Name

Giftagram

Legal name

Giftagram Inc.

Website

https://giftagram.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Gift Product Sales: Revenue generated from the markup on curated gift products sold to corporate clients. Giftagram curates, warehouses, packages, and ships premium gifts. The platform offers both bulk/pre-selected gift options and recipient-choice campaigns where recipients pick from curated selections.
2. Platform Subscription / Account Management: Corporate clients access the GiftCenter platform with features including dashboards, reporting, integrations, approval workflows, and team management. Pricing is likely tiered based on volume and feature access.
3. Custom Branding and Merchandising Services: Fees for custom-branded packaging, branded merchandise production, and branded notecards. Custom packaging has MOQs and lead times of approximately 4 weeks.
4. Concierge and Curation Services: Dedicated account managers and curation team help design custom corporate gifting programs, select products, and manage campaigns. This white-glove service supports enterprise clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

No source material was provided in the input to describe the company's core offering.

Product overview

Giftagram is a B2B corporate gifting platform that offers an all-in-one solution called GiftCenter for managing company-wide gifting programs. The platform provides GiftCenter Dashboard for tracking and managing campaigns, Branded Gifting with customizable packaging and messaging, and Automated Gifting via CRM integrations (Salesforce, Workday) for trigger-based gift sending. Additional features include Recipient Choice Campaigns, Bulk Order Campaigns, and Branded Experiences with digital landing pages. The company also operates Personal Gifting (individual consumer gifting) and provides vendor marketplace capabilities. Supporting policy documents include Consumer Privacy Policy, Product & Platform Privacy Notice, and Cookie Notice.

Differentiator

Problem solved

Functional benefit

Products and services

• Unknown No source material was provided in the input to identify products and services.

Quantifiable outcome

• 200+ hours saved for JLL's holiday gifting program handling 525 gifts
• +2 more outcomes

Named customers17 records

Segments4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core.

• SalesforcecoreTechnology or IntegrationNative CRM integration enabling one-click gift sending from Salesforce Contact and Lead records. Giftagram's API-driven platform integrates directly with Salesforce, empowering teams to send curated gifts with automated tracking and CRM-synced reporting. Used by clients like Renovo Financial for automated client gifting workflows.
• WorkdaycoreTechnology or IntegrationNative HCM integration for automated employee gifting triggered by HR events. Custom Workday integration developed for Snap Inc. to automate employee anniversary gift notifications with custom-branded email notifications and recipient landing pages.
• OneLogincoreTechnology or IntegrationSingle Sign-On (SSO) integration partner enabling seamless authentication for enterprise clients. Custom SSO integration developed for Compass to enable agents to send gifts with only a few clicks.
• OktacoreTechnology or IntegrationSingle Sign-On (SSO) integration partner for enterprise identity management and secure authentication.
• ADPcoreTechnology or IntegrationHCM integration partner for HR and payroll data connectivity enabling automated employee gifting programs.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sendoso: Sendoso is the most direct competitor to Giftagram in the B2B corporate gifting platform category, offering direct mail, gifting, and swag automation integrated with Salesforce, HubSpot, and other CRM/HRIS systems. Both companies compete for the same enterprise and mid-market buyers and serve overlapping use cases including client gifting, employee recognition, and event swag.
• Reachdesk: Reachdesk is a B2B gifting and direct mail platform with similar CRM integrations (Salesforce, HubSpot, Microsoft Dynamics) and a comparable enterprise sales motion. It competes head-to-head with Giftagram for corporate gifting programs focused on client and employee touchpoints.
• Postal: Postal (formerly Lob Direct) is a corporate gifting and direct mail platform that enables enterprise teams to send gifts and branded swag through integrated workflows. It targets the same enterprise buyer as Giftagram and offers a similar product-led-plus-sales-led motion.
• Alyce: Alyce is a B2B gifting platform focused on personal, AI-driven gifting at scale, integrated with CRM and marketing automation tools. It is a direct competitor to Giftagram in the enterprise gifting category with overlapping use cases around sales, marketing, and customer success gifting.
• Snappy Gifts: Snappy is a corporate gifting platform that lets recipients choose from curated gift collections, with a focus on enterprise employee recognition, sales incentives, and client gifting. It overlaps directly with Giftagram's recipient-choice and enterprise use cases.
• Loop & Tie: Loop & Tie is a B2B gifting platform specializing in sustainable, choice-based corporate gifting programs, serving HR, marketing, and sales teams at mid-market and enterprise companies. It competes with Giftagram in the same corporate gifting category with a sustainability-anchored twist.
• CorporateGift.com: CorporateGift.com is a corporate gifting and branded merchandise platform that helps businesses manage employee recognition and client gifting programs. It competes with Giftagram primarily in the traditional bulk corporate gifting and branded swag segment.
• Caroo: Caroo is a corporate gifting and employee swag platform that curates branded gift boxes for onboarding, anniversaries, and culture-building. It serves the same HR and people-ops buyer as Giftagram and overlaps on bulk enterprise gifting programs.

Broad incumbents

• Amazon Business: Amazon Business is a broad B2B procurement and gifting incumbent offering gift cards, bulk shipping, and corporate account features. While it lacks Giftagram's curated, branded-unboxing experience, it serves as a default lower-cost alternative for buyers seeking simple gifting logistics.
• Salesforce (gifting via AppExchange ecosystem): Salesforce itself, together with its AppExchange gifting partners, represents a broad incumbent that could natively or via closer partner integration absorb a portion of the gifting workflow currently mediated by Giftagram. As the dominant CRM platform, it sets the integration context in which Giftagram and its peers operate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/giftagram
• LinkedInlinkedin.com/company/giftagram
• Instagraminstagram.com/giftagram
• Facebookfacebook.com/giftagram

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds5 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Giftagram