TOM Medications
TOM Medications, operated by Innovation 6 AG, provides a free anonymous mobile medication-management app for chronic patients and offers B2B Insurance Portal and Pharma Insights services to Swiss health insurers and pharmaceutical companies.
- Company typePrivate
- Founded2020
- HeadquartersUster, Switzerland
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What TOM Medications does
TOM Medications, operated by Innovation 6 AG, is a Swiss digital-health company founded in 2020 and headquartered in Wermatswil, Switzerland. The company distributes a free, ad-free, anonymous mobile medication management app for iOS and Android that targets chronic disease patients managing multiple medications, with an average of eight medications tracked per user. The application combines daily push-notification reminders, a digital medicine cabinet for inventory and therapy management, barcode scanning against country-specific medication databases integrated with WHODrug Global, health-measurements and activity logging, and PDF health-report exports for sharing with clinicians. Multi-language support covers German, English, French, Italian, and Spanish, and data is stored encrypted on cloud servers in Germany (dogado GmbH), with app development performed by Austria-based bitsfabrik GmbH.
The business model blends a freemium consumer product with B2B data monetization. The B2C app is free and usable without account creation; a monthly premium subscription unlocks advanced features, while a paid Medi-Check medication interaction service is delivered through partner pharmacy TopPharm. On the B2B side, an Insurance Portal (krankenversicherungen.tommedications.com) supplies Swiss health insurers (Sanitas, Galenica, Sympany) with adherence data and cost-optimization insights, and a separate Pharma Insights (pharma.tommedications.com) platform serves pharmaceutical companies with patient surveys and adherence analytics. Ecosystem partnerships extend to telemedicine provider Medgate and the TopPharm pharmacy network. Operating scale includes 500,000+ customers, 30 million in-app interactions, a verified 83% medication adherence rate among chronic patients, and a 4.6 app-store rating.
TOM has raised approximately $4.76M across five disclosed funding rounds between 2019 and 2024, including a CHF 1.3 million round in January 2023 led by Galenica with Sanitas participating as both investor and channel partner; additional strategic investors include Sanitas Disruptive and the DayOne accelerator. Headcount sits between 11 and 50, and the company has announced plans to enter the German market while expanding B2B monetization channels.
TOM Medications firmographics
Firmographics- Name
- TOM Medications
- Legal name
- Innovation 6 AG
- Website
- https://tommedications.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TOM Medications, operated by Innovation 6 AG, provides a free anonymous mobile medication-management app for chronic patients and offers B2B Insurance Portal and Pharma Insights services to Swiss health insurers and pharmaceutical companies.
- Ownership category
- akta.pro rank
TOM Medications industry classification
Industry- Product category
- Digital Health Medication Management
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- Medication Adherence & Therapy Management Platforms (refills, reminders, MTM) (HLALAIAG)
- akta.pro secondary industries
- Pharmacy/Medication Management & Virtual MTM (Payer-Sponsored) (HLALACAK), Medication Therapy Management (MTM) & Clinical Pharmacy Services Tools (HLACAKAH), Virtual Pharmacy & Medication Management Integration Platforms (HLALABAL)
Keywords
Where TOM Medications is headquartered
LocationHeadquarters
- HQ city
- Uster
- HQ country
- Switzerland
- HQ region
- Europe
Offices4 records
Markets served
TOM Medications business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Freemium App Model: Core medication reminder and tracking features are free for all users. App generates revenue from premium upsells and premium subscriptions
- Premium Subscription: Subscription for premium features with annual/monthly billing. Cancellation possible up to 24 hours before renewal
- Medi-Check Fee: Paid medication check (Medi-Check) service conducted by TopPharm pharmacy partners, providing medication interaction analysis for a fee
- B2B Insurance Partnerships: Partnerships with health insurance companies (Sanitas, Galenica, Sympany) who may sponsor or recommend TOM to their members as part of adherence programs
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free medication management with reminders, cabinet, and tracking |
| Subscription | Monthly | Premium subscription with advanced features |
| Transaction based/ take rate | Others | Medi-Check medication interaction analysis |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
TOM Medications product offering
Product offeringCore offering
TOM Medications (operated by Innovation 6 AG) provides a free, ad-free, anonymous mobile medication management app that reminds users to take medications, tracks adherence, manages medication inventory, and monitors health measurements. The company offers a consumer-facing app plus dedicated B2B portals for health insurance companies and pharmaceutical firms to access adherence data and patient survey insights.
Product overview
TOM Medications, operated by Innovation 6 AG, offers a unified medication management ecosystem centered around the TOM App (core product) — a free, ad-free, anonymous mobile application for iOS and Android that provides daily medication reminders, digital medicine cabinet management, health measurements tracking, and PDF health report exports. The app integrates barcode scanning via country-specific medication databases (including WHODrug Global) to identify medications. The product portfolio includes the core TOM App as the primary consumer-facing product, with the Medi-Check paid add-on for medication interaction analysis by partner pharmacies. On the enterprise side, TOM offers an Insurance Portal for health insurers to access adherence data and cost insights, and Pharma Insights with patient survey capabilities for pharmaceutical companies. All products share the core medication management and adherence tracking infrastructure.
Differentiator
Problem solved
Functional benefit
Products and services
- TOM App (TOM Medications App) A free, ad-free, anonymous iOS and Android medication management app that sends daily push reminders, manages a digital medicine cabinet, tracks health measurements and activities, and exports PDF health reports. Designed for chronic disease patients managing multiple medications.
- TOM Premium Subscription Paid premium subscription unlocking advanced features within the TOM App, with monthly billing and auto-renewal.
- TOM Medi-Check A fee-based medication interaction check service delivered through the TOM app by partner pharmacy TopPharm, analyzing potential problems with medication combinations and allergy conflicts for individual users.
