What Genasys does

Genasys Inc. (NASDAQ: GNSS) is a publicly traded protective communications company founded in 1981 as LRAD Corporation and rebranded in 2020. It operates as an integrated hardware-plus-software provider, combining proprietary Long Range Acoustic Devices (LRAD) with the cloud-based Genasys Protect SaaS platform and the Evertel secure collaboration suite. The Protect Platform is built on an API-first, open-standards architecture and is composed of four software modules: ALERT (multi-channel mass notification across SMS, voice, social media, IPAWS, and outdoor acoustic devices), EVAC (zone-based evacuation planning built on the acquired Zonehaven technology), CONNECT (the Evertel secure inter-agency messaging module with CJIS, FOIA, FIPS 140-2, and HIPAA compliance), and ACOUSTICS (software control for outdoor warning systems with solar and satellite failsafe backup). The hardware portfolio spans hand-portable LRAD units (100X, 600m range) through vehicle-mounted and fixed-site systems (950NXT, 1000Xi-RT, 1950XL-RT) up to 5,500m range, plus mobile trailer systems (360XT) and the Mobile Sound Shield vehicle security product.

Genasys generates revenue through two primary streams: (1) one-time LRAD hardware capital sales, often under multi-year procurement contracts with defense, public safety, and critical infrastructure buyers; and (2) recurring Genasys Protect SaaS subscriptions sold through direct enterprise sales, a partner/reseller network, and inside sales. Customer segments are dominated by U.S. federal government and military (over 5,000 LRAD systems delivered to the DOD since 2005), state and local public safety agencies (San Diego, San Jose, Davidson County NC, Sedona/Coconino County AZ, Tacoma WA, Greenwood County SC, Vacaville PD), and critical infrastructure operators including a $2M order from a large U.S. utility and a $1M order from a southeastern U.S. nuclear operator. The single largest commercial event is the $75 million Puerto Rico dam emergency warning system contract with PREPA, which drove 124-146% YoY revenue growth in the first half of fiscal 2026 and pushed Genasys back to GAAP net income profitability with a 63.3% Q2 gross margin.

The company is headquartered in San Diego, California (Delaware-incorporated), employs 101-250 people, and is led by CEO Richard Danforth with CFO Cassandra Hernandez-Monteon (promoted December 2024) and Chairman Bill Dodd (appointed March 2026). Genasys protects over 155 million people across 100+ countries and all 50 U.S. states, operates in verticals including public safety, critical infrastructure, federal/military, higher education, and enterprise, and reports Forrester Strong Performer recognition in Critical Event Management. Distribution is primarily direct enterprise field sales supplemented by certified channel partners, with go-to-market amplification through industry conferences (IACP, ROTH Technology Conference), webinars, and a substantial content/case-study library.

Name

Genasys

Legal name

Genasys Inc.

Website

https://genasys.com

Company type

Public

Founded year

1981

Operating status

Operating

Headcount range

101–250 employees

Short description

Genasys (NASDAQ: GNSS) provides integrated protective communications hardware (LRAD acoustic hailing devices) and software (Genasys Protect SaaS with ALERT, CONNECT, EVAC, and ACOUSTICS modules) for emergency management, defense, and critical infrastructure customers across 100+ countries.

Ownership category

akta.pro rank

Product category

Emergency Communications Systems

NAICS

Security Systems Services (56162), Security Systems Services (except Locksmiths) (561621), Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515)

SIC

Communications Equipment, Nec (3669), Computer Communications Equipment (3576), Electronic & Other Electrical Equipment (No Computer Equip) (3600), Communications Services, Nec (4899)

akta.pro primary industry

Managed OT Security Services (MSSP/MDR for ICS/OT) (HDADAJAN)

akta.pro secondary industries

Security Operations Center (SOC) & Remote Video Guarding (VSOC) (BPABAMAF), Industrial/OT Private Connectivity (Factory, Mining, Ports) (HDAIAGAD), SCADA & Telemetry Software (Control Center) (EUADAEAD)

Keywords

• Emergency communications software
• Acoustic hailing devices
• Mass notification systems
• Public safety communications
• Critical event management

