Hoppier
Hoppier is a SaaS digital rewards and corporate gifting platform that helps companies send virtual Visa cards, gift cards, and stipends to employees and recipients in 60+ countries, with 100% unused-fund recovery and Salesforce-triggered automation, serving 1,200+ customers including Amazon, Salesforce, Shopify, and Pfizer.
- Company typePrivate
- Founded2016
- HeadquartersOttawa, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Hoppier does
Hoppier (legal parent Hoppier Inc., Ottawa, Canada; US operating entity Desk Nibbles Inc., Delaware) operates a SaaS-based digital rewards and corporate gifting platform built on Visa-branded virtual prepaid cards issued by Celtic Bank, processed via Stripe, and accepted in 60+ countries across 1,000,000+ vendor options. The core product surface comprises virtual gift cards, prepaid Visa cards, meal vouchers, employee stipends, expense reimbursements, group greeting cards, and CRM-triggered gifting workflows, delivered to recipients by email magic link without requiring an app install. The defining technical and commercial differentiator is 100% recovery of unused card balances back to the sender — a structural cost-efficiency advantage over traditional gift cards where unused balances are forfeited.
The platform monetizes through a four-tier annual subscription model (Starter $590/yr, Pro $1,649/yr, Growth $3,149/yr, Enterprise custom) supplemented by a 5% per-card transaction fee on a free introductory tier, plus usage-based gift card distribution revenue. Go-to-market is hybrid: product-led growth for SMB self-serve adoption, direct enterprise sales for large accounts (SOC2 Type II, custom integrations, 5-minute concierge response), an API for developers embedding gifting in their own products, and Zapier-based ecosystem connections to Google, Microsoft, Slack, Whova, Getbee, Stripe, and Mailchimp. A flagship native Salesforce integration (launched June 2025) automates CRM-triggered gifting with activity logging on lead and opportunity records, signaling a deliberate expansion into sales and marketing budgets.
Hoppier reports 1,200+ customer companies including Amazon, Salesforce, Shopify, ADP, Pfizer, Merck, Hilton, CrowdStrike, Atlassian, Etsy, Strava, and NeighborWorks America, spanning HR, Operations/Finance, and Sales/Marketing personas. Customer reviews average 4.7/5 on Capterra, 4.9/5 on Google, and 4.4/5 on G2. The company is privately held, has raised approximately $1.15M cumulatively across 2017-2020 from Canadian non-dilutive and angel sources (BDC, Capital Angel Network, DMZ, Ontario Centres of Excellence, Invest Ottawa, SOFII), and operates with 11-50 employees — indicating a bootstrapped, capital-efficient operating posture.
Hoppier firmographics
Firmographics- Name
- Hoppier
- Legal name
- Desk Nibbles Inc.
- Website
- https://hoppier.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hoppier is a SaaS digital rewards and corporate gifting platform that helps companies send virtual Visa cards, gift cards, and stipends to employees and recipients in 60+ countries, with 100% unused-fund recovery and Salesforce-triggered automation, serving 1,200+ customers including Amazon, Salesforce, Shopify, and Pfizer.
- Ownership category
- akta.pro rank
Hoppier industry classification
Industry- Product category
- Corporate Rewards & Gifting Software
- NAICS
- Credit Card Issuing (522210), Greeting Card Publishers (513191), Gift, Novelty, and Souvenir Retailers (45942)
- SIC
- Services-Prepackaged Software (7372), Greeting Cards (2771)
- akta.pro primary industry
- Rewards Marketplace & Redemption Platforms (Merchandise, Gift Cards, Experiences) (THALAKAC)
- akta.pro secondary industries
- Gaming Subscriptions, Gift Cards & Top-Ups Retail (CRACAFAG), Prepaid Card Program Managers & Issuers (BIN Sponsors) (FSAMANAK)
Keywords
Where Hoppier is headquartered
LocationHeadquarters
- HQ city
- Ottawa
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Hoppier business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription Plans: Annual subscription tiers (Starter $590/yr, Pro $1,649/yr, Growth $3,149/yr, Enterprise custom) that provide platform access, invitation credits, admin seats, branding, integrations, and support. Billed annually with monthly options for some tiers.
- Per-Card Transaction Fee (Introductory Plan): Free introductory plan with 5% fee per card sent, offering Hoppier Lite access, card branding, 50 countries, and 500 vendor options. Allows self-serve adoption without subscription commitment.
