Bright Breaks
Bright Breaks is a Halifax-based SaaS platform that delivers live and on-demand 7-minute workplace wellness micro-breaks to enterprise and mid-market organizations, integrating with Google, Microsoft, and Teams calendars and serving customers such as Air Canada, CBS, Hyundai, and Rakuten.
- Company typePrivate
- Founded2020
- HeadquartersHalifax, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Bright Breaks does
Bright Breaks, founded in 2020 in Halifax, Nova Scotia, operates a workplace wellness SaaS platform that delivers live, interactive 7-minute micro-breaks (plus on-demand 7-30 minute sessions) to employees via web browsers and native iOS/Android apps. The platform is anchored by an AI-powered smart scheduler that integrates with Google Calendar and Microsoft Outlook to automatically identify free meeting-free time, invite employees to a personalized daily break, and match teammates who share availability for group participation. Enterprise-tier features extend the product into SSO, user provisioning, department/location analytics, Apple Health and Google Health Connect integrations, automated prize fulfillment in 200 countries, a co-branded platform, and a dedicated Microsoft Teams application.
The company sells on a flat organization-wide subscription model rather than per-seat pricing, with a Core tier starting at $395 per month (month-to-month) and an Enterprise tier starting at $833 per month (12-month minimum). A "Try a Break" pilot option is priced at $495 per month. Distribution combines enterprise field sales (demo-led, consultative) with inside sales, content marketing (blog, competitor comparison pages, gated resources, the Virtual Vibe podcast), G2-anchored social proof (4.8 stars across 300+ reviews, 11 Corporate Wellness Awards in 2024), and app-store self-serve. Customer logos span Air Canada, CBS, Hyundai, United Airlines, Rakuten, PandaDoc, UCSD, and several mid-market SaaS and insurance firms across more than a dozen countries.
Bright Breaks secured approximately CA $2.78 million in disclosed funding between 2021 and 2023, including a CA $250,000 strategic investment from WELL Health Technologies in January 2022 and a CA $2,525,000 round in November 2023 led by Build Ventures with Concrete Ventures, Invest Nova Scotia, and Open People Network. In November 2025, the company was acquired by Boston-based Wellable, integrating Bright Breaks' micro-break content into Wellable's broader employee wellness platform; the acquisition amount was undisclosed. Bright Breaks operates within Wellable LLC with governing law in Nova Scotia, and continues to maintain offices in Halifax and Boston.
Bright Breaks firmographics
Firmographics- Name
- Bright Breaks
- Legal name
- Wellable LLC
- Website
- https://brightbreaks.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Short description
- Bright Breaks is a Halifax-based SaaS platform that delivers live and on-demand 7-minute workplace wellness micro-breaks to enterprise and mid-market organizations, integrating with Google, Microsoft, and Teams calendars and serving customers such as Air Canada, CBS, Hyundai, and Rakuten.
- Ownership category
- akta.pro rank
Bright Breaks industry classification
Industry- Product category
- Corporate Wellness Software
- NAICS
- Services for the Elderly and Persons with Disabilities (624120), Services for the Elderly and Persons with Disabilities (62412)
- SIC
- Services-Prepackaged Software (7372), Services-Social Services (8300)
- akta.pro primary industry
- Safety Check-Ins, Wellness Calls & Monitoring (Non-Clinical) (HSABAAAG)
Keywords
Where Bright Breaks is headquartered
LocationHeadquarters
- HQ city
- Halifax
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Bright Breaks business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Core Workplace Wellness Subscription: Organization-wide flat subscription fee providing access to all employees. Includes 250+ live breaks per week, 1000+ on-demand breaks, smart scheduling, analytics dashboard, and mobile/web access. Month-to-month billing with no long-term commitment required.
- Enterprise Workplace Wellness Subscription: Premium tier with enhanced features including Single Sign-On, user provisioning, department/location analytics, step challenges, health integrations (Apple Health, Google Health Connect), automated prize fulfillment, dedicated Customer Success Manager, co-branded platform, quarterly private breaks, and Microsoft Teams application. Priced at approximately $833/month starting, requires 12-month minimum contract.