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. LRAD Hardware Sales: Sale of Long Range Acoustic Devices including hand-portable (100X), mid-range (450XL, 500X), longer-range (950NXT, 1000Xi, 1950XL), and mobile systems (Mobile Sound Shield, Mobile Range System, 360XT). Hardware sales are one-time capital purchases with varying ranges and capabilities for defense, law enforcement, critical infrastructure, and maritime applications.
2. Genasys Protect SaaS Subscriptions: Cloud-based software subscriptions for the Protect Platform including ALERT (multi-channel alerting), CONNECT/Evertel (secure collaboration), EVAC (zone-based evacuation planning), and ACOUSTICS (connected outdoor devices). Revenue is recurring from government agencies, enterprises, and higher education institutions.
3. Puerto Rico Dam Emergency Warning System Project: Large-scale project with PREPA (Puerto Rico Electric Power Authority) for emergency warning systems at multiple dams. $75 million total contract with significant hardware contributions ($9.6-10.3 million per quarter during execution). This represents project-based revenue with milestone payments.
4. Custom Integration and Professional Services: Custom engineering integrations such as CROWS (Common Remotely Operated Weapon Stations) for military vehicles, Singapore Navy USV communication systems, and specialized integrations with partners like DeTect's avian radar for wildlife preservation.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

Genasys provides integrated protective communications solutions combining proprietary LRAD (Long Range Acoustic Devices) hardware with the Genasys Protect cloud-based software platform. The offering includes multi-channel zone-based emergency alerting, secure inter-agency collaboration, outdoor warning systems, and acoustic hailing devices with ranges up to 5,500 meters. Products are sold to government agencies, military, public safety organizations, and critical infrastructure operators.

Product overview

Genasys is a protective communications company offering a unified platform combining integrated hardware and software. The portfolio consists of three core product lines: (1) Genasys Protect - a multi-channel zone-based alerting and communication platform with ALERT (mass notifications), EVAC (evacuation planning via Zonehaven), CONNECT (secure cross-agency messaging), and ACOUSTICS (outdoor warning system control) modules; (2) Genasys Evertel - secure, compliant real-time inter-agency collaboration software for law enforcement; and (3) LRAD (Long Range Acoustic Devices) - a comprehensive line of acoustic hailing devices ranging from portable 100X units to vehicle-mounted and fixed installations like the 950NXT and 1950XL-RT with ranges up to 5,500m. The Protect Platform unifies these offerings with API-first data integration and cloud-first architecture for all-hazard emergency communications.

Differentiator

Problem solved

Functional benefit

Brands

• LRAD: Long Range Acoustic Devices - acoustic hailing devices and sound-projections systems for defense, law enforcement, and public safety applications
• Genasys Protect
• Genasys Evertel
• Genasys Acoustics
• LEON

Products and services

• Genasys Protect Multi-channel, targeted zone-based alerting, communication, and coordination platform for all-hazard emergencies. Enables precision targeting of communications, rapid alert broadcasting, and multi-agency collaboration for public safety, government, and enterprise customers.
• Genasys Evertel Secure, compliant real-time inter- and intra-agency communication and collaboration software for law enforcement and public officials. Features end-to-end encryption with CJIS, FOIA, HIPAA, and FIPS 140-2 validated encryption compliance.
• Genasys Acoustics Outdoor voice message broadcast warning systems including the 360XT mobile trailer, 360XL fixed installation, 360XL-MID, and DS-60XL devices. Provides redundancy when power and network connectivity are down with solar and satellite options for emergency communications.
• LRAD (Long Range Acoustic Devices) Product Line Global leader in acoustic hailing devices (AHDs) featuring Advanced Driver and Waveguide Technology. Broadcasts audible voice messages with exceptional clarity over long distances and loud background noise. Ranges from 600m to 5,500m. Includes 100X, 450XL-RT, 950NXT, 1000Xi-RT, 1950XL-RT, 360XT, and Mobile Sound Shield models.
• LRAD 100X World's best-selling AHD. Portable, rugged, lightweight acoustic hailing device broadcasting voice messages 20-30 decibels louder than bullhorns. Range: 600m. Used by defense, law enforcement, and public safety agencies.
• LRAD 450XL-RT Next-generation LRAD with automatic system health check and native Ethernet interface for local and remote control. Mountable on tripods, vessels, vehicles, UAS, UAVs, UGVs, and CROWS. Range: 1,700m.
• LRAD 950NXT All-in-one communication, surveillance, security, and first response system. Features live video feed, IP-addressable pan and tilt, automated security alert when integrated with radar or motion sensors. Range: 3,000m.
• LRAD 1000Xi-RT Longer-range remote-operated LRAD with automatic health check and Ethernet interface. For defense, critical infrastructure, and border security applications.
• LRAD 1950XL-RT World's loudest, longest-range single head AHD with remote operation. Optimized frequency range for exceptional intelligibility in any language. Range: 5,000m.
• LRAD 360XT Fully self-contained mobile mass notification system with full 360-degree coverage. Built on ruggedized trailer with solar power and satellite connectivity options. Range: 2,238m.
• LRAD Mobile Sound Shield Integrated communication and vehicle security system for government and high-profile vehicles. Creates safe acoustic security barrier in 360-degree radius out to 100m.

