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alfii

Full company profile

uuid0002xvs

Namestring
alfii
Websiteurl
alfii.co
Company typeenum
Private
Founded yearint
2022
Short descriptiontext

Alfii is a Dubai-based FinTech HR-tech startup (founded 2022) offering a SaaS HR automation platform focused on payroll and HR workflows for businesses in the UAE and Middle East region. The company raised $2.5M in pre-seed funding in July 2023.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersDubai, United Arab Emirates
HQ citystring
Dubai
HQ countrystring
United Arab Emirates
HQ regionstring
Middle East
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
HR automation platform, payroll processing software, fintech HR solutions, human resource management, HR SaaS platform
Industry3 codes
1Payroll, Contractor Payments & SME HR Finance
CodeFSAGAJAIPrimaryYes
2HRIS/HCM Implementation & EOR Platform Services
CodeBPACAHAJPrimaryNo
3Core HR & HRIS
CodeBPACAPAAPrimaryNo
NAICS code2 codes
  • Payroll Services541214
  • Human Resources Consulting Services541612
SIC code2 codes
  • Services-Engineering, Accounting, Research, Management8700
  • Services-Computer Programming Services7371
Product category
HR & Payroll Software
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1HR and Payroll Software Platform
TypeSubscription Recurring
Description

SaaS-based HR tech platform providing payroll processing and human resource automation services to businesses in the UAE region.

thenationalnews.com
Cost components4 values
Personnel, Technology or R&D, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Alfii provides a FinTech-powered HR automation platform focused on payroll processing and human resource management for businesses in the UAE and Middle East region. The platform combines financial technology with HR workflows to automate payroll calculations, streamline human resource processes, and support compliance with regional labor regulations. The company secured $2.5 million in pre-seed funding to expand its product set and engineering capabilities.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Alfii HR Automation Platform
CategoryHR & Payroll Software
Description

A FinTech HR automation platform focused on payroll processing and human resource management workflows for businesses in the UAE and Middle East. The platform combines financial technology with HR automation to enable payroll processing, streamline HR workflows, and support compliance with UAE labor regulations.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Peers8 records
1Skuad
TypeEmerging player
Description

Global payroll and EOR platform with regional expansion. Overlaps with Alfii on payroll and HR compliance for distributed teams, including presence in MENA markets.

2Bayzat
TypeDirect peer
Description

UAE-based HR, payroll and employee benefits platform serving SMEs in the Middle East. Direct competitor to Alfii in the same geography, same customer segment (UAE SMBs), and overlapping payroll + HR + insurance offering.

3WorkMotion
TypeDirect peer
Description

Global HR and EOR platform with explicit MENA expansion focus. Competes with Alfii on localized payroll, HR compliance and employer-of-record services for companies hiring in the UAE and wider Middle East.

4Remote
TypeBroad incumbent
Description

Global HR, payroll and EOR provider covering the UAE and other Gulf markets. Comparable to Alfii on payroll + HRIS for distributed teams, though with a much broader country footprint and enterprise focus.

5Rippling
TypeBroad incumbent
Description

Unified HR, IT, payroll and finance platform expanding internationally. Directly comparable on HRIS + payroll product surface, but with a vastly broader feature set and global scale that dwarfs Alfii.

6Multiplier
TypeDirect peer
Description

Global EOR, payroll and contractor management platform covering UAE and other Gulf countries. Closely comparable offering to Alfii for businesses hiring internationally into the Middle East.

7Deel
TypeBroad incumbent
Description

Global payroll, EOR and HR platform with active MENA expansion. Overlaps with Alfii on payroll, contractor payments and HRIS for businesses hiring in the UAE, but operates at much larger scale and broader footprint.

8Velocity Global
TypeBroad incumbent
Description

Established global EOR and payroll provider serving the Middle East. Comparable to Alfii on cross-border payroll and HR services for companies expanding into the UAE, though at significantly larger scale.

Market position
Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors4 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

alfii

HR & Payroll Softwarealfii.co

Alfii is a Dubai-based FinTech HR-tech startup (founded 2022) offering a SaaS HR automation platform focused on payroll and HR workflows for businesses in the UAE and Middle East region. The company raised $2.5M in pre-seed funding in July 2023.

alfii firmographics

Firmographics
Name
alfii
Website
https://alfii.co
Company type
Private
Founded year
2022
Operating status
Operating
Headcount range
1–10 employees
Short description
Alfii is a Dubai-based FinTech HR-tech startup (founded 2022) offering a SaaS HR automation platform focused on payroll and HR workflows for businesses in the UAE and Middle East region. The company raised $2.5M in pre-seed funding in July 2023.
Ownership category
akta.pro rank

alfii industry classification

Industry
Product category
HR & Payroll Software
NAICS
Payroll Services (541214), Human Resources Consulting Services (541612)
SIC
Services-Engineering, Accounting, Research, Management (8700), Services-Computer Programming Services (7371)
akta.pro primary industry
Payroll, Contractor Payments & SME HR Finance (FSAGAJAI)
akta.pro secondary industries
HRIS/HCM Implementation & EOR Platform Services (BPACAHAJ), Core HR & HRIS (BPACAPAA)

