Organica
Organica is a Korean plant-based food company that sells cold-pressed juices, multi-day cleanse programs, plant-based proteins, and natural snack gift sets directly to health-conscious Korean consumers via its organica.kr storefront and Naver Smart Store.
- Company typePrivate
- Founded2013
- HeadquartersSeoul, South Korea
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
Organica firmographics
Firmographics- Name
- Organica
- Legal name
- (주)올가니카
- Website
- https://organica.kr
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Organica is a Korean plant-based food company that sells cold-pressed juices, multi-day cleanse programs, plant-based proteins, and natural snack gift sets directly to health-conscious Korean consumers via its organica.kr storefront and Naver Smart Store.
- Ownership category
- akta.pro rank
Organica industry classification
Industry- Product category
- Plant-based functional beverages and nutrition foods
- NAICS
- Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114), Soft Drink Manufacturing (312111)
- SIC
- Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Food And Kindred Products (2000), Bottled & Canned Soft Drinks & Carbonated Waters (2086)
- akta.pro primary industry
- Organic Packaged Foods Manufacturing (Certified Organic, Clean-Label) (AFAKAJAA)
- akta.pro secondary industries
- Organic & Natural Beverage Wholesale (AFAIAJAE), Natural, Organic & Health Foods Wholesale Distribution (CRAOAAAK)
Keywords
Where Organica is headquartered
LocationHeadquarters
- HQ city
- Seoul
- HQ country
- South Korea
- HQ region
- Asia
Offices2 records
Markets served
Organica business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Direct E-commerce Sales: Revenue generated through the company's proprietary online store (organica.kr) selling plant-based juices, cleanses, protein products, and snacks directly to consumers with options for regular/subscription delivery
- Marketplace Sales (Naver Smart Store): Sales through Naver Smart Store platform reaching additional Korean online consumers
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Cleanse programs (3-day, 21 bottles) starting at ₩59,000 |
| Unit Pricing | Pay-as-you-go | Juice products (100ml-300ml bottles, 10+ per pack) from ₩2,500 per unit |
| Unit Pricing | Pay-as-you-go | Protein products starting at ₩27,000 per unit |
| Subscription | Monthly | Regular/Subscription delivery with discounted pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Organica product offering
Product offeringCore offering
Organica manufactures and sells plant-based cold-pressed juices, multi-day cleanse programs, plant-based protein supplements, and natural snack gift sets through its direct-to-consumer e-commerce platform organica.kr and Naver Smart Store. Its core differentiator is non-heated (비가열) juice processing that preserves nutrients without heat treatment, alongside a subscription-based regular delivery service for recurring orders.
Product overview
Organica is a Korean plant-based food and beverage company offering a portfolio of cold-pressed juices, cleanse programs, plant-based protein supplements, and natural snacks. The core product line centers on vegetable and fruit juice blends (ABC주스+, CCA주스, 아보카도, 오션블루, 오렌지감귤) and multi-day cleanse programs (마스터 and 이펙트 variants in 190ml and 300ml formats). Adjacent offerings include plant-based protein products (슬로우 프로틴, 츄이프로틴바), functional beverages (비가열 레몬즙, 아쿠아레몬, 레몬진저샷), and snack gift sets. The company operates a subscription-based regular delivery service for recurring juice orders and sells primarily through its official e-commerce platform.
Differentiator
Problem solved
Functional benefit
Brands
- 올레샷 (Olle Shot): Juice shot product line
- 슬로우프로틴 (Slow Protein)
- 올라 프로틴 (Olla Protein)
Products and services
- ABC Juice+ (ABC주스+) Cold-pressed vegetable and fruit juice blend combining apple, beet, and carrot, marketed as a cleanse and detoxification beverage for health-conscious consumers.
- Non-heated Lemon Juice + Olive Oil (비가열 레몬즙 + 올리브오일) Non-heated lemon juice combined with olive oil, sold as an exclusive official-mall product for detoxification and vitamin-C supplementation.
- Cleanse Program Master (클렌즈 프로그램 마스터) Professional-grade 3-day cleanse program with 21 bottles of 300ml mixed juices across 5 varieties, designed for users experienced with self-managed cleansing.
- Cleanse Program Effect (클렌즈 프로그램 이펙트) Entry-level 3-day cleanse program with 21 bottles of 190ml mixed juices across 6 varieties for beginners seeking detoxification benefits.
- Slow Aging Slow Protein (저속노화 슬로우 프로틴) Plant-based protein supplement positioned around slow aging, containing 25g of high protein with zero sugar and a 15-grain balance formula per serving.
- Olla Chew Protein Bar (올라 츄이프로틴바) Chewy protein bar snack available in Peanut Cocoa (8g protein, 2g sugar) and Berry Almond (9g protein, 3g sugar) varieties.
- Organic Lemon Water Aqua Lemon (유기농 레몬수 아쿠아레몬) Organic lemon water beverage in 340ml format, made with one organic lemon per bottle.
- CCA Juice (CCA주스) Cold-pressed juice blend of carrot, cabbage, and apple, offered in 190ml bottles.
