Loop
Loop is a circular shopping platform, founded in 2018 by Tom Szaky, that replaces single-use packaging with durable, reusable containers for everyday consumer essentials. Headquartered in Trenton, New Jersey, the private company serves environmentally conscious shoppers through brand-partnered reuse programs.
- Company typePrivate
- Founded2018
- HeadquartersTrenton, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Loop does
Loop is a circular shopping platform founded in 2018 by Tom Szaky and headquartered in Trenton, New Jersey. The company replaces single-use disposable packaging on everyday consumer essentials with durable, reusable containers, partnering with consumer brands to enable refill and return programs for environmentally conscious shoppers. The platform addresses structural consumer-goods packaging waste by shifting the unit of consumption from disposable to durable.
Operationally, Loop is a private for-profit company employing 101-250 staff. Detailed product specifications, pricing mechanics, go-to-market channels, and revenue model are not disclosed in the available aggregated sources. The consumer-facing storefront at exploreloop.com uses OneTrust for cookie consent management, indicating standard consumer-privacy compliance tooling rather than a proprietary technology differentiator. Customer logos, brand-partner identities, geographic markets served, and channel mix are also not disclosed in the input.
Tom Szaky, who also founded waste-recovery company TerraCycle, leads Loop as founder and CEO. The only disclosed funding event is a single early-stage round dated January 18, 2019, totaling approximately $6.7 million; investor identities and the lead investor are not provided. Subsequent capital raises, current valuation, headcount trajectory, and revenue figures are absent from the available data, materially limiting financial visibility.
Loop firmographics
Firmographics- Name
- Loop
- Legal name
- Loop
- Website
- https://loopstore.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Loop is a circular shopping platform, founded in 2018 by Tom Szaky, that replaces single-use packaging with durable, reusable containers for everyday consumer essentials. Headquartered in Trenton, New Jersey, the private company serves environmentally conscious shoppers through brand-partnered reuse programs.
- Ownership category
- akta.pro rank
Loop industry classification
Industry- Product category
- Sustainable Packaging and Circular Commerce
- NAICS
- Recyclable Material Merchant Wholesalers (42393)
- SIC
- Wholesale-Miscellaneous Nondurable Goods (5190)
- akta.pro primary industry
- Reusable Packaging & Refill Systems (Returnable Transport Items, Deposit/DRS Ops) (EUAIANAE)
- akta.pro secondary industry
- Packaging Recovery & Closed-Loop Programs (Take-Back, Deposit-Return, EPR Support) (IMALAMAF)
Keywords
Where Loop is headquartered
LocationHeadquarters
- HQ city
- Trenton
- HQ country
- United States
- HQ region
- North America
Markets served
Loop business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Loop product offering
Product offeringCore offering
Loop operates a circular shopping platform that delivers everyday consumer essentials in durable, returnable packaging. After use, the packaging is collected, cleaned, and refilled, replacing single-use disposable packaging across product categories such as household and personal care items.
Product overview
No product or service information available in the provided source content. The source data consists solely of a cookie consent and privacy policy page from exploreloop.com, which does not contain details about Loop's product portfolio, modules, or service offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Loop Circular Shopping Platform
- Loop Reusable Packaging Program A reusable packaging system applied to everyday consumer products, in which durable containers are returned by consumers, industrially cleaned, and refilled to eliminate single-use disposable packaging.
Companies that use Loop
Customer profileIdeal customer profiles1 record
Loop technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Loop partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights2 records
Loop competitors and assessment
Company assessmentEmerging players
- CupClub: UK-based reusable cup-as-a-service platform for offices and foodservice. Comparable deposit/return model and circular-packaging infrastructure, though narrower in product scope than Loop.
- DeliverZero: Reusable takeout container platform operating restaurant delivery with returnable packaging. Comparable reusable-packaging business model but focused on foodservice rather than grocery/CPG.
- Vessel (reusable packaging): Operates reusable cup and packaging return systems for foodservice and events. Adjacent circular-economy platform with shared deposit/refill and reverse-logistics mechanics.
- Repurpose (reusable foodservice packaging): Reusable foodservice packaging platform working with restaurants, stadiums, and campuses. Overlaps with Loop on durable-packaging and reverse-logistics mechanics but in foodservice.
- MilkMate: Reusable glass-bottle home delivery service for dairy. Comparable reusable-packaging delivery and return model for everyday essentials, at smaller scale and narrower category.
Direct peers
- TerraCycle: Loop was incubated within TerraCycle and shares its founder (Tom Szaky). TerraCycle is the closest analogue: it pioneered hard-to-recycle waste recovery and is the operating backbone for Loop's collection and cleaning infrastructure.
- Algramo: Chile-founded reusable-packaging platform offering refill-at-home and in-store dispensing for everyday consumer goods. Directly comparable circular-shopping business model targeting CPG brands and households.
- Returnity: Provides reusable shipping and e-commerce packaging solutions with closed-loop reverse logistics. Comparable in durable-packaging model and focus on operationalizing reuse at retail/logistics scale.
- Package Free Shop: Zero-waste online retailer selling everyday essentials with minimal or reusable packaging. Closely comparable consumer-facing brand and product category, though without Loop's deposit-and-return logistics loop.
Broad incumbents
- Grove Collaborative: Sustainable household and personal-care e-commerce retailer. Comparable mission and customer base, but with conventional single-use packaging - represents the incumbent model Loop is disrupting.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
Loop social profiles
Digital presenceLoop financial estimates
Financial estimateRevenue estimate
Valuation estimate
Loop leadership team
Management profileNumber of profiles
Profiles1 record
Loop funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Loop M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Loop
What does Loop do?
Loop operates a circular shopping platform that delivers everyday consumer essentials in durable, returnable packaging. After use, the packaging is collected, cleaned, and refilled, replacing single-use disposable packaging across product categories such as household and personal care items.
When was Loop founded?
Loop was founded in 2018. It employs 101 to 250 people.
Where is Loop based?
Loop is headquartered in Trenton, United States, in the North America region.
Who are Loop's main competitors?
Emerging players on record are CupClub, DeliverZero, Vessel (reusable packaging), Repurpose (reusable foodservice packaging) and MilkMate. Direct peers are TerraCycle, Algramo, Returnity and Package Free Shop. Grove Collaborative is listed as a broad incumbent.
Does Loop have an API?
No public API is recorded for Loop.
What industry is Loop in?
Loop's product category is Sustainable Packaging and Circular Commerce. Its primary akta.pro industry code is EUAIANAE, Reusable Packaging & Refill Systems (Returnable Transport Items, Deposit/DRS Ops), with a secondary code of IMALAMAF, Packaging Recovery & Closed-Loop Programs (Take-Back, Deposit-Return, EPR Support). Its NAICS code is 42393 and its SIC code is 5190.