Quantifiable outcome

• Deploy initial communications 90% faster
• +4 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability6 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core and strategic.

• IntterracoreTechnology or Integration · 3 June 2026Strategic partnership to integrate Intterra's Aware platform with Genasys Protect, enabling California agencies to initiate evacuation communications through the state's AwareCA platform. CAL FIRE selected Intterra's AwareCA as California's statewide public safety information platform. The integration allows agencies using Genasys Protect to push zone-based alerts to the AwareCA app in real time for verified, authoritative emergency notifications.
• Julie Parker CommunicationsstrategicStrategic or Co-development Partner · 11 November 2025Strategic partnership to enhance public safety communication and community engagement. Collaboration aims to provide tools and training for emergency response agencies to improve transparency and internal coordination.
• ZonehavencoreTechnology or IntegrationPartner for EVAC platform providing zone-based evacuation planning. Zonehaven's technology enables intelligent zone-based communication and evacuation management integrated with Genasys Protect.
• CAL FIREcoreStrategic or Co-development PartnerCalifornia's state fire agency selected Intterra's AwareCA platform for statewide public safety information. Genasys integrates with AwareCA to deliver authoritative evacuation alerts through the statewide system.

Scale indicators13 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Everbridge: Everbridge is a leading Critical Event Management (CEM) platform providing mass notification, mass communication, and situational awareness software to government and enterprise — directly competing with Genasys Protect ALERT, CONNECT, and EVAC modules.
• Alertus Technologies: Alertus provides unified emergency notification systems (panic buttons, digital signage, IP speakers, mass notification) for higher education and corporate campuses — directly competing with Genasys Protect in the higher-ed and enterprise segments.
• Whelen Engineering: Whelen Engineering is a long-established manufacturer of outdoor warning sirens, emergency vehicle lighting, and public warning audio systems — a direct competitor to Genasys ACOUSTICS and LRAD hardware for municipal and emergency warning deployments.
• Crisis24 (Gardaworld): Crisis24 (a GardaWorld company) offers critical event management and mass notification alongside managed security services — competing with Genasys Protect for enterprise protective communications and CEM platform deals.
• Federal Signal: Federal Signal is a leading manufacturer of outdoor warning sirens and public safety alerting systems — directly competing with Genasys ACOUSTICS and LRAD outdoor hardware for municipal, dam, and civil defense deployments.
• OnSolve: OnSolve offers critical event management and mass notification software (CodeRED, MIR3) for government and enterprise — directly competing with Genasys Protect's multi-channel alerting capabilities.
• BlackBerry (AtHoc): BlackBerry AtHoc provides networked crisis communication and mass notification for government, defense, and enterprise — directly competing with Evertel and Genasys Protect for inter-agency secure communications.

Broad incumbents

• Honeywell: Honeywell's NOTIFIER and Connected Safety portfolios offer fire alarm, voice evacuation, and mass notification for industrial and commercial facilities — a broad incumbent with overlapping acoustic/notification capabilities for critical infrastructure customers Genasys serves.
• Motorola Solutions: Motorola Solutions offers Rave Alert mass notification, CommandCentral, and broader public-safety software suites — overlapping with Genasys Protect and Evertel for law enforcement and emergency management customers.

Emerging players

• Singlewire Software (InformaCast): Singlewire's InformaCast is a mass notification and emergency communication platform primarily serving K-12, higher-ed, and healthcare — adjacent overlap with Genasys Protect and Evertel in regulated verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/GenasysSpain
• YouTubeyoutube.com/channel/UCI21-WFohP2F2DKU2-eIx7A?view_as=subscriber
• Facebookfacebook.com/genasysinc
• LinkedInlinkedin.com/company/572930
• Instagraminstagram.com/genasysinc

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds5 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Genasys