Crescent Canna
Crescent Canna is a New Orleans-based, privately held cannabis company that sells federally legal, hemp-derived THC beverages (Crescent 9, Ellora), gummies, and isolate powders to adults 21+ through its DTC e-commerce site and 8,500+ retail locations across 20+ U.S. states.
- Company typePrivate
- Founded2019
- HeadquartersNew Orleans, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Crescent Canna does
Crescent Canna (legal entity Crescent Distributions NC, LLC) is a New Orleans-based, privately held cannabis consumer-products company founded in 2019 that manufactures and distributes federally legal, hemp-derived THC products nationwide. Its portfolio is anchored by the Crescent 9 THC Seltzer line — claimed to be the No. 1 THC-infused beverage brand in U.S. grocery, liquor, and convenience stores — and extends to the Ellora THC-Infused Spirit Alternative, Canna Moons gummies, THC Sleep Gummies, Meteor Bites cereal bars, high-potency 100mg gummies, and CBD/CBG/CBN isolate powders. Product formulation relies on a proprietary nanoemulsion technology that breaks cannabinoids into their smallest particle form, producing a claimed 15-minute onset versus 30-90 minutes for traditional edibles; all SKUs are independently tested at ISO 17025-accredited laboratories for potency, pesticides, heavy metals, residual solvents, and microbes.
The business operates a dual-channel go-to-market. Direct-to-consumer e-commerce through crescentcanna.com ships adult-use THC products to all U.S. states except Idaho, with age-gating at checkout, $5 flat-rate or free shipping over $99, and gift-card and free-sample acquisition offers. Wholesale distribution places Crescent 9 in 8,500+ authorized retail locations across 20+ states, with anchor partners including Total Wine & More, Winn-Dixie, Circle K, and The Fresh Market, plus on-premise placement in bars and music venues such as Bayou Boogaloo, Pilgrimage Music Festival, and NOLA Funk Fest. Pricing is unit-based across potencies from 5mg to 100mg THC (seltzer packs $55-$450, gummies $20-$150, isolate powders $8-$1,100), and a 15% commission affiliate program supplements paid and organic acquisition. Federal legality rests on 2018 Farm Bill compliance (less than 0.3% Delta-9 THC by dry weight), a structural advantage currently under threat from the pending Hemp Planting Predictability Act, which industry groups warn could eliminate 95% of the $28.4 billion hemp-derived THC category by November 12, 2026.
Crescent Canna firmographics
Firmographics- Name
- Crescent Canna
- Legal name
- Crescent Distributions NC, LLC
- Website
- https://crescentcanna.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Crescent Canna is a New Orleans-based, privately held cannabis company that sells federally legal, hemp-derived THC beverages (Crescent 9, Ellora), gummies, and isolate powders to adults 21+ through its DTC e-commerce site and 8,500+ retail locations across 20+ U.S. states.
- Ownership category
- akta.pro rank
Crescent Canna industry classification
Industry- Product category
- Hemp-Derived THC Beverages and Edibles
- NAICS
- Tobacco, Electronic Cigarette, and Other Smoking Supplies Retailers (459991), Food (Health) Supplement Retailers (456191), Tobacco Product and Electronic Cigarette Merchant Wholesalers (42494)
- SIC
- Retail-Drug Stores And Proprietary Stores (5912), Medicinal Chemicals & Botanical Products (2833)
- akta.pro primary industry
- Hemp-Derived Delta-8/Delta-9/THC-A Specialty Retail (Where Legal) (CRANAHAD)
- akta.pro secondary industries
- CBD/Hemp Wellness & Supplements Retail (CRANAHAC), Cannabis Accessories & Ancillary Products Wholesale (Vapes, Packaging, Hardware) (CRAOAIAH)
Keywords
Where Crescent Canna is headquartered
LocationHeadquarters
- HQ city
- New Orleans
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Crescent Canna business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D
Revenue model
- Direct E-commerce Sales: Primary revenue stream through crescentcanna.com website sales of THC drinks, gummies, chocolates, and cannabis powders to consumers aged 21+. Standard free shipping over $99 and $5 flat-rate shipping options, delivered via USPS Ground Advantage in 3-7 business days.
- Wholesale Distribution: Revenue through authorized wholesale and distribution partners, including grocery stores, liquor stores, convenience stores, and bars across 20+ states. Products sold through retail partners at physical store locations.