- Gift Card / Fund Distribution: Customers deposit funds into their Hoppier account which are then distributed as Hoppier Funds to employees or recipients. Unused funds return to the customer. This represents the primary value exchange of the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Free to start, 5% fee per card |
| Subscription | Annual | $590/year — for small teams |
| Subscription | Annual | $1,649/year — most popular plan |
| Subscription | Annual | $3,149/year — for scaling teams |
| Subscription | Annual | Custom pricing — enterprise |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels10 records
Hoppier product offering
Product offeringCore offering
Hoppier provides a digital rewards and corporate gifting platform that enables businesses to send virtual Visa-branded prepaid cards and gift cards from over 1,000,000 brand options to employees, clients, and prospects across 60+ countries. The platform supports real-time spend controls, vendor and category restrictions, multi-currency cards, and full recovery of any unused funds when cards expire. It serves HR, Operations, Finance, and Sales/Marketing teams with use cases including employee recognition, meal stipends, expense reimbursements, sales incentives, and event gifting.
Product overview
Hoppier is a digital rewards and corporate gifting platform that operates as a unified platform with multiple integrated modules. The core offering includes Virtual Gift Cards (1,000,000+ brand options), Prepaid Visa Cards, and Meal Vouchers, which serve as the primary reward delivery mechanisms. These are complemented by specialized modules including Employee Stipends (lifestyle and meal stipends with spending controls), Employee Expense Reimbursements, Employee Rewards Platform (recognition for milestones), Group Greeting Cards (digital team-signed cards), Virtual Lunch Cards, Webinar Gift Cards, and Team Events Gifting. The platform also offers a Salesforce-native integration for automated CRM-triggered gifting, a Gift Card API for programmatic access, and brand-specific bulk gift card products (Restaurant, Starbucks, Doordash, Uber Eats). All solutions work across 60+ countries with fund recovery capabilities and real-time reporting.
Differentiator
Problem solved
Functional benefit
Products and services
- Virtual Gift Cards Digital gift cards from 1,000,000+ brand options delivered via email or magic link; recipients choose how to spend and unused funds are recovered at expiration. Built for HR, Marketing, and Operations teams to reward employees, customers, and prospects.
- Prepaid Visa Cards Branded virtual Visa Commercial prepaid cards accepted anywhere Visa is taken, in 60+ countries and local currencies, with admin controls over vendor and category restrictions.
- Meal Vouchers Prepaid meal cards sent globally for lunch deliveries, office meals, and meal stipends, with vendor restrictions to enforce approved dining options.
- Employee Stipends Lifestyle, wellness, and meal stipends delivered as prepaid cards with built-in spending controls and automatable recurring disbursements for remote and hybrid employees.
- Employee Expense Reimbursements Digital reimbursement system that issues virtual cards to employees in lieu of traditional expense reports, reducing admin overhead for finance teams.
- Employee Rewards Platform Recognition platform for celebrating birthdays, work anniversaries, milestones, and top performance with digital gift cards and analytics on program engagement.
- Group Greeting Cards Free digital team-signed greeting cards for birthdays, work anniversaries, farewells, thank-yous, and retirements, often paired with gift card rewards.
- Virtual Lunch Cards Lunch cards for lunch-and-learn events and remote team engagement, enabling meal stipends for distributed employees.
- Webinar Gift Cards Gift cards used as webinar attendance incentives and post-webinar follow-ups to boost signups and engagement.
- Team Events Gifting Gift cards and meal cards for virtual, hybrid, or in-person corporate events, eliminating shipping logistics for distributed attendees.
- B2B Gifting Sales and marketing gifting solution for incentivizing prospects, accelerating deal cycles, and customer appreciation, with automation via Salesforce.
- Gift Card API Developer API enabling programmatic gift card sending from third-party products and workflows, with documentation for embedding Hoppier into other platforms.
- Bulk Restaurant Gift Cards Bulk restaurant e-gift cards redeemable at thousands of dining locations, packaged for corporate rewards and events.
- Bulk Starbucks Gift Cards Bulk Starbucks e-gift cards for corporate gifting programs and employee coffee rewards.
- Bulk Doordash Gift Cards Bulk Doordash e-gift cards for food delivery rewards distributed to employees or customers.
- Bulk Uber Eats Gift Cards Bulk Uber Eats and Uber e-gift cards for meal delivery rewards across corporate programs.
