What Hatchways does

Hatchways, legally incorporated as Hatch Your Way Inc. and headquartered in Toronto, Canada, operates a technical interviewing platform that enables companies to assess software engineering candidates through practical, real-world coding tasks executed in private GitHub repositories. Candidates receive starter code, complete tasks such as pull requests, bug fixes, feature additions, and code reviews, then submit via the platform; automated tests run on these submissions through GitHub Actions infrastructure that supports any programming language or framework, including mobile (iOS/Android), Cypress end-to-end tests, and linter tools. The platform combines this automated test execution with optional human reviewer overlays, an AI pairing partner feature powered by ChatGPT that simulates live pair programming for candidates, and a kanban-style candidate tracking interface for hiring managers. Native integrations with Lever, Greenhouse, Ashby, and Workable ATS platforms, plus a proprietary Hatchways GitHub Action for automated results delivery, embed the product into existing recruiter workflows. Pre-built assessment templates cover full-stack, front-end, and back-end roles, informed by data from partnerships with companies like Plaid, Segment, and Airtable.

The company serves startups and growth-stage technology companies as well as enterprise engineering organizations (e.g., Plaid, Airtable, Webflow, Amplitude) needing to evaluate engineering hires at scale, including university recruiting and intern pipelines. Its go-to-market is a hybrid product-led growth and inside-sales motion: a free tier (limited pre-built assessments, up to 10 invites, no credit card required) feeds a self-serve Premium subscription at $100/month (unlimited invites, full assessment catalog), while a Pro tier (contact sales, multi-year contracts) layers on onboarding support, premium customization, auto-pilot marking tools, ATS integration assistance, and custom analytics, with add-ons priced separately for custom assessments, automation, human code reviews, and additional language support. Demand generation is content-led through a blog covering hiring best practices, SEO targeting keywords around take-home assessments and LeetCode/HackerRank alternatives, LinkedIn distribution, and thought leadership featuring engineering leaders from customer companies. A 2023 partnership with Springboard extends the underlying code-review technology into the online learning vertical for personalized student feedback in bootcamps.

Hatchways was founded in 2018 by Jaclyn Ling (CEO) and Shums Kassam (CTO); the company has 11-50 employees and its only publicly disclosed funding is a $150,000 seed round in August 2019 from Pioneer Fund and Y Combinator. It is privately held with no parent company, no disclosed acquisitions, and a discontinued consumer product (Hatchways Code Review for Developers) that has been retired in favor of the B2B employer focus.

Name

Hatchways

Legal name

Hatch Your Way Inc.

Website

https://hatchways.io

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Hatchways is a Toronto-based technical interviewing platform that uses GitHub-based repositories and GitHub Actions to run practical, automated coding assessments for engineering hiring at startups and enterprises. It monetizes via freemium, Premium ($100/month), and Pro sales-assisted tiers, with ATS integrations and a 2023 expansion into AI-assisted candidate pairing and educational code review.

Ownership category

akta.pro rank

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Subscription - Premium Tier: Premium tier at $100/month provides access to pre-built assessments, sending/tracking/receiving of assessments, and unlimited invites. Billed monthly or annually.
2. Subscription - Pro Tier: Pro tier (contact sales for pricing) includes all Premium benefits plus full onboarding support, premium customization on assessments/rubrics/branding, auto-pilot marking tools, ATS integration, and custom data and analytics. Higher-touch enterprise tier.
3. Add-on Services: Additional revenue from add-ons including custom assessments, automation, human code reviews, and additional language support, priced per add-on.
4. Free Tier: Free tier with limited access to pre-built assessments, ability to upload/build custom assessments, and send up to 10 invites. No credit card required. Generates conversion funnel for paid tiers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Hatchways is a GitHub-native technical interviewing and assessment platform that lets companies create, send, and track coding assessments via private git repositories. Candidates complete real-world tasks (pull requests, bug fixes, code reviews, feature work) on starter codebases, and the platform runs automated tests via GitHub Actions with optional human reviewer grading. It integrates with major ATS platforms (Lever, Greenhouse, Ashby) and serves startups, growth-stage companies, and enterprises hiring software engineers.

Product overview

Hatchways is a technical interviewing platform built around practical, real-world assessments conducted via git repositories. The core platform (Hatchways Platform) enables companies to create, send, and track coding assessments where candidates submit pull requests against starter codebases. The Assessment Catalogue provides pre-built templates for full-stack, front-end, and back-end roles, all customizable. Automated Test & Grading Infrastructure, built on GitHub Actions, runs tests for any language or framework, with optional human reviewer overlays. A Kanban Tracking Dashboard manages candidate pipelines, while an AI Pairing Partner feature (co-developed with partner AcuityMD) allows candidates to interact with AI during challenges. A now-discontinued product (Hatchways Code Review for Developers) previously served individual developers. An educational partnership with Springboard repurposes the platform for personalized learning feedback. Pricing tiers include Free (limited access), Premium ($100/month for unlimited invites), and Pro (full onboarding, auto-pilot marking, and ATS integrations).