- Avocado Juice (아보카도 주스) Cold-pressed avocado juice blended with apple and lemon, in 190ml bottles.
- Ocean Blue (오션블루) Cold-pressed juice blend of pineapple, pear, and spirulina, in 190ml bottles.
- Booster Non-heated Lemon Ginger Shot (부스터 비가열 레몬진저샷) Non-heated lemon ginger shot with turmeric and honey, in 18g packets of 15 sachets.
- Regular Delivery Service (정기배송 서비스) Subscription delivery service allowing customers to schedule recurring deliveries on desired dates for juice products, with discount benefits.
- Organica Snack Gift Sets (올가니카 스낵 선물세트) Gift sets featuring natural snacks including chewy sweet potato snacks, available in various configurations, targeted at consumer gifting occasions.
Companies that use Organica
Customer profileSegments3 records
Ideal customer profiles3 records
Organica technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Organica partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- NavercoreOrganica maintains an official store presence on Naver Smart Store, leveraging Korea's dominant search and e-commerce platform for marketplace sales and customer acquisition.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Organica competitors and assessment
Company assessmentDirect peers
- Daily Harvest: US-based D2C subscription company offering cold-pressed juices, smoothies, and plant-based meals direct to consumers. Closest comparable by business model (subscription D2C, cold-pressed technology, plant-based positioning, multi-category platform).
- Suja Juice: US cold-pressed juice and cleanse D2C brand with subscription model and retail distribution. Directly comparable product category (cold-pressed juices, cleanses), technology (high-pressure processing instead of heat), and D2C/subscription GTM motion.
- PRESS (Pressed Juicery): US-based cold-pressed juice and cleanse brand with both D2C subscription and physical retail. Highly comparable on cold-pressed processing technology, cleanse programs, and premium organic positioning; larger scale and broader retail footprint than Organica.
- Project Juice: US cold-pressed juice and cleanse D2C brand focused on plant-based, organic ingredients with cleanse programs. Comparable on cold-pressed processing, organic cleanse positioning, and direct-to-consumer subscription model.
- Greenhouse Juice Co. Canadian organic cold-pressed juice company with D2C, retail, and foodservice channels. Comparable on certified organic sourcing, cold-pressed juice manufacturing, and cleanse program offerings.
- Raw Press: UK-based cold-pressed juice and cleanse D2C brand. Comparable on cold-pressed processing technology, organic positioning, and direct-to-consumer subscription/regular delivery model similar to Organica's 정기배송.
Broad incumbents
- Pulmuone: Major Korean food manufacturer with extensive organic, plant-based, and health-focused product lines including tofu, noodles, and beverages. Comparable on Korean organic/plant-based food category leadership and broad retail distribution; broader portfolio than Organica's juice-centric focus.
- CJ CheilJedang: Korean food and beverage conglomerate with health/organic product lines and global distribution infrastructure. Comparable on health-focused food manufacturing in Korea and Asia expansion capability; much larger scale and broader portfolio than Organica.
- Lotte Chilsung Beverage: One of Korea's largest beverage manufacturers with health-focused and functional beverage lines. Comparable on Korean beverage manufacturing scale and retail distribution; broader portfolio including carbonated drinks, whereas Organica focuses on premium health-positioned juices.
- Dongwon F&B: Korean food and beverage company with health-focused and premium product lines including packaged foods and beverages. Comparable on Korean health-food positioning and broader retail channel reach; significantly larger scale than Organica.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Organica social profiles
Digital presenceOrganica financial estimates
Financial estimateRevenue estimate
Valuation estimate
Organica leadership team
Management profileNumber of profiles
Profiles1 record
Organica funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Organica M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Organica
What does Organica do?
Organica manufactures and sells plant-based cold-pressed juices, multi-day cleanse programs, plant-based protein supplements, and natural snack gift sets through its direct-to-consumer e-commerce platform organica.kr and Naver Smart Store. Its core differentiator is non-heated (비가열) juice processing that preserves nutrients without heat treatment, alongside a subscription-based regular delivery service for recurring orders.
Is Organica a public or private company?
Organica is a private company. It is classified as venture growth investor backed and is currently operating.
When was Organica founded?
Organica was founded in 2013. It employs 101 to 250 people.
Where is Organica based?
Organica is headquartered in Seoul, South Korea, in the Asia region.
How does Organica make money?
Two revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are marketplace Sales (Naver Smart Store).
Who are Organica's main competitors?
Direct peers on record are Daily Harvest, Suja Juice, PRESS (Pressed Juicery), Project Juice, Greenhouse Juice Co. and Raw Press. Broad incumbents are Pulmuone, CJ CheilJedang, Lotte Chilsung Beverage and Dongwon F&B.
Does Organica have an API?
No public API is recorded for Organica.
What industry is Organica in?
Organica's product category is Plant-based functional beverages and nutrition foods. Its primary akta.pro industry code is AFAKAJAA, Organic Packaged Foods Manufacturing (Certified Organic, Clean-Label), with a secondary code of AFAIAJAE, Organic & Natural Beverage Wholesale. Its NAICS code is 3114 and its SIC code is 2030.