- Friends & Family Add-on: Optional add-on allowing employees to invite friends and family to join Bright Breaks sessions, extending workplace wellness benefits to personal networks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Core Workplace Wellness - Entry-level subscription for organizations wanting to pilot or run ongoing wellness programs |
| Subscription | Multi-year contract | Enterprise Workplace Wellness - Full-featured enterprise tier with advanced analytics, SSO, and dedicated support |
| Subscription | Monthly | Try a Break - Entry point for teams to experience the platform |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels8 records
Bright Breaks product offering
Product offeringCore offering
Bright Breaks is a workplace wellness SaaS platform that delivers live and on-demand 7-minute micro-breaks (covering movement, breath, stretch, learning, eating well, and fun) to employees via web and mobile apps. An AI-powered smart scheduler integrates with Google Calendar and Microsoft Outlook to automatically identify free meeting-free time and invite employees to a personalized daily break, while matching teammates who share free time for group participation. The platform is sold on a subscription basis to organizations, with HR leaders receiving analytics dashboards to track engagement, run wellness challenges with leaderboards, and measure program ROI.
Product overview
Bright Breaks is a workplace wellness platform offering live and on-demand micro-wellness breaks designed for the workday. The platform consists of two main subscription tiers: Core Workplace Wellness ($395/month) and Enterprise Workplace Wellness ($833/month). Core provides 250+ live 7-minute breaks weekly, 1000+ on-demand sessions, AI-powered smart calendar scheduling, wellness challenges, weekly prizes, and analytics. Enterprise adds SSO, department-level analytics, Apple Health/Google Health Connect integrations, automated prize fulfillment, co-branded platform, quarterly private breaks, and Microsoft Teams application. The platform also offers mobile apps (iOS/Android) and a Champions Portal for HR engagement tracking.
Differentiator
Problem solved
Functional benefit
Products and services
- Bright Breaks Workplace Wellness Platform SaaS workplace wellness subscription offering 250+ live 7-minute wellness breaks per week and over 1,000 on-demand sessions across Move, Breath, Stretch, Eat Well, Learn, and Have Fun categories, with AI-powered calendar scheduling, wellness challenges, analytics, and mobile access. Sold to organizations on a flat subscription basis (Core tier at $395/month month-to-month; Enterprise tier at approximately $833/month starting with 12-month minimum, adding SSO, department/location analytics, Apple Health and Google Health Connect integrations, automated prize fulfillment in 200 countries, a dedicated Customer Success Manager, co-branded platform, quarterly private breaks, and Microsoft Teams application). Targets HR leaders seeking ROI-driven wellness engagement across the workforce.
- Bright Breaks Mobile App Native iOS and Android mobile applications enabling employees to join live 7-minute wellness breaks with certified instructors, browse the on-demand content library, receive AI-powered personalized break recommendations, and track participation from any location. Distributed through the Apple App Store and Google Play Store and included with the Bright Breaks subscription.
Quantifiable outcome
- 40% increase in productivity for employees who take regular breaks
- +8 more outcomes
Companies that use Bright Breaks
Customer profileNamed customers14 records
Segments5 records
Ideal customer profiles3 records
Bright Breaks technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability2 records
Feature8 records
Bright Breaks partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- WellableflagshipBoston-based Wellable acquired Bright Breaks in November 2025. Wellable is an employee wellness platform and the acquisition integrates Bright Breaks' short, interactive micro-breaks (science-backed 7-minute sessions) into Wellable's existing employee wellness platform. The acquisition aims to expand offerings and make employee well-being more accessible, sustainable, and embedded into daily work routines. Bright Breaks' founders were involved in the transaction.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Bright Breaks competitors and assessment
Company assessmentDirect peers
- Wellable: Boston-based employee wellness platform that acquired Bright Breaks in November 2025. Operates in the same corporate wellness category with complementary challenges, rewards, and content offerings; the most direct comparable given the corporate parent-child relationship.
