Saturdays Football

What Saturdays Football does

Saturdays Football is a vintage and retro football (soccer) jersey retailer and football culture lifestyle brand operating a direct-to-consumer e-commerce business complemented by physical 'chapter store' retail locations in NYC SoHo (45 Crosby St.), Los Angeles, and Chicago. Founded in 2018 and headquartered in Los Angeles, the company curates an extensive catalog of vintage football shirts spanning the 1970s through present across Premier League, La Liga, Serie A, Bundesliga, Ligue 1, Liga MX, and international national teams, alongside dedicated player-anchored collections (Messi, Ronaldo, Maradona, Beckham, etc.). The product portfolio extends beyond core jerseys into lifestyle apparel including caps, t-shirts, sweatshirts, knit sweaters, bottoms, socks, and one-of-a-kind vintage blanks, with pricing tiers ranging from $12 socks to $250 retro jerseys.

The business runs on a Shopify-based e-commerce platform integrated with retail POS systems, supporting worldwide shipping (with free US shipping over $80) and a wholesale channel for third-party retailers. Marketing is content-first, anchored by The Journal editorial blog covering retro jersey guides, player profiles, and club histories, plus email capture (10% first-order incentive), organic social, and community-driven live events at the NYC SoHo location. Revenue is generated primarily through one-time merchandise sales via e-commerce and in-store purchases, with no subscription or recurring revenue model.

Saturdays Football pursues a community-anchored brand strategy, leveraging partnerships with Domino's Pizza (flagship co-branded merchandise and 'Pickup For Pickup' event series) and FanDuel Predicts/Orange Slices Podcast (live community events featuring former USMNT players) to align with cultural moments including the 2026 FIFA World Cup. The company has raised approximately $1.1 million via a 2024 SEC Form D exempt securities offering, employs 1-10 people, and serves a primarily consumer (B2C) customer base targeting vintage jersey collectors, football culture enthusiasts, and fashion-conscious consumers, with no disclosed enterprise or B2B customer concentration.

Name

Saturdays Football

Legal name

Saturdays Football, Inc.

Website

https://saturdaysfootball.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Saturdays Football is a vintage football jersey and football culture lifestyle retailer operating a Shopify-powered DTC e-commerce business with chapter store locations in NYC, LA, and Chicago, serving collectors, football enthusiasts, and fashion-conscious consumers seeking curated retro apparel and accessories.

Ownership category

akta.pro rank

Product category

Vintage Football Apparel Retail

NAICS

Sporting Goods Retailers (45911), Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459)

SIC

Retail-Apparel & Accessory Stores (5600), Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Soccer/Football Footwear & Apparel Retail (CRAMACAC)

akta.pro secondary industries

Game-Used & Match-Worn Memorabilia Retail (CRAMAOAC), Fan Apparel & Wearables Retail (Licensed) (CRAMAOAE), Athletic Footwear & Sport Apparel Retail (CRAMABAC)

Keywords

• Vintage soccer jerseys
• Retro football shirts
• Football culture apparel
• Lifestyle streetwear
• Sportswear ecommerce

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Merchandise Sales: One-time product sales of vintage football shirts, retro soccer jerseys, lifestyle apparel (caps, t-shirts, sweatshirts, knit sweaters), and accessories (socks, slides). Revenue generated through e-commerce transactions and in-store purchases at chapter store locations.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Saturdays Football retails a curated catalog of vintage and retro soccer jerseys spanning the 1970s through today across major leagues (Premier League, La Liga, Serie A, Bundesliga, Ligue 1, Liga MX) and national teams, alongside own-brand lifestyle apparel including caps, t-shirts, sweatshirts, knit sweaters, bottoms, and socks. The company sells through its own Shopify-powered e-commerce site with worldwide shipping and through physical chapter stores in NYC SoHo, Los Angeles, and Chicago, with limited co-branded collections such as the Diego Maradona and Domino's partnership drops.

Product overview

Saturdays Football operates as a retail e-commerce platform specializing in vintage football shirts and football culture lifestyle apparel. The core product is an extensive catalog of retro/vintage soccer jerseys spanning the 1970s through today across major leagues (Premier League, La Liga, Serie A, Bundesliga, Ligue 1, Liga MX) and national teams, supplemented by the Lifestyle Jerseys, Caps, T-Shirts, Sweatshirts, Knit Sweaters, Bottoms, and Socks sub-lines. The portfolio includes sub-brands such as the Diego Maradona Collection and the co-branded Domino's Collection launched in 2026. The company operates physical store locations in NYC (SoHo) and online with worldwide shipping, targeting collectors, football enthusiasts, and fashion-conscious consumers.

