What Gaya AI does

Gaya AI is a private US-based insurtech company, founded in 2021 and headquartered in San Francisco, that builds an AI-powered browser extension for insurance agents to automate quoting and policy-servicing workflows. Its core product is the Super Clipboard — an architecture that combines large language models, computer vision, and vector embeddings to extract data from carrier portals, Agency Management Systems, ACORD forms, PDFs, screenshots, and handwritten documents (Super Copy) and then autofill the structured data into any insurance web form, including input fields, checkboxes, radio buttons, and dropdowns (Super Paste). The product works across roughly 500 carrier portals and integrates with major comparative raters (EZLynx, PL Rater, TurboRater), AMS platforms (HawkSoft, Applied Epic, NowCerts, Xanatech, Irys), and intake/CRM systems (SALT, RiskAdvisor, Canopy Connect, Salesforce, Zoho).

Gaya distributes primarily via product-led growth through the Chrome and Edge extension stores, with enterprise sales driven by a 15-minute demo and a 'Schedule a Demo' CTA. Pricing is a monthly subscription starting at $300/month plus a one-time setup fee, with month-to-month terms and no hard usage caps. The customer base spans 250+ agencies, ranging from solo agents and SMB shops (Extra Mile, Crosby Family, Heaton Bennett, Howard and Gay, Insure Pro, GILA, Trailstone, TWFG, Stonebridge, The Summit Group) to large brokers such as USI Insurance Services, Acrisure, NFP, and Heffernan Insurance Brokers. Reported customer outcomes include 50-80% productivity gains and 15-20 minutes saved per quote on average.

The company was co-founded by Carl Ziade (CEO) and Jean-Pierre Vertil (CTO), who met at Stanford Business School and previously ran DriveGaya (car sharing) and Gayafi (insurance-plus-refinancing) before pivoting to Gaya.ai in June 2023. Gaya is backed by Pear VC (via the PearX accelerator) and BrokerTech Ventures, is SOC 2 Type II certified, and is a member of the 101 Weston Labs insurtech accelerator. On the roadmap are insurance-fine-tuned multimodal LLMs, an autonomous AI Customer Service Rep, and Smart Email integrations, signaling a planned evolution from a quoting-automation tool toward a full AI copilot for the insurance distribution value chain.

Name

Gaya AI

Legal name

Gaya AI

Website

https://gaya.ai

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

101–250 employees

Short description

Gaya AI builds an AI-powered browser extension that automates insurance quoting by extracting data from carrier portals and documents and autofilling forms across 500+ carrier portals, serving 250+ agencies from solo agents to enterprise brokers like USI, Acrisure, and NFP.

Ownership category

akta.pro rank

Product category

Insurance Quoting Automation Software

NAICS

Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242), Software Publishers (513210)

SIC

Insurance Agents, Brokers & Service (6411), Services-Prepackaged Software (7372)

akta.pro primary industry

Customer Engagement, CRM & Agent/Broker Enablement Platforms (FSAGAGAD)

akta.pro secondary industries

OCR, ICR & Intelligent Document Processing (IDP) (BPAAAKAB), Responsible AI, Security & Privacy Platforms (Safety, Guardrails, PII) (HDAEANAG)

Keywords

• Insurance quoting automation
• AI browser extension
• Carrier portal autofill
• Insurance data extraction
• Agency workflow software

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Browser Extension Subscription: Gaya operates as a SaaS subscription business. Pricing consists of a one-time setup fee plus a monthly subscription fee based on agency size, starting at $300/month. There are no hard caps on quotes or records. The model is month-to-month with no long-term contracts, enabling land-and-expand dynamics as agencies grow their team size and usage.
2. API & Webhook Data Services: Gaya offers structured data ingestion and transmission through its API and webhook ecosystem, enabling agencies to integrate data flows between carrier portals, AMS, CRM, and other insurance web systems.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Gaya AI sells a browser extension for Chrome and Microsoft Edge that automates insurance quoting workflows. Its core capabilities — Super Copy (AI-driven data extraction from carrier portals, AMS, ACORD PDFs, screenshots, and handwritten forms), Super Paste (one-click autofill of carrier portals, raters, and forms), and the Super Clipboard (centralized data layer) — eliminate manual copy-paste between carrier systems. The platform supports 500+ carrier portals, integrates with major AMS and CRM systems, and serves insurance agencies, wholesalers, and carriers in the U.S. market.

Product overview

Gaya AI is a unified browser extension platform for Chrome and Edge that automates insurance quoting workflows. Its core products — Super Copy, Super Paste, and the Super Clipboard — work together as an integrated system: Super Copy captures data from any source (carrier portals, AMS, PDFs, images, screenshots) into the Super Clipboard, which then enables one-click autofill (Super Paste) across any carrier portal, rater, or ACORD form. The Super Clipboard serves as the central data layer, supporting multi-entity extraction (drivers, vehicles, properties), cross-browser record retrieval, and structured data export. On the roadmap, Gaya is expanding its AI portfolio with insurance fine-tuned LLMs, Smart Email Integrations, and an autonomous Insurance AI CSR — progressively evolving from a quoting automation tool to a full AI copilot for insurance agents covering quoting, remarketing, selling, and servicing workflows.

