What Ashby does

Ashby is a private, San Francisco-based SaaS company founded in 2018 by Benjamin Encz (CEO) and Abhik Pramanik that sells an all-in-one recruiting platform combining ATS, CRM & Sourcing, Scheduling, and Analytics on a single unified data model. The platform serves companies from startups (1-100 employees) through mid-market (101-1,000) and enterprise (1,000+), and embeds AI throughout the recruiting workflow — including Ashby Assistant, Custom Agents, Scheduling Agents, AI Notetaker, AI Interviewer (built on the December 2025 Talent Llama acquisition), AI Talent Rediscovery, AI Content Assistant, AI-generated personalization tokens, AI Report Builder/Interpretations, and Fraudulent Candidate Detection — and exposes its data to external AI clients via an MCP server. Notable customers include Shopify, Ramp, Snowflake, Notion, Vanta, Harvey, Reddit, Confluent, UiPath, Marqeta, Sequoia, Deliveroo, and HackerOne, with 250+ pre-built integrations covering Workday, Slack, Google, Microsoft 365, Zoom, HRIS, assessments, and sourcing tools.

Ashby monetizes primarily through tiered monthly subscriptions: Foundations at $400/month (1-100 employees), Plus (101-1,000), and Enterprise (1,000+), with optional paid add-ons (Advanced Scheduling Automation, AI Notetaker) and a usage-priced standalone Ashby Analytics product for teams on other ATSs. The go-to-market combines a self-serve/PLG motion for startups with a sales-assisted, demo-driven motion for mid-market and enterprise buyers, supported by the annual Ashby One conference, the Offer Accepted podcast, an annual Talent Trends report, customer stories, community events (e.g., Dublin Recruiting Show & Tell), and a developer API plus MCP server for ecosystem extension. The company has raised approximately $120M+ in disclosed venture funding, most recently a $50M Series D in July 2025 led by Alkeon Capital with F-Prime, Gaingels, and Harmony Partners, employs 101-250 people, and is expanding horizontally into employee onboarding (People Workflows) while deepening its AI-native recruiting stack. Compliance posture includes SOC 2 Type 2, GDPR, CCPA, and active preparation for the EU AI Act via a FairNow partnership.

Name

Ashby

Legal name

Ashby, Inc.

Website

https://ashbyhq.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

101–250 employees

Short description

Ashby is a venture-backed SaaS company founded in 2018 that sells an all-in-one, AI-embedded recruiting platform (ATS, CRM, Scheduling, Analytics) on a unified data model to startups, growth companies, and enterprises, with tiered subscriptions, a self-serve/PLG plus sales-assisted GTM, and 250+ integrations.

Ownership category

akta.pro rank

Product category

Talent Acquisition / Recruiting Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Talent Acquisition (Recruiting) & Applicant Tracking (ATS) (BPACAPAD)

akta.pro secondary industry

B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)

Keywords

• Talent acquisition software
• Applicant tracking system
• Recruiting analytics platform
• Candidate sourcing CRM
• Interview scheduling software

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. All-in-One Recruiting Platform Subscriptions: Ashby's primary revenue comes from subscription plans for its all-in-one recruiting platform. Plans are tiered by company size (Foundations for 1–100 employees, Plus for 101–1,000, Enterprise for 1,000+) and include the full platform (ATS, CRM, Scheduling, Analytics). Optional paid add-ons include Advanced Scheduling Automation and AI Notetaker. Pricing is based on company size, usage, and commitment level.
2. Ashby Analytics Standalone: Advanced recruiting analytics available as a standalone product for companies using other ATS platforms. Priced based on usage and integrates with existing recruiting tools to provide real-time, actionable analytics.
3. Enterprise Services and Expansion Revenue: As the company expands upmarket into enterprise, revenue is expected to grow through larger ACV contracts, enterprise plan pricing, and expansion within customer accounts as hiring scales.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels10 records

Core offering

Ashby develops and sells an all-in-one recruiting platform that combines an Applicant Tracking System (ATS), CRM & Sourcing, Scheduling, and Analytics on a unified data model, with AI features embedded across every module. The platform is sold as tiered SaaS subscriptions (Foundations, Plus, Enterprise) with optional paid add-ons (Advanced Scheduling Automation, AI Notetaker) and a standalone Ashby Analytics product for companies using other ATS systems. The platform recently expanded into employee onboarding through People Workflows.

