What DOCTENA does

DOCTENA S.A. is a Luxembourg-incorporated (Société Anonyme) private company that operates a two-sided healthcare appointment booking marketplace connecting patients with doctors, dentists, specialists, and allied health practitioners across six European countries: Luxembourg, Belgium, Germany, Austria, Switzerland, and the Netherlands. Founded in 2013, the platform facilitates more than 1.5 million appointments per month, supports 55+ spoken languages, and indexes over 200 medical specialties, positioning it as one of the few pan-European neutral booking platforms in the region. The core consumer product, "Doctena," is a web and mobile (iOS/Android) application enabling patients to search by specialty, location, language, and same-day availability, with integrated video consultation and immediate direct payment functionality.

The company monetizes primarily through "Doctena Pro," a subscription-based SaaS product sold to healthcare providers and practices, offering online visibility optimization, no-show reduction (marketed at up to 75%), patient retention features, and administrative time savings for front-desk staff (marketed at up to 30%). GTM is dual-track: a self-serve consumer funnel via SEO-optimized country-specific domains, paired with a direct sales motion to providers for the Pro tier. Doctena has executed a programmatic buy-and-build, completing five acquisitions between 2016 and 2017 (DocBook, doxter, Terminland, Sanmax, MEDNANNY) to consolidate fragmented national competitors. The company has raised approximately $14.3M across two disclosed funding rounds (2015 and 2018), operates with 51-100 employees, and has not disclosed revenue or ARR. Leadership is co-founder-led, with Alain Fontaine (CEO) and Marc Molitor (co-founder, board) at the helm, supported by a CTO and CCO.

Name

DOCTENA

Legal name

DOCTENA S.A.

Website

https://en.doctena.lu

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Short description

DOCTENA is a Luxembourg-founded pan-European online healthcare appointment booking platform operating across six countries, connecting patients with 200+ specialties in 55+ languages and monetizing through a subscription SaaS product, Doctena Pro, sold to healthcare providers.

Ownership category

akta.pro rank

Product category

Healthcare Appointment Booking Platform

NAICS

Offices of Physicians (62111), Offices of Physicians (except Mental Health Specialists) (621111)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Appointment Scheduling & Online Booking (HLACADAA)

akta.pro secondary industry

Multi-Specialty Telehealth Provider Marketplaces (HLALALAA)

Keywords

• Online doctor booking
• Healthcare appointment scheduling
• Medical practice management
• Patient booking platform
• Telehealth booking platform

Headquarters

HQ city

Luxembourg

HQ country

Luxembourg

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Healthcare Provider Subscription (Doctena Pro): Subscription-based service for healthcare professionals and practices that provides online visibility, appointment management, and patient engagement tools. Healthcare providers subscribe to access practice optimization features.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

DOCTENA operates a two-sided online healthcare appointment booking marketplace that connects patients with doctors, dentists, and specialists across 200+ medical specialties in six European countries. Patients can search by specialty, location, and language (55+ supported), book appointments online, conduct video consultations, and pay directly. Doctena Pro, the provider-side subscription product, enables healthcare professionals to optimize online visibility, reduce no-shows by up to 75%, improve patient retention, and reduce administrative workload by up to 30%.

Product overview

DOCTENA operates as a unified healthcare appointment booking platform spanning multiple European countries (Luxembourg, Belgium, Germany, Austria, Switzerland, Netherlands). The core Doctena platform enables patients to search and book appointments with healthcare providers across 200+ specialties in 55+ languages, supporting video consultations and immediate scheduling. Doctena Pro is the professional add-on module designed for healthcare providers to manage their online presence, reduce no-show rates, enhance patient retention, and improve practice efficiency. The platform serves over 1.5 million appointments monthly with a 96% patient recommendation rate.

Differentiator

Problem solved

Functional benefit

Products and services

• Doctena Patient Booking Platform Online platform that enables patients to search and book appointments with doctors and healthcare providers across 200+ specialties and 55+ languages, supporting video consultations and immediate direct payment. Available across Luxembourg, Belgium, Germany, Austria, Switzerland, and the Netherlands via web and native iOS/Android apps.
• Doctena Pro

Quantifiable outcome

• Healthcare providers can decrease no-shows up to 75%
• +3 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Doctolib: Leading European online appointment booking and telehealth platform operating in France, Germany, Netherlands, Italy, and Spain. Direct competitor to Doctena with substantially larger scale, capital, and product breadth across booking, video consultations, and patient management.
• Docplanner: Online healthcare booking marketplace operating under Doctoralia and Docplanner brands across Europe and Latin America. Directly comparable to Doctena in two-sided marketplace dynamics, specialty coverage, and SaaS monetization to providers.
• Zocdoc: US-based patient appointment booking platform connecting patients with healthcare providers across specialties. Closely aligned business model — two-sided marketplace with subscription monetization on the provider side — though geographically separate.
• Doctoralia (by Docplanner): Patient-facing doctor discovery and appointment booking platform across multiple European markets. Operates as the consumer brand of Docplanner and competes head-to-head with Doctena in cross-border multilingual doctor search.
• Docbook: Note: DocBook was acquired by Doctena in 2016 and is now part of the Doctena platform — historically a direct booking peer in European markets.

Emerging players

• Practo: Asia-headquartered digital healthcare platform offering appointment booking, telehealth, and practice management. Comparable in marketplace and SaaS model to Doctena, with overlapping provider-side tools but operating in a different geography.
• Kry/Livi: European digital-first telehealth provider offering video consultations and appointment booking across Nordics, UK, France, and Germany. Adjacent competitor with deeper telehealth focus and overlap with Doctena's video consultation capability.
• SimplePractice: Practice management and scheduling platform for private health and wellness practitioners, primarily in North America. Comparable in provider-side SaaS model with scheduling, intake, and billing — adjacent rather than directly competing.

Broad incumbents

• Calendly: Widely adopted general-purpose scheduling platform used across industries including healthcare. While not healthcare-specialized, Calendly and similar horizontal tools compete for scheduling mindshare in smaller healthcare practices.

Regional players

• Push Doctor: UK-focused digital health platform offering appointment booking and video consultations with NHS and private GPs. Comparable in two-sided marketplace mechanics but operates in a geography not directly served by Doctena.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/doctena
• Facebookfacebook.com/doctena
• LinkedInlinkedin.com/company/doctena

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A5 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DOCTENA