First Hawaiian Bank
First Hawaiian Bank is Hawaii's oldest and largest financial institution (founded 1858), operating 52 branches across Hawaii, Guam, and Saipan to serve retail consumers, small and medium businesses, commercial clients, and high-net-worth households with full-service banking, lending, wealth management, and AI-augmented credit underwriting.
- Company typePublic
- Founded1858
- HeadquartersHonolulu, United States
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What First Hawaiian Bank does
First Hawaiian Bank is Hawaii's oldest and largest financial institution, founded in 1858 and headquartered in Honolulu. It operates 52 branches — 48 across Hawaii, 3 in Guam, and 1 in Saipan — supported by over 2,100 employees and a relationship-based direct-to-consumer go-to-market that pairs dedicated personal, business, and corporate bankers with online, mobile, and phone channels. The bank serves four primary customer segments: individual consumers, small and medium businesses, corporate/commercial clients, and high-net-worth/private banking households, with additional offerings tailored for military personnel and institutional clients.
The product platform spans personal and business checking and savings, consumer and commercial credit cards, residential mortgages (including First Step, Good Neighbor, and Med Loan programs), home equity products, consumer loans and lines, SBA loans, commercial real estate financing, equipment leasing, auto dealer financing, treasury management, merchant services, international trade finance and foreign exchange, payroll, employee benefits, retirement plans, wealth management, private banking, institutional investment management, and proprietary Bishop Street Funds. Technology infrastructure includes FHB Online and Mobile Banking, with integrations to Apple Pay, Google Pay, Samsung Pay, and Zelle. The bank has deployed Zest AI for credit underwriting, achieving a 13X increase in automated decisioning and a 9X increase in instant approvals within the first year, and is extending the technology into auto, consumer, and SMB lending while exploring GenAI lending assistants and AI fraud detection.
Revenue is generated primarily through net interest income — the spread on loans and investments versus interest paid on deposits — supplemented by non-interest income from wealth management, treasury management, merchant services, credit cards, and other banking fees (Q1 2026 total revenue of $220.35 million; full-year 2026 non-interest income guided at approximately $220 million). Pricing follows a subscription-style relationship model with tiered checking (Pure Checking, Priority Banking Gold, Priority Banking Platinum) carrying monthly service charges waivable through balance, direct deposit, or eStatement requirements. The bank holds Moody's A1/P-1 deposit ratings, a 13.17% CET1 ratio at Q4 2025, 0.27% non-performing assets at Q1 2026, and is the only Hawaii bank to earn 11 consecutive FDIC "Outstanding" Community Reinvestment Act ratings.
First Hawaiian Bank firmographics
Firmographics- Name
- First Hawaiian Bank
- Legal name
- First Hawaiian Bank
- Website
- https://fhb.com
- Company type
- Public
- Founded year
- 1858
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- First Hawaiian Bank is Hawaii's oldest and largest financial institution (founded 1858), operating 52 branches across Hawaii, Guam, and Saipan to serve retail consumers, small and medium businesses, commercial clients, and high-net-worth households with full-service banking, lending, wealth management, and AI-augmented credit underwriting.
- Ownership category
- akta.pro rank
First Hawaiian Bank industry classification
Industry- Product category
- Retail and Commercial Banking
- NAICS
- Commercial Banking (522110), Depository Credit Intermediation (5221)
- SIC
- State Commercial Banks (6022)
- akta.pro primary industry
- General SME & Middle-Market Commercial Banking (FSABABAA)
- akta.pro secondary industries
- Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA), SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC)
Keywords
Where First Hawaiian Bank is headquartered
LocationHeadquarters
- HQ city
- Honolulu
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
First Hawaiian Bank business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Net Interest Income: Primary revenue stream from interest earned on loans and investments minus interest paid on deposits. Represents spread between interest earned on assets (loans) and interest paid on liabilities (deposits).
- Non-Interest Income: Fee-based income from services including wealth management, treasury management, merchant services, credit card income, and other banking service fees. Q1 2026 guidance indicated approximately $220 million non-interest income for full year.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Pure Checking - Basic checking account with minimal requirements |
| Subscription | Monthly | Priority Banking Gold - Mid-tier relationship banking with enhanced benefits |
| Subscription | Monthly | Priority Banking Platinum - Premium tier with maximum benefits |
Go-to-market motion1 record
Distribution channels8 records
Marketing channels6 records
First Hawaiian Bank product offering
Product offeringCore offering
First Hawaiian Bank is a full-service commercial bank offering personal banking (checking, savings, credit cards, mortgages, home equity, personal loans), business and commercial banking (SBA loans, commercial real estate financing, equipment leasing, treasury management, payroll, international services), and wealth management (managed accounts, private banking, institutional investment management, ESG portfolios, Bishop Street Funds). It serves customers through 52 physical branches, online and mobile platforms, and dedicated relationship bankers across Hawaii, Guam, and Saipan.
Product overview
First Hawaiian Bank operates as Hawaii's oldest and largest financial institution (since 1858) with 48 branches statewide, 3 in Guam, and 1 in Saipan. The bank offers a comprehensive full-service banking platform across four main divisions: Personal Banking (checking, savings, credit cards, mortgages, home equity, personal loans, and insurance), Business Banking (commercial checking, business credit cards, SBA loans, commercial real estate financing, equipment leasing, auto dealer financing, international trade services, treasury management, payroll, employee benefits, and retirement plans), Wealth Management (financial planning, managed accounts, ESG portfolios, institutional services, Bishop Street Funds, and private banking), and Digital Banking (FHB Online and Mobile Banking with AI-powered credit underwriting via Zest AI). The Personal Banking tiered structure includes Pure Checking (basic), Priority Banking Gold, and Priority Banking Platinum accounts with relationship benefits. Credit products span residential mortgages (First Step, Good Neighbor, Med Loan programs), consumer lending, business lending, and business credit cards (Priority Destinations World Elite Business, Priority Rewards Business, Cash Rewards Business).
Differentiator
Problem solved
Functional benefit
Brands
- First Hawaiian Advisors: Wealth management and investment advisory services offered through First Hawaiian Bank
- Bishop Street Funds
- TotalWealth
- PlanWeb
- YES!Link
Products and services
- Pure Checking Basic personal checking account with no minimum balance requirements, free FHB Online & Mobile Banking including Mobile Deposit, CheckImage, and eStatements. $4 monthly service charge waivable by enrolling in eStatements, having $500+ direct deposit, or being 25 and under or 50 and above. $20 minimum deposit to open.
- Priority Banking Gold Checking Premium personal checking account with enhanced benefits including ATM fee rebates up to $4 per cycle, online bill pay waiver, safe deposit box discount, mortgage discount, and preferred CD rates. Monthly service charge waivable by maintaining combined balance or direct deposit of $2,000+ per statement cycle.
- Priority Banking Platinum Checking Top-tier personal checking account with maximum benefits including unlimited free ATM withdrawals, $8/cycle ATM rebate, free incoming wire transfers, no-fee platinum credit card options, preferred CD rates, and comprehensive lifestyle benefits. Monthly service charge waivable by maintaining combined balance or direct deposit of $4,000+ per statement cycle.
- Regular Savings Basic savings account with competitive interest rates and no monthly service charge when minimum balance or automatic transfer requirements are met.
- YesSavings High-yield savings account designed to help customers save automatically with linked checking account transfers.
- Priority Destinations World Elite Credit Card Premium credit card offering unlimited 2% cash back on all purchases with no annual fee, along with travel benefits and concierge services.
- Heritage Credit Card Traditional credit card product offered by First Hawaiian Bank for personal banking customers.
- United Credit Card Co-branded credit card offering United MileagePlus rewards including miles earned on purchases and travel benefits.
- Home Equity Line of Credit (HELOC) Revolving credit line secured by home equity, allowing customers to access funds as needed for emergencies, home improvements, or major purchases with variable rates.
- Consumer Home Equity Loan Fixed-rate loan secured by home equity providing a lump sum payment for home improvements, debt consolidation, or major expenses.
- First Step Home Loan Affordable mortgage program designed for first-time homebuyers with lower down payment requirements and favorable terms.
- Good Neighbor Loan Mortgage program for qualifying community professionals such as teachers, firefighters, and healthcare workers with special benefits and rates.
- Med Loan Specialized mortgage product for medical professionals with flexible terms and features tailored to physicians and dentists.
- Personal Loans Fixed-rate installment loans for personal expenses such as debt consolidation, home improvements, or major purchases.
- Personal Line of Credit (FirstLine) Revolving credit line for personal use with flexible access to funds and competitive rates for qualified borrowers.
- Business Regular Checking Basic business checking account with standard transaction limits and fee structure for small to medium businesses.
- Business Priority Banking Gold/Platinum Checking Premium business checking with enhanced services including fee waivers, preferred rates on loans and CDs, Zelle integration, and dedicated support.
- MaxiMizer Business Savings Savings account that earns higher interest rates based on relationship balances across multiple FHB accounts.
- Priority Destinations World Elite Business Credit Card Business credit card offering unlimited 2% cash back, travel benefits, and expense management features for business owners.
- Priority Rewards Business Credit Card Business rewards credit card offering points on purchases that can be redeemed for travel, merchandise, or cash back.
- Cash Rewards Business Credit Card Business credit card offering cash back rewards on qualifying business purchases with flexible redemption options.
- SBA Loans Small Business Administration-backed loans including 7(a) and 504 programs for business expansion, equipment, real estate, and working capital.
- Commercial Real Estate Loans Financing solutions for commercial property acquisition, construction, and refinancing for owner-occupied and investment properties.
- Auto Dealer Financing Floor planning and dealer financing solutions for automobile dealerships including new and used vehicle inventory financing.
- Auto Lease Business vehicle leasing options for automobiles and light trucks with flexible terms and maintenance options.
- Equipment Lease Financing solutions for business equipment including machinery, technology, and commercial vehicles with competitive rates and terms.
- International Trade Finance Import/export financing, letters of credit, and trade services supporting international business transactions.
- Foreign Exchange Services Currency exchange services and foreign exchange risk management for businesses engaged in international trade.
- Treasury Management Solutions Comprehensive cash management services including receivables management, payables management, information and control services, and fraud protection.
- Payroll Services Business payroll processing solutions to help companies manage employee compensation, tax withholding, and direct deposit.
- Retirement Plans Business retirement planning solutions including 401(k), profit-sharing, and defined benefit plans with trustee and administration services.
- Employee Benefits Administration Services supporting business employee benefit programs including retirement plans, executive compensation, and business succession planning.
- FHB Online Banking Online banking platform providing 24/7 access to accounts for checking, savings, bill pay, transfers, eStatements, and mobile check deposit.
- FHB Mobile Banking Mobile banking application for iOS and Android devices enabling account access, mobile deposit, transfers, bill pay, and Card Alerts on the go.
- TotalWealth Online portal for First Hawaiian Bank Wealth Management customers to view portfolio performance, account details, and investment information.
- PlanWeb Online portal for qualified retirement plan participants to access account information, balances, and retirement planning tools.
- Wealth Management Planning Comprehensive financial planning services covering education planning, investment strategy, insurance needs, business planning, and estate planning.
- Managed Accounts Professionally managed investment accounts with customized portfolio strategies based on individual client goals and risk tolerance.
- ESG Portfolios Investment portfolios focused on environmental, social, and governance criteria for clients seeking sustainable investment options.
- Life Insurance Life insurance products and coverage analysis to protect families and businesses including term, whole, and universal life options.
- Institutional Investment Management Investment management services for institutional clients including endowment funds, foundations, and corporate retirement plans.
- Bishop Street Funds Proprietary mutual funds managed by First Hawaiian Bank's subsidiary for retail and institutional investors seeking diversified investment options.
- Private Banking High-touch banking and wealth management services for affluent individuals, families, and business owners with complex financial needs including dedicated bankers and wealth advisors.
- Military Appreciation Package Special banking package for active military, reserves, retirees, and civilian personnel on military bases offering free checking and savings accounts with waived fees.
- Merchant Services and Payment Processing Merchant payment processing services enabling businesses to accept credit and debit card transactions.
Quantifiable outcome
- 13X increase in automated credit decisioning (from 4% to 55%)
- +5 more outcomes
Companies that use First Hawaiian Bank
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles5 records
First Hawaiian Bank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability6 records
Feature1 record
First Hawaiian Bank partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core, notable and flagship.
- Zest AIcoreFirst Hawaiian Bank partnered with Zest AI to implement AI-powered credit underwriting, replacing traditional scoring models. Within first year achieved 13X increase in automated decisioning and 9X increase in instant approvals. Bank is expanding technology to auto loans, consumer loans, and SMB portfolios, and exploring additional AI tools including GenAI lending assistant and fraud detection.
- Raymond James FinancialnotableFirst Hawaiian Bank transitioned its broker-dealer platform to Raymond James Financial. Executive Vice President Michael Tottori led this strategic transition as part of overseeing the wealth advisory division.
- University of HawaiiflagshipFirst Hawaiian Bank, along with Bank of Hawaii, Matson, and individual donors Jack Tsui and Walter Dods Jr., collectively donated $1 million to UH's athletic department name-image-likeness fund with pledged total of $5 million over five years. Funds to be routed through UH Foundation to help UH retain its roster and prepare for Mountain West Conference membership.
- Bank of HawaiinotableJoint donor with First Hawaiian Bank to University of Hawaii's NIL fund, each contributing $200,000 annually alongside Matson and individual donors to the $5 million five-year commitment.
- MatsonnotableJoint donor with First Hawaiian Bank and Bank of Hawaii to University of Hawaii's NIL fund, contributing $200,000 annually to the $5 million five-year commitment supporting UH athletics.
- Hawaii Community FoundationnotablePartnered through Hawaii Bankers Association to support Hawaii Community Foundation's Maui Strong Fund through Aloha for Maui campaign, donating $250,000 to kick off fundraising and helping raise total of $1 million for Maui wildfire relief.
- Low-Income Housing Tax Credit ProjectscoreInvested in 13 low-income housing tax credit projects totaling $169 million, providing 1,335 affordable housing units as part of community development and CRA activities.
- Child and Family ServicenotableFeatured in YES Effect video series. First Hawaiian Bank supports CFS in providing counseling, housing assistance, and crisis intervention services to strengthen Hawaii families and build resilient community.
- Hawaii Theatre CenternotableFeatured in YES Effect video series. Partnership supports revitalization of downtown Honolulu through the arts, helping preserve a historic landmark and foster vibrant cultural community.
- Aloha United WayflagshipFeatured in YES Effect video series. Aloha United Way has served Hawaii communities for 100+ years. FHB supports ensuring resources go directly to food insecurity, education, and helping local families.
- Aloha HarvestnotableFeatured in YES Effect video series. Hawaii's largest food rescue and redistribution organization. FHB recognized Aloha Harvest for rescuing 37.6 million pounds of food since 1999, helping feed communities in fight against hunger.
- Special Olympics HawaiiflagshipTitle sponsor of First Hawaiian Bank Troy Barboza Law Enforcement Torch Run for 25 years. Partnership creates safe space and sports program for community members.
- Hawaiian Humane SocietynotableFeatured in YES Effect video series. Partnership promotes human-animal bond and humane treatment of animals, offering resources beyond being safe haven for Hawaii's animals.
- Hawaii Food BankflagshipRecipient of First Hawaiian Bank Foundation's doubled $2.5 million contribution. Hawaii Food Bank receives corporate support as part of FHB's community care initiatives.
- Marcus Mariota's Motiv8notableFeatured in YES Effect video series. Partnership supports Motiv8 foundation helping young athletes in Hawaii, with Marcus Mariota as part of First Hawaiian Bank family.
- Hawaii Bankers AssociationnotableFirst Hawaiian Bank partnered with Hawaii Bankers Association to support Hawaii Community Foundation's Maui Strong Fund, coordinating industry-wide response to Maui wildfires.
- Pacific Asian Center for Entrepreneurship (PACE)notableFirst Hawaiian Bank Foundation contributed $500,000 combined with Walter A. Dods Jr. to UH RISE project - innovation and entrepreneurship center operated by PACE at UH Manoa Shidler College of Business.
Scale indicators20 records
Recent moves6 records
Expansion highlights5 records
First Hawaiian Bank competitors and assessment
Company assessmentDirect peers
- Bank of Hawaii: Bank of Hawaii Corporation (NYSE:BOH) is the other dominant Hawaii-headquartered commercial bank, operating a similar full-service retail, commercial, and wealth management franchise across Hawaii, Guam, and other Pacific locations. Most directly comparable competitor in FHB's core market with overlapping products, branch strategy, and customer base.
- Central Pacific Financial: Central Pacific Financial Corp (NYSE:CPF) is a Hawaii-based bank holding company operating Central Pacific Bank, a community-focused commercial bank serving consumers and small-to-medium businesses across Hawaii. Directly comparable in geographic footprint, target segments, and product mix with FHB.
Regional players
- Territorial Savings Bank: Territorial Bancorp (NASDAQ:TBNK) operates Territorial Savings Bank, a Hawaii-chartered savings bank focused on residential mortgage lending and retail deposits across Hawaii. Comparable as a Hawaii-headquartered depository institution competing in consumer deposit and mortgage lending against FHB.
- American Savings Bank: American Savings Bank, a subsidiary of Hawaiian Electric Industries, is one of Hawaii's largest consumer banks focused on retail deposits, residential mortgages, and consumer lending. Directly competes with FHB for Hawaii consumer deposit and mortgage share.
- Bank of Guam: Bank of Guam is a locally headquartered commercial bank that is a direct competitor in Guam retail and commercial banking — one of FHB's three regional markets. Comparable product set and customer base in that micro-market.
Broad incumbents
- Huntington Bancshares: Huntington Bancshares (NASDAQ:HBAN) is a large regional bank operating across the Midwest with a comparable mix of consumer/commercial banking, wealth management, and SBA lending. Useful comparison for how a regional bank with similar product breadth and credit profile scales and trades in public markets.
- U.S. Bancorp: U.S. Bancorp (NYSE:USB) is a national super-regional bank with extensive commercial banking, payment, and wealth management capabilities. Comparable on the breadth of product offerings FHB provides (corporate banking, treasury management, wealth, mortgage) though at substantially larger scale.
- Western Alliance Bancorporation: Western Alliance (NYSE:WAL) is a growth-oriented regional bank with a commercial banking focus and expanding deposit gathering capabilities. Comparable on commercial banking model, deposit franchise metrics, and AI/tech adoption at a similar community-bank scale.
- JPMorgan Chase: JPMorgan Chase (NYSE:JPM) is the largest U.S. bank with growing presence in wealth management, payments, and digital banking — increasing competitive pressure on FHB's Hawaii consumer and business segments as national banks expand into the state.
Emerging players
- Cathay General Bancorp: Cathay General Bancorp (NASDAQ:CATY) operates Cathay Bank, a commercial bank with significant Pacific-region presence including Hawaii and Guam. Direct overlap with FHB in Pacific Island commercial banking and Asian-American deposit gathering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
First Hawaiian Bank social profiles
Digital presenceFirst Hawaiian Bank compliance and trust
Trust signalCompliance6 records
First Hawaiian Bank financial estimates
Financial estimateRevenue estimate
Valuation estimate
First Hawaiian Bank leadership team
Management profileNumber of profiles
Profiles13 records
First Hawaiian Bank subsidiaries and ownership
Company hierarchySubsidiaries3 records
First Hawaiian Bank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
First Hawaiian Bank M&A and investment
M&A and investmentM&A1 record
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about First Hawaiian Bank
What does First Hawaiian Bank do?
First Hawaiian Bank is a full-service commercial bank offering personal banking (checking, savings, credit cards, mortgages, home equity, personal loans), business and commercial banking (SBA loans, commercial real estate financing, equipment leasing, treasury management, payroll, international services), and wealth management (managed accounts, private banking, institutional investment management, ESG portfolios, Bishop Street Funds). It serves customers through 52 physical branches, online and mobile platforms, and dedicated relationship bankers across Hawaii, Guam, and Saipan.
Is First Hawaiian Bank a public or private company?
First Hawaiian Bank is a public company. It is classified as public and is currently operating.
When was First Hawaiian Bank founded?
First Hawaiian Bank was founded in 1858. It employs 1,001 to 5,000 people.
Where is First Hawaiian Bank based?
First Hawaiian Bank is headquartered in Honolulu, United States, in the North America region.
How does First Hawaiian Bank make money?
Two revenue lines are on record. Net Interest Income is the primary driver. The others are non-Interest Income.
Who are First Hawaiian Bank's main competitors?
Direct peers on record are Bank of Hawaii and Central Pacific Financial. Regional players are Territorial Savings Bank, American Savings Bank and Bank of Guam. Broad incumbents are Huntington Bancshares, U.S. Bancorp, Western Alliance Bancorporation and JPMorgan Chase. Cathay General Bancorp is listed as an emerging player.
Does First Hawaiian Bank have an API?
No public API is recorded for First Hawaiian Bank.
What industry is First Hawaiian Bank in?
First Hawaiian Bank's product category is Retail and Commercial Banking. Its primary akta.pro industry code is FSABABAA, General SME & Middle-Market Commercial Banking, with a secondary code of FSABAAAA, Mass-Market Consumer Deposit Banking (Checking/Savings). Its NAICS code is 522110 and its SIC code is 6022.