Septeo Hospitality

What Septeo Hospitality does

Septeo Hospitality, formerly Sequoiasoft, is a French vertical SaaS provider that develops proprietary management and reservation software for hospitality, outdoor accommodation (camping), restaurant, and wellness (spa, thalassotherapy, thermal) professionals. The company operates four business units, Hospitality, HPA/Camping, Restauration, and Bien-être, and positions itself as the only French vendor covering the full guest journey from online booking to check-out within a single product platform. Headquartered in Sophia Antipolis with seven offices across France and one in Barcelona, it serves approximately 7,000 establishments across 28 countries.

The product portfolio centers on Asterio, a 100% cloud-based, multi-property, multi-vertical PMS for hotels, restaurants and spas, supplemented by specialized solutions: Winhôtel neo and CBP Hôtel for independent hotels, Resalys and eSeason for campsites and tourist residences, Winrestau and CBP Restaurant for restaurants, and Nymphea with its E-Nymphea online booking add-on for spas and thalassotherapy centers. The platform integrates with major distribution and payments partners including Airbnb, Booking.com, TravelClick, SiteMinder, eRevMax (covering 350+ OTAs), Verifone, Worldline, and Experian Marketing Services. In 2026 the company launched Witbooking AI, an AI-powered booking engine for personalized direct-channel reservations that won the Food Hotel Tech 2026 Innovation Award. The portfolio is completed by web agency services and acquired brands Thelis (camping), Homing, and Master Camping (Iberian camping).

Septeo Hospitality generates revenue primarily through recurring software subscriptions across its PMS and management solutions, supplemented by professional services (implementation, training, support) and complementary hardware sales (POS terminals). The company sells direct via website-driven demo requests and field sales, and indirectly through preferred-vendor relationships with French voluntary hotel chains including The Originals (500+ members), Logis Hôtels, Relais & Châteaux, Brit Hotel, and Citotel, alongside technology distribution via channel managers. Headcount sits at roughly 420 in the hospitality division (3,600 across Septeo Group), and the company operates as a subsidiary of Septeo Group following its September 2023 acquisition, which targets European leadership in hospitality software.

Name

Septeo Hospitality

Legal name

Septeo Hospitality Solutions

Website

https://www.sequoiasoft.com/en/

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

251–500 employees

Short description

Septeo Hospitality is a French SaaS provider of management and reservation software for hotels, campsites, restaurants and spas, serving 7,000+ establishments across 28 countries through its cloud-based Asterio platform and vertical-specific products.

Ownership category

akta.pro rank

Product category

Hospitality Management Software

NAICS

Traveler Accommodation (7211), Travel Agencies (561510)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

Direct Booking Platforms & Booking Engines for Hosts/Managers (THAMALAE)

Keywords

• Hospitality management software
• Property management system
• Hotel booking software
• Campsite management software
• Spa wellness software

Headquarters

HQ city

Biot

HQ country

France

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Software Licensing: Subscription-based software licenses for PMS and management solutions across hospitality, restaurant, wellness and outdoor accommodation verticals. Pricing likely varies by property size, number of modules, and deployment type (cloud vs. on-premise).
2. Professional Services: Implementation, setup, training, and support services for software deployment as evidenced by separate CGV documents for Services, Support and Assistance, and Training.
3. Hardware Sales: Sale of complementary hardware including POS terminals, with separate Conditions Générales de Vente for Matériel (Hardware).

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Septeo Hospitality develops and sells proprietary cloud-based management and commercial software for hospitality professionals across four verticals: hotels/tourist residences/holiday villages, restaurants, campsites and outdoor accommodation, and spas/thalassotherapy/thermal facilities. Its solutions cover the entire guest journey from online booking through check-out, including property management, channel management, POS, and spa scheduling. The portfolio includes Asterio, Winhôtel neo, Resalys, eSeason, Winrestau, CBP, Nymphea, E-Nymphea and the Witbooking AI engine, complemented by acquired brands Homing, Thelis and Master Camping.

