What Medical Force does

Medical Force (operated by Atomic Software Inc., legally rebranded from Medical Force Co., Ltd. around 2024) is a Tokyo-headquartered vertical SaaS company founded in November 2020 that provides an all-in-one cloud platform — branded 'medicalforce' — for beauty and self-pay medical clinics in Japan. The platform integrates eight core modules into a single web-based system: appointment scheduling, electronic medical records (SOAP format), payment processing, business intelligence dashboards, multi-touch advertising attribution, LINE-based CRM and marketing automation, plus marketing and brand consulting services. The company serves 750+ clinics as of April 2026, with a 99.2%+ customer retention rate and #1 market position for beauty clinic cloud-based electronic medical records per Japan Marketing Research Organization surveys.

The platform's underlying technology is a browser-based cloud architecture requiring no on-premise installation, with deep native LINE integration (the dominant messaging channel in Japan) spanning booking, CRM segmentation, step-delivery messaging, and intra-EMR chat. A native integration with WebORCA — the Japan Medical Association's standard cloud receipt system used by 17,000+ institutions — was launched in February 2024 to support hybrid insurance/self-pay operations. In May 2026, the company introduced 'medicalforce intelligence,' an AI brand whose first feature, AI Voice Medical Records, performs real-time speech-to-text of consultations and generates SOAP-format drafts with medical-context homophone correction. The company holds ISO/IEC 27001:2013 ISMS certification and has filed a patent (application 2025-131229) for its kanban-style reception management display.

Revenue is generated primarily through monthly SaaS subscriptions priced on a custom quote basis, supplemented by professional services (marketing and brand consulting) and payment processing fees. GTM combines a sales-led enterprise motion targeting multi-location chains (e.g., Seishin Beauty Clinic, 10 locations) with self-serve free-trial and demo-request paths for SMB clinics. Cumulative funding of approximately ¥2.3 billion (~$15M) has been raised across pre-seed, seed, Series A (Aug 2022, ¥600M led by ALL STAR SAAS FUND), and Series B (Feb 2024, ¥1.5B led by ALL STAR SAAS FUND and Globis Capital Partners) rounds, with additional participation from DNX Ventures and ANRI.

Name

Medical Force

Legal name

AtomicSoftware Inc. (株式会社アトミックソフトウェア)

Website

https://service.medical-force.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Medical Force (Atomic Software Inc.) provides a cloud-based all-in-one SaaS platform — branded medicalforce — for 750+ beauty and self-pay medical clinics in Japan, integrating appointment scheduling, electronic medical records, payment, CRM, and analytics with deep LINE and WebORCA integration.

Ownership category

akta.pro rank

Product category

Healthcare Clinic Management Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Health Services (8000)

akta.pro primary industry

Medical Billing & Coding Automation (HLACACAA)

akta.pro secondary industry

Medical Spas (Medi-Spas) (HSALAFAB)

Keywords

• Clinic management software
• Electronic medical records
• Medical SaaS platform
• Beauty clinic software
• Healthcare practice management

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription — Clinic Management Platform: Monthly or annual subscription fees from beauty and self-pay clinics for access to the all-in-one platform covering reservation management, electronic medical records, accounting, inventory, CRM, and business intelligence. Revenue is recurring in nature, driven by new clinic acquisition and high retention rates (99.2%+). Volume scales with clinic count (750+ clinics as of April 2026).
2. Professional Services — Consulting: Fees for brand consulting and marketing consulting services provided to clinic operators, leveraging accumulated clinic operational data and expertise. These services supplement the core SaaS product for higher-value account penetration.
3. Payment Processing / Fintech: Payment processing fees from the integrated payment system, where clinics process credit card transactions through the platform. Industry-lowest commission rates are advertised as a value proposition.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Medical Force operates "medicalforce," a cloud-based all-in-one SaaS platform built specifically for beauty and self-pay medical clinics in Japan. The platform integrates appointment booking, electronic medical records (SOAP format), payment processing, business intelligence, advertising attribution, LINE messaging automation, and consulting services into a single system. It serves 750+ clinics with a 99.2%+ retention rate and holds the No.1 market share in Japan's beauty clinic cloud EMR segment.

Product overview

Medical Force (medicalforce) is a cloud-based all-in-one SaaS platform for beauty and free-choice (self-pay) medical clinics, and has expanded into insurance-covered medical treatments. The platform consists of a unified core with eight integrated modules: appointment booking system, electronic medical record system (EMR), payment/settlement system, business intelligence dashboard, advertising performance measurement (MMP), automated LINE messaging, marketing consulting, and brand consulting. A dedicated AI brand called 'medicalforce intelligence' was launched in 2026, with AI Voice Medical Records as its first feature. The system is built for solo to multi-location clinics, supporting both uninsured and insured treatment workflows. With 750+ registered clinics and a 99.2% retention rate, it holds No.1 market position in free-choice medical EMR clinic count per Japan Marketing Research Organization surveys.

Differentiator

Problem solved

Functional benefit

Brands

• medicalforce intelligence: AI function group brand that integrates AI technology to automate and support clinic operations, starting with the AI Voice Medical Record feature.