Product overview

Ashby is an all-in-one recruiting platform combining four core modules (ATS, CRM & Sourcing, Scheduling, and Analytics) into a unified system. The platform offers AI-embedded features across every layer including Ashby Assistant with Custom Agents for autonomous task execution, AI Notetaker for interview recording/transcription, AI Interviewer for screening interviews (built on Talent Llama acquisition), AI Talent Rediscovery for surfacing past candidates, and an MCP Server for third-party AI tool integration. Add-on modules include Advanced Scheduling Automation and AI Notetaker. The platform recently expanded into employee onboarding with People Workflows. Pricing tiers include Foundations (up to 100 employees), Plus (101-1000 employees), and Enterprise (1000+ employees), with a standalone Ashby Analytics option for teams using other ATS systems.

Differentiator

Problem solved

Functional benefit

Brands

• Ashby AI: AI-powered features embedded across Ashby's recruiting platform including AI-Assisted Application Review, Ashby Assistant, Custom Agents, AI Candidate Assistant, AI Notetaker, AI Content Assistant, and AI Talent Rediscovery.
• Ashby Analytics
• Ashby Scheduling
• Ashby Sourcing & CRM
• People Workflows

Products and services

• Ashby All-in-One Recruiting Platform Unified recruiting platform that combines ATS, CRM & Sourcing, Scheduling, and Analytics for startups (1–100 employees), growth companies (101–1,000), and enterprises (1,000+). Designed for talent acquisition teams that want to replace a fragmented recruiting stack with a single system.
• Ashby ATS Applicant Tracking System providing structure and repeatability with customizable visual pipelines, interview plans, automated workflows, and full pipeline visibility. Available to talent teams of all sizes as part of the Ashby platform.
• Ashby Scheduling Scheduling workflows with self-serve booking, automated scheduling, candidate availability links, and direct booking options to accelerate hiring and improve candidate experience.
• Ashby CRM & Sourcing Candidate relationship management and sourcing tools including email lookups, multi-channel outreach sequences, Chrome extension, and AI-powered candidate search and talent rediscovery.
• Ashby Analytics Recruiting analytics and reporting with real-time dashboards, custom reports, DEI tracking, diversity reporting, recruiting planner, and scheduled dashboard delivery. Available both inside the Ashby All-in-One platform and as a standalone product for companies with 100+ employees using another ATS.
• Advanced Scheduling Automation Add-on for advanced scheduling automation that creates and manages people workflows including auto-scheduling interviews for high-volume or complex panel scenarios. Available as a paid add-on and also included in Enterprise packages.
• People Workflows Employee onboarding automation product that extends Ashby beyond traditional ATS functionality, automating workflows, coordinating tasks across recruiting, People Ops, IT, and hiring managers, with dedicated welcome portals for new hires. Currently in early access with 25+ customers.
• AI Interviewer AI-powered structured screening interview product built on the Talent Llama acquisition. Runs structured, conversational screening interviews directly within Ashby's platform with results integrated into scheduling, evaluation, and decision-making workflows. Currently in private beta.
• Ashby MCP Server Model Context Protocol server enabling MCP-compatible AI clients like ChatGPT, Claude, and Cursor to securely access Ashby recruiting data with OAuth authentication respecting user-level permissions. Exposes tools for searching candidates, applications, jobs, interviews, offers, notes, feedback, emails, and taking actions.

Quantifiable outcome

• 46% lift in reply rate from AI-powered outreach campaigns using AI personalization tokens (Ashby customer data)
• +11 more outcomes

Named customers46 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration19 records

AI capability11 records

Feature17 records

Partnerships

13 partnerships are on record, tiered minor and core.