Product overview

Septeo Hospitality (formerly Sequoiasoft) operates as a multi-product hospitality software platform organized around four core business segments: Hospitality (hotels, residences, holiday villages), HPA/Camping (campings, outdoor accommodation), Restauration (restaurants), and Bien-être (spas, thalassotherapy, thermal activities). The company offers a portfolio of proprietary solutions covering the entire customer journey from online booking to check-out. Core products include Asterio (cloud-based multi-profession PMS), Winhôtel neo (hotel management), Resalys/eSeason (campsite and outdoor accommodation management), Winrestau (restaurant management), and Nymphea/E-Nymphea (spa and wellness management). The portfolio is supplemented by acquired brands including Thelis, Homing, and Master Camping, plus web agency and support services. In 2026, the company launched Witbooking AI, an AI-powered booking engine for personalizing hotel booking journeys.

Differentiator

Problem solved

Functional benefit

Products and services

• Asterio Cloud-based, 100% web-based, multi-business, multi-site Property Management System (PMS) for hotels, restaurants and spas, enabling management of hotel, restaurant and spa operations with one tool, featuring tablet-based mobility, remote bill display and online check-in capabilities.
• Winhôtel neo Hotel management software for independent hoteliers with PMS functionality, statistics module with Excel export, SMS booking confirmation, and connectivity to channel managers and OTAs.
• Resalys Booking, marketing and operating software (PMS and Central Reservation System) for campsite groups, tourist residences and holiday villages, with online check-in, multi-currency support and integrated distribution.
• CBP Hôtel Hotel Property Management System for managing reservations, front desk operations and guest management.
• eSeason Marketing and management software for campsites and outdoor accommodation, adapted for both independent and group-owned sites.
• Winrestau Restaurant management solution with till software, reservation management, table service, order management, automatic accounting transfer, kitchen printer integration and intelligent payment method management.
• CBP Restaurant Restaurant management software handling restaurant operations and point-of-sale functionality.
• Nymphea 360° management software for spas, thalassotherapy, thermal and wellness activities covering appointments, customer relationships, gift vouchers, loyalty points, stock, billing and online booking, with ScanGuest scanner integration for guest welcome.
• E-Nymphea Online booking solution for spas connected to Nymphea, allowing real-time online marketing of treatments, rituals and gift vouchers with mobile-optimized ergonomics.
• Witbooking AI AI-powered booking engine that uses artificial intelligence to personalize hotel booking journeys in real time for lodging providers, focused on improving direct channel performance and conversion.
• Web Agency Web agency services offering creation of high-performance custom websites for hotels, outdoor accommodation, restaurants and spas with 35 years of experience.
• Services associés Associated services including support and assistance, training, and software installation and setup services.
• Master Camping PMS technologies, booking engines and access control systems for campsites, serving over 250 establishments in the Iberian market; acquired brand retained within Septeo Hospitality portfolio.
• Thelis Outdoor accommodation software acquired by Sequoiasoft to strengthen its position in the camping and outdoor accommodation market segment; retained as a brand in the Septeo Hospitality portfolio.
• Homing Hotel management software previously part of acquired company ADN-informatique, now integrated into the Septeo Hospitality portfolio as a retained brand.

Quantifiable outcome

• Over 7,000 establishments equipped across Europe
• +1 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