Differentiator

Problem solved

Functional benefit

Products and services

• Gaya Browser Extension (Chrome and Edge) The primary Gaya product is a Chrome and Microsoft Edge browser extension for insurance agents that combines Super Copy (AI-powered data extraction from carrier portals, AMS, ACORD PDFs, screenshots, and handwritten forms), Super Paste (one-click autofill of carrier portals, raters, and ACORD forms), and the Super Clipboard (centralized data layer). Distributed via self-serve browser extension stores with month-to-month subscription pricing. SOC 2 Type II certified.
• Gaya Commercial Lines A commercial-lines mode of the Gaya browser extension that enables agents to copy and paste data across commercial insurance carrier portals, including trucking, auto, general liability, workers' comp, business owners' policies (BOPs), property, and cyber. Targets agencies quoting commercial business.
• Gaya API and Webhook Data Services Structured data ingestion and transmission services for agencies that need to integrate Gaya clipboard data flows between carrier portals, AMS, CRM, and other insurance web systems. Supports workflows such as populating SALT and RiskAdvisor intake forms from data captured by Gaya.

Quantifiable outcome

• Agents save 15-20 minutes per quote on average (50-80% productivity increase)
• +8 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability10 records

Feature6 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• HawkSoftcoreTechnology or IntegrationGaya and HawkSoft announced a new integration partnership enabling insurance agencies to transfer customer and policy data from HawkSoft's management system directly into Gaya's automation platform. The integration uses Gaya's Super Paste technology to automatically populate carrier portals, rating systems, and ACORD PDF forms, eliminating repetitive manual data re-entry and improving workflow efficiency. The partnership addresses a frequently requested customer feature and allows agencies to focus on client advisory services rather than data entry tasks. Data flows from HawkSoft's AMS into Gaya's clipboard for one-click pasting across all carrier portals.
• SALTcoreTechnology or IntegrationGaya integrates with SALT, an insurance intake form platform, to enable agents to populate SALT forms with data extracted by Gaya from carrier portals, dec pages, and AMS systems. SALT is also exploring reading from Gaya's clipboard via webhook to pre-fill intake form questions. Mutual product integration for streamlined quoting workflows.
• Risk AdvisorcoreTechnology or IntegrationGaya integrates with Risk Advisor (insurance intake form platform) enabling agents to extract data from carrier portals, Canopy Connect dec pages, and HawkSoft policy overviews, then paste structured information into Risk Advisor's intake forms to collect missing pieces for new business quoting.
• Canopy ConnectcoreTechnology or IntegrationGaya integrates with Canopy Connect (insurance data verification platform). Agencies use Gaya to Super Copy dec pages pulled through Canopy Connect and then Super Paste structured information into RiskAdvisor intake forms, streamlining the new business quoting flow.
• 101 Weston LabsflagshipStrategic or Co-development PartnerGaya joined the 101 Weston Labs insurtech accelerator, born out of the Independent Insurance Agents of North Carolina Trade Association — described as 'the most progressive insurance brokerage state.' The accelerator introduces Gaya to insurance agents across the tech adoption spectrum, including late-majority adopters, ensuring the product is designed for the full market rather than only early adopters. This is a strategic partnership designed to shape product-market fit across the insurance distribution landscape.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• PL Rater: Personal lines comparative rater for insurance agents that automates multi-carrier quoting. Direct competitor targeting the same agent productivity pain points that Gaya addresses.
• Canopy Connect: Insurance data verification platform that pulls policy data directly from carriers. Direct peer/partner that addresses overlapping agent pain points (reducing manual data entry) via API rather than browser automation.
• Tarmika: Multi-carrier comparative quoting platform for independent insurance agencies. Direct competitor to Gaya as both automate cross-carrier quoting and reduce manual data entry for agents.
• EZLynx (Applied Systems): Leading comparative rater and agency quoting automation platform owned by Applied Systems. Direct competitor in eliminating manual data entry for insurance agents, with deep AMS integration via Applied Epic.
• HawkSoft: Agency management system with deep Gaya partnership. Functions as both peer (competes for agent software budget) and partner, and could embed competing cross-portal automation natively.
• TurboRater: Comparative rating engine for personal and commercial lines that competes with Gaya by automating multi-carrier quoting workflows for independent agents.

Broad incumbents

• Zywave: Insurance technology suite covering agency management, content, and analytics. Broad incumbent in the insurance distribution tech stack that competes for agent productivity budgets.
• Vertafore: Major insurance technology vendor offering AMS360, Sagitta, and comparative rating solutions. Broad incumbent that competes with Gaya's quoting automation via its agency management suite.
• Applied Systems: Largest agency management system vendor (Applied Epic, EZLynx, TAM). Broad incumbent competing with Gaya across multiple product layers and most likely to bundle native AI autofill capabilities into its platforms.

Emerging players

• AgentSync: Modern insurance infrastructure platform for agent onboarding, licensing, and compliance. Emerging insurtech peer addressing adjacent agent workflow inefficiencies with API-first architecture.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/getgaya
• LinkedInlinkedin.com/company/gaya-ai
• Facebookfacebook.com/getgaya

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gaya AI