- Headspace: Headspace for Work is a direct enterprise competitor offering mindfulness, meditation, and wellness content to employers. Bright Breaks explicitly maintains a 'vs. Headspace' comparison page, confirming direct competition for HR wellness budget.
- Calm: Calm Business is a direct enterprise competitor providing meditation, sleep, and wellness content to organizations. Bright Breaks' dedicated 'vs. Calm' comparison page signals head-to-head competition in the same HR buyer segment.
- Peloton: Peloton for Business competes in corporate wellness with connected fitness hardware and content. Bright Breaks publishes a 'vs. Peloton' comparison page targeting HR buyers looking at equipment-based versus micro-break-based wellness solutions.
- Virgin Pulse: Virgin Pulse is an established enterprise wellness platform offering challenges, content, and rewards to large employers. Direct competitor for HR-led wellness programs, particularly at the enterprise tier Bright Breaks targets.
- Limeade: Limeade is an employee well-being and engagement platform selling to mid-market and enterprise HR teams. Overlaps with Bright Breaks on employee wellness, engagement analytics, and ROI measurement for corporate buyers.
- MoveSpring: MoveSpring is a workplace fitness challenge and step-tracking platform. Directly comparable to Bright Breaks' wellness challenges and leaderboards functionality, targeting HR-led employee engagement programs.
- Wellbeats: Wellbeats provides on-demand and live fitness, mindfulness, and nutrition content to employers. Direct competitor to Bright Breaks in workplace wellness content delivery, with overlapping customer profile in HR and benefits leaders.
Broad incumbents
- Wellhub (formerly Gympass): Wellhub is a corporate wellness platform offering gym/fitness network access to employees. Broader incumbent in the same HR wellness category; competes with Bright Breaks for the same corporate wellness budget, though with a different delivery model (network vs. live micro-breaks).
Emerging players
- Whil (formerly Digital Health by Whil): Whil offers digital well-being and resilience training to employers via an on-demand content library. Adjacent workplace wellness competitor with overlapping HR buyer segment, though focused more on training than live micro-breaks.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Bright Breaks social profiles
Digital presenceBright Breaks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bright Breaks leadership team
Management profileNumber of profiles
Profiles1 record
Bright Breaks funding detail
Funding detailFunding overview
Funding rounds5 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bright Breaks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bright Breaks
What does Bright Breaks do?
Bright Breaks is a workplace wellness SaaS platform that delivers live and on-demand 7-minute micro-breaks (covering movement, breath, stretch, learning, eating well, and fun) to employees via web and mobile apps. An AI-powered smart scheduler integrates with Google Calendar and Microsoft Outlook to automatically identify free meeting-free time and invite employees to a personalized daily break, while matching teammates who share free time for group participation. The platform is sold on a subscription basis to organizations, with HR leaders receiving analytics dashboards to track engagement, run wellness challenges with leaderboards, and measure program ROI.
Is Bright Breaks a public or private company?
Bright Breaks is a private company. It is classified as corporate owned and is currently acquired.
When was Bright Breaks founded?
Bright Breaks was founded in 2020. It employs 11 to 50 people.
Where is Bright Breaks based?
Bright Breaks is headquartered in Halifax, Canada, in the North America region.
How does Bright Breaks make money?
Three revenue lines are on record. Core Workplace Wellness Subscription is the primary driver. The others are enterprise Workplace Wellness Subscription and friends & Family Add-on.
Who are Bright Breaks's main competitors?
Direct peers on record are Wellable, Headspace, Calm, Peloton, Virgin Pulse, Limeade, MoveSpring and Wellbeats. Wellhub (formerly Gympass) is listed as a broad incumbent. Whil (formerly Digital Health by Whil) is listed as an emerging player.
Does Bright Breaks have an API?
No public API is recorded for Bright Breaks.
What industry is Bright Breaks in?
Bright Breaks's product category is Corporate Wellness Software. Its primary akta.pro industry code is HSABAAAG, Safety Check-Ins, Wellness Calls & Monitoring (Non-Clinical). Its NAICS code is 624120 and its SIC code is 7372.