Repos energy
Repos Energy is a Pune-based fuel-tech company that provides IoT-enabled, AI-powered fuel management solutions including doorstep diesel delivery, real-time analytics, digital payments, and credit to over 25,000 businesses and 2,500+ fuel retailers across 380+ Indian cities.
- Company typePrivate
- Founded2017
- HeadquartersPune, India
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Repos energy does
Repos Energy Private Limited is a Pune-based fuel-tech company founded in 2017 by Aditi Bhosale Walunj and Chetan Walunj that delivers an end-to-end fuel management platform combining IoT hardware, AI-driven analytics, doorstep fuel delivery, and digital payment infrastructure for commercial fuel consumers in India. The company operates across 380+ Indian cities, serves more than 25,000 businesses, and transacts approximately 2.5 crore litres of fuel per month through its platform. Its proprietary technology stack includes Repos IoT devices (smart fuel storage machines with geo-fencing and OTP-enabled procurement), the DATUM Diesel Analytics module (centralized dashboard for inventory, distribution, payment, and vehicle monitoring), and the Repos Pay credit and reconciliation layer. The company has additionally developed an AI-powered Autonomous Fuelling Solution integrating robotics, IoT, and digital payments, which was unveiled at VivaTech Paris 2026.
Repos monetizes through five revenue streams: SaaS subscriptions on the Repos OS platform with monthly prepaid billing and lock-in terms, IoT hardware sales (smart storage and dispensing equipment), transaction-based fees or margin on doorstep fuel deliveries, the Datum subscription service with Auto Pay facility, and embedded credit through Repos Pay. Products are tiered into Model Alpha (up to 10,000 litres/month), Model Beta (10,000-100,000 litres/month), and Model Gamma (over 100,000 litres/month). The go-to-market combines direct enterprise field sales targeting construction, manufacturing, logistics, power generation, healthcare, and data centre customers with a channel-based Fuelling Partner Program of more than 2,500 petrol pump dealers across IOCL, HPCL, and BPCL, supplemented by self-serve onboarding for smaller accounts. Named enterprise customers include VRL Logistics, Shapoorji Pallonji, VTP Realty, Big Bloc, Kleenage Products, and Shri Saraswati Karad Hospital.
Repos operates in a regulated environment where it holds a distinctive position as the company that collaborated with the Government of India to get the doorstep diesel delivery gazette passed, and it has subsequently signed an MoU with DPIIT in March 2026 to co-develop fuel-tech innovation frameworks. It holds 12 national and international patents across autonomous fuelling, diesel analytics, and IoT devices. The company has raised approximately $7.24M in disclosed funding with the late Ratan Tata participating as a two-time investor, and has received the National Startup Award from Prime Minister Narendra Modi, Forbes 40 Under 40, Fortune 40 Under 40, and the Green Energy Award from Nitin Gadkari. Its current revenue scale is inferred to fall within the $10M-$25M band based on 300M litres of annualized fuel throughput layered with SaaS, hardware, and credit revenue streams, though no direct revenue disclosure is available.
Repos energy firmographics
Firmographics- Name
- Repos energy
- Legal name
- Repos Energy Private Limited
- Website
- https://reposenergy.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Repos Energy is a Pune-based fuel-tech company that provides IoT-enabled, AI-powered fuel management solutions including doorstep diesel delivery, real-time analytics, digital payments, and credit to over 25,000 businesses and 2,500+ fuel retailers across 380+ Indian cities.
- Ownership category
- akta.pro rank
Repos energy industry classification
Industry- Product category
- Fuel Management Software
- NAICS
- Electric Power Generation (22111)
- SIC
- Electric Services (4911)
- akta.pro primary industry
- EV Fleet Charging & V2G Energy Management Platforms (EUAFAKAJ)
Keywords
Where Repos energy is headquartered
LocationHeadquarters
- HQ city
- Pune
- HQ country
- India
- HQ region
- Asia
Offices3 records
Markets served
Repos energy business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- SaaS Subscription - Repos OS Platform: Monthly subscription for the fuel management operating system covering procurement, operations, and payment modules. Includes IoT device access, dashboard, analytics, and support services.