- Affiliate Program: 15% commission revenue share for affiliates who refer customers to the brand, with 30-day cookie duration for tracking referrals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | THC Drinks - 5mg potency for beginners |
| Unit Pricing | Pay-as-you-go | THC Drinks - 10mg potency for casual consumers |
| Unit Pricing | Pay-as-you-go | THC Drinks - 20mg potency for experienced consumers |
| Unit Pricing | Pay-as-you-go | THC Drinks - 50mg potency for highest tolerance consumers |
| Unit Pricing | Pay-as-you-go | THC Gummies - Various potencies |
| Unit Pricing | Pay-as-you-go | CBD Isolate Powder - Bulk pricing available |
| Unit Pricing | Pay-as-you-go | Shipping options |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Crescent Canna product offering
Product offeringCore offering
Crescent Canna manufactures and sells federally legal, hemp-derived THC consumer products under brands including Crescent 9 THC Seltzer and Ellora THC Spirit Alternative, THC edibles (gummies, sleep gummies, cereal bars), and cannabis isolate powders (CBD, CBG, CBN, full-spectrum). Products are sold direct-to-consumer via crescentcanna.com with nationwide shipping and through 8,500+ authorized retail locations across 20+ U.S. states. The flagship Crescent 9 THC Seltzer is positioned as the No. 1 THC-infused beverage brand in U.S. grocery, liquor, and convenience stores.
Product overview
Crescent Canna is a provider of premium, federally legal hemp-derived THC products including two beverage brands (Crescent 9 THC Seltzer and Ellora THC-Infused Spirit Alternative), THC edibles (Canna Moons gummies, THC Sleep Gummies, Meteor Bites cereal bars, and 100 mg Max THC Gummies), and cannabis isolate powders (CBD, CBG, CBN, and Full-Spectrum). The flagship product, Crescent 9 THC Seltzer, is the No. 1 selling THC beverage in U.S. retail stores, available in potencies from 5 mg to 50 mg THC. Products are sold through the company's e-commerce website and a network of 8,500+ authorized retail locations across 20+ states. The company also offers an affiliate program and wholesale distribution opportunities.
Differentiator
Problem solved
Functional benefit
Brands
- Crescent 9 THC Seltzer: The company's flagship THC beverage brand, described as the No. 1 THC-infused beverage brand in the country. Available in multiple potencies (5mg, 10mg, 20mg, 50mg) and flavors.
- Ellora THC-Infused Spirit Alternative
- Canna Moons
- Meteor Bites
Products and services
- Crescent 9 THC Seltzer Award-winning hemp-derived THC seltzer available in 5 mg, 10 mg, 20 mg, and 50 mg potencies with flavors including Tropical, Ginger Lemonade, Sour Watermelon, Raspberry Lime, Grape Lemonade, Strawberry Lemonade, and Passion Punch. Uses nanoemulsion technology for 15-minute onset. For adults 21+.
- Ellora THC-Infused Spirit Alternative THC-infused spirit alternative beverage brand available in 5 mg, 10 mg, and 20 mg potencies, positioned as an alcohol alternative experience for adults 21+.
- Canna Moons THC Gummies Delta-9 THC gummies available in 5 mg, 8 mg, 12 mg, and 25 mg per gummy potencies, in flavors including Cherry, Mango, Lime, Watermelon, Strawberry, Pink Lemonade, Grape, and Peach. For adults 21+.
- THC Sleep Gummies Indica THC sleep gummies combining THC, CBD, and CBN for deeper sleep, available in 25 mg and 50 mg potencies with Mint and Passionfruit flavors. For adults 21+.
- Meteor Bites THC Cereal Bars THC cereal bars containing 25 mg THC and 2.5 mg CBD per bar, made with fruity cereal and marshmallows. For adults 21+.
- 100 mg Max THC Gummies Maximum potency THC gummies with 100 mg THC per gummy in Lemon, Blue Raspberry, and other flavors, available in single or 10-gummy packs. For experienced adult consumers.
- CBD Isolate Powder Pure CBD isolate powder exceeding 99% purity with zero THC, extracted from US-grown hemp, lab-tested, available in sizes from 1 gram to 2 KG. Bulk pricing available for quantities over 5 kg.
- CBG Isolate Powder Pure CBG (cannabigerol) isolate powder with zero THC content, sold in bulk sizes.