Products and services

• medicalforce Appointment System (medicalforce クリニック向け予約システム) Appointment scheduling system for beauty clinics that automates complex booking scenarios and prevents missed reservations. Supports LINE-based booking, real-time availability display by doctor/room/equipment, kanban-style reception tracking, and family reservation booking.
• medicalforce Electronic Medical Record System (medicalforce 電子カルテシステム) Cloud-based electronic medical record system for beauty and self-pay clinics. All self-pay treatment operations are efficiently managed in one place. Includes SOAP-formatted notes, treatment history, case photo management, and AI voice-to-text drafting (part of medicalforce intelligence). Holds No.1 market share for self-pay EMR in Japan.
• medicalforce Payment System (medicalforce 決済システム) Payment processing system supporting clinic payment operations. Patients pre-register credit cards via the patient portal, enabling clinics to process settlements directly within medicalforce. Supports installment changes and auto email notifications on completion.
• medicalforce Business Intelligence (medicalforce 経営分析) Business intelligence dashboard linking patient visit data with operational metrics. Provides real-time dashboards for sales, procedure breakdowns, clinic performance, and patient attributes (age, gender, region). Enables data-driven management decisions without manual aggregation.
• medicalforce Marketing Performance (medicalforce 広告効果測定) Advertising measurement tool tracking which advertising channel each patient came from, including multi-touch attribution showing the full journey from ad exposure to booking. Automatically calculates ROAS and enables precise ad budget optimization.
• medicalforce Message Auto-Delivery (medicalforce メッセージ自動配信) LINE extension tool that increases reservation and visit rates. Supports automated step delivery, targeted segment delivery, appointment reminders, birthday coupons, and follow-up messages based on treatment history. Linked to electronic medical record data for patient-specific targeting.
• medicalforce Marketing Consulting (medicalforce マーケティングコンサルティング)

Quantifiable outcome

• Customer retention rate of 99.2%+
• +9 more outcomes

Named customers20 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability7 records

Feature10 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Atomic Software Inc. (アトミックソフトウェア株式会社)coreStrategic or Co-development Partner · 28 May 2026Atomic Software Inc. is the parent company operating under the Medical Force brand. The company was formerly known as Medical Force Inc. (株式会社メディカルフォース) and was renamed to Atomic Software Inc. CEO is Hatakenaka Shoichi (畠中 翔一). Atomic Software develops and operates the medicalforce platform and recently launched 'medicalforce intelligence' AI features including the AI Voice Medical Records product.
• ガルデルマ株式会社 (Galderma Japan)minorStrategic or Co-development Partner · 13 March 2025Galderma, a global dermatology and aesthetic medicine company, conducted an information exchange session with Medical Force to explore collaboration opportunities. Galderma distributes aesthetic products including injectables, dermatologicals, and skincare products used by beauty clinics.
• 日本医師会 / WebORCA (ウェブオルカ)coreTechnology or Integration · 1 February 2024Medical Force integrated with WebORCA, the Japan Medical Association's cloud-based standard medical receipt software (used by 17,000+ medical institutions). This integration enables automatic synchronization of patient information and prescription data from medicalforce to WebORCA, eliminating dual data entry for hybrid clinics that offer both insurance and self-pay treatments. The integration handles disease name assist, medical receipt (receipt) claim processing, and pharmaceutical data to reduce registration errors and administrative workload.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Mindbody (ClassPass): Large, established US-based SaaS for salons, spas, fitness and aesthetics. Comparable as a broader incumbent offering overlapping booking, payments, marketing and client management — but with a much wider scope than Medical Force.
• Recruit Holdings (Hot Pepper Beauty / Airレジ): Japanese conglomerate operating beauty clinic lead-gen (Hot Pepper Beauty Clinic), clinic payment/receipt systems (Airレジ) and broader SMB SaaS. A broad incumbent competing for clinic operators' SaaS wallet in Japan.

Direct peers

• Aesthetic Record (Nextech): EMR and practice management SaaS purpose-built for medical aesthetic practices. Strong direct competitor on clinic-side EMR/practice management for the same target segment as Medical Force.
• Yoyogi System Software: One of Japan's largest clinic EMR/receipt computer system providers. Comparable as a domestic electronic medical records vendor targeting Japanese clinics; differs by being more insurance-focused rather than self-pay specialized.
• Pabau: Cloud all-in-one clinic management SaaS for aesthetics, medi-spas and wellness clinics, with booking, EMR, payments, marketing and CRM. Directly comparable vertical SaaS for a clinic-customer base very similar to Medical Force's beauty/self-pay clinics.
• Zenoti: Cloud SaaS platform serving medspas, salons and aesthetic clinics with appointment, payment, EMR, marketing automation and BI — the closest US analog to Medical Force's all-in-one module coverage for self-pay aesthetics.
• Nihon System Software (Medicom): Japan-headquartered EMR and clinic IT vendor with broad clinic-system coverage. Competes for the same clinic wallet, though its primary historical footprint is in dental/insurance workflows rather than self-pay.

Emerging players

• Mangomint: Salon and spa management SaaS with integrated booking, POS and client experience tools. Overlaps Medical Force's appointment, payment and CRM modules for beauty-adjacent self-pay service businesses.
• Boulevard: US-based front-desk and operations SaaS for salons, spas and aesthetics. Comparable in product surface area (booking, payments, client management) and customer vertical (aesthetics/self-pay beauty).

Others

• Welby: Japan-based patient engagement and Personal Health Record platform. Adjacent/ecosystem player in the healthcare-IT stack that interfaces with clinics and patients similarly to how Medical Force's CRM/LINE flow does.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/medicalforce_
• Facebookfacebook.com/medicalforce.inc
• Instagraminstagram.com/medicalforce_

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds2 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medical Force