TAXA Outdoors

What TAXA Outdoors does

TAXA Outdoors, Inc. is a Houston, Texas-based designer and manufacturer of lightweight towable camping trailers marketed as "habitats." Founded in 2014 by former NASA architect Garrett Finney, the company builds its trailers on a proprietary space-frame platform using laser-cut steel and aluminum wrapped in Kynar-painted aluminum composite panels, with options such as actuated pop-up roofs, slide-out galley kitchens, and Lock 'N' Roll articulating hitches. Its current lineup includes four core models (Mantis at $45,750, Cricket at $34,500, TigerMoth at $19,650, and Woolly Bear at $13,999), an Overland Editions package with Timbren axle-less suspension and 3 inches of added ground clearance, and an X Series with Cruisemaster CSR2 suspension priced up to $53,450. Dry weights range from 1,270 to 3,746 pounds, enabling towing by most daily-driver vehicles and EVs, and the units are RVIA-certified.

TAXA distributes primarily through an exclusive network of 50+ approved dealers across North America, with the Woolly Bear also sold direct online; international sales reach Canada, South Korea, Japan, and New Zealand via wholesale. Ancillary revenue comes from replacement parts and accessories ($8.99 to $899), a financing partnership with LightStream ($150 to $350 per month), and a try-before-you-buy channel through Outdoorsy where over 50 owner-listed rentals average $145 per night. Customer segments skew toward outdoor enthusiasts, adventure families, overlanders, and a growing niche of EV owners and urban dwellers who need garageable form factors.

In 2024, TAXA was acquired by Storyteller Overland, becoming part of a broader overland adventure vehicle group while preserving its distinct product identity. The current leadership team includes founder and CEO Garrett Finney, with Divya Brown as President and COO. Funding history shows approximately $7.1 million in disclosed capital across 2014-2022, with NewRoad Capital Partners as the only named institutional investor; no post-acquisition capital structure has been disclosed.

Name

TAXA Outdoors

Legal name

Taxa Inc.

Website

https://taxaoutdoors.com/

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

101–250 employees

Short description

TAXA Outdoors designs and manufactures lightweight, NASA-inspired towable camping trailers (Mantis, Cricket, TigerMoth, Woolly Bear, and X Series) serving outdoor enthusiasts, adventure families, overlanders, and EV owners through a 50+ dealer North American network with international reach.

Ownership category

akta.pro rank

Product category

Camping Trailers / Towable Adventure Vehicles

NAICS

Travel Trailer and Camper Manufacturing (336214)

SIC

Truck Trailers (3715)

akta.pro primary industry

Recreational Vehicle (RV) Bodies & Towables Manufacturing (IMACAGAJ)

Keywords

• Towable camping trailers
• Off-road adventure vehicles
• Lightweight pop-up campers
• Recreational vehicle manufacturing
• Overlanding trailers

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Trailer Sales: One-time hardware sales of towable habitats (Mantis, Cricket, TigerMoth, Woolly Bear) in Standard, Overland, and X variants. Prices range from $13,999 to $53,450.
2. Parts and Accessories: Replacement parts, soft goods, windows, screen doors, cushions, and accessories for all models. Prices range from $8.99 to $899.
3. Rental Platform Partnership: Partnership with Outdoorsy for habitat rentals. Over 50 TAXA owners rent their habitats, averaging $145/night. TAXA benefits from increased brand exposure and customer acquisition.
4. Financing Services: Financing options through LightStream ranging from $150 to $350 per month depending on interest rate, loan term, and credit.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

TAXA Outdoors designs and manufactures lightweight, NASA-inspired towable camping trailers and adventure habitats for outdoor recreation. The product portfolio spans four core models (Mantis, Cricket, TigerMoth, Woolly Bear) with sleeping capacity for 2-4+ adults, three off-road X Series variants with Cruisemaster suspension, and optional Overland Edition packages adding Timbren axle-less suspension and increased ground clearance. Pricing ranges from $13,999 to $53,450, with the trailers engineered to be towable by most daily drivers and EVs and storable in standard garages.

Product overview

TAXA Outdoors manufactures a lineup of lightweight, NASA-inspired towable camping trailers and adventure vehicles designed for off-road exploration and garage storage. The product portfolio includes four standard models (Mantis, Cricket, TigerMoth, Woolly Bear) with sleeping capacities ranging from 2 to 4+ adults, three X Series variants (Mantis X, Cricket X, TigerMoth X) featuring enhanced off-road capabilities with Cruisemaster suspension, and optional Overland Edition packages for upgraded ground clearance and suspension across all models. All habitats feature aluminum composite panel construction, pop-up or open-hatch designs, integrated kitchens, and solar-prep wiring. Pricing ranges from $13,999 (Woolly Bear) to $53,450 (Mantis X).

Differentiator

Problem solved

Functional benefit

Products and services

• Mantis Flagship TAXA camping trailer featuring a pop-up roof, full galley kitchen, 8,000 BTU AC, heater, standing shower, and convertible furniture. Sleeps 4+ adults with full-size bed and bunk bed system. Dry weight 3,115 lbs, cargo capacity 986 lbs. Standard price $45,750. For adventure families seeking extended camping comfort.
• Cricket Compact pop-up camper with NASA-inspired design, all-weather interior kitchen, five swing windows for panoramic views, and sleeping space for 2 adults and 2 kids. Dry weight 1,753 lbs, cargo capacity 900 lbs. Standard price $34,500. For families seeking a compact, towable camping solution.
• TigerMoth Lightweight compact trailer with expansive open-hatch design, slide-out camp kitchen, and modular sleeping for 2 adults with optional rooftop tent for 2-3 additional. Dry weight 1,310 lbs, cargo capacity 990 lbs. Standard price $19,650. For outdoor enthusiasts needing ultra-light, compact towable shelter.
• Woolly Bear Compact utility trailer with integrated outdoor kitchen and rooftop tent platform sleeping 3 adults. Features 600 lb cargo deck capacity and garageable dimensions. Dry weight 1,270 lbs. Standard price $13,999. Available for direct-to-consumer online purchase. For space-constrained owners and EV-towing enthusiasts.
• Mantis X Off-road enhanced version of the Mantis featuring Cruisemaster CSR2 suspension, reinforced chassis, DO35 Plus hitch, and off-road reinforcements. Sleeps 4+ adults. Dry weight 3,746 lbs, cargo capacity 1,754 lbs. Price $53,450. For serious overlanders seeking extreme off-road capability.
• Cricket X Off-road enhanced version of the Cricket with upgraded suspension and reinforced build. Sleeps 2 adults and 2 kids. Dry weight 2,278 lbs, cargo capacity 1,072 lbs. Price $40,850. For families needing a compact off-road capable trailer.
• TigerMoth X Off-road enhanced version of the TigerMoth with upgraded clearance, strength, and suspension. Features slide-out camp kitchen and open indoor/outdoor design. Sleeps 2 adults. Dry weight 1,758 lbs, cargo capacity 1,042 lbs. Price $25,750. For overlanders needing ultra-light off-road capability.
• Overland Editions Optional upgrade package available for Mantis, Cricket, TigerMoth, and Woolly Bear models. Includes Timbren Axle-Less suspension, 3" increased ground clearance, 16" alloy/all-terrain tires, Lock 'N' Roll articulating hitch, and heavy-duty stabilizer jacks for optimal off-road performance.
• Replacement Parts & Accessories Replacement parts, soft goods, windows, screen doors, cushions, and accessories for all TAXA models. Individual unit pricing from $8.99 to $899, with examples including Stabilizer Jack Handle ($14.48), Large Window ($204.25), Tent Side for Mantis ($899), and TigerMoth Cushions ($480). For existing TAXA owners maintaining or customizing their habitats.

Quantifiable outcome

• 7+ days off-grid capability with TigerMoth
• +3 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature8 records

Partnerships

Eleven partnerships are on record, tiered primary, core, supporting and minor.

• Storyteller OverlandprimaryStrategic or Co-development Partner · 1 January 2024Storyteller Overland acquired TAXA Outdoors in 2024. This acquisition positioned TAXA under the Storyteller Overland umbrella, expanding resources and distribution capabilities while maintaining TAXA's distinct product identity and design philosophy.
• OutdoorsycoreChannel Partner/ Reseller/ DistributorOutdoorsy partnership enables rental of TAXA habitats directly from owners. Try-before-you-buy program. Over 50 TAXA owners rent their habitats, averaging $145/night. Outdoorsy provides 75-80% payout to hosts and roadside assistance.
• Dealer NetworkcoreChannel Partner/ Reseller/ Distributor50+ approved dealer partners across North America. Dealers provide sales, support, delivery, and financing options. Includes Adventure Campers USA, American Truck & RV, Princess Craft RV, RV Country, and many regional dealers.
• TimbrensupportingTechnology or IntegrationTimbren Axle-Less trailer suspension used in Overland Edition models. Provides progressive rubber springs and urethane bushings for quiet, smooth off-road travel.
• Victron EnergysupportingTechnology or IntegrationVictron BMV-712 Smart Voltmeter and 75/15 SmartSolar Bluetooth charge controller integrated into power systems. Enables app-based power monitoring via Bluetooth.
• TrumasupportingTechnology or IntegrationTruma Combi Eco Furnace & Water Heater System installed in Mantis models. Provides heating and hot water capabilities.
• THULEsupportingTechnology or IntegrationTHULE ProBar Evo 175 Adjustable Load Bars included on roof tracks for rack options. Enables carrying additional gear and equipment.
• CruisemastersupportingTechnology or IntegrationCruisemaster CSR2 suspension and DO35 Plus hitch used in X Series models for extreme off-road capabilities.
• Big Brothers Big SistersminorGTM or Marketing PartnerNon-profit partnership supporting children's mentoring programs. TAXA supports through donations.
• Black OutsideminorGTM or Marketing PartnerNon-profit reconnecting Black/African-American youth to the outdoors through culturally relevant experiences. TAXA supports through donations.
• NOLS Affinity ProgramsminorGTM or Marketing PartnerPartnership with National Outdoor Leadership School affinity courses bringing together people who share community or kinship in wilderness experiences.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Happier Camper: Happier Camper manufactures lightweight, modular trailers (notably the HC1) emphasizing adaptability and small-footprint design. Directly comparable to TAXA on product philosophy (lightweight, modular, urban-garageable) and target buyer (adventure-oriented urban dwellers).
• Bowlus: Bowlus produces premium riveted-aluminum travel trailers (Endless Highways Performance, Heritage) with off-grid power systems and luxury positioning. Comparable to TAXA at the premium end of the towable travel-trailer market with similar tech-forward power management.
• Oliver Travel Trailers: Oliver manufactures premium double-hull fiberglass travel trailers (Legacy Elite, Legacy Elite II) emphasizing durability and long-haul RV use. Comparable to TAXA's higher-tier models on quality/durability positioning and direct-to-customer sales model.
• Scamp Trailers: Scamp builds lightweight fiberglass travel trailers in 13', 16', and 19' layouts with a strong enthusiast following. Comparable to TAXA's small-footprint lightweight positioning (notably Woolly Bear / TigerMoth) and price-sensitive entry-level customer.
• Black Series Campers: Black Series manufactures off-road RVs and camper trailers (HQ15, HX12) with heavy-duty suspension and expedition-grade construction. Closely comparable to TAXA's X Series and Overland Editions on the off-road overlanding buyer profile.
• Escapod Trailers: Escapod builds rugged off-road teardrop trailers (Topo, Bobcat) targeting overlanding and backcountry camping. Comparable to TAXA's TigerMoth and TigerMoth X on lightweight off-road positioning and enthusiast-focused brand identity.

Broad incumbents

• Airstream: Airstream (Thor Industries subsidiary) is the iconic US travel trailer brand with broad model range from Bambi to Classic. Comparable as the dominant towable travel-trailer manufacturer, though operating at far greater scale and price diversity than TAXA.
• Forest River: Forest River (Berkshire Hathaway subsidiary) is one of the largest US RV manufacturers with extensive towable lines (Rockwood, Flagstaff, R-Pod, etc.). Comparable as a broad incumbent in towable RVs but at much larger scale across price points than TAXA.
• Winnebago Industries: Winnebago Industries manufactures both motorized and towable RVs (via Winnebago, Grand Design, Newmar, Chris-Craft). Comparable as a large incumbent in the broader RV space, particularly its Grand Design travel trailer division that competes at scale.
• Storyteller Overland: Storyteller Overland is TAXA's parent company and manufactures Class B motorhomes (MODE 4x4, BEYOND) based on Mercedes Sprinter and Ford Transit platforms. Comparable as the parent and as a peer in the overland adventure vehicle segment, though operating motorized rather than towable products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCMsYph44ocmHwLkD1F685JA
• Facebookfacebook.com/TaxaOutdoors
• Instagraminstagram.com/taxaoutdoors
• Xx.com/taxaoutdoors
• LinkedInlinkedin.com/company/taxa-outdoors

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds5 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TAXA Outdoors