- Insurance Portal (Für Versicherungen) A dedicated B2B portal for health insurance companies offering access to medication adherence data, cost optimization insights, and the Adhärenz- und Medi-Check-Programm for insured members.
- Pharma Insights A B2B analytics platform for pharmaceutical companies providing patient survey data, patient reported outcomes, and medication adherence insights drawn from the TOM user base.
- Patient Surveys with TOM (Patientenumfragen für Pharmaunternehmen) A patient survey service enabling pharmaceutical companies and partners to conduct anonymous patient reported outcomes surveys with TOM's user base of chronic disease patients for research and real-world evidence purposes.
Quantifiable outcome
- 83% medication adherence rate among chronic patients using TOM app
- +3 more outcomes
Companies that use TOM Medications
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
TOM Medications technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature7 records
TOM Medications partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- SympanycoreHealth insurance partnership offering adherence and medication check program (Adhärenz- und Medi-Check-Programm) in the TOM app for Sympany insured members.
- TopPharm Apotheke Witikon AGcoreSwiss pharmacy partner providing Medi-Check service through TOM app. Conducts medication interaction analysis and medication reviews for TOM users for a fee.
- Medgate AGcoreSwiss telemedicine provider enabling TOM users to contact doctors for prescriptions. Integration allows ordering medications through TOM app.
- WHODrug GlobalcoreWorld Health Organization drug classification database integrated into TOM for medication identification and country-specific medication databases.
- bitsfabrik GmbHcoreApp development partner based in Austria responsible for building and maintaining the TOM Medications mobile application.
- dogado GmbHcoreCloud hosting service provider based in Germany where TOM stores user data in encrypted databases.
- Swiss Healthcare StartupsminorSwiss healthcare startup ecosystem organization providing networking and marketing support for TOM in the Swiss health tech community.
- Digital SwitzerlandminorSwiss digital innovation organization supporting TOM through ecosystem visibility and digital health initiatives.
- Digital Hub Chemistry HealthminorSwiss digital health hub connecting TOM with chemistry and healthcare industry partners in the region.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
TOM Medications competitors and assessment
Company assessmentDirect peers
- Pillsy: Medication adherence app combining reminders with optional smart pill bottle hardware. Comparable on reminders, refill tracking, and adherence analytics features.
- MyTherapy: Munich-based medication management app with reminders, intake tracking and adherence reports. Closest direct functional competitor, particularly relevant as TOM enters the German market.
- Medisafe: Global medication adherence platform with reminders, interaction checks, and pharma partnerships. Direct competitor across consumer adherence, B2B payer programs, and pharma insights.
- Mango Health: US medication adherence app combining reminders with rewards and condition management. Comparable on consumer engagement model and pharma-sponsored patient support programs.
- CareZone: Medication management app with reminders, refill tracking, and PDF health reports. Strong product-level overlap with TOM's medicine cabinet, reminders, and doctor-shareable reporting features.
- Pill Reminder (Sergio Licea): Widely used free medication reminder app on Android/iOS. Direct baseline competitor in the consumer reminder category where TOM must continue to differentiate.
- Dosecast: Long-standing medication reminder and adherence tracking app for consumers and providers. Comparable feature set on reminders, history, and flexible scheduling.
Broad incumbents
- Ada Health: Broader consumer digital health platform with symptom assessment and care navigation. Represents the type of broader platform that could bundle adherence features and pressure consumer apps like TOM.
Regional players
- DocMorris: European online pharmacy and prescription delivery platform with adjacent chronic-care and adherence services. Comparable as a Swiss/European pharmacy-distribution peer TOM could partner with or compete against.
Others
- Medgate: Swiss telemedicine provider already integrated with TOM for prescription workflows. Adjacent ecosystem participant showing how TOM pairs with virtual care providers in Switzerland.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
TOM Medications social profiles
Digital presenceTOM Medications compliance and trust
Trust signalCompliance2 records
TOM Medications financial estimates
Financial estimateRevenue estimate
Valuation estimate
TOM Medications leadership team
Management profileNumber of profiles
Profiles2 records
TOM Medications funding detail
Funding detailFunding overview
Funding rounds5 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TOM Medications M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TOM Medications
What does TOM Medications do?
TOM Medications (operated by Innovation 6 AG) provides a free, ad-free, anonymous mobile medication management app that reminds users to take medications, tracks adherence, manages medication inventory, and monitors health measurements. The company offers a consumer-facing app plus dedicated B2B portals for health insurance companies and pharmaceutical firms to access adherence data and patient survey insights.
Is TOM Medications a public or private company?
TOM Medications is a private company. It is classified as venture growth investor backed and is currently operating.
When was TOM Medications founded?
TOM Medications was founded in 2020. It employs 11 to 50 people.
Where is TOM Medications based?
TOM Medications is headquartered in Uster, Switzerland, in the Europe region.
How does TOM Medications make money?
Four revenue lines are on record. Freemium App Model is the primary driver. The others are premium Subscription, medi-Check Fee and B2B Insurance Partnerships.
Who are TOM Medications's main competitors?
Direct peers on record are Pillsy, MyTherapy, Medisafe, Mango Health, CareZone, Pill Reminder (Sergio Licea) and Dosecast. Ada Health is listed as a broad incumbent. DocMorris is listed as a regional player. Medgate is listed as an others.
Does TOM Medications have an API?
No public API is recorded for TOM Medications.
What industry is TOM Medications in?
TOM Medications's product category is Digital Health Medication Management. Its primary akta.pro industry code is HLALAIAG, Medication Adherence & Therapy Management Platforms (refills, reminders, MTM), with a secondary code of HLALACAK, Pharmacy/Medication Management & Virtual MTM (Payer-Sponsored). Its SIC code is 8000.