Differentiator

Problem solved

Functional benefit

Products and services

• Hatchways Platform A practical technical interviewing platform that enables companies to create, send, and track software engineering assessments via private GitHub repositories. Candidates complete real-world coding challenges by submitting pull requests against starter codebases, and employers receive automated test results combined with optional human-reviewed evaluations against a customizable rubric. Offered as Free, Premium ($100/month), and Pro (sales-priced) tiers.

Quantifiable outcome

• Achieves 54% on-site to offer rate (vs. industry average of ~10-20% with poorly calibrated assessments)
• +5 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability3 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core.

• SpringboardcoreStrategic or Co-development Partner · 10 July 2023Hatchways and Springboard announced a partnership to deliver personalized code reviews for students in Springboard's Software Engineering Career Track bootcamps. Hatchways applies its human-assisted AI code review technology to student submissions, enabling personalized feedback at scale. Students gain immersive real-world workflow experience using GitHub and pull requests, while mentors benefit from an enhanced platform to guide learning. The partnership represents Hatchways' expansion from employer-focused hiring assessments into educational/bootcamp use cases.
• AshbycoreTechnology or Integration · 6 June 2023Hatchways announced an integration partnership with Ashby, a modern applicant tracking system. The integration enables automated candidate updates and workflow synchronization between Hatchways assessments and Ashby's ATS, allowing recruiters and hiring managers to manage the entire technical interview loop within Ashby without switching tools.
• GreenhousecoreTechnology or IntegrationHatchways is integrated with Greenhouse ATS. Recruiters and hiring managers using Greenhouse receive automated candidate assessment updates directly within their Greenhouse workflow, eliminating manual tracking and tool switching.
• LevercoreTechnology or IntegrationHatchways integrates with Lever ATS. The integration enables automated candidate status updates and seamless handoff between Hatchways assessments and Lever's recruiting workflow. Used by customers like Perpetua for efficient end-to-end hiring management.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• HackerRank: HackerRank is a directly competitive technical assessment platform offering take-home challenges, coding tests, and interview prep for engineering hiring. It targets the same hiring-manager and engineering-leader buyer as Hatchways, with a similar product-led growth motion and a broader assessment library.
• CodeSignal: CodeSignal is a directly competitive technical interview and assessment platform used by enterprises for engineering hiring. It overlaps with Hatchways on practical coding assessments, ATS integrations, and certification-style scoring for candidate evaluation.
• Codility: Codility is a directly competitive technical hiring assessment platform used by enterprise engineering teams to screen developer candidates. It targets the same buyer (hiring managers, technical recruiters) with take-home coding tests and structured evaluation, similar to Hatchways' core offering.
• Karat: Karat is a directly competitive technical interviewing platform that runs live, human-conducted technical interviews on behalf of companies. Hatchways explicitly benchmarks against Karat on interview cost reduction, making Karat a close substitute for the live-interview portion of the technical hiring workflow.
• CoderPad: CoderPad is a directly competitive live technical interview platform with shared IDE-based coding environments for candidate screening. It competes with Hatchways for the same technical-hiring budget, particularly for live coding interviews, though Hatchways emphasizes asynchronous take-home work over live IDE sessions.
• Qualified.io: Qualified.io (now part of the technical assessment landscape) is a directly competitive take-home coding assessment platform. It offers practical coding challenges and code review workflows, closely mirroring Hatchways' real-world, repo-based assessment approach.
• TestGorilla: TestGorilla is a directly competitive pre-employment assessment platform covering technical, cognitive, and soft-skill tests for hiring. It overlaps with Hatchways in the technical skills assessment category and targets a similar mid-market and enterprise hiring-manager buyer.
• Filtered: Filtered is a directly competitive technical and skills assessment platform focused on structured hiring for engineering roles. It targets the same engineering-leader buyer with practical coding assessments and analytics, providing an alternative to Hatchways' GitHub-based approach.

Emerging players

• iMocha: iMocha is an emerging player in skills and technical assessment platforms with a focus on IT and developer skills testing. It overlaps with Hatchways on technical coding assessments but has a broader portfolio including non-technical skills, positioning it as a partial competitor.
• Vervoe: Vervoe is an emerging AI-powered skills testing and assessment platform used by employers to evaluate job candidates. It competes with Hatchways for the same hiring-manager budget on practical, job-related assessments, though with a broader (non-coding-only) scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/hatchways

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hatchways