Differentiator

Problem solved

Functional benefit

Brands

• Domino's Collection: Limited-edition cobranded merchandise collection with Domino's Pizza featuring jerseys, caps, and slides.
• 1 of 1 Blanks
• Maradona Collection

Products and services

• Vintage/Retro Soccer Jerseys Primary product offering featuring hundreds of vintage football shirts spanning the 1970s through today, including club icons, international teams, and iconic player prints from Premier League, La Liga, Serie A, Bundesliga, Ligue 1, Liga MX, and national teams. Targeted at collectors, football culture enthusiasts, and fashion-conscious consumers.
• Lifestyle Jerseys Modern lifestyle-oriented jerseys including polo shirts, tribute jerseys, and fashion-forward designs that blend football heritage with contemporary streetwear aesthetics, priced $70–$110.
• Caps Five-panel caps and dad caps featuring football club, city, and national team branding including Liverpool, Manchester United, Madrid, Milan, Argentina, and Mexico designs, priced $40–$45.
• T-Shirts Graphic and garment-dyed t-shirts featuring football-themed designs, city references, and branded merchandise including the 'World Class' and 'Cities' collections, priced $45–$50.
• Sweatshirts and Hoodies Hooded sweatshirts featuring city-themed designs and football culture branding including 'Cities LA/NYC Black Hoodie' and 'Cities Mocha Hoodie', priced $100–$120.
• Knit Sweaters Knit sweaters featuring football-inspired patterns and designs for the lifestyle customer.
• 1 of 1 Blanks One-of-a-kind vintage blank jerseys from brands including Puma, Erima, and Penalty designed for collectors seeking unique vintage pieces.
• Bottoms Football-themed sweatpants including the 'Mundial Sweatpants' featuring international football design elements.
• Socks Embroidered socks featuring legendary player nicknames including 'O Rei' (Pele), 'Fenomeno' (Ronaldo), and 'Zizou' (Zidane), priced at $12 each.
• Diego Maradona Collection Dedicated sub-brand collection featuring Diego Maradona-themed merchandise including jerseys, t-shirts, and caps honoring the legendary Argentine player, with products for Argentina, PSG, and Boca Juniors.
• Domino's Collection

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and flagship.

• FanDuel PredictscoreGTM or Marketing Partner · 18 June 2026FanDuel Predicts presented the Orange Slices podcast live community event at Saturdays Football's NYC SoHo location. Event featured former USMNT players (Heath Pearce, Jimmy Conrad) and coincided with the New York Knicks' championship parade and 2026 FIFA World Cup buildup.
• Orange Slices Podcast / For SoccercoreGTM or Marketing Partner · 18 June 2026Orange Slices, a soccer podcast produced by For Soccer and hosted by former USMNT player Heath Pearce, hosted a live community event at Saturdays Football's NYC SoHo location. Event brought together fans, former and current professional players, and creators for an evening of soccer culture discussions. Featured former USMNT player and 2010 World Cup participant Jimmy Conrad alongside host Heath Pearce.
• Domino's PizzaflagshipGTM or Marketing Partner · 18 May 2026Co-branded merchandise partnership between Domino's and Saturdays Football featuring limited-edition products including jerseys ('65 Jersey at $100, 'Heat Check' Jersey, 'Warm Up' Jersey at $110), 'Pie' Slides ($35), and 'Pick Up For Pick Up' City Cap ($45). Partnership tied to U.S. soccer team at summer tournament with promotional activation around 'Emergency Pizza' campaign. Includes 'Pickup For Pickup' event series featuring live soccer, watch parties, and free Domino's giveaways in Austin, NYC, San Diego, and LA.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Classic Football Shirts: UK-based retailer specializing in vintage and classic football shirts across global leagues and eras. Closest direct peer to Saturdays Football — same core product, same collector target customer, similar curation-led value proposition. Differentiated mainly by geography (UK-centric vs US-centric) and brand positioning.
• Ebbets Field Flannels: Heritage-focused vintage and throwback sports apparel brand, primarily baseball-rooted. Comparable through the curated vintage sports apparel model and culture-collector target customer; differs by sport focus (baseball vs. soccer).
• Classic11: Curated vintage and reissue football shirt retailer serving European and global football collectors. Direct comparable in product category, curation model, and collector target customer.
• Dukes Cupboard: Australian-based retailer of vintage, rare, and reissue football shirts. Comparable in vintage-only curation and soccer-collector focus; differs by geography.

Broad incumbents

• Mitchell & Ness: Established nostalgia sports apparel brand producing throwback jerseys and licensed headwear across MLB, NBA, NFL, and NHL. Comparable because it sells retro/throwback licensed sports apparel to culture-driven consumers, but with broader league coverage and deeper licensing partnerships than a soccer-specialist.
• Fanatics: Largest licensed sports merchandise retailer globally, operating multiple vertical brands and powering league/team e-commerce. Competes with Saturdays Football in licensed soccer apparel and memorabilia but at vastly larger scale and breadth across all major sports.
• Lids: Largest headwear retailer in North America with a heavy licensed sports cap assortment. Overlaps with Saturdays Football's cap category (Argentina, Liverpool, Madrid caps) and football culture merchandising, but sells across all major sports in physical mall locations.
• Ralph Lauren: Heritage apparel brand with a deep sportswear/Polo Sport heritage and frequent sports collabs (including U.S. Olympic team partnerships). Comparable through the heritage Americana + sportswear intersection and through premium positioning; overlaps via lifestyle apparel and licensed sportswear collaborations.

Emerging players

• Copa90: Football culture media and commerce platform focused on fan storytelling, documentaries, and soccer lifestyle content. Comparable through the soccer-culture-community GTM and editorial-led brand building; differs by being media-led rather than product-led.

Others

• Depop: Peer-to-peer resale marketplace where vintage football shirts are commonly listed. Not a direct competitor on curation or licensed product, but represents a fragmented alternative channel for the same collector customer and a price-discovery benchmark for vintage inventory.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/saturdaysfootball

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Saturdays Football