What Healee does

Healee is a digital health technology company founded in 2017 and headquartered in Sofia, Bulgaria, with a U.S. sales office in Great Neck, NY. The company builds a white-label patient access and telehealth platform that healthcare organizations deploy under their own brand, combining configurable patient intake, AI-powered scheduling, care triage and rule-based provider matching, omni-channel communication (chat, text, video, phone, fax), telehealth consultations, e-prescription, configurable payment rails, and analytics. Underlying infrastructure supports mobile (iOS/Android), web, and EHR integration, with HIPAA and GDPR compliance.

Healee's business model is hybrid: a B2B white-label SaaS channel sells tiered subscriptions (Standard up to 10 providers, Premium up to 30 providers) plus one-time setup fees to medical groups and healthcare organizations, while a B2C channel runs a consumer app and web platform (app.healee.com) where patients pay per consultation with doctors who set their own prices, with Healee taking a marketplace take-rate. The platform serves primary care, behavioral health, employer-sponsored health, weight loss/GLP-1, chronic care, urgent care, telepharmacy, and hair loss therapy providers, with named customers including DocBright Telehealth, Kavira Health, and Senoj Technology/JetDoc. Reported scale metrics include 200+ clinics, 5,000+ doctors, 1M+ patients, and 5M+ scheduled appointments, though revenue is not publicly disclosed.

Healee is venture-backed, having raised approximately $2.9M cumulatively across a 2020 Eleven Ventures-led round, a 2022 Nina Capital-led $2M seed, and a 2024 follow-on tranche. Co-founders Josif Dishliev and Hristo Kosev (previously co-founder/CTO of Telerik, sold to Progress Software for $262M) lead the company alongside CFO Irina Simeonova and CMO Vanya Choneva (founder of acquired Superdoc.bg), with Dr. Plamen Petrov appointed CEO in October 2023.

Name

Healee

Legal name

Eight Investments EAD

Website

https://healee.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

Healee is a Bulgaria-based digital health company offering a white-label telehealth and patient access platform for healthcare organizations, with AI-powered scheduling, patient intake, and omni-channel communication. It also runs a consumer app marketplace connecting patients with 5,000+ doctors.

Ownership category

akta.pro rank

Product category

Healthcare Telehealth Platforms

NAICS

Other Ambulatory Health Care Services (6219)

SIC

Services-Health Services (8000)

akta.pro primary industry

Prescription-Based Digital Clinics (Condition-Specific Rx Programs) (HLALAAAD)

Keywords

• Telehealth platform
• Patient access solutions
• White-label telemedicine
• AI-powered scheduling
• Virtual care software

Headquarters

HQ city

Sofia

HQ country

Bulgaria

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. White-Label Platform Subscriptions: Healee offers white-label telehealth platforms to healthcare organizations on a subscription basis. Pricing is tiered (Standard: up to 10 providers, Premium: up to 30 providers) with monthly subscription fees. Additional provider accounts available at discounted rates. Includes setup fee for creating a separate branded replica of the platform.
2. Per-Consultation Fees: Healthcare providers on the Healee platform set their own consultation prices, and patients pay per consultation. Doctors receive payments through the platform, with Healee facilitating the transaction. This is a marketplace-style revenue share or transaction fee model.
3. Professional Services: Additional implementation and customization work beyond standard platform configuration is charged based on team hours and project management.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Healee provides a white-label patient access and telehealth platform for healthcare organizations, integrating customizable patient intake, AI-powered scheduling, care triage, omni-channel communication, telehealth consultations, care coordination, e-prescription, and EHR integration. It also offers a direct-to-consumer mobile and web app where individual patients can consult doctors remotely.

Product overview

Healee is a digital health technology company offering a comprehensive patient access and telehealth platform. The portfolio consists of Healee (patient-facing mobile/web app), Healee MD (provider-facing app), and a White Label Platform solution for healthcare organizations. These core products are augmented by AI-powered scheduling capabilities, a patient-facing AI chatbot for symptom assessment, and Digital Care Pathways for chronic care management. The platform integrates patient intake, care triage, scheduling, telehealth (video/audio/chat), omni-channel communication, care coordination, and e-prescription functionality.