- IoT Hardware Sales: Sale of proprietary IoT-enabled devices including smart fuel storage machines, dispensing equipment, and sensors for real-time monitoring.
- Fuel Delivery Transactions: Transaction fees or margin on fuel deliveries through the platform, supporting both conventional diesel and emerging energy sources.
- Datum Subscription Service: Recurring subscription service for Datum smart heavy fuel storage machine with Auto Pay facility, monthly prepaid billing cycle, and lock-in period terms.
- Repos Pay - Embedded Credit: Flexible credit powered by Repos Pay, enabling structured digital payments and credit terms for business customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Datum Subscription with Auto Pay facility |
| Unit Pricing | Monthly | Model Alpha - up to 10,000 L/month |
| Unit Pricing | Monthly | Model Beta - 10,000 to 100,000 L/month |
| Unit Pricing | Monthly | Model Gamma - above 100,000 L/month |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Repos energy product offering
Product offeringCore offering
Repos Energy operates a Total Fuel Management platform that combines IoT-enabled hardware, AI-powered analytics, and doorstep fuel delivery for businesses. The offering covers end-to-end fuel procurement, real-time inventory and consumption monitoring, automated distribution, and structured digital payments through its proprietary Repos OS platform, DATUM analytics, Repos IoT devices, and Repos Pay credit facility.
Product overview
Repos Energy offers an end-to-end fuel management platform called the Repos Fuelling Platform—a unified system for Total Fuel Management across procurement, operations, and payment. The platform integrates IoT hardware devices (Repos IoT), the DATUM Diesel Analytics module, and Repos Pay payment solutions. Products are tiered into Model Alpha, Beta, and Gamma based on monthly fuel consumption (up to 10,000L, 10,000-100,000L, and 100,000L+ respectively). The company also developed an AI-powered Autonomous Fuelling Solution combining robotics, IoT, and digital payments for unmanned fuel station operations.
Differentiator
Problem solved
Functional benefit
Brands
- DATUM: Diesel analytics IoT-enabled solution providing real-time data on diesel inventory and distribution with features including centralized dashboard, inventory management, order management, distribution monitoring, payment management, and vehicle monitoring.
- Repos OS
- Repos Pay
Products and services
- Repos Fuelling Platform A single unified SaaS platform for Total Fuel Management that covers procurement, operations, and payment processes for businesses running diesel and emerging fuels. Sold via monthly subscription alongside IoT hardware.
- DATUM Diesel Analytics First-of-its-kind IoT-enabled diesel analytics tool providing 360-degree visibility of on-ground diesel operations from procurement to consumption, with centralized dashboard, inventory, order, distribution, payment and vehicle monitoring.
- Repos IoT Devices Smart IoT-enabled hardware devices including fuel storage machines with geo-fencing, OTP-enabled procurement, leak and pilferage-proof operations, and real-time fleet visibility sensors.
- Repos Pay Digital payment solution offering flexible credit, structured repayment schedules, and automatic reconciliation, providing end-to-end payment transparency and control for business fuel purchases.
- Autonomous Fuelling Solution AI-powered system integrating IoT, robotics, and digital payment technologies to enable fuel stations to operate with minimal human intervention while supporting both conventional and emerging energy sources.
Quantifiable outcome
- 5-10% reduction in monthly fuelling costs
- +4 more outcomes
Companies that use Repos energy
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles5 records
Repos energy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature4 records
Repos energy partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and flagship.
- DPIIT (Department for Promotion of Industry and Internal Trade)coreRepos Energy signed an MoU with DPIIT to promote fuel-tech innovation and improve fuel logistics across India. The collaboration aims to foster a technology-driven ecosystem, enhance fuel logistics efficiency, enable collaboration in India's growing startup landscape, and support India's energy resilience. Both parties will co-host innovation challenges and hackathons, organize investor connect programmes, and facilitate pilot opportunities and market access for early-stage innovators. The MoU was signed on March 25, 2026.
- CumminsflagshipRepos Energy partnered with Cummins to conduct the Responsible Fuelling Summit 2026, a free virtual event targeting DG set operators. The collaboration focuses on ensuring DG sets keep running 24/7 through smart fuel management solutions, combining Cummins' power generation expertise with Repos's fuel intelligence platform.