- CBN Isolate Powder Pure CBN (cannabinol) isolate powder with zero THC content, sold in bulk sizes.
- Full-Spectrum CBD Powder
Quantifiable outcome
- 77% of THC beverage consumers reported drinking less alcohol
- +5 more outcomes
Companies that use Crescent Canna
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Crescent Canna technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Crescent Canna partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights5 records
Crescent Canna competitors and assessment
Company assessmentDirect peers
- Wana Brands: One of the largest cannabis-infused edible brands in the U.S., with broad SKU breadth in gummies and soft chews. Comparable to the Canna Moons and Sleep Gummies ranges.
- Artet: THC- and CBD-infused cocktail alternative beverage brand targeting social occasions and hospitality channels. Overlaps Crescent's Ellora spirit alternative positioning.
- Cycling Frog: Hop-infused THC seltzer and edible brand positioned as an alcohol alternative. Direct head-to-head competitor to Crescent 9 in the hemp-derived THC beverage category across DTC and retail channels.
- Kiva Confections: Premium cannabis-infused edibles (chocolate, gummies, mints) sold through licensed dispensaries. Comparable positioning to Crescent Canna's premium, lab-tested edible portfolio.
- Mollo: Hemp-derived THC beverage brand focused on cocktail-style formats. Competes with Crescent 9 and Ellora in the alcohol-alternative beverage niche.
- Lord Jones: Premium CBD and THC-infused gummies, mints, and topicals marketed via premium positioning. Comparable on premium edible product strategy and lab-tested positioning.
- Cann: Low-dose THC social tonic marketed explicitly as an alcohol alternative with nationwide distribution. Closest brand-positioning competitor to Crescent 9 in the hemp-derived beverage segment.
- Wyld: Real-fruit-infused THC gummies and seltzers with national retail distribution. Direct competitor across the edible product line (vs. Canna Moons and Meteor Bites) and beverage line.
- Hiyo: Fast-acting THC seltzer brand built around social/recreational use cases with strong DTC distribution. Competes directly with Crescent 9 for the alcohol-replacement occasion.
Emerging players
- Recess / Daytrip: THC and CBD sparkling water brand focused on the alcohol-alternative occasion. Comparable hemp-derived beverage competitor with growing retail distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Crescent Canna social profiles
Digital presenceCrescent Canna compliance and trust
Trust signalCompliance2 records
Crescent Canna financial estimates
Financial estimateRevenue estimate
Valuation estimate
Crescent Canna leadership team
Management profileNumber of profiles
Profiles2 records
Crescent Canna funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Crescent Canna M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Crescent Canna
What does Crescent Canna do?
Crescent Canna manufactures and sells federally legal, hemp-derived THC consumer products under brands including Crescent 9 THC Seltzer and Ellora THC Spirit Alternative, THC edibles (gummies, sleep gummies, cereal bars), and cannabis isolate powders (CBD, CBG, CBN, full-spectrum). Products are sold direct-to-consumer via crescentcanna.com with nationwide shipping and through 8,500+ authorized retail locations across 20+ U.S. states. The flagship Crescent 9 THC Seltzer is positioned as the No. 1 THC-infused beverage brand in U.S. grocery, liquor, and convenience stores.
Is Crescent Canna a public or private company?
Crescent Canna is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Crescent Canna founded?
Crescent Canna was founded in 2019. It employs 11 to 50 people.
Where is Crescent Canna based?
Crescent Canna is headquartered in New Orleans, United States, in the North America region.
How does Crescent Canna make money?
Three revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are wholesale Distribution and affiliate Program.
Who are Crescent Canna's main competitors?
Direct peers on record are Wana Brands, Artet, Cycling Frog, Kiva Confections, Mollo, Lord Jones, Cann, Wyld and Hiyo. Recess / Daytrip is listed as an emerging player.
Does Crescent Canna have an API?
No public API is recorded for Crescent Canna.
What industry is Crescent Canna in?
Crescent Canna's product category is Hemp-Derived THC Beverages and Edibles. Its primary akta.pro industry code is CRANAHAD, Hemp-Derived Delta-8/Delta-9/THC-A Specialty Retail (Where Legal), with a secondary code of CRANAHAC, CBD/Hemp Wellness & Supplements Retail. Its NAICS code is 459991 and its SIC code is 5912.