Split Software
Split Software is a Redwood City-based feature delivery and experimentation platform, now operating as the 'Split by Harness' module within the Harness DevOps platform. It serves enterprise engineering and product teams globally with feature flag management, release monitoring, and A/B testing capabilities, generating subscription SaaS revenue across financial services, technology, healthcare, and other verticals.
- Company typePrivate
- Founded2015
- HeadquartersRedwood City, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Split Software does
Split Software is a feature delivery and experimentation platform founded in 2015 and headquartered in Redwood City, California. The company provides enterprise engineering, product, and data teams with tooling to create, target, and manage feature flags at scale; run controlled gradual rollouts; monitor release impact on system performance and user behavior; and execute A/B experiments to validate product changes. Its core technology is a SDK-based feature evaluation engine — including a JavaScript SDK (split-10.22.4.js) and language-specific variants — that returns deterministic treatments ('on', 'off', 'control') to client applications in real time, supported by a server-side targeting and analytics layer. The platform is structured around three integrated modules: Feature Management, Release Monitoring, and Experimentation.
The company has been acquired by Harness Inc. and now operates as the 'Split by Harness' Feature Management & Experimentation module within the broader Harness DevOps platform, with the legal entity recorded as Harness Inc. Prior to and following the acquisition, Split has served a roster of enterprise customers including Salesforce, SAP, ADP, AbbVie, Experian, Rocket Mortgage, ABN AMRO Bank, Qantas, Skillshare, and Imperfect Foods across financial services, technology, healthcare, HR, airline, education, and e-commerce verticals. Documented customer outcomes include a 50x increase in release velocity at Experian and validated risky-feature adoption at Imperfect Foods without signup-conversion loss.
Split operates a hybrid go-to-market combining direct enterprise field sales (with 'Book a demo' CTAs) and product-led growth through a Free Account self-serve tier and SDK-first developer adoption. Revenue is generated via subscription-based SaaS contracts, typically annual, with quote-based enterprise pricing. The company has raised $110 million in total venture funding across seed through Series D rounds between 2015 and August 2021, with the $50M Series D led by Blue Owl Capital and including strategic investors such as Atlassian Ventures, M12 (Microsoft's venture fund), and ServiceNow.
Split Software firmographics
Firmographics- Name
- Split Software
- Legal name
- Harness Inc.
- Website
- https://split.io
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Split Software is a Redwood City-based feature delivery and experimentation platform, now operating as the 'Split by Harness' module within the Harness DevOps platform. It serves enterprise engineering and product teams globally with feature flag management, release monitoring, and A/B testing capabilities, generating subscription SaaS revenue across financial services, technology, healthcare, and other verticals.
- Ownership category
- akta.pro rank
Split Software industry classification
Industry- Product category
- Feature Management Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Developer Tools & DevOps Platform Services (CI/CD, Artifacts, IaC) (HDABAAAI)
Keywords
Where Split Software is headquartered
LocationHeadquarters
- HQ city
- Redwood City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Split Software business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Feature Management & Experimentation Platform: SaaS subscription-based revenue model for feature flag management and experimentation platform. Pricing based on usage, seats, or enterprise agreements. Supports free account tier for evaluation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise tier with full feature access and support |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Split Software product offering
Product offeringCore offering
Split Software provides a SaaS feature delivery and experimentation platform that enables engineering teams to create, target, and manage feature flags at enterprise scale, monitor gradual releases for performance and behavior impact, and run controlled A/B experiments. The platform is delivered via SDKs integrated into customer applications and now operates as the Feature Management & Experimentation module within Harness Inc.'s broader DevOps platform.
Product overview
Split Software is a feature delivery and experimentation platform, now part of Harness. The platform consists of three core integrated modules: Feature Management (for creating, targeting, and managing feature flags at enterprise scale), Release Monitoring (for protecting gradual releases by monitoring feature impact on system performance and user behavior), and Experimentation (for testing and learning at scale). These modules work together to enable engineering teams to accelerate releases, reduce risk, and drive innovation through data-informed decisions.
