major, core and minor.

• bp pulsemajorTechnology or Integration · 1 April 2026Integration of approximately 300 rapid and ultrafast EV charging plugs from bp pulse into the Chargefox app, enabling users to access bp pulse sites through a unified platform. Chargefox positions itself as an aggregator consolidating multiple charging networks under one interface.
• EVXmajorTechnology or Integration · 2 December 2025Partnership to add 120+ pole-mounted kerbside EV chargers at locations across NSW and Melbourne to the Chargefox platform, enhancing accessibility for drivers without off-street parking.
• AGLmajorTechnology or Integration · 13 November 2025Integration of 150+ AGL kerbside charging sites in Sydney into the Chargefox app. AGL expanded from zero to over 150 sites in six months, targeting urban residents without off-street parking.
• RACVcoreStrategic or Co-development PartnerRACV is one of the founding owners of Chargefox through Australian Motoring Services. RACV hosts chargers on the Chargefox network and offers members 10% off charging at select locations.
• RACQcoreStrategic or Co-development PartnerRACQ (Queensland) is one of the founding owners of Chargefox through Australian Motoring Services.
• RAAcoreStrategic or Co-development PartnerRAA (South Australia) is one of the founding owners of Chargefox through Australian Motoring Services. Their site at Snowtown won AEVA charging station of the year award.
• RACcoreStrategic or Co-development PartnerRAC (Western Australia) is one of the founding owners of Chargefox through Australian Motoring Services.
• RACTcoreStrategic or Co-development PartnerRACT (Tasmania) is one of the founding owners of Chargefox through Australian Motoring Services.
• Shell Recharge (Viva Energy)majorTechnology or IntegrationShell Recharge chargers including ultra-fast 350kW chargers now live on Chargefox platform. Four initial sites at Reddy Express Mt Annan NSW, Viva Energy Hub Corio VIC, OTR Linden Park and Pulteney Street SA, with more sites planned.
• WEX MotorpassmajorGTM or Marketing PartnerChargefox's national EV charging network accessible directly within the WEX Motorpass app, making it the only multi-brand fuel card to support digital EV charging payments for mixed-energy fleets.
• BMW AustraliamajorGTM or Marketing PartnerBMW provides purchasers of select EV models with 1, 3, or 5 year subscription for unlimited charging nationwide on the Chargefox network as a purchase incentive.
• Mercedes-Benz AustraliamajorTechnology or IntegrationFull integration of Chargefox charging services with Mercedes-Benz electric vehicles through Mercedes me Charge, enabling seamless in-car access to Chargefox network.
• Toyota AustraliaminorGTM or Marketing PartnerToyota offers eligible purchasers of the bZ4X a Chargefox charging voucher as a purchase incentive.
• LeapmotorminorGTM or Marketing PartnerLeapmotor C10 comes with 1 year of free charging with Chargefox as a purchase incentive.
• ENGIE AustraliamajorTechnology or IntegrationENGIE uses Chargefox platform to manage and monitor EV chargers, making them available to drivers on the Chargefox app. ENGIE has a target of 200+ charge points.
• IKEA AustraliamajorStrategic or Co-development PartnerIKEA installed 59 chargers across 7 locations nationwide for third-party delivery fleet electrification, with Chargefox billing integration enabling third-party drivers to pay for charging sessions. 83% of IKEA deliveries completed by zero-emission vehicles.
• SmartfleetmajorGTM or Marketing PartnerSmartfleet manages 70,000+ vehicles for 400+ organisations. Partnership enables EV fleet customers to access Chargefox's national charging network as part of novated lease and fleet management services.
• JET ChargemajorImplementation/ SI/ Consulting PartnerJET Charge is the installation partner for IKEA Australia EV charger rollout. Chargefox provides billing integration while JET Charge handles hardware installation.
• WA EV NetworkmajorTechnology or IntegrationThe WA EV Network, designed to combat range anxiety, provides access to 98 charging stations across 49 locations spanning 7000km from Eucla to Kununurra, Australia's longest EV network.
• Yurika (Queensland Electric Super Highway)majorTechnology or IntegrationChargefox partners with Yurika to manage fast-charging sites that form the Queensland Electric Super Highway.
• WoolworthsmajorStrategic or Co-development PartnerWoolworths hosts EV chargers at retail locations across Australia through the Chargefox network, including 8 new plugs at North Parramatta store.
• ColesmajorStrategic or Co-development PartnerColes hosts EV chargers at retail locations through the Chargefox network.
• McDonald's AustraliaminorStrategic or Co-development PartnerMcDonald's hosts EV chargers at restaurant locations through the Chargefox network.
• City of Greater GeelongminorStrategic or Co-development PartnerCity of Greater Geelong hosts 10 charging stations on Chargefox platform as part of sustainable transportation initiative.
• Merri-Bek City CouncilminorStrategic or Co-development PartnerMerri-Bek City Council hosts EV chargers on the Chargefox network.
• University of MelbourneminorStrategic or Co-development PartnerUniversity of Melbourne hosts EV chargers on the Chargefox network.
• Monash UniversityminorStrategic or Co-development PartnerMonash University hosts EV chargers on the Chargefox network.
• RMIT UniversityminorStrategic or Co-development PartnerRMIT University hosts EV chargers on the Chargefox network.
• UNSW SydneyminorStrategic or Co-development PartnerUNSW Sydney hosts EV chargers on the Chargefox network.
• eveeminorGTM or Marketing Partnerevee is Australia's largest all-electric car sharing platform with 250+ EVs. Chargefox provides charging solutions supporting evee's sustainable transport mission.
• SixTminorGTM or Marketing PartnerSixT provides EV rentals with free Chargefox charging included, enabling drivers to access Chargefox network nationwide during rentals.

