SQUARES

Website Builder Softwaresquares.ai

SQUARES (주식회사 스퀘어스) is a Seoul-based software company founded in 2021 that operates a visual Web Builder with an Editor and Ecommerce Admin module, targeting non-technical businesses and entrepreneurs needing an easy website and online store platform.

Company typePrivate
Founded2021
HeadquartersSeoul, South Korea
Headcount11–50
GTM typeB2B
OfferingSoftware

What SQUARES does

SQUARES (주식회사 스퀘어스) is a Seoul-based, privately held software company founded in 2021 that operates an online business platform for website creation and management. Its product suite centers on a visual Web Builder paired with an Editor and an Ecommerce Admin module, designed to let general businesses and entrepreneurs — described by the company as users who find traditional website operations difficult, inconvenient, and complex — publish sites and run storefronts without technical expertise. The platform is branded around "Q SHOP," with the company marketing the use of "AI tools" and operating under the squares.ai domain, although no specific AI capabilities, proprietary models, or ML pipeline details are documented in the available data.

Under the hood, the offering is a horizontal SaaS website-builder stack (visual editor, template engine, ecommerce administration) — a well-trodden category. The company's own site is reportedly built on the Q SHOP infrastructure, suggesting it eats its own cooking and may extend the platform into a broader commerce ecosystem. No pricing tiers, revenue model mechanics, or customer count are publicly disclosed.

Commercially, SQUARES has raised approximately $2.27 million across two rounds: a September 2022 seed of ~$660K from Strong Ventures and VNTG Corp, and a June 2025 Series-stage round of ~$1.6M led by Hyundai Investment Partners with Korea Credit Guarantee Fund and Strong Ventures. The company is led by founder and CEO Jinwoo GO (고진우), operates with 11–50 employees out of the Sampoong Nexus Building in Seoul, and maintains an active recruitment page — consistent with an early-stage company in build-out mode rather than at scale.

SQUARES firmographics

Firmographics

Name: SQUARES
Legal name: 주식회사 스퀘어스
Website: https://squares.ai
Company type: Private
Founded year: 2021
Operating status: Operating
Headcount range: 11–50 employees
Short description: SQUARES (주식회사 스퀘어스) is a Seoul-based software company founded in 2021 that operates a visual Web Builder with an Editor and Ecommerce Admin module, targeting non-technical businesses and entrepreneurs needing an easy website and online store platform.
Ownership category
akta.pro rank

SQUARES industry classification

Industry

Product category: Website Builder Software
NAICS: Web Search Portals and All Other Information Services (51929), Web Search Portals and All Other Information Services (519290)
SIC: Services-Prepackaged Software (7372)
akta.pro primary industry: Work Management & Collaboration Suites (BPAMAMAG)

Keywords

Website builder platform
Ecommerce management
No-code web design
Online business platform
Visual website editor

Where SQUARES is headquartered

Location

Headquarters

HQ city: Seoul
HQ country: South Korea
HQ region: Asia

Offices1 record

Markets served

SQUARES business model

Business model

GTM type: B2B
Offering type: Software
Cost components: Personnel, Technology or R&D, Marketing or Sales, Operations

SQUARES product offering

Product offering

Core offering

SQUARES operates an online business platform centered on its Web Builder product, which lets users create, edit, and manage websites without technical expertise. The platform includes a visual Editor for designing site content and an Ecommerce Admin module for managing online store operations, addressing the difficulty, inconvenience, and complexity traditionally associated with running a website.

Product overview

SQUARES operates as a unified online business platform built around its core Web Builder product, which integrates a visual Editor for website design and an Ecommerce Admin module for managing online store operations. The platform is designed to make website operations accessible to everyone, eliminating the technical complexity typically associated with running an online business.

Differentiator

Problem solved

Functional benefit

Products and services

Web Builder

Companies that use SQUARES

Customer profile

Segments1 record

Ideal customer profiles1 record

SQUARES technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

SQUARES partnerships and signals

Strategic signal

Recent moves5 records

Expansion highlights5 records

SQUARES competitors and assessment

Company assessment

Direct peers

Wix: World's leading hosted website builder targeting SMBs and entrepreneurs with drag-and-drop site creation and integrated ecommerce. Direct competitor on product, target customer, and ease-of-use positioning.
Squarespace: Premium website builder serving SMBs, creators, and entrepreneurs with design-led templates and commerce tools. Directly comparable on product category and SMB/entrepreneur customer segment.
Cafe24: Korea's leading ecommerce platform offering website building, hosting, and store administration. Direct local competitor in the Korean SMB online business platform market.
Imweb: Korean website builder platform serving SMBs and online store operators with template-based site creation and ecommerce functionality. Closest direct local peer to SQUARES.
MakeShop: Korean ecommerce solution provider offering online store building and management. Comparable on ecommerce admin functionality and Korean SMB customer base.
Webflow: Visual website builder with CMS and ecommerce capabilities targeting designers, agencies, and SMBs. Comparable on visual editor (Editor product) and integrated ecommerce.

Broad incumbents

Shopify: Global ecommerce giant with website builder, payments, and logistics. Overlaps directly with SQUARES' Ecommerce Admin and adjacent on Web Builder; broader portfolio of services.
GoDaddy: Large incumbent offering domain, hosting, and a website builder aimed at small businesses. Overlaps on the website-building value proposition for non-technical SMBs.

Emerging players

Strikingly: Simplified website builder focused on mobile-friendly, no-code site creation for entrepreneurs and SMBs. Comparable on ease-of-use and entrepreneur customer focus, though smaller scale.
Duda: White-label website builder targeting agencies and SaaS partners with integrated ecommerce. Comparable product surface area with a different go-to-market angle (B2B white-label).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

SQUARES financial estimates

Financial estimate

Revenue estimate

Valuation estimate

SQUARES leadership team

Management profile

Number of profiles

Profiles1 record

SQUARES funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

SQUARES M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SQUARES

What does SQUARES do?

Is SQUARES a public or private company?

SQUARES is a private company. It is classified as venture growth investor backed and is currently operating.

When was SQUARES founded?

SQUARES was founded in 2021. It employs 11 to 50 people.

Where is SQUARES based?

SQUARES is headquartered in Seoul, South Korea, in the Asia region.

Who are SQUARES's main competitors?

Direct peers on record are Wix, Squarespace, Cafe24, Imweb, MakeShop and Webflow. Broad incumbents are Shopify and GoDaddy. Emerging players are Strikingly and Duda.

Does SQUARES have an API?

No public API is recorded for SQUARES.

What industry is SQUARES in?

SQUARES's product category is Website Builder Software. Its primary akta.pro industry code is BPAMAMAG, Work Management & Collaboration Suites. Its NAICS code is 51929 and its SIC code is 7372.