Quantifiable outcome
- Stone Security sends $1,000s in lunch credits and recovers 45% of unused funds
- +3 more outcomes
Companies that use Hoppier
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles4 records
Hoppier technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature7 records
Hoppier partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and flagship.
- StripecoreStripe powers the payment processing infrastructure for Hoppier Cards. Hoppier Cards are Visa Commercial cards powered by Stripe and issued by Celtic Bank. Stripe handles the underlying transaction processing for all card loads and redemptions.
- VisacoreHoppier issues Visa-branded virtual prepaid cards (Visa Commercial cards) accepted globally wherever Visa is accepted, in 60+ countries and local currencies. The Visa network enables the core product functionality of global card acceptance.
- SalesforceflagshipSalesforce integration enables automated gift card triggers from CRM field/stage changes, campaigns, or workflows. Gifts are auto-sent and all activity (send, claim, redemption) is logged on the lead or opportunity record. No-code setup connects Hoppier to the Salesforce org.
- ZapiercoreZapier integration connects Hoppier to dozens of third-party software applications including Google Suite, Microsoft Suite, Slack, Whova, Getbee, Stripe, and Mailchimp, enabling non-technical users to build automated gifting workflows.
- Celtic BankcoreCeltic Bank is the issuing bank for Hoppier's Visa Commercial cards. Cards are powered by Stripe and issued by Celtic Bank, enabling the legal and regulatory framework for the prepaid card product.
Scale indicators5 records
Recent moves4 records
Expansion highlights6 records
Hoppier competitors and assessment
Company assessmentPeers
Direct peers
- Giftogram: Digital gift card delivery platform focused on corporate gifting, with similar bulk-send capabilities and integrations for HR, sales, and marketing teams. Closely comparable in product offering and target customer base.
- Xoxoday: Global rewards and recognition platform offering gift cards, prepaid cards, experiences, and wellness benefits across 100+ countries. Competes head-to-head with Hoppier on global enterprise rewards and employee engagement use cases.
- Tango Card: Direct competitor in the digital rewards and gift card platform space, serving enterprise customers with bulk gift card distribution globally. Acquired by Blackhawk Network in 2021, giving it significant scale and distribution advantages.
Broad incumbents
- Blackhawk Network: Established global branded payments and gift card distribution network, parent of Tango Card. Operates a much broader prepaid and gift card portfolio at scale, with global retail and B2B distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Hoppier social profiles
Digital presenceHoppier compliance and trust
Trust signalCompliance1 record
Hoppier financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hoppier leadership team
Management profileNumber of profiles
Profiles2 records
Hoppier funding detail
Funding detailFunding overview
Funding rounds6 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hoppier M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hoppier
What does Hoppier do?
Hoppier provides a digital rewards and corporate gifting platform that enables businesses to send virtual Visa-branded prepaid cards and gift cards from over 1,000,000 brand options to employees, clients, and prospects across 60+ countries. The platform supports real-time spend controls, vendor and category restrictions, multi-currency cards, and full recovery of any unused funds when cards expire. It serves HR, Operations, Finance, and Sales/Marketing teams with use cases including employee recognition, meal stipends, expense reimbursements, sales incentives, and event gifting.
Is Hoppier a public or private company?
Hoppier is a private company. It is classified as venture growth investor backed and is currently operating.
When was Hoppier founded?
Hoppier was founded in 2016. It employs 11 to 50 people.
Where is Hoppier based?
Hoppier is headquartered in Ottawa, Canada, in the North America region.
How does Hoppier make money?
Three revenue lines are on record. Subscription Plans are the primary driver. The others are per-Card Transaction Fee (Introductory Plan) and gift Card / Fund Distribution.
Who are Hoppier's main competitors?
Snappy Gifts is listed as a peer. Direct peers are Giftogram, Xoxoday and Tango Card. Blackhawk Network is listed as a broad incumbent.
Does Hoppier have an API?
Yes. Gift Card API allows developers to send gift cards programmatically from their own product. Users can integrate the API to trigger gift sends from their own workflows and systems. Developer documentation is at www.hoppier.com/gift-card-api.
What industry is Hoppier in?
Hoppier's product category is Corporate Rewards & Gifting Software. Its primary akta.pro industry code is THALAKAC, Rewards Marketplace & Redemption Platforms (Merchandise, Gift Cards, Experiences), with a secondary code of CRACAFAG, Gaming Subscriptions, Gift Cards & Top-Ups Retail. Its NAICS code is 522210 and its SIC code is 7372.