Scale indicators10 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Evie Networks: Australia's other large public EV charging network operator. Directly competes with Chargefox in fast-charging infrastructure and is the closest domestic competitor for ultra-rapid charging in Australia.
• bp pulse (Australia): bp's global EV charging network with ~300 rapid/ultrafast plugs in Australia integrated into Chargefox but operating its own branded charging infrastructure. Both partner and direct competitor for charging sessions.
• Shell Recharge (Viva Energy Australia): Shell's Australian EV charging arm operated via Viva Energy, including ultra-fast 350kW chargers. Both a Chargefox integration partner and a direct charging network competitor for high-power DC charging.
• Tesla Supercharger (Australia): Tesla's proprietary Supercharger network in Australia, now partially opened to non-Tesla EVs. A direct competitor for fast-charging sessions with a strong brand-loyal user base.

Broad incumbents

• ChargePoint: Global EV charging network platform with a similar aggregator/roaming software business model. While primarily US-focused, ChargePoint is the closest global analogue in terms of network management software and roaming services.

Others

• AGL Energy: Major Australian energy retailer operating 150+ kerbside EV chargers in Sydney integrated into Chargefox. Functions as both a partner (chargers on the platform) and a potential competitor if it expands its own branded charging app.
• ENGIE Australia: Energy utility using the Chargefox platform to host and manage its EV chargers with a target of 200+ charge points. Represents the utility/host side of the EV charging ecosystem that Chargefox serves.
• WEX (Motorpass): Fleet payment solutions provider whose Motorpass product integrates with Chargefox. Functions as a B2B fleet channel partner rather than a charging network competitor, but operates in the adjacent fleet mobility software space.

Regional players

• Ionity: European high-power EV charging network joint venture between major automakers. Operates a similar ultra-rapid charging model in Europe and is comparable in technology and customer segment, though geographically distinct from Chargefox.
• Electrify America: US-based ultra-fast EV charging network. Comparable in scale and target use case (long-distance DC fast charging) but operates in a different geography, making it a useful benchmark rather than a direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/chargefox
• Xx.com/chargefox

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds2 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chargefox