• AlmediaminorGTM or Marketing Partner · 12 February 2026Ecosystem partner featured at Ashby's Dublin Recruiting Show & Tell event, participating in the community-driven engagement event for talent acquisition leaders.
• WorkhumanminorGTM or Marketing Partner · 12 February 2026Ecosystem partner featured at Ashby's Dublin Recruiting Show & Tell event.
• MultiverseminorGTM or Marketing Partner · 12 February 2026Ecosystem partner with a published case study about using Ashby for AI-powered recruiting, scheduling automation, and data-driven hiring. Listed on Ashby's integrations page and featured on Ashby's AI page.
• WorkdaycoreTechnology or IntegrationAshby's integration with Workday is API-based and allows for flexible, bi-directional sync. Featured as a key integration on Ashby's integrations page. The Aurora Solar case study highlights that the integration saved 40+ hours monthly. Ashby's Workday integration can be managed entirely by the customer's team without outside consultants.
• ZapiercoreTechnology or IntegrationZapier automates work across 5,000+ app integrations, enabling Ashby to connect to a broad range of tools. Featured as a key integration, allowing customers to automate workflows across their entire tech stack.
• SlackcoreTechnology or IntegrationAshby's Slack integration provides instant alerts, offer approvals, and automatic channel creation for interviews. Ashby Assistant is also available directly in Slack, enabling users to ask questions, submit feedback, call custom agents, and more from the Slack workspace.
• Google (Workspace, Calendar, Gmail)coreTechnology or IntegrationTwo-way sync between Gmail and Google Calendar keeps all candidate touch points automatically tracked. Google authentication supported for Ashby login. Calendar-based scheduling and availability management.
• Microsoft 365 (M365)coreTechnology or IntegrationM365 integration enabling Ashby to work alongside Microsoft's productivity suite for enterprise customers.
• OpenAIcoreTechnology or IntegrationAshby uses third-party AI models (including OpenAI) within the scope of its AI terms and conditions. A DPA is in place such that no data sent as part of Ashby's use of OpenAI's models is used to train their own models.
• FairNowcoreImplementation/ SI/ Consulting PartnerThird-party auditor that conducts bias audits of Ashby's screening functionality with regard to protected classes. FairNow also helps maintain Ashby's model inventory and supports risk assessments in anticipation of EU AI Act and other legislation (NY Local Law 144, Colorado SB 24-205).
• Amazon Web Services (AWS)coreTechnology or IntegrationAshby hosts using comprehensively hardened IaaS infrastructure from AWS. All Ashby servers and structured datastores use managed infrastructure services secured by AWS.
• CloudflarecoreTechnology or IntegrationAshby's web servers use Cloudflare for bot management, DDoS mitigation, spoofing and sniffing protections, and port scanning protections.
• StripecoreTechnology or IntegrationStripe is used for payment processing. Ashby does not store any credit card information. Stripe is a Level 1 PCI Service Provider.

Scale indicators17 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Greenhouse: Greenhouse is a leading ATS and recruiting platform targeting mid-market and enterprise customers. It is Ashby's closest direct competitor in the structured ATS category, offering comparable pipeline management, interview kits, and integrations, with a longer enterprise track record and larger installed base.
• Gem: Gem is a recruiting CRM and sourcing automation platform focused on outbound talent sourcing, sequence management, and analytics. It is a direct peer in Ashby's CRM & Sourcing module and frequently appears alongside Ashby in sourcing tools comparisons.
• Lever: Lever (part of Employ Inc.) combines ATS and CRM/talent relationship management in a single platform, closely mirroring Ashby's ATS + Sourcing CRM approach. It serves a similar mid-market and enterprise customer base and competes head-to-head on unified recruiting workflows.
• SeekOut: SeekOut is a sourcing and talent intelligence platform focused on finding hard-to-reach candidates, including diversity sourcing. It directly overlaps with Ashby's CRM & Sourcing module and is regularly listed alongside Ashby in sourcing tool comparisons.
• SmartRecruiters: SmartRecruiters is an enterprise-grade talent acquisition suite spanning ATS, CRM, and onboarding, serving global enterprises similar to Ashby's enterprise tier. It is a direct competitor in the upper mid-market and large-company segment where Ashby is expanding.
• Workable: Workable is an ATS and recruiting platform serving SMBs and mid-market customers with similar self-serve onboarding and tiered pricing to Ashby's Foundations and Plus plans. It is a direct competitor in the small-to-mid-sized company segment.

Broad incumbents

• iCIMS: iCIMS is a large, established enterprise talent acquisition platform with deep enterprise relationships and a broad product portfolio including ATS, CRM, onboarding, and candidate marketing. It is a broad incumbent Ashby competes against for large enterprise deals.
• Workday Recruiting: Workday Recruiting is part of the Workday HCM suite, offering ATS functionality embedded in the dominant enterprise HRIS. It is a broad incumbent whose tight coupling with Workday HCM poses a competitive threat to Ashby's enterprise and HRIS-integration go-to-market.

Emerging players

• Eightfold AI: Eightfold AI is a talent intelligence platform using AI for talent acquisition, management, and matching across the employee lifecycle. It is an emerging peer with overlapping AI-driven talent matching capability, though its focus is broader (internal mobility, workforce planning) than Ashby's recruiting core.
• Paradox: Paradox is a conversational AI recruiting assistant focused on candidate engagement, screening, and scheduling via chat. It overlaps with Ashby's AI Interviewer, Scheduling Agents, and Ashby Assistant capabilities and represents an emerging AI-native peer in candidate-facing automation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/ashbyhq
• LinkedInlinkedin.com/company/ashby

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds6 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ashby