Keywords

  • HR automation platform
  • Payroll processing software
  • Fintech HR solutions
  • Human resource management
  • HR SaaS platform

Where alfii is headquartered

Location

Headquarters

HQ city
Dubai
HQ country
United Arab Emirates
HQ region
Middle East

Offices1 record

Markets served

alfii business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

  1. HR and Payroll Software Platform: SaaS-based HR tech platform providing payroll processing and human resource automation services to businesses in the UAE region.

Go-to-market motion1 record

alfii product offering

Product offering

Core offering

Alfii provides a FinTech-powered HR automation platform focused on payroll processing and human resource management for businesses in the UAE and Middle East region. The platform combines financial technology with HR workflows to automate payroll calculations, streamline human resource processes, and support compliance with regional labor regulations. The company secured $2.5 million in pre-seed funding to expand its product set and engineering capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

  • Alfii HR Automation Platform A FinTech HR automation platform focused on payroll processing and human resource management workflows for businesses in the UAE and Middle East. The platform combines financial technology with HR automation to enable payroll processing, streamline HR workflows, and support compliance with UAE labor regulations.

Companies that use alfii

Customer profile

Segments1 record

Ideal customer profiles1 record

alfii technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

alfii partnerships and signals

Strategic signal

Scale indicators1 record

alfii competitors and assessment

Company assessment

Emerging players

  • Skuad: Global payroll and EOR platform with regional expansion. Overlaps with Alfii on payroll and HR compliance for distributed teams, including presence in MENA markets.

Direct peers

  • Bayzat: UAE-based HR, payroll and employee benefits platform serving SMEs in the Middle East. Direct competitor to Alfii in the same geography, same customer segment (UAE SMBs), and overlapping payroll + HR + insurance offering.
  • WorkMotion: Global HR and EOR platform with explicit MENA expansion focus. Competes with Alfii on localized payroll, HR compliance and employer-of-record services for companies hiring in the UAE and wider Middle East.
  • Multiplier: Global EOR, payroll and contractor management platform covering UAE and other Gulf countries. Closely comparable offering to Alfii for businesses hiring internationally into the Middle East.

Broad incumbents

  • Remote: Global HR, payroll and EOR provider covering the UAE and other Gulf markets. Comparable to Alfii on payroll + HRIS for distributed teams, though with a much broader country footprint and enterprise focus.
  • Rippling: Unified HR, IT, payroll and finance platform expanding internationally. Directly comparable on HRIS + payroll product surface, but with a vastly broader feature set and global scale that dwarfs Alfii.
  • Deel: Global payroll, EOR and HR platform with active MENA expansion. Overlaps with Alfii on payroll, contractor payments and HRIS for businesses hiring in the UAE, but operates at much larger scale and broader footprint.
  • Velocity Global: Established global EOR and payroll provider serving the Middle East. Comparable to Alfii on cross-border payroll and HR services for companies expanding into the UAE, though at significantly larger scale.

Market position

Customer concentration

alfii social profiles

Digital presence

alfii financial estimates

Financial estimate

Revenue estimate

Valuation estimate

alfii leadership team

Management profile

Number of profiles

Profiles1 record

alfii funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

alfii M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about alfii

What does alfii do?

Alfii provides a FinTech-powered HR automation platform focused on payroll processing and human resource management for businesses in the UAE and Middle East region. The platform combines financial technology with HR workflows to automate payroll calculations, streamline human resource processes, and support compliance with regional labor regulations. The company secured $2.5 million in pre-seed funding to expand its product set and engineering capabilities.

Is alfii a public or private company?

alfii is a private company. It is classified as venture growth investor backed and is currently operating.

When was alfii founded?

alfii was founded in 2022. It employs 1 to 10 people.

Where is alfii based?

alfii is headquartered in Dubai, United Arab Emirates, in the Middle East region.

How does alfii make money?

One revenue line is on record: HR and Payroll Software Platform.

Who are alfii's main competitors?

Skuad is listed as an emerging player. Direct peers are Bayzat, WorkMotion and Multiplier. Broad incumbents are Remote, Rippling, Deel and Velocity Global.

Does alfii have an API?

No public API is recorded for alfii.

What industry is alfii in?

alfii's product category is HR & Payroll Software. Its primary akta.pro industry code is FSAGAJAI, Payroll, Contractor Payments & SME HR Finance, with a secondary code of BPACAHAJ, HRIS/HCM Implementation & EOR Platform Services. Its NAICS code is 541214 and its SIC code is 8700.

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