Differentiator

Problem solved

Functional benefit

Brands

• Superdoc.bg: Patient portal technology acquired by Healee in 2018. Grown to 100,000 patients and 800 doctors.
• Healee MD
• Healee (Patient App)

Products and services

• Healee Patient Access Solution (White-Label Platform) Fully white-labeled telehealth and patient access platform for healthcare organizations, integrating patient intake, care triage, scheduling, omni-channel communication, telehealth consultations, care coordination, e-prescription, configurable payment models, and AI-powered resource and calendar management under the customer's brand identity.
• Healee Patient App Mobile and web application for individual patients to find and consult with doctors remotely via chat, audio, and video; includes symptom tracking, electronic health record, and Apple HealthKit integration.
• Healee MD Mobile and web application for healthcare providers enabling virtual consultations via chat, audio, and video; patient schedule management; electronic prescribing; and care coordination.
• Digital Care Pathways Configurable digital care pathway product for chronic care management that allows healthcare organizations to deliver personalized, accessible chronic care programs.

Quantifiable outcome

• 200+ clinics using the platform with 1M+ patients served
• +3 more outcomes

Named customers6 records

Segments10 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability7 records

Feature10 records

Partnerships

Five partnerships are on record, tiered core and supporting.

• EHR Vendors (unspecified)coreTechnology or IntegrationHealee integrates with Electronic Health Record systems. The platform connects with EHRs for streamlined operations and enhanced patient experiences. Specific EHR vendor names are not publicly disclosed.
• Payment Processors (unspecified)coreTechnology or IntegrationHealee integrates with payment processors for handling patient payments. Third-party payment service provider manages card information according to PCI security standards.
• eRx Software Vendors (unspecified)coreTechnology or IntegrationHealee integrates with electronic prescription software for e-prescription capabilities. Specific vendor names are not publicly disclosed.
• CRM Vendors (unspecified)supportingTechnology or IntegrationHealee integrates with CRM systems to streamline operations and enhance patient experiences. Specific CRM vendor names are not publicly disclosed.
• Apple HealthKitsupportingTechnology or IntegrationHealee allows users to import health data from Apple HealthKit including vital signs, height, and weight for integration with the platform's health tracking features.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Doxy.me: Doxy.me is a simple, browser-based telehealth platform widely used by individual clinicians and small practices. Directly comparable to Healee's provider-facing tools (Healee MD) for video/chat consultations and lightweight patient access.
• Updox: Updox (now part of Evercommerce) offers telehealth, patient engagement, and secure messaging solutions for small and mid-sized medical practices. Comparable to Healee's white-label telehealth and patient communication suite for ambulatory providers.
• eVisit: eVisit is an enterprise telehealth workflow platform for health systems, offering white-label virtual care, scheduling, and EHR integration. Closely aligned with Healee's white-label B2B patient access proposition for hospitals and medical groups.
• Mend: Mend offers patient engagement and telehealth software for healthcare organizations, including automated scheduling, intake, reminders, and video visits. Directly comparable feature-by-feature to Healee's patient access and communication workflow.
• Luma Health: Luma Health offers a patient access platform with scheduling, intake, communication, and telehealth workflows for healthcare organizations. Directly comparable to Healee's patient intake, smart scheduling, and omni-channel communication stack.

Broad incumbents

• Zoom for Healthcare: Zoom's healthcare vertical offers HIPAA-compliant video visits and integrations with EHR and scheduling systems. Comparable to Healee's video/audio consultation layer, though as a broad communications incumbent rather than a vertical telehealth platform.
• Teladoc Health: Teladoc Health is the largest publicly traded virtual care company, offering telehealth, chronic condition management, and mental health services to payers, employers, and health systems. Comparable as a broad incumbent competing for the same payer-sponsored and provider-sponsored virtual care dollars.
• Amwell: Amwell (formerly American Well) is a large, publicly listed telehealth platform serving health systems, payers, and employers with white-label virtual care offerings — directly comparable to Healee's white-label B2B thesis but at much greater scale and capital base.
• Doximity: Doximity provides clinician-facing communication tools plus a telehealth dialer used by physicians for video visits with patients. A broad incumbent in the digital health workflow space that overlaps with Healee's provider-side scheduling and communication capabilities.

Emerging players

• Spruce Health: Spruce Health provides secure messaging, telehealth, and care team collaboration tools for medical practices. Comparable as a provider-facing communication + telehealth platform, though smaller in scope than Healee's white-label offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/HealeeHQ
• Facebookfacebook.com/healeeglobal

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds4 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Healee