AI capability2 records

Feature8 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Master CampingcoreStrategic or Co-development Partner · 10 April 2022Acquisition of Master Camping, a major player in management, marketing and access control systems for Iberian campsites with 30+ years experience serving 300+ clients. Confirms Sequoiasoft's international dynamic and commitment to the Spanish market, one of the world's largest tourist markets. Joan Baylina, founder, continues overseeing the project.
• Relais & ChâteauxcoreChannel Partner/ Reseller/ Distributor · 8 February 2022Asterio became a referenced partner of Relais & Châteaux through end of 2024, enabling member properties to equip with cloud and secure solution at privileged conditions.
• Logis HôtelscoreChannel Partner/ Reseller/ Distributor · 29 October 2021Historic partnership where Logis Hôtels recommends Sequoiasoft solutions to member establishments.
• Brit HotelminorChannel Partner/ Reseller/ Distributor · 29 October 2021New partnership with Brit Hotel network bringing together 150 independent hoteliers-restaurateurs.
• TravelClickcoreTechnology or Integration · 11 February 2020Asterio PMS connected to TravelClick channel manager present in 176 countries with 30 years' experience and 600+ partnerships. Interface retrieves online room stocks and pricing grid in real time, publishing via OTAs and direct booking sites with real-time reservation receipt.
• The OriginalscoreChannel Partner/ Reseller/ Distributor · 11 February 2020Asterio selected by The Originals hotel group with 500+ independent hoteliers committed to personal, authentic hospitality experiences. Asterio's tablet mobility and multi-outlet capability aligned with group's mission.
• AirbnbcoreTechnology or Integration · 21 January 2020Asterio interfaced with Airbnb, leader in short-term rentals with 80M+ users in 191 countries. Hotels can connect to Airbnb, collect bookings directly in Asterio planner with less than 5% cancellation rate and 15% commission.
• Hospitality LabminorStrategic or Co-development Partner · 1 November 2019Sequoiasoft partners first Hospitality Lab at Ecole Ferrières near Paris as PMS partner with Asterio. 3000m² dedicated to R&D, studies, teaching and project consultancy on prestigious hospitality campus. Provides showroom proximity to Parisian clients.
• THCC (The Hotels Consulting Company)coreGTM or Marketing Partner · 23 October 2019Sequoiasoft hand-picked by THCC to join network of partner suppliers to community of 350+ hoteliers with 850+ properties worldwide, 94 partners, 40+ independent experts. Participation in THCC workshops and events for EBIT optimization.
• TheliscoreStrategic or Co-development Partner · 29 April 2016Acquisition of Thelis, dedicated to outdoor accommodation software, strengthening the company's position and adding comprehensive campsite solutions to the portfolio. Created a major European player for accommodation, restaurant and wellness market.
• ADN-informatiquecoreStrategic or Co-development Partner · 30 April 2015Merger with affiliate ADN-informatique continuing development and strengthening the Sequoiasoft brand.
• French Tech Côte d'AzurminorGTM or Marketing PartnerSequoiasoft supports French Tech Côte d'Azur ecosystem stimulating innovation and collaboration between startups, SMEs and large-scale groups.

Scale indicators10 records

Recent moves8 records

Expansion highlights5 records

Emerging players

• StayNTouch: Cloud-based PMS focused on mobile check-in/out and guest experience. Adjacent to Asterio's tablet-mobility and remote bill display capabilities for independent and boutique hotels.
• Bookinglayer: Booking engine and management software for campsites, glamping sites, and outdoor accommodation. Comparable to Resalys and eSeason in the HPA/camping vertical.

Direct peers

• Mews: Cloud-native PMS and hospitality platform used by hotels, hostels, and serviced apartments across Europe. Directly comparable to Asterio and Winhôtel neo as a multi-property hotel management system targeting independents and chains.
• Cloudbeds: Cloud-based PMS, booking engine, and channel manager for independent hotels, hostels, and B&Bs. Overlaps directly with Septeo Hospitality's hotel stack, particularly Asterio, on mid-market independents.
• Protel Hotel Software: PMS provider for independent hotels and chains with strong European presence. Comparable to Winhôtel neo and Asterio in serving hotel groups and mid-market properties across multiple European countries.
• Hotelogix: Cloud-based hotel PMS and POS targeting small and mid-sized hotels, resorts, and chains. Direct overlap with Septeo Hospitality's SMB and mid-market hotel positioning.

Broad incumbents

• Oracle OPERA Cloud (Micros): Enterprise-scale PMS used by large hotel chains and groups globally. Competes with Septeo Hospitality at the upper end of the chain and resort segment, particularly for multi-property enterprise deployments.
• Lightspeed Restaurant (K-Series): Cloud POS and restaurant management platform serving SMB hospitality and food service. Comparable to Winrestau and CBP Restaurant in restaurant POS and front-of-house workflows.
• Toast: Restaurant POS and management platform with broad hospitality adjacency. Competes in restaurant software where Septeo Hospitality offers Winrestau and CBP Restaurant.

Others

• BookingSuite (Booking.com): OTA-adjacent software suite from Booking.com providing PMS, channel manager, and booking engine tools to independent hotels. Competes with Septeo Hospitality's distribution and direct-booking story.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/Sequoiasoft
• Facebookfacebook.com/Sequoiasoft-108022589231002
• LinkedInlinkedin.com/company/sequoiasoft
• Xx.com/sequoiasoft

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries2 records

Funding overview

Funding rounds3 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Septeo Hospitality