Differentiator
Problem solved
Functional benefit
Products and services
- Feature Management
Quantifiable outcome
- Experian increased release velocity by 50x using Split's feature management platform
- +1 more outcomes
Companies that use Split Software
Customer profileNamed customers10 records
Segments2 records
Ideal customer profiles2 records
Split Software technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Split Software partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- HarnessflagshipSplit is now part of Harness, integrated as the Feature Management & Experimentation module within the broader Harness DevOps platform. The integration combines feature flags with continuous delivery and other DevOps capabilities.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Split Software competitors and assessment
Company assessmentEmerging players
- Unleash: Unleash is an open-source feature management platform with enterprise tier, offering similar flag evaluation SDKs and targeting capabilities that overlap directly with Split's core feature management product.
- GrowthBook: GrowthBook is an open-source feature flagging and A/B testing platform gaining enterprise traction, competing on price and self-hosting flexibility against Split's commercial offering.
- Eppo: Eppo provides feature flagging and experimentation with strong data-warehouse-native analytics, competing for the same enterprise experimentation buyers that Split targets with Imperfect Foods-style use cases.
Direct peers
- LaunchDarkly: LaunchDarkly is the most direct competitor to Split, offering feature flag management, experimentation, and release monitoring for engineering teams with comparable SDK-first architecture and enterprise GTM.
- Statsig: Statsig provides feature flags, A/B testing, and product experimentation on a unified platform, targeting the same enterprise engineering and product teams as Split with a strong PLG motion.
- Optimizely: Optimizely's Web Experimentation and Feature Experimentation products directly overlap Split's experimentation and feature flag capabilities, particularly for product and marketing teams.
- AB Tasty: AB Tasty offers feature experimentation and personalization, directly overlapping with Split's experimentation module and targeting similar enterprise product and digital teams.
- Kameleoon: Kameleoon provides A/B testing, feature experimentation, and personalization for enterprise digital teams, competing head-to-head with Split in the experimentation category.
Others
- Harness: Harness is Split's parent company and broader DevOps platform; its CI/CD, continuous delivery, and security modules contextualize Split's FME offering within an integrated software delivery suite.
Broad incumbents
- Microsoft Azure App Configuration: Azure App Configuration provides native feature management capabilities within the Microsoft Azure cloud platform, offering a bundled alternative for enterprises standardizing on the Azure stack.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Split Software social profiles
Digital presenceSplit Software financial estimates
Financial estimateRevenue estimate
Valuation estimate
Split Software leadership team
Management profileNumber of profiles
Profiles14 records
Split Software funding detail
Funding detailFunding overview
Funding rounds5 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Split Software M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Split Software
What does Split Software do?
Split Software provides a SaaS feature delivery and experimentation platform that enables engineering teams to create, target, and manage feature flags at enterprise scale, monitor gradual releases for performance and behavior impact, and run controlled A/B experiments. The platform is delivered via SDKs integrated into customer applications and now operates as the Feature Management & Experimentation module within Harness Inc.'s broader DevOps platform.
Is Split Software a public or private company?
Split Software is a private company. It is classified as corporate owned and is currently operating.
When was Split Software founded?
Split Software was founded in 2015. It employs 101 to 250 people.
Where is Split Software based?
Split Software is headquartered in Redwood City, United States, in the North America region.
How does Split Software make money?
One revenue line is on record: feature Management & Experimentation Platform.
Who are Split Software's main competitors?
Emerging players on record are Unleash, GrowthBook and Eppo. Direct peers are LaunchDarkly, Statsig, Optimizely, AB Tasty and Kameleoon. Harness is listed as an others. Microsoft Azure App Configuration is listed as a broad incumbent.
Does Split Software have an API?
Yes. Split provides an SDK-based API for evaluating feature flags. Developers integrate the SDK by providing an authorization key (SDK key) and customer ID. The SDK returns treatments ('on', 'off', or 'control') for feature flags. The SDK supports JavaScript with the split-10.22.4.js version. The documentation is available through the developer.harness.io portal. Developer documentation is at developer.harness.io/docs.
What industry is Split Software in?
Split Software's product category is Feature Management Software. Its primary akta.pro industry code is HDABAAAI, Developer Tools & DevOps Platform Services (CI/CD, Artifacts, IaC). Its NAICS code is 5132 and its SIC code is 7372.