- Border Roads OrganisationcoreRepos Energy designed and built fuel stations for the Border Roads Organisation and United Nations, representing significant government and international institutional partnerships for national infrastructure.
- Indian Oil Corporation (IOCL)coreRepos collaborates with Oil Marketing Companies (OMCs) including IOCL, with petrol pump dealers from IOCL participating in the Future of Fuelling workshop program.
- Hindustan Petroleum Corporation (HPCL)coreHPCL petrol pump dealers participate in Repos's Future of Fuelling program to grow their business operations.
Scale indicators8 records
Recent moves6 records
Expansion highlights7 records
Repos energy competitors and assessment
Company assessmentDirect peers
- FuelBuddy: Indian doorstep diesel delivery startup offering on-demand fuel delivery to commercial customers with similar B2B fleet and industrial focus as Repos Energy.
- Refex Industries: Diversified Indian company with doorstep fuel delivery operations serving industrial and commercial customers, directly competing in the same fuel-tech logistics space.
- Humsafar (Doorstep Diesel): Doorstep diesel delivery startup in India focused on commercial vehicle fleet fuelling, directly comparable to Repos's commercial vehicle segment.
- Pepfuels: Indian B2B doorstep diesel delivery startup targeting fleet operators and industrial customers with similar on-demand fuel delivery model.
Emerging players
- Locus: Indian logistics-tech platform providing fleet and route optimization software; adjacent to Repos's fleet fuel management and route optimization use cases for logistics customers.
- Fleetx.io: Indian fleet management SaaS platform offering fuel tracking, vehicle monitoring, and operational analytics for commercial fleets, partially overlapping Repos's fleet fuel management offering.
Broad incumbents
- Bharat Petroleum Corporation (BPCL): Major Indian OMC with petrol pump dealer network participating in Repos's Future of Fuelling workshops; broad incumbent with comparable downstream reach.
- Indian Oil Corporation (IOCL): India's largest OMC and fuel distributor; IOCL dealers participate in Repos's Fuelling Partner Program and IOCL is a strategic partner, while also being a potential broad incumbent in fuel logistics.
- Hindustan Petroleum Corporation (HPCL): Major Indian OMC whose petrol pump dealers participate in Repos's program; represents a large incumbent fuel distributor with overlapping digital initiatives.
Others
- Cummins India: Major DG set manufacturer partnered with Repos for the Responsible Fuelling Summit; adjacent ecosystem participant whose installed DG set base is a primary customer segment for Repos.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Repos energy social profiles
Digital presenceRepos energy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Repos energy leadership team
Management profileNumber of profiles
Profiles2 records
Repos energy funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Repos energy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Repos energy
What does Repos energy do?
Repos Energy operates a Total Fuel Management platform that combines IoT-enabled hardware, AI-powered analytics, and doorstep fuel delivery for businesses. The offering covers end-to-end fuel procurement, real-time inventory and consumption monitoring, automated distribution, and structured digital payments through its proprietary Repos OS platform, DATUM analytics, Repos IoT devices, and Repos Pay credit facility.
Is Repos energy a public or private company?
Repos energy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Repos energy founded?
Repos energy was founded in 2017. It employs 101 to 250 people.
Where is Repos energy based?
Repos energy is headquartered in Pune, India, in the Asia region.
How does Repos energy make money?
Five revenue lines are on record. SaaS Subscription - Repos OS Platform is the primary driver. The others are ioT Hardware Sales, fuel Delivery Transactions, datum Subscription Service and repos Pay - Embedded Credit.
Who are Repos energy's main competitors?
Direct peers on record are FuelBuddy, Refex Industries, Humsafar (Doorstep Diesel) and Pepfuels. Emerging players are Locus and Fleetx.io. Broad incumbents are Bharat Petroleum Corporation (BPCL), Indian Oil Corporation (IOCL) and Hindustan Petroleum Corporation (HPCL). Cummins India is listed as an others.
Does Repos energy have an API?
No public API is recorded for Repos energy.
What industry is Repos energy in?
Repos energy's product category is Fuel Management Software. Its primary akta.pro industry code is EUAFAKAJ, EV Fleet Charging & V2G Energy Management Platforms. Its NAICS code is 22111 and its SIC code is 4911.