Crescent Canna

What Crescent Canna does

Crescent Canna (legal entity Crescent Distributions NC, LLC) is a New Orleans-based, privately held cannabis consumer-products company founded in 2019 that manufactures and distributes federally legal, hemp-derived THC products nationwide. Its portfolio is anchored by the Crescent 9 THC Seltzer line — claimed to be the No. 1 THC-infused beverage brand in U.S. grocery, liquor, and convenience stores — and extends to the Ellora THC-Infused Spirit Alternative, Canna Moons gummies, THC Sleep Gummies, Meteor Bites cereal bars, high-potency 100mg gummies, and CBD/CBG/CBN isolate powders. Product formulation relies on a proprietary nanoemulsion technology that breaks cannabinoids into their smallest particle form, producing a claimed 15-minute onset versus 30-90 minutes for traditional edibles; all SKUs are independently tested at ISO 17025-accredited laboratories for potency, pesticides, heavy metals, residual solvents, and microbes.

The business operates a dual-channel go-to-market. Direct-to-consumer e-commerce through crescentcanna.com ships adult-use THC products to all U.S. states except Idaho, with age-gating at checkout, $5 flat-rate or free shipping over $99, and gift-card and free-sample acquisition offers. Wholesale distribution places Crescent 9 in 8,500+ authorized retail locations across 20+ states, with anchor partners including Total Wine & More, Winn-Dixie, Circle K, and The Fresh Market, plus on-premise placement in bars and music venues such as Bayou Boogaloo, Pilgrimage Music Festival, and NOLA Funk Fest. Pricing is unit-based across potencies from 5mg to 100mg THC (seltzer packs $55-$450, gummies $20-$150, isolate powders $8-$1,100), and a 15% commission affiliate program supplements paid and organic acquisition. Federal legality rests on 2018 Farm Bill compliance (less than 0.3% Delta-9 THC by dry weight), a structural advantage currently under threat from the pending Hemp Planting Predictability Act, which industry groups warn could eliminate 95% of the $28.4 billion hemp-derived THC category by November 12, 2026.

Name

Crescent Canna

Legal name

Crescent Distributions NC, LLC

Website

https://crescentcanna.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Crescent Canna is a New Orleans-based, privately held cannabis company that sells federally legal, hemp-derived THC beverages (Crescent 9, Ellora), gummies, and isolate powders to adults 21+ through its DTC e-commerce site and 8,500+ retail locations across 20+ U.S. states.

Ownership category

akta.pro rank

Product category

Hemp-Derived THC Beverages and Edibles

NAICS

Tobacco, Electronic Cigarette, and Other Smoking Supplies Retailers (459991), Food (Health) Supplement Retailers (456191), Tobacco Product and Electronic Cigarette Merchant Wholesalers (42494)

SIC

Retail-Drug Stores And Proprietary Stores (5912), Medicinal Chemicals & Botanical Products (2833)

akta.pro primary industry

Hemp-Derived Delta-8/Delta-9/THC-A Specialty Retail (Where Legal) (CRANAHAD)

akta.pro secondary industries

CBD/Hemp Wellness & Supplements Retail (CRANAHAC), Cannabis Accessories & Ancillary Products Wholesale (Vapes, Packaging, Hardware) (CRAOAIAH)

Keywords

• Hemp-derived THC beverages
• THC edibles
• Cannabis isolate powders
• CBD consumer products
• Alcohol alternative drinks

Headquarters

HQ city

New Orleans

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D

Revenue model

1. Direct E-commerce Sales: Primary revenue stream through crescentcanna.com website sales of THC drinks, gummies, chocolates, and cannabis powders to consumers aged 21+. Standard free shipping over $99 and $5 flat-rate shipping options, delivered via USPS Ground Advantage in 3-7 business days.
2. Wholesale Distribution: Revenue through authorized wholesale and distribution partners, including grocery stores, liquor stores, convenience stores, and bars across 20+ states. Products sold through retail partners at physical store locations.
3. Affiliate Program: 15% commission revenue share for affiliates who refer customers to the brand, with 30-day cookie duration for tracking referrals.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Crescent Canna manufactures and sells federally legal, hemp-derived THC consumer products under brands including Crescent 9 THC Seltzer and Ellora THC Spirit Alternative, THC edibles (gummies, sleep gummies, cereal bars), and cannabis isolate powders (CBD, CBG, CBN, full-spectrum). Products are sold direct-to-consumer via crescentcanna.com with nationwide shipping and through 8,500+ authorized retail locations across 20+ U.S. states. The flagship Crescent 9 THC Seltzer is positioned as the No. 1 THC-infused beverage brand in U.S. grocery, liquor, and convenience stores.

Product overview

Crescent Canna is a provider of premium, federally legal hemp-derived THC products including two beverage brands (Crescent 9 THC Seltzer and Ellora THC-Infused Spirit Alternative), THC edibles (Canna Moons gummies, THC Sleep Gummies, Meteor Bites cereal bars, and 100 mg Max THC Gummies), and cannabis isolate powders (CBD, CBG, CBN, and Full-Spectrum). The flagship product, Crescent 9 THC Seltzer, is the No. 1 selling THC beverage in U.S. retail stores, available in potencies from 5 mg to 50 mg THC. Products are sold through the company's e-commerce website and a network of 8,500+ authorized retail locations across 20+ states. The company also offers an affiliate program and wholesale distribution opportunities.

Differentiator

Problem solved

Functional benefit

Brands

• Crescent 9 THC Seltzer: The company's flagship THC beverage brand, described as the No. 1 THC-infused beverage brand in the country. Available in multiple potencies (5mg, 10mg, 20mg, 50mg) and flavors.
• Ellora THC-Infused Spirit Alternative
• Canna Moons
• Meteor Bites

Products and services

• Crescent 9 THC Seltzer Award-winning hemp-derived THC seltzer available in 5 mg, 10 mg, 20 mg, and 50 mg potencies with flavors including Tropical, Ginger Lemonade, Sour Watermelon, Raspberry Lime, Grape Lemonade, Strawberry Lemonade, and Passion Punch. Uses nanoemulsion technology for 15-minute onset. For adults 21+.
• Ellora THC-Infused Spirit Alternative THC-infused spirit alternative beverage brand available in 5 mg, 10 mg, and 20 mg potencies, positioned as an alcohol alternative experience for adults 21+.
• Canna Moons THC Gummies Delta-9 THC gummies available in 5 mg, 8 mg, 12 mg, and 25 mg per gummy potencies, in flavors including Cherry, Mango, Lime, Watermelon, Strawberry, Pink Lemonade, Grape, and Peach. For adults 21+.
• THC Sleep Gummies Indica THC sleep gummies combining THC, CBD, and CBN for deeper sleep, available in 25 mg and 50 mg potencies with Mint and Passionfruit flavors. For adults 21+.
• Meteor Bites THC Cereal Bars THC cereal bars containing 25 mg THC and 2.5 mg CBD per bar, made with fruity cereal and marshmallows. For adults 21+.
• 100 mg Max THC Gummies Maximum potency THC gummies with 100 mg THC per gummy in Lemon, Blue Raspberry, and other flavors, available in single or 10-gummy packs. For experienced adult consumers.
• CBD Isolate Powder Pure CBD isolate powder exceeding 99% purity with zero THC, extracted from US-grown hemp, lab-tested, available in sizes from 1 gram to 2 KG. Bulk pricing available for quantities over 5 kg.
• CBG Isolate Powder Pure CBG (cannabigerol) isolate powder with zero THC content, sold in bulk sizes.
• CBN Isolate Powder Pure CBN (cannabinol) isolate powder with zero THC content, sold in bulk sizes.
• Full-Spectrum CBD Powder

Quantifiable outcome

• 77% of THC beverage consumers reported drinking less alcohol
• +5 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wana Brands: One of the largest cannabis-infused edible brands in the U.S., with broad SKU breadth in gummies and soft chews. Comparable to the Canna Moons and Sleep Gummies ranges.
• Artet: THC- and CBD-infused cocktail alternative beverage brand targeting social occasions and hospitality channels. Overlaps Crescent's Ellora spirit alternative positioning.
• Cycling Frog: Hop-infused THC seltzer and edible brand positioned as an alcohol alternative. Direct head-to-head competitor to Crescent 9 in the hemp-derived THC beverage category across DTC and retail channels.
• Kiva Confections: Premium cannabis-infused edibles (chocolate, gummies, mints) sold through licensed dispensaries. Comparable positioning to Crescent Canna's premium, lab-tested edible portfolio.
• Mollo: Hemp-derived THC beverage brand focused on cocktail-style formats. Competes with Crescent 9 and Ellora in the alcohol-alternative beverage niche.
• Lord Jones: Premium CBD and THC-infused gummies, mints, and topicals marketed via premium positioning. Comparable on premium edible product strategy and lab-tested positioning.
• Cann: Low-dose THC social tonic marketed explicitly as an alcohol alternative with nationwide distribution. Closest brand-positioning competitor to Crescent 9 in the hemp-derived beverage segment.
• Wyld: Real-fruit-infused THC gummies and seltzers with national retail distribution. Direct competitor across the edible product line (vs. Canna Moons and Meteor Bites) and beverage line.
• Hiyo: Fast-acting THC seltzer brand built around social/recreational use cases with strong DTC distribution. Competes directly with Crescent 9 for the alcohol-replacement occasion.

Emerging players

• Recess / Daytrip: THC and CBD sparkling water brand focused on the alcohol-alternative occasion. Comparable hemp-derived beverage competitor with growing retail distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/crescentcanna

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crescent Canna