MyMynd

What MyMynd does

MyMynd is a UK-based B2B SaaS company that provides a mental health and wellbeing platform to organisations, delivering confidential online behavioural health assessments, personalised wellness tools and resources, 1-to-1 human responder support, and bespoke training and workshops. Its core product, the MyMynd Platform, is anchored by a clinically-validated mental health assessment branded as an "MOT for the mind," which produces regular snapshots of mental health risks and resilience factors; data-driven recommendation algorithms then route users to relevant text-based content, while a human responder team provides validation and guidance when required. The platform is positioned as complementary to existing HR systems and Employee Assistance Programmes rather than as a replacement, and is delivered via a web application at app.mymynd.co.uk with annual quote-based subscription pricing to HR and people-management buyers.

The company monetises through enterprise subscriptions sold directly to organisations via a demo-request sales motion, supported by content marketing, organic social channels (LinkedIn, Twitter, Instagram), and a referral/partner community. Its customer base spans multiple sectors - including NHS England & NHS Improvement, Tesco, Accenture, University of Oxford, University of Nottingham, University of Portsmouth, Oxford University Hospitals, and RCVS - all headquartered or operating primarily in the United Kingdom, where the company is domiciled as MyMynd Ltd. Founded in 2019 with a 1-10 person team based in Oxford, MyMynd raised £650,000 (~$793,275) in pre-seed funding in May 2022 from Triple Point Ventures to expand its offerings and scale across the UK workforce; no subsequent funding rounds have been disclosed. The business holds a Cyber Essentials certification and operates exclusively in the UK market.

Name

MyMynd

Legal name

MyMynd Ltd.

Website

https://mymynd.co.uk

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

MyMynd is a UK B2B SaaS platform that provides clinically-validated mental health assessments, personalised wellness content, and 1-to-1 human support to employers, including NHS England, Tesco, Accenture, and several UK universities.

Ownership category

akta.pro rank

Product category

Employee Mental Health & Wellbeing Software

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Ambulatory Health Care Services (621)

SIC

Services-Prepackaged Software (7372), Services-Social Services (8300)

akta.pro primary industry

Behavioral Health & Psychiatry Virtual Care (Payer Network) (HLALACAC)

akta.pro secondary industry

Chronic Condition Management & Remote Monitoring (e.g., diabetes, HTN) (HLALADAD)

Keywords

• Employee mental health
• Wellbeing platform
• Behavioural health assessment
• Workplace wellness software
• Mental health SaaS

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Organisation-facing SaaS subscription: MyMynd sells its wellbeing platform to organisations as a subscription, complementing HR platforms and EAPs. Pricing is quote-based and not publicly disclosed.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

MyMynd is a SaaS mental health and wellbeing platform sold to organisations on an annual subscription. It combines a confidential, clinically-validated online behavioural health assessment (regular mental health and resilience 'MOT for the mind' snapshots) with data-driven personalised wellness content recommendations, 1-to-1 human responder support, and bespoke workplace training and workshops. The platform is positioned to complement existing HR platforms and Employee Assistance Programmes for both remote and on-site workforces.

Product overview

MyMynd offers a unified mental health and wellbeing platform for employees. The core MyMynd Platform delivers a confidential online behavioural health assessment that provides regular mental health snapshots, alongside curated wellness tools and resources powered by data-driven algorithms. The platform also provides access to 1-to-1 human support through a responder team and bespoke workplace training services. The offering is designed to complement HR platforms or Employee Assistance Programmes.

Differentiator

Problem solved

Functional benefit

Products and services

• MyMynd Platform A confidential online mental health and wellbeing platform for organisations that delivers regular wellbeing snapshots through a clinically-validated behavioural health assessment, personalised wellness tools and resources via data-driven algorithms, 1-to-1 human responder support, and bespoke workplace training and workshops. Designed for HR teams and people managers to deploy to employees as a complement to existing HR platforms and Employee Assistance Programmes, supporting both remote and on-site workforces.

Quantifiable outcome

• Users report high satisfaction and meaningful personal and team impact from the platform's tools and support.

Named customers8 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

Partnerships

One partnership is on record.

• NHS England & NHS ImprovementcoreStrategic or Co-development Partner · 12 May 2022MyMynd serves as a mental health platform used by NHS England & NHS Improvement, providing mental health assessments and targeted employee support. The NHS partnership is a flagship reference customer and strategic relationship for MyMynd, validating its platform in a major public healthcare employer context.

Scale indicators2 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Modern Health: Global employer-sponsored mental health platform combining digital tools with therapist/coach networks. Comparable on employer-sponsored subscription model and hybrid digital-plus-human delivery.
• Unmind: UK-based B2B mental health platform offering employer subscriptions with assessments, content, and therapy access. Most directly comparable peer given geography, target buyer, and product mix.
• Spill: UK employer therapy and mental health platform delivering Slack/Teams-based support to organisations. Comparable on B2B mental health subscription model and UK employer target market.

Broad incumbents

• Calm Business: Employer tier of Calm providing meditation, sleep, and mental wellbeing content to organisations. Comparable on B2B employer subscription mental health delivery, though less clinically-positioned.
• Lyra Health: US employer-sponsored mental health benefit platform connecting employees to therapists and digital tools. Comparable on employer-sponsored hybrid mental health model, larger scale.
• Headspace for Work: Employer-facing arm of Headspace Health offering mindfulness and mental wellbeing subscriptions to organisations. Comparable on B2B employer subscription and content-driven mental health delivery.

Emerging players

• Wysa: AI-driven mental health chatbot platform with employer and healthcare deployments. Comparable on digital mental health support for employers, though more chatbot-led than human responder-led.
• Oliva (formerly Oliva Health): UK-based employer mental health platform offering therapy, coaching, and wellbeing content to organisations. Comparable on UK employer subscription mental health delivery.
• Lifeguard Health (Lifeguard): B2B mental health support platform providing on-demand counselling and wellbeing tools to employers. Comparable on employer subscription mental health model though narrower in scope.

Regional players

• Healios: UK-focused digital mental health provider serving the NHS and private sector with clinical mental health services. Comparable on UK mental health/NHS positioning though more clinical-service than subscription SaaS.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/mymyndhealth
• LinkedInlinkedin.com/company/mymynd
• Instagraminstagram.com/mymyndhealth

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MyMynd