Get Proven

What Get Proven does

Get Proven (legal entity Proven Inc., Delaware-incorporated, headquartered at 120 Hebard Street, Santa Cruz, California) operates a B2B SaaS platform that provides vendor management, perk management, and a curated marketplace for venture capital and private equity firms and their portfolio companies. Founded in 2019 by Philip McNamara, the company replaces ad-hoc spreadsheet-based vendor libraries with a centralized system featuring up-to-date vendor contact data, pre-vetted vendors with references verified by Proven, full portfolio company tech stack visibility, and exclusive negotiated discounts whose redemptions and savings can be tracked. The platform is hosted on AWS with AES 256-bit encryption, and maintains SOC 2 Type II, GDPR, CCPA, C5, and ISO 27001-aligned security and privacy certifications.

The product surface has expanded from the core VC/PE offering into adjacent verticals: Proven for Banking (with Banking Rewards and Sustainability & ESG modules) for financial institutions serving SME clients, and Government Solutions covering Foreign Direct Investment, Export Promotion, and Entrepreneur Support for economic development agencies. Supporting components include a vendor portal (Proven for Vendors), an accountant module, a savings calculator, and a peer-review community where portfolio companies rate vendors and share experiences. Named enterprise customers include Bain Capital, Spectrum Equity, Union Square Ventures, Blockchain Capital, and Creandum, with the company claiming 60% of the top 10 largest VC firms, 65,000+ portfolio companies served, 4,500+ verified vendors, and $1B+ in customer savings.

The business model is structurally two-sided but unusually inverted: VC and PE funds access the platform at no cost, while vendors pay to be listed and to reach portfolio companies, generating marketplace fees and transaction fees; portfolio companies that provide services can also apply to join and transact with other funds. Pricing scales from a free tier to paid annual subscriptions customized per firm, supported by direct enterprise sales, self-serve onboarding, and community/portfolio referrals. The company has raised a single disclosed seed round of $300,000 in 2019 and operates with 11–50 employees, indicating an unusually capital-efficient growth posture.

Name

Get Proven

Legal name

Proven Inc.

Website

https://getproven.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Get Proven operates a B2B vendor management and curated marketplace platform serving venture capital and private equity firms and their portfolio companies, with adjacent banking and government modules. Funds access the platform for free while verified vendors pay to be listed, with 4,500+ vendors and 65,000+ portfolio companies on the platform.

Ownership category

akta.pro rank

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Platform Subscription (Free for Funds): Free for VC and PE funds; vendors pay to be listed and reach portfolio companies. Fund-level access is provided at no cost with revenue generated from vendor marketplace participation fees.
2. Vendor Marketplace Fees: Vendors pay to join the platform to access and market their services to portfolio companies of VC and PE firms. Every vendor is vetted before being listed.
3. Portfolio Company Sales: Portfolio companies that provide services can apply to join the Proven network; their offerings are listed alongside verified vendors and discoverable by other funds and portfolio companies.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Get Proven operates a vendor management and perk management SaaS platform that enables venture capital and private equity firms to centralize their vendor libraries, track portfolio company tech stack usage, and provide portfolio companies access to exclusive deals from pre-vetted service providers. The platform is free for VC/PE funds, with vendors paying to be listed in the marketplace, and supports vertical-specific modules for banking clients, government economic development, and VC-backed startups.

Product overview

Get Proven operates a unified B2B platform built around its core Proven Platform for Venture Capital and Private Equity Firms, which provides vendor management, perk management, and a custom marketplace connecting portfolio companies with verified vendors offering exclusive deals. The platform is supplemented by a set of vertical-specific solutions: Proven for Banking (including Banking Rewards and Sustainability & ESG modules), Government Solutions (covering Foreign Direct Investment and Export Promotion), and Entrepreneur Support. Additional components include the Marketplace, a Vendor Portal (Proven for Vendors), an Accountant portal, a Savings Calculator, and Proven Connections. Pricing starts free and scales with firm needs. The platform is hosted on AWS and maintains SOC 2 Type II and GDPR compliance certifications.

Differentiator

Problem solved

Functional benefit

Products and services

• Proven Platform for Venture Capital and Private Equity Firms Core SaaS platform that enables VC and PE firms to manage a centralized vendor library, gain visibility into portfolio company tech stacks, and provide portfolio companies with access to exclusive pre-vetted vendor deals. Free for VC/PE funds with paid vendor marketplace participation.
• Proven for Banking

Quantifiable outcome

• $1B+ dollars saved across portfolio companies
• +3 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature7 records

Partnerships

Two partnerships are on record, tiered core.

• Amazon Web Services (AWS)coreTechnology or IntegrationHosting provider for SaaS platform. AWS provides cloud infrastructure with AES 256-bit encryption at rest and in transit. Proven leverages AWS for all data processing.
• StripecoreTechnology or IntegrationPayment platform for processing transactions on the marketplace.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Vendr: Vendr is a SaaS procurement and vendor negotiation platform that helps companies buy and manage software. It directly overlaps with Get Proven's core vendor management and exclusive deal proposition, though Vendr is more enterprise-buy-side focused rather than fund-curated.
• Tropic: Tropic is a SaaS procurement and spend management platform offering vendor negotiation, contract management, and insights. Its vendor marketplace and procurement workflow are directly comparable to Get Proven's verified vendor library and exclusive deals model.
• Productiv: Productiv is a SaaS management platform providing visibility into application usage, spend, and renewals. It addresses the same 'portfolio tech stack visibility' and vendor rationalization use case that Proven serves for VC/PE portfolios.
• Zylo: Zylo is a SaaS management platform that discovers, optimizes, and governs SaaS spend across an enterprise. Its focus on tracking which SaaS tools a company uses maps directly to Proven's portfolio tech stack visibility feature for fund customers.
• BetterCloud: BetterCloud is a SaaS operations management platform offering vendor management, security automation, and lifecycle workflows. It serves a similar buyer (operations/IT leaders) with overlapping vendor visibility and management capabilities.
• Torii: Torii is a SaaS management platform that automates the discovery, optimization, and governance of SaaS applications. Its category overlaps closely with Proven's vendor library management and tech stack visibility features.

Broad incumbents

• Carta: Carta is a leading cap table, equity management, and fund administration platform widely adopted by VC and PE firms. As a broad incumbent VC/PE operating system, it has the distribution and data footprint to bundle vendor or perk management features into its platform over time.
• Juniper Square: Juniper Square is a fund operations and investor reporting platform for private equity, real estate, and venture funds. It serves the same GP/limited partner workflow Proven serves on the fund-operations side and represents an adjacent incumbent in the VC/PE tooling stack.
• Affinity: Affinity is a relationship intelligence and CRM platform purpose-built for VC and PE firms. It occupies an adjacent slot in the VC/PE operating stack and could plausibly extend into vendor or perk workflows, making it both a complementary and competitive presence.

Emerging players

• Visible.vc: Visible.vc is a fund and portfolio company reporting platform for venture capital firms. It is comparable as a VC-focused operating platform and is an emerging player in the broader stack where Proven operates, particularly around